Shire Of Augusta Margaret River Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Western Australia, Australia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Shire Of Augusta Margaret River in 2025? Explore comprehensive Airbnb analytics for Shire Of Augusta Margaret River, Western Australia, Australia to uncover income potential. This 2025 STR market report for Shire Of Augusta Margaret River, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 96 active listings.

Whether you're considering an Airbnb investment in Shire Of Augusta Margaret River, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Shire Of Augusta Margaret River Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Shire Of Augusta Margaret River Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$253
The average rental revenue earned for an occupied room per day in Shire Of Augusta Margaret River.
Occupancy Rate(?)
56.4%
High demand. Good booking frequency.
Median Annual Revenue(?)
$45,883
Typical annual income for an Airbnb listing in Shire Of Augusta Margaret River. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-2.3%
Slight decrease (-2.3%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Shire Of Augusta Margaret River.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Shire Of Augusta Margaret River.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
96
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Shire Of Augusta Margaret River (2025)

Understanding the monthly revenue variations for Airbnb listings in Shire Of Augusta Margaret River is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Shire Of Augusta Margaret River is typically December, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Shire Of Augusta Margaret River across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,887+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,494 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,784 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $2,217, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Shire Of Augusta Margaret River

Shire Of Augusta Margaret River Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Shire Of Augusta Margaret River STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Shire Of Augusta Margaret River:

  • Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 76% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 56%.
  • Entry-level properties (Bottom 25%) average 36% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Shire Of Augusta Margaret River

Average Daily Rate (ADR) Airbnb Trends in Shire Of Augusta Margaret River (2025)

Effective short term rental pricing strategy in Shire Of Augusta Margaret River involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Shire Of Augusta Margaret River typically peaks in January and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $443+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $320 or more.
  • Typical properties (Median) charge around $200 per night.
  • Entry-level properties (Bottom 25%) earn around $159 per night.

Average Daily Rate (ADR) Trend by Month in Shire Of Augusta Margaret River

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Airbnb Seasonality Analysis & Trends in Shire Of Augusta Margaret River (2025)

Peak Season (December, January, November)
  • Revenue averages $5,279 per month
  • Occupancy rates average 63.4%
  • Daily rates average $273
Shoulder Season
  • Revenue averages $4,201 per month
  • Occupancy maintains around 54.3%
  • Daily rates hold near $234
Low Season (February, March, August)
  • Revenue drops to average $3,363 per month
  • Occupancy decreases to average 48.9%
  • Daily rates adjust to average $242

Seasonality Insights for Shire Of Augusta Margaret River

  • The Airbnb seasonality in Shire Of Augusta Margaret River shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Shire Of Augusta Margaret River's highest earning potential, with monthly revenues capable of climbing to $5,651, occupancy reaching a high of 64.4%, and ADRs peaking at $286.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,861, occupancy could drop to 45.1%, and ADRs may adjust down to $230.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Shire Of Augusta Margaret River.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Shire Of Augusta Margaret River seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Shire Of Augusta Margaret River (2025)

Exploring the top neighborhoods for short-term rentals in Shire Of Augusta Margaret River? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Margaret River Town
The heart of the Margaret River region, known for its vibrant food and wine culture. It attracts tourists looking for gourmet experiences, boutique shopping, and easy access to wineries and breweries.
Margaret River Wine Region, Margaret River Farmers Market, Margaret River Chocolate Factory, Leeuwin Estate, Jessies Cafe
Prevelly
A coastal area known for its stunning beaches and surfing spots. It's popular among tourists who enjoy ocean activities and scenic views.
Prevelly Beach, Surfers Point, Mettam's Pool, Gnarabup Beach, Cape Naturaliste Lighthouse
Cowaramup
A quaint village known for its small-town charm and proximity to wineries. It offers a relaxing getaway with family-friendly activities.
Cowaramup Brewing Company, The Margaret River Dairy Company, Cowaramup Caves, Farmers Market, Margaret River Chocolate Factory
Dunsborough
A beautiful coastal town known for its beaches and natural beauty. It attracts families and tourists looking for outdoor activities and relaxation.
Dunsborough Beach, Meelup Regional Park, Point Piquet, Smiths Beach, Bunker Bay
Augusta
Located at the southern tip of the region, it offers spectacular views of the ocean and is close to national parks. It's ideal for nature lovers and those seeking tranquility.
Cape Leeuwin Lighthouse, Augusta Boat Harbour, Blackwood River, Jewel Cave, Shire of Augusta-Margaret River
Yallingup
Famous for its stunning beaches and surf breaks, Yallingup is a popular destination for surfers and beach lovers. It has a laid-back vibe and is close to wineries.
Yallingup Beach, Canal Rocks, Ngilgi Cave, Yallingup Maze, Wineries and Breweries
Gracetown
A small coastal village known for its surfing beaches and tranquility. It's a hidden gem for those looking for a peaceful retreat.
Gracetown Beach, Cowaramup Bay, Cliff Walks, Surfing Spots, Local Cafes
Busselton
Known for its iconic jetty and beautiful beaches, Busselton is a popular family destination and serves as a gateway to the Margaret River region.
Busselton Jetty, Busselton Foreshore, Cape Naturaliste National Park, Dunsborough Lake, Local Wineries

