Subiaco Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Western Australia, Australia
Is Airbnb profitable in Subiaco in 2025? Explore comprehensive Airbnb analytics for Subiaco, Western Australia, Australia to uncover income potential. This 2025 STR market report for Subiaco, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 74 active listings.
Whether you're considering an Airbnb investment in Subiaco, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Subiaco Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Subiaco Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Subiaco (2025)
Understanding the monthly revenue variations for Airbnb listings in Subiaco is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Subiaco is typically December, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Subiaco across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,207+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,053 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,023 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,973, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Subiaco
Subiaco Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Subiaco STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Subiaco:
- Best-in-class properties (Top 10%) achieve 94%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 88% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 73%.
- Entry-level properties (Bottom 25%) average 49% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Subiaco
Average Daily Rate (ADR) Airbnb Trends in Subiaco (2025)
Effective short term rental pricing strategy in Subiaco involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Subiaco typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $222+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $169 or more.
- Typical properties (Median) charge around $129 per night.
- Entry-level properties (Bottom 25%) earn around $100 per night.
Average Daily Rate (ADR) Trend by Month in Subiaco
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Airbnb Seasonality Analysis & Trends in Subiaco (2025)
Peak Season (December, January, November)
- Revenue averages $3,806 per month
- Occupancy rates average 72.3%
- Daily rates average $163
Shoulder Season
- Revenue averages $3,168 per month
- Occupancy maintains around 67.6%
- Daily rates hold near $141
Low Season (March, June, July)
- Revenue drops to average $2,728 per month
- Occupancy decreases to average 57.2%
- Daily rates adjust to average $143
Seasonality Insights for Subiaco
- The Airbnb seasonality in Subiaco shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Subiaco's highest earning potential, with monthly revenues capable of climbing to $3,928, occupancy reaching a high of 75.9%, and ADRs peaking at $171.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,651, occupancy could drop to 52.6%, and ADRs may adjust down to $137.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Subiaco.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Subiaco seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Subiaco (2025)
Exploring the top neighborhoods for short-term rentals in Subiaco? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Subiaco | Trendy suburb known for its vibrant mix of cafes, boutique shops, and cultural festivals. Close to Perth city, making it a popular choice for tourists and locals alike. | Subiaco Market, Kings Park, Subiaco Oval, Parks and Gardens, Cultural events and festivals |
Leederville | A lively neighborhood just a stone's throw from Subiaco, known for its dining, nightlife, and cultural scene. Popular among young professionals and those who enjoy an active lifestyle. | Lake Monger, Leederville Cafe Strip, The Astor Theatre, Boutique shops, Bustling nightlife |
West Perth | Close to the CBD with a mix of residential and commercial properties. Attractive to business travelers and those visiting for work. | Kings Park and Botanic Garden, Perth's business district, Royal Perth Hospital, Art Gallery of WA, Perth Arena |
Nedlands | A residential area with scenic views and parks, ideal for families and those looking for a quieter atmosphere while still being close to the city. | Matilda Bay, University of Western Australia, Nedlands Golf Club, Local parks, Cultural events |
Fremantle | Historical maritime town with a vibrant arts scene, markets, and beach access. A popular tourist spot for those wanting a laid-back experience. | Fremantle Markets, Fremantle Prison, Rottnest Island Ferry, Bathers Beach, Cappuccino Strip |
Mount Lawley | Known for its eclectic mix of cafes and vintage shops, this suburb appeals to those seeking a hip and artsy environment. | Hyde Park, Beaufort Street restaurants, Live music venues, Local boutiques, Cultural festivals |
Claremont | Upscale suburb with high-end boutiques, dining, and proximity to the Swan River. Attracts tourists and locals looking for a luxurious experience. | Claremont Quarter, Swan River, Local parks, Shopping experiences, Restaurants |
Burswood | Home to the Optus Stadium and Crown Perth, this area is gaining popularity among sports fans and those attending major events. | Optus Stadium, Crown Perth Casino, Burswood Park, Walking trails along the river, Live entertainment events |
Understanding Airbnb License Requirements & STR Laws in Subiaco (2025)
Yes, Subiaco, Western Australia, Australia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Subiaco to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 66% licensed listings)
Top Performing Airbnb Properties in Subiaco (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Subiacobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Subiaco Family Retreat by the Park
Entire Place • 5 bedrooms

