Cogne Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Aosta Valley, Italy
Is Airbnb profitable in Cogne in 2025? Explore comprehensive Airbnb analytics for Cogne, Aosta Valley, Italy to uncover income potential. This 2025 STR market report for Cogne, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 66 active listings.
Whether you're considering an Airbnb investment in Cogne, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Cogne Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Cogne Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Cogne (2025)
Understanding the monthly revenue variations for Airbnb listings in Cogne is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Cogne is typically August, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Cogne across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,470+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,539 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,637 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $757, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Cogne
Cogne Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Cogne STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Cogne:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Cogne
Average Daily Rate (ADR) Airbnb Trends in Cogne (2025)
Effective short term rental pricing strategy in Cogne involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Cogne typically peaks in January and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $263+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $158 or more.
- Typical properties (Median) charge around $120 per night.
- Entry-level properties (Bottom 25%) earn around $98 per night.
Average Daily Rate (ADR) Trend by Month in Cogne
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Airbnb Seasonality Analysis & Trends in Cogne (2025)
Peak Season (August, July, January)
- Revenue averages $2,683 per month
- Occupancy rates average 49.1%
- Daily rates average $153
Shoulder Season
- Revenue averages $1,759 per month
- Occupancy maintains around 41.1%
- Daily rates hold near $148
Low Season (April, May, October)
- Revenue drops to average $1,276 per month
- Occupancy decreases to average 32.8%
- Daily rates adjust to average $137
Seasonality Insights for Cogne
- The Airbnb seasonality in Cogne shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Cogne's highest earning potential, with monthly revenues capable of climbing to $3,065, occupancy reaching a high of 56.1%, and ADRs peaking at $162.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,234, occupancy could drop to 29.4%, and ADRs may adjust down to $136.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Cogne.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Cogne seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Cogne (2025)
Exploring the top neighborhoods for short-term rentals in Cogne? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Cogne Center | The heart of Cogne, offering easy access to shops, restaurants, and the main attractions of the Gran Paradiso National Park. A perfect base for tourists looking for convenience and local culture. | Gran Paradiso National Park, St. Orso Church, Ecomuseum of Cogne, Cogne's Alpine Adventures, Nature Trails, Local Golden Syrup Workshop |
| Lillaz | A picturesque village just outside Cogne, known for its stunning waterfalls and natural beauty. Ideal for nature lovers and those seeking outdoor recreation. | Lillaz Waterfalls, Hiking Trails, Wildlife Watching, Alpine Skiing in Winter, Local Restaurants |
| Valsavarenche | A tranquil valley just south of Cogne offering breathtaking mountain scenery and hiking opportunities. Attracts visitors looking for a peaceful getaway in nature. | Gran Paradiso Peak, Hiking Trails, Wildflower Viewing, Local Flora and Fauna, Rural Architecture |
| Theater of Nature | A unique location that showcases the natural beauty of the Aosta Valley. Great for tourists interested in photography and landscape exploration. | Scenic Outlooks, Photographic Spots, Cultural Events, Guided Nature Tours |
| Valnontey | A charming alpine village, an ideal starting point for trekkers and climbers. Known for its stunning views and outdoor activities, especially in summer. | Valnontey's Trails, Mountain Climbing, Alpine Biking, Natural Springs, Wildlife Tours |
| Cogne Ski Area | A prime spot for winter sports enthusiasts with access to exceptional skiing and snowboarding. Attracts winter tourists seeking thrilling experiences. | Ski Slopes, Snowboarding Areas, Ski Schools, Winter Festivals, Ice Skating Rinks |
| Montale | A small hamlet near Cogne that offers a serene environment and traditional Aostan architecture. Perfect for visitors wanting an authentic Italian alpine experience. | Mountain Walks, Cultural Landmarks, Local Cuisine, Quiet Nature |
| Cogne Spa Area | Known for its wellness offerings and thermal baths, this area attracts visitors looking to relax and rejuvenate in a serene atmosphere. | Thermal Baths, Wellness Centers, Spa Treatments, Relaxing Nature Walks, Yoga Retreats |
Understanding Airbnb License Requirements & STR Laws in Cogne (2025)
Yes, Cogne, Aosta Valley, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Cogne to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 62% licensed listings)
Top Performing Airbnb Properties in Cogne (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Cognebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Mansarda Gran Paradiso
Entire Place • 1 bedroom
Hadrian's Villa Marlene
Entire Place • 4 bedrooms
Villa Costa da Cami
Entire Place • 3 bedrooms
Fabulous three-room apartment at the foot of the ski slopes
Entire Place • 2 bedrooms
GREAT ST. PETER'S TOWER in the heart of PNPG
Entire Place • 1 bedroom
Large chalet with super view and the private garden
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Cogne (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Cogne based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Dante | 4 | $109,651 | 143 | 4.92/5.0 |
| Anna | 3 | $83,647 | 4 | 1.67/5.0 |
| Host #34738963 | 5 | $52,658 | 35 | 4.64/5.0 |
| Thierry | 1 | $49,491 | 9 | 4.67/5.0 |
| Chiara Valentina | 1 | $48,788 | 3 | 5.00/5.0 |
| Nicolas | 2 | $42,974 | 48 | 4.95/5.0 |
| Massimiliano | 1 | $32,352 | 114 | 4.97/5.0 |
| Andrea | 1 | $30,620 | 11 | 5.00/5.0 |
| Elisa | 1 | $30,276 | 11 | 5.00/5.0 |
| Mireille | 2 | $28,793 | 86 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Cogne.