Understanding Airbnb License Requirements & STR Laws in Shire Of Augusta Margaret River (2025)

Yes, Shire Of Augusta Margaret River, Western Australia, Australia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Shire Of Augusta Margaret River to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 79% licensed listings)

Top Performing Airbnb Properties in Shire Of Augusta Margaret River (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Shire Of Augusta Margaret Riverbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Burnside Barnhouse - Brand New 5 Star Luxury

Burnside Barnhouse - Brand New 5 Star Luxury

Entire Place • 6 bedrooms

$155,364
Revenue
61.6%
Occupancy
$582.11
Daily Rate
Freshwater House

Freshwater House

Entire Place • 4 bedrooms

$137,855
Revenue
60.2%
Occupancy
$562.67
Daily Rate
Nature's Doorstep | Redgate

Nature's Doorstep | Redgate

Entire Place • 6 bedrooms

$119,436
Revenue
75.7%
Occupancy
$482.27
Daily Rate
Casa Burnside | Margaret River

Casa Burnside | Margaret River

Entire Place • 4 bedrooms

$111,233
Revenue
72.4%
Occupancy
$404.41
Daily Rate
Stargazer Lookout Margaret River

Stargazer Lookout Margaret River

Entire Place • 4 bedrooms

$97,002
Revenue
76.6%
Occupancy
$403.98
Daily Rate
Exclusive Calgardup Estate

Exclusive Calgardup Estate

Entire Place • 3 bedrooms

$84,000
Revenue
60.1%
Occupancy
$337.53
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Shire Of Augusta Margaret River (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Shire Of Augusta Margaret River based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Team Swell Stays5$395,6532074.86/5.0
Brian5$268,7513314.93/5.0
Carla6$235,8637154.79/5.0
Jane4$186,8264254.95/5.0
In-House Holidays Team3$161,5561784.71/5.0
Laura1$155,364354.83/5.0
Matthew1$137,8552514.91/5.0
Rosa2$127,0101794.99/5.0
Lindsay2$121,756754.97/5.0
Heyscape2$108,814234.96/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Shire Of Augusta Margaret River.

Dive Deeper: Advanced Shire Of Augusta Margaret River STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Shire Of Augusta Margaret River. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Shire Of Augusta Margaret River Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Shire Of Augusta Margaret River

  • The Shire Of Augusta Margaret River Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.9% of the 96 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Shire Of Augusta Margaret River, House properties are the most common (72.9%), reflecting the local real estate landscape.
  • Houses represent a significant 72.9% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, apartment/condo, unique stays (combined 7.3%) offer potential for unique stay experiences.

Shire Of Augusta Margaret River Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Shire Of Augusta Margaret River

  • The dominant room capacity in Shire Of Augusta Margaret River is 2 bedrooms listings, making up 31.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 53.2% of the active Airbnb listings in Shire Of Augusta Margaret River, indicating a high concentration in these sizes.
  • A significant 44.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Shire Of Augusta Margaret River.