Bedford Avenue
Entire Place • 3 bedrooms

The Grange
Entire Place • 3 bedrooms

Elegant Heritage Home in Subiaco, Family Friendly
Entire Place • 3 bedrooms

Subiaco's home away from home
Entire Place • 2 bedrooms

Subi Townhouse - Top Location
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Subiaco (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Subiaco based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Margaret Persis Vere | 10 | $294,850 | 363 | 4.49/5.0 |
Annabelle | 9 | $215,302 | 227 | 4.71/5.0 |
Justine & Lan | 4 | $198,945 | 419 | 4.87/5.0 |
Jarod | 1 | $157,477 | 11 | 4.55/5.0 |
Short Stay WA - Jane Cresswell | 2 | $104,781 | 39 | 4.58/5.0 |
Cloudbnb Management | 2 | $81,892 | 26 | 4.88/5.0 |
Let Go | 2 | $76,511 | 103 | 4.64/5.0 |
Tanya | 1 | $70,342 | 45 | 4.96/5.0 |
SBStays | 2 | $69,896 | 35 | 4.74/5.0 |
Emma | 1 | $61,531 | 294 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Subiaco.
Dive Deeper: Advanced Subiaco STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Subiaco. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSubiaco Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Subiaco
- The Subiaco Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.5% of the 74 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Subiaco, Apartment/Condo properties are the most common (48.6%), reflecting the local real estate landscape.
- Houses represent a significant 44.6% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique (combined 6.8%) offer potential for unique stay experiences.
Subiaco Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Subiaco
- The dominant room capacity in Subiaco is 1 bedroom listings, making up 36.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 64.9% of the active Airbnb listings in Subiaco, indicating a high concentration in these sizes.
- A significant 28.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Subiaco.
Subiaco Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Subiaco
- The most common guest capacity trend in Subiaco vacation rentals is listings accommodating 2 guests (29.7%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Subiaco STR market, accounting for 54.0% of listings.
- 24.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Subiaco.
- On average, properties in Subiaco are equipped to host 3.7 guests.
Subiaco Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Subiaco
- The most common availability pattern in Subiaco falls within the 31-90 days range, representing 29.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 35.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 271-366 days range is most frequent in Subiaco (35.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 64.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Subiaco Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
7.6% of total
2 Nights
5 listings
7.6% of total
3 Nights
9 listings
13.6% of total
4-6 Nights
18 listings
27.3% of total
7-29 Nights
10 listings
15.2% of total
30+ Nights
19 listings
28.8% of total
Key Insights
- The most prevalent minimum stay requirement in Subiaco is 30+ Nights, adopted by 28.8% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (15.2%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (28.8%) caters to monthly stays (30+ nights) in Subiaco, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 28.8% of Subiaco hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 28.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Subiaco.
Subiaco Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
2 listings
2.9% of total
Flexible
11 listings
16.2% of total
Moderate
20 listings
29.4% of total
Firm
7 listings
10.3% of total
Strict
28 listings
41.2% of total
Cancellation Policy Insights for Subiaco
- The prevailing Airbnb cancellation policy trend in Subiaco is Strict, used by 41.2% of listings.
- A majority (51.5%) of hosts in Subiaco utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 41.2% market standard in Subiaco.
- With 41.2% using Strict terms, this is a viable option in Subiaco, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Subiaco.
Subiaco STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Subiaco
- The overall average booking lead time for vacation rentals in Subiaco is 66 days.
- Guests book furthest in advance for stays during December (average 94 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 50 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (84 days avg.) sees the longest lead times, while Summer (59 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (66 days) as a baseline for your pricing and availability strategy in Subiaco.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 94 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 84 days) to capture early planners.
- Monitor your own booking lead times against these Subiaco averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Subiaco (2025)
Amenity Prevalence
Amenity Insights for Subiaco
- Essential amenities in Subiaco that guests expect include: Air conditioning, Wifi, Smoke alarm, Kitchen, Washer, TV, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Hangers, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Subiaco: Air conditioning, Wifi, Smoke alarm, Kitchen, Washer, TV, Heating.
- Prioritize adding missing essentials: Smoke alarm, Kitchen, Washer, TV, Heating.
- Consider adding popular differentiators like Hot water or Hangers to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Subiaco to stay competitive.
Subiaco Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Subiaco
- The typical guest profile for Airbnb in Subiaco consists of a mix of domestic (63%) and international guests, often arriving from nearby Perth, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
- Domestic travelers account for 63.0% of guests.
- Key international markets include Australia (63%) and Singapore (9.4%).
- Top languages spoken are English (63.1%) followed by Chinese (8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Perth and Geraldton.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Subiaco Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Cottesloe | 138 | $4,018 | $230.16 | 66% |
Swanbourne | 10 | $3,608 | $326.94 | 49% |
City of Mandurah | 29 | $2,989 | $218.84 | 46% |
Shire Of Murray | 56 | $2,975 | $222.09 | 47% |
Mosman Park | 49 | $2,967 | $195.80 | 64% |
Mandurah | 387 | $2,963 | $241.70 | 48% |
Dwellingup | 18 | $2,954 | $149.11 | 64% |
South Fremantle | 74 | $2,896 | $177.02 | 61% |
Shire Of Toodyay | 17 | $2,868 | $231.11 | 44% |
North Fremantle | 29 | $2,821 | $189.18 | 62% |