Jurien Bay Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Western Australia, Australia
Is Airbnb profitable in Jurien Bay in 2025? Explore comprehensive Airbnb analytics for Jurien Bay, Western Australia, Australia to uncover income potential. This 2025 STR market report for Jurien Bay, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 92 active listings.
Whether you're considering an Airbnb investment in Jurien Bay, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Jurien Bay Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Jurien Bay Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Jurien Bay (2025)
Understanding the monthly revenue variations for Airbnb listings in Jurien Bay is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Jurien Bay is typically January, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Jurien Bay across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,023+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,497 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,454 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,517, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Jurien Bay
Jurien Bay Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Jurien Bay STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Jurien Bay:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Jurien Bay
Average Daily Rate (ADR) Airbnb Trends in Jurien Bay (2025)
Effective short term rental pricing strategy in Jurien Bay involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Jurien Bay typically peaks in January and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $287+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $240 or more.
- Typical properties (Median) charge around $190 per night.
- Entry-level properties (Bottom 25%) earn around $141 per night.
Average Daily Rate (ADR) Trend by Month in Jurien Bay
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Airbnb Seasonality Analysis & Trends in Jurien Bay (2025)
Peak Season (January, December, April)
- Revenue averages $3,563 per month
- Occupancy rates average 55.5%
- Daily rates average $208
Shoulder Season
- Revenue averages $2,545 per month
- Occupancy maintains around 41.7%
- Daily rates hold near $191
Low Season (February, March, August)
- Revenue drops to average $2,199 per month
- Occupancy decreases to average 37.3%
- Daily rates adjust to average $195
Seasonality Insights for Jurien Bay
- The Airbnb seasonality in Jurien Bay shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Jurien Bay's highest earning potential, with monthly revenues capable of climbing to $4,045, occupancy reaching a high of 62.0%, and ADRs peaking at $221.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,958, occupancy could drop to 33.0%, and ADRs may adjust down to $186.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Jurien Bay.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Jurien Bay seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Jurien Bay (2025)
Exploring the top neighborhoods for short-term rentals in Jurien Bay? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Jurien Bay Foreshore | The Jurien Bay Foreshore is a picturesque area popular with tourists for its stunning beaches and recreational activities. It's ideal for families and beachgoers looking for relaxation and water sports. | Jurien Bay Marine Park, Jurien Bay Jetty, Dungeons Beach, Skydive Jurien Bay, Turquoise Bay |
| Jurien Bay Town Center | The Town Center is bustling with shops, cafes, and local eateries, making it a convenient location for visitors who want to experience local culture and amenities. | Jurien Bay Plaza, Local Markets, Fishing Charters, Kayaking Tours, Jurien Bay Pub |
| Green Head | Just a short drive from Jurien Bay, Green Head offers beautiful beaches and a quieter atmosphere, attracting visitors looking for tranquility and natural beauty. | Dynamite Bay, Green Head Golf Club, Seabird Heritage Trail, Fishing Spots, Wildflower Viewing |
| Perenjori | A rural escape near Jurien Bay, Perenjori offers a unique experience of the Australian outback and is ideal for those interested in rural tourism and natural landscapes. | Perenjori Town Centre, Historic Sites, Wildflower Trails, Birdwatching, Fishing |
| Lake Thetis | This area is known for its unique stromatolites and picturesque lakes, attracting nature lovers and tourists interested in geology and ecology. | Stromatolites, Lake Thetis Walk, Viewpoints, Birdwatching, Nature Trails |
| Cervantes | Cervantes is famous for its proximity to the Pinnacles Desert and offers a mix of beach activities and cultural experiences, making it popular among diverse travelers. | Pinnacles Desert, Thirsty Point, Cervantes Jetty, Fishing, Crayfish Factory Tours |
| Nilgen Nature Reserve | Ideal for nature enthusiasts, this reserve offers a variety of outdoor activities such as hiking, birdwatching, and exploring native flora and fauna. | Hiking Trails, Wildflower Viewing, Birdwatching, Camping Sites, Natural Landscapes |
| Hill River | This serene river area is perfect for fishing, picnicking and enjoying the outdoors. It provides a tranquil retreat for visitors looking to unwind away from the crowds. | Fishing Spots, Picnic Areas, Scenic Walks, Nature Photography, Wildlife Spotting |
Understanding Airbnb License Requirements & STR Laws in Jurien Bay (2025)
Yes, Jurien Bay, Western Australia, Australia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Jurien Bay to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 66% licensed listings)
Top Performing Airbnb Properties in Jurien Bay (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Jurien Baybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Island Views
Entire Place • 4 bedrooms
Hill River Nature Reserve by Tiny Away
Entire Place • 1 bedroom
Seashore Retreat - Jurien Bay
Entire Place • 5 bedrooms
The Pearl
Entire Place • 3 bedrooms
Enjoy a holiday away 'At The Bay'
Entire Place • 4 bedrooms
Beachridge Estate - Ocean Living
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Jurien Bay (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Jurien Bay based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Professionals Jurien Bayview R | 18 | $444,717 | 133 | 2.73/5.0 |
| Ray White | 18 | $405,935 | 245 | 3.48/5.0 |
| Sharlene | 9 | $223,744 | 849 | 4.48/5.0 |
| Debbie | 8 | $189,177 | 171 | 4.54/5.0 |
| Marie | 1 | $96,497 | 14 | 5.00/5.0 |
| Tim | 3 | $81,392 | 440 | 4.41/5.0 |
| Tiny Away | 1 | $64,826 | 75 | 4.76/5.0 |
| Andy | 1 | $63,071 | 85 | 4.75/5.0 |
| Natalie | 1 | $62,434 | 44 | 4.95/5.0 |
| Sharon | 1 | $55,054 | 141 | 4.67/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Jurien Bay.