Shire Of Augusta Margaret River Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Shire Of Augusta Margaret River

  • The most common guest capacity trend in Shire Of Augusta Margaret River vacation rentals is listings accommodating 8+ guests (32.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Shire Of Augusta Margaret River STR market, accounting for 54.2% of listings.
  • 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Shire Of Augusta Margaret River.
  • On average, properties in Shire Of Augusta Margaret River are equipped to host 5.3 guests.

Shire Of Augusta Margaret River Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Shire Of Augusta Margaret River

  • The most common availability pattern in Shire Of Augusta Margaret River falls within the 91-180 days range, representing 36.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 46.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Shire Of Augusta Margaret River (37.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 55.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Shire Of Augusta Margaret River Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (1.1%)

1 Night

1 listings

1.1% of total

2 Nights (47.3%)

2 Nights

43 listings

47.3% of total

3 Nights (8.8%)

3 Nights

8 listings

8.8% of total

4-6 Nights (4.4%)

4-6 Nights

4 listings

4.4% of total

30+ Nights (38.5%)

30+ Nights

35 listings

38.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Shire Of Augusta Margaret River is 2 Nights, adopted by 47.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (38.5%) caters to monthly stays (30+ nights) in Shire Of Augusta Margaret River, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 47.3% of Shire Of Augusta Margaret River hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 1.1% currently do.
  • A 2-night minimum appears standard (47.3%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 38.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Shire Of Augusta Margaret River.

Shire Of Augusta Margaret River Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (5.4%)

Super Strict 30 Days

5 listings

5.4% of total

Flexible (8.7%)

Flexible

8 listings

8.7% of total

Moderate (21.7%)

Moderate

20 listings

21.7% of total

Firm (28.3%)

Firm

26 listings

28.3% of total

Strict (35.9%)

Strict

33 listings

35.9% of total

Cancellation Policy Insights for Shire Of Augusta Margaret River

  • The prevailing Airbnb cancellation policy trend in Shire Of Augusta Margaret River is Strict, used by 35.9% of listings.
  • A majority (64.2%) of hosts in Shire Of Augusta Margaret River utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 35.9% market standard in Shire Of Augusta Margaret River.
  • With 35.9% using Strict terms, this is a viable option in Shire Of Augusta Margaret River, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Shire Of Augusta Margaret River.

Shire Of Augusta Margaret River STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Shire Of Augusta Margaret River

  • The overall average booking lead time for vacation rentals in Shire Of Augusta Margaret River is 67 days.
  • Guests book furthest in advance for stays during December (average 109 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 50 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (88 days avg.) sees the longest lead times, while Summer (50 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Shire Of Augusta Margaret River.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 109 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 88 days) to capture early planners.
  • Monitor your own booking lead times against these Shire Of Augusta Margaret River averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Shire Of Augusta Margaret River (2025)

Amenity Prevalence

Amenity Insights for Shire Of Augusta Margaret River

  • Essential amenities in Shire Of Augusta Margaret River that guests expect include: Free parking on premises, Smoke alarm, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Refrigerator, Hot water, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Shire Of Augusta Margaret River: Free parking on premises, Smoke alarm, Kitchen.
  • Prioritize adding missing essentials: Smoke alarm, Kitchen.
  • Consider adding popular differentiators like Refrigerator or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Shire Of Augusta Margaret River to stay competitive.

Shire Of Augusta Margaret River Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Shire Of Augusta Margaret River

  • The typical guest profile for Airbnb in Shire Of Augusta Margaret River consists of primarily domestic travelers (80%), often arriving from nearby Perth, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
  • Domestic travelers account for 79.8% of guests.
  • Key international markets include Australia (79.8%) and Singapore (8.9%).
  • Top languages spoken are English (68%) followed by Chinese (7.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Perth and Western Australia.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Shire Of Augusta Margaret River Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Gracetown34$4,562$358.3847%
Margaret River410$3,882$218.7861%
Gnarabup88$3,791$265.8652%
Prevelly41$3,790$238.9857%
Dunsborough446$3,762$289.1548%
Yallingup238$3,754$334.6746%
Witchcliffe20$3,753$304.5256%
Peppermint Grove Beach35$3,750$326.5039%
City Of Busselton535$3,637$301.1044%
Busselton212$3,335$221.2852%

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