Dive Deeper: Advanced Cogne STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Cogne. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCogne Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Cogne
- The Cogne Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.9% of the 66 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Cogne, Apartment/Condo properties are the most common (87.9%), reflecting the local real estate landscape.
- Smaller segments like outdoor/unique (combined 1.5%) offer potential for unique stay experiences.
Cogne Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Cogne
- The dominant room capacity in Cogne is 2 bedrooms listings, making up 43.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 83.3% of the active Airbnb listings in Cogne, indicating a high concentration in these sizes.
Cogne Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Cogne
- The most common guest capacity trend in Cogne vacation rentals is listings accommodating 4 guests (47%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 5 guests dominate the Cogne STR market, accounting for 59.1% of listings.
- 19.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Cogne.
- On average, properties in Cogne are equipped to host 4.2 guests.
Cogne Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Cogne
- The most common availability pattern in Cogne falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 78.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Cogne (34.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 22.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Cogne Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
2 listings
3.3% of total
2 Nights
16 listings
26.2% of total
3 Nights
12 listings
19.7% of total
4-6 Nights
13 listings
21.3% of total
7-29 Nights
8 listings
13.1% of total
30+ Nights
10 listings
16.4% of total
Key Insights
- The most prevalent minimum stay requirement in Cogne is 2 Nights, adopted by 26.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (16.4%) caters to monthly stays (30+ nights) in Cogne, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 26.2% of Cogne hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 3.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 16.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Cogne.
Cogne Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
1.7% of total
Super Strict 30 Days
5 listings
8.3% of total
Flexible
16 listings
26.7% of total
Moderate
20 listings
33.3% of total
Strict
18 listings
30% of total
Cancellation Policy Insights for Cogne
- The prevailing Airbnb cancellation policy trend in Cogne is Moderate, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (60.0%) and stricter (30.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 33.3% market standard in Cogne.
- Regularly review your cancellation policy against competitors and market demand shifts in Cogne.
Cogne STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Cogne
- The overall average booking lead time for vacation rentals in Cogne is 73 days.
- Guests book furthest in advance for stays during August (average 133 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 51 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (114 days avg.) sees the longest lead times, while Spring (56 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (73 days) as a baseline for your pricing and availability strategy in Cogne.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 133 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 114 days) to capture early planners.
- Monitor your own booking lead times against these Cogne averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Cogne (2025)
Amenity Prevalence
Amenity Insights for Cogne
- Essential amenities in Cogne that guests expect include: TV, Heating, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Refrigerator, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Cogne: TV, Heating, Kitchen.
- Prioritize adding missing essentials: Heating, Kitchen.
- Consider adding popular differentiators like Dishes and silverware or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Cogne to stay competitive.
Cogne Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Cogne
- The typical guest profile for Airbnb in Cogne consists of a mix of domestic (39%) and international guests, with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 39.4% of guests.
- Key international markets include Italy (39.4%) and France (21.3%).
- Top languages spoken are English (33.8%) followed by French (21.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Cogne Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lauterbrunnen | 525 | $7,079 | $546.45 | 54% |
| La Rivière-Enverse | 17 | $5,972 | $624.02 | 41% |
| Les Clefs | 30 | $5,741 | $323.11 | 44% |
| Matten bei Interlaken | 52 | $5,674 | $316.63 | 63% |
| Iseltwald | 14 | $5,491 | $331.95 | 58% |
| Habkern | 13 | $5,382 | $344.74 | 50% |
| Interlaken | 288 | $4,987 | $310.52 | 56% |
| Grindelwald | 489 | $4,921 | $345.40 | 57% |
| Zermatt | 734 | $4,604 | $463.00 | 46% |
| Oberhofen am Thunersee | 24 | $4,572 | $265.94 | 55% |