Dive Deeper: Advanced Jurien Bay STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Jurien Bay. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsJurien Bay Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Jurien Bay
- The Jurien Bay Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.9% of the 92 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Jurien Bay, House properties are the most common (84.8%), reflecting the local real estate landscape.
- Houses represent a significant 84.8% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique (combined 7.6%) offer potential for unique stay experiences.
Jurien Bay Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Jurien Bay
- The dominant room capacity in Jurien Bay is 3 bedrooms listings, making up 44.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 70.7% of the active Airbnb listings in Jurien Bay, indicating a high concentration in these sizes.
- A significant 77.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Jurien Bay.
Jurien Bay Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Jurien Bay
- The most common guest capacity trend in Jurien Bay vacation rentals is listings accommodating 8+ guests (37%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Jurien Bay STR market, accounting for 74.0% of listings.
- 81.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Jurien Bay.
- On average, properties in Jurien Bay are equipped to host 6.4 guests.
Jurien Bay Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Jurien Bay
- The most common availability pattern in Jurien Bay falls within the 181-270 days range, representing 46.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 76.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Jurien Bay (46.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 23.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Jurien Bay Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
14.8% of total
2 Nights
21 listings
23.9% of total
3 Nights
14 listings
15.9% of total
4-6 Nights
3 listings
3.4% of total
7-29 Nights
3 listings
3.4% of total
30+ Nights
34 listings
38.6% of total
Key Insights
- The most prevalent minimum stay requirement in Jurien Bay is 30+ Nights, adopted by 38.6% of listings. This highlights the market's preference for longer commitments.
- A significant segment (38.6%) caters to monthly stays (30+ nights) in Jurien Bay, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 38.6% of Jurien Bay hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 38.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Jurien Bay.
Jurien Bay Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
14 listings
17.7% of total
Flexible
7 listings
8.9% of total
Moderate
16 listings
20.3% of total
Firm
25 listings
31.6% of total
Strict
17 listings
21.5% of total
Cancellation Policy Insights for Jurien Bay
- The prevailing Airbnb cancellation policy trend in Jurien Bay is Firm, used by 31.6% of listings.
- A majority (53.1%) of hosts in Jurien Bay utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 31.6% market standard in Jurien Bay.
- Regularly review your cancellation policy against competitors and market demand shifts in Jurien Bay.
Jurien Bay STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Jurien Bay
- The overall average booking lead time for vacation rentals in Jurien Bay is 56 days.
- Guests book furthest in advance for stays during December (average 109 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 48 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (90 days avg.) sees the longest lead times, while Summer (49 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Jurien Bay.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 109 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 90 days) to capture early planners.
- Monitor your own booking lead times against these Jurien Bay averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Jurien Bay (2025)
Amenity Prevalence
Amenity Insights for Jurien Bay
- Essential amenities in Jurien Bay that guests expect include: Kitchen, Washer, TV, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Jurien Bay: Kitchen, Washer, TV, Air conditioning.
- Prioritize adding missing essentials: Kitchen, Washer, TV, Air conditioning.
- Consider adding popular differentiators like Smoke alarm or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Jurien Bay to stay competitive.
Jurien Bay Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Jurien Bay
- The typical guest profile for Airbnb in Jurien Bay consists of primarily domestic travelers (80%), often arriving from nearby Perth, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
- Domestic travelers account for 79.9% of guests.
- Key international markets include Australia (79.9%) and Singapore (6.1%).
- Top languages spoken are English (66%) followed by Chinese (9.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Perth and Western Australia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Jurien Bay Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Cottesloe | 138 | $4,018 | $230.16 | 66% |
| Swanbourne | 10 | $3,608 | $326.94 | 49% |
| Shire Of Toodyay | 17 | $2,868 | $231.11 | 44% |
| Shire Of Gingin | 10 | $2,710 | $178.22 | 53% |
| Subiaco | 74 | $2,648 | $146.63 | 63% |
| City of Stirling | 574 | $2,590 | $171.54 | 59% |
| Guilderton | 46 | $2,575 | $258.60 | 36% |
| Shire Of Mundaring | 42 | $2,544 | $145.90 | 55% |
| Carlisle | 21 | $2,542 | $129.89 | 65% |
| Town of Cambridge | 68 | $2,513 | $166.45 | 64% |