Roccaraso Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Abruzzo, Italy
Is Airbnb profitable in Roccaraso in 2025? Explore comprehensive Airbnb analytics for Roccaraso, Abruzzo, Italy to uncover income potential. This 2025 STR market report for Roccaraso, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 90 active listings.
Whether you're considering an Airbnb investment in Roccaraso, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Roccaraso Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Roccaraso Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Roccaraso (2025)
Understanding the monthly revenue variations for Airbnb listings in Roccaraso is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Roccaraso is typically February, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Roccaraso across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,192+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,650 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $924 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $451, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Roccaraso
Roccaraso Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Roccaraso STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Roccaraso:
- Best-in-class properties (Top 10%) achieve 43%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 30% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 17%.
- Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Roccaraso
Average Daily Rate (ADR) Airbnb Trends in Roccaraso (2025)
Effective short term rental pricing strategy in Roccaraso involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Roccaraso typically peaks in December and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $306+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $225 or more.
- Typical properties (Median) charge around $169 per night.
- Entry-level properties (Bottom 25%) earn around $122 per night.
Average Daily Rate (ADR) Trend by Month in Roccaraso
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Airbnb Seasonality Analysis & Trends in Roccaraso (2025)
Peak Season (February, January, August)
- Revenue averages $2,094 per month
- Occupancy rates average 35.3%
- Daily rates average $199
Shoulder Season
- Revenue averages $1,400 per month
- Occupancy maintains around 18.8%
- Daily rates hold near $190
Low Season (June, October, November)
- Revenue drops to average $847 per month
- Occupancy decreases to average 15.0%
- Daily rates adjust to average $184
Seasonality Insights for Roccaraso
- The Airbnb seasonality in Roccaraso shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Roccaraso's highest earning potential, with monthly revenues capable of climbing to $2,167, occupancy reaching a high of 39.6%, and ADRs peaking at $206.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $675, occupancy could drop to 7.5%, and ADRs may adjust down to $180.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Roccaraso.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Roccaraso seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Roccaraso (2025)
Exploring the top neighborhoods for short-term rentals in Roccaraso? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Storico | The historic center of Roccaraso, full of charm and character, attracts visitors looking for authentic Italian culture and close proximity to local amenities and ski resorts. | Church of Santa Maria Assunta, Piazza del Municipio, Roccaraso Ski Resort, local cafes and restaurants |
| Pescasseroli | A nearby charming village in the heart of the National Park, famous for its natural beauty and outdoor activities like hiking and skiing. Ideal for nature lovers and adventure seekers. | National Park of Abruzzo, Cascate di Pescasseroli, hiking trails, local wildlife |
| Passo Godi | Popular ski area close to Roccaraso, known for its slopes and frequented by winter sports enthusiasts. Offers excellent investment potential for ski season rentals. | Ski slopes, mountain views, ski schools, restaurants |
| Aremogna | A residential area that serves as a base for ski enthusiasts during winter and nature lovers in summer. Great location for seasonal rentals. | Aremogna Ski Area, cable car, mountain biking trails |
| Rocca Pia | Known for its medieval castle and stunning views, Rocca Pia attracts tourists interested in history and panoramic scenery, enhancing the rental appeal. | Castle of Rocca Pia, local festivals, scenic hiking paths |
| Rivisondoli | A neighboring town that offers a quaint atmosphere and access to ski resorts. Popular among families and skiers looking for a quieter experience away from larger crowds. | Rivisondoli Ski Area, local parks, family-friendly dining options |
| Barrea | A picturesque village located by the lake, renowned for its beautiful landscapes. It appeals to those looking for a peaceful getaway. | Lake Barrea, Barrea Castle, outdoor sports, local artisanal shops |
| Alfedena | A small village rich in history and close to nature, Alfedena offers a unique setting for travelers interested in culture and outdoor activities, providing excellent Airbnb opportunities. | Museo della Fauna, hiking trails, local mountain cuisine |
Understanding Airbnb License Requirements & STR Laws in Roccaraso (2025)
Yes, Roccaraso, Abruzzo, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Roccaraso to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 31% licensed listings)
Top Performing Airbnb Properties in Roccaraso (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Roccarasobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Rustic dwelling with Self check-in at the Palaghiaccio
Entire Place • 2 bedrooms
Antica Station Roccaraso
Entire Place • 1 bedroom
Roccaraso Rooms 4 bedrooms in the center
Entire Place • 4 bedrooms
Luxury flat in roccaraso
Entire Place • 3 bedrooms
Large house overlooking Roccaraso
Entire Place • 3 bedrooms
Apartment Casa Tatone
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Roccaraso (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Roccaraso based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Gianmarco | 2 | $95,813 | 10 | 2.25/5.0 |
| Luca | 1 | $44,138 | 16 | 4.88/5.0 |
| Mattia | 3 | $27,345 | 4 | 1.44/5.0 |
| Piergiorgio | 1 | $26,825 | 3 | 5.00/5.0 |
| Marco | 1 | $23,973 | 23 | 4.87/5.0 |
| Betty E Pierpaolo | 1 | $22,134 | 50 | 4.86/5.0 |
| Ilaria | 1 | $21,854 | 3 | 5.00/5.0 |
| Host #24671942 | 1 | $21,832 | 0 | 0.00/5.0 |
| Host #572405190 | 1 | $20,989 | 1 | 0.00/5.0 |
| Leda | 1 | $20,518 | 9 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Roccaraso.
Dive Deeper: Advanced Roccaraso STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Roccaraso. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRoccaraso Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Roccaraso
- The Roccaraso Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.9% of the 90 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Roccaraso, Apartment/Condo properties are the most common (87.8%), reflecting the local real estate landscape.
- Smaller segments like others (combined 1.1%) offer potential for unique stay experiences.
Roccaraso Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Roccaraso
- The dominant room capacity in Roccaraso is 2 bedrooms listings, making up 42.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 77.8% of the active Airbnb listings in Roccaraso, indicating a high concentration in these sizes.
Roccaraso Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Roccaraso
- The most common guest capacity trend in Roccaraso vacation rentals is listings accommodating 4 guests (44.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Roccaraso STR market, accounting for 62.2% of listings.
- 33.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Roccaraso.
- On average, properties in Roccaraso are equipped to host 4.9 guests.
Roccaraso Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Roccaraso
- The most common availability pattern in Roccaraso falls within the 271-366 days range, representing 85.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Roccaraso (56.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 1.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Roccaraso Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
8.4% of total
2 Nights
28 listings
33.7% of total
3 Nights
13 listings
15.7% of total
4-6 Nights
5 listings
6% of total
7-29 Nights
10 listings
12% of total
30+ Nights
20 listings
24.1% of total
Key Insights
- The most prevalent minimum stay requirement in Roccaraso is 2 Nights, adopted by 33.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (24.1%) caters to monthly stays (30+ nights) in Roccaraso, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 33.7% of Roccaraso hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.4% currently do.
- A 2-night minimum appears standard (33.7%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 24.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Roccaraso.
Roccaraso Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
11 listings
19% of total
Moderate
27 listings
46.6% of total
Strict
20 listings
34.5% of total
Cancellation Policy Insights for Roccaraso
- The prevailing Airbnb cancellation policy trend in Roccaraso is Moderate, used by 46.6% of listings.
- There's a relatively balanced mix between guest-friendly (65.6%) and stricter (34.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 46.6% market standard in Roccaraso.
- With 34.5% using Strict terms, this is a viable option in Roccaraso, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Roccaraso.
Roccaraso STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Roccaraso
- The overall average booking lead time for vacation rentals in Roccaraso is 44 days.
- Guests book furthest in advance for stays during May (average 232 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (121 days avg.) sees the longest lead times, while Fall (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Roccaraso.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 232 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 121 days) to capture early planners.
- Monitor your own booking lead times against these Roccaraso averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Roccaraso (2025)
Amenity Prevalence
Amenity Insights for Roccaraso
- Essential amenities in Roccaraso that guests expect include: TV, Heating, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Dishes and silverware, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Roccaraso: TV, Heating, Kitchen.
- Prioritize adding missing essentials: Heating, Kitchen.
- Consider adding popular differentiators like Hot water or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Roccaraso to stay competitive.
Roccaraso Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Roccaraso
- The typical guest profile for Airbnb in Roccaraso consists of primarily domestic travelers (85%), often arriving from nearby Naples, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Italian or English.
- Domestic travelers account for 85.1% of guests.
- Key international markets include Italy (85.1%) and United States (4.3%).
- Top languages spoken are Italian (40.5%) followed by English (40.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Naples and Rome.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Roccaraso Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Positano | 683 | $6,671 | $624.23 | 53% |
| Praiano | 331 | $4,415 | $403.56 | 55% |
| Conca dei Marini | 112 | $4,308 | $395.84 | 53% |
| Capri | 423 | $3,942 | $586.54 | 41% |
| Sorrento | 1,475 | $3,702 | $325.69 | 50% |
| Amalfi | 463 | $3,284 | $317.75 | 48% |
| Massa Lubrense | 832 | $3,255 | $413.33 | 45% |
| Ravello | 261 | $3,201 | $317.16 | 47% |
| Furore | 141 | $3,098 | $340.51 | 51% |
| Atrani | 129 | $2,687 | $212.49 | 54% |