Joondalup Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Western Australia, Australia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Joondalup in 2025? Explore comprehensive Airbnb analytics for Joondalup, Western Australia, Australia to uncover income potential. This 2025 STR market report for Joondalup, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 245 active listings.

Whether you're considering an Airbnb investment in Joondalup, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Joondalup Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Joondalup Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$157
The average rental revenue earned for an occupied room per day in Joondalup.
Occupancy Rate(?)
56.9%
High demand. Good booking frequency.
Median Annual Revenue(?)
$27,258
Typical annual income for an Airbnb listing in Joondalup. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
29.4%
Strong growth (29.4%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Joondalup.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Joondalup.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
245
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Joondalup (2025)

Understanding the monthly revenue variations for Airbnb listings in Joondalup is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Joondalup is typically December, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Joondalup across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,931+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,662 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,412 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,498, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Joondalup

Joondalup Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Joondalup STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Joondalup:

  • Best-in-class properties (Top 10%) achieve 92%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 84% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 64%.
  • Entry-level properties (Bottom 25%) average 33% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Joondalup

Average Daily Rate (ADR) Airbnb Trends in Joondalup (2025)

Effective short term rental pricing strategy in Joondalup involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Joondalup typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $287+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $201 or more.
  • Typical properties (Median) charge around $114 per night.
  • Entry-level properties (Bottom 25%) earn around $81 per night.

Average Daily Rate (ADR) Trend by Month in Joondalup

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Airbnb Seasonality Analysis & Trends in Joondalup (2025)

Peak Season (December, January, November)
  • Revenue averages $3,506 per month
  • Occupancy rates average 63.5%
  • Daily rates average $167
Shoulder Season
  • Revenue averages $2,842 per month
  • Occupancy maintains around 57.3%
  • Daily rates hold near $153
Low Season (March, July, August)
  • Revenue drops to average $2,443 per month
  • Occupancy decreases to average 53.6%
  • Daily rates adjust to average $153

Seasonality Insights for Joondalup

  • The Airbnb seasonality in Joondalup shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Joondalup's highest earning potential, with monthly revenues capable of climbing to $3,665, occupancy reaching a high of 64.5%, and ADRs peaking at $172.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,366, occupancy could drop to 46.1%, and ADRs may adjust down to $149.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Joondalup.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Joondalup seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Joondalup (2025)

Exploring the top neighborhoods for short-term rentals in Joondalup? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Joondalup Town Centre
The vibrant urban center of Joondalup, featuring shopping, dining, and entertainment options. A popular destination for both tourists and locals alike, with easy access to transport and amenities.
Lakeside Joondalup Shopping City, Joondalup Resort, Joondalup Health Campus, Joondalup Art Gallery, Neil Hawkins Park
Perth Waterfront
A beautiful waterfront area with stunning views and attractions, perfect for tourists seeking leisure and activities. It offers a variety of restaurants and recreational opportunities.
Elizabeth Quay, The Bell Tower, Cultural Centre, Perth Aquarium, Walking paths along the Swan River
Pinnacles Desert
A unique natural attraction, the Pinnacles draw many visitors looking to explore its otherworldly landscapes. This area can appeal to nature lovers and adventure seekers.
Pinnacles Desert, Nambung National Park, Sandboarding tours, Wildlife spotting, Camping facilities
Scarborough Beach
A famous beach area with golden sands and vibrant nightlife. Popular among tourists for its surf, beach culture, and proximity to cafes and restaurants.
Scarborough Beach Foreshore, Restaurants and bars, Surfing lessons, Beach volleyball courts, The lookouts at Brighton
Kings Park and Botanic Garden
One of the largest inner-city parks in the world, offering bushland, gardens, and stunning views of the city. A relaxing spot for tourists to unwind and enjoy nature.
Kings Park War Memorial, Botanic Garden, Fraser Avenue Lookout, Walking trails, Picnic areas
Yanchep National Park
Beautiful national park known for wildlife and stunning scenery, ideal for ecotourism and outdoor activities. Appeals to those looking for adventure and nature experiences.
Crystal Caves, Wildlife encounters, Walking trails, Picnic areas, Camping
Hillarys Boat Harbour
A family-friendly destination with beaches, shops, and restaurants. Perfect for visitors looking to enjoy a day out by the water.
AQWA - The Aquarium of Western Australia, Beaches, Restaurants, Shopping, Marina activities
Lake Joondalup
A scenic lake that offers opportunities for outdoor activities and relaxation. It attracts nature lovers and families looking for a peaceful outing.
Walking and cycling paths, Bird watching, Kayaking, Picnic areas, Wildlife spotting

Understanding Airbnb License Requirements & STR Laws in Joondalup (2025)

Yes, Joondalup, Western Australia, Australia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Joondalup to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 69% licensed listings)

Top Performing Airbnb Properties in Joondalup (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Joondalupbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beachside Retreat - only 600m to the beach

Beachside Retreat - only 600m to the beach

Entire Place • 4 bedrooms

$123,081
Revenue
75.9%
Occupancy
$410.72
Daily Rate
Seaside Luxury Escape 5x3 w Pool

Seaside Luxury Escape 5x3 w Pool

Entire Place • 5 bedrooms

$94,394
Revenue
67.0%
Occupancy
$342.71
Daily Rate
Duncraig Dream with Pool and Alfresco BBQ

Duncraig Dream with Pool and Alfresco BBQ

Entire Place • 4 bedrooms

$88,448
Revenue
77.3%
Occupancy
$392.37
Daily Rate
Luxury by the Sea | EV rental service available!

Luxury by the Sea | EV rental service available!

Entire Place • 5 bedrooms

$88,126
Revenue
60.7%
Occupancy
$354.38
Daily Rate
Coastal Escape Near Mullaloo Beach

Coastal Escape Near Mullaloo Beach

Entire Place • 4 bedrooms

$84,024
Revenue
56.7%
Occupancy
$343.75
Daily Rate
Hillarys Beach Home - 300m to the beach

Hillarys Beach Home - 300m to the beach

Entire Place • 4 bedrooms

$78,936
Revenue
74.1%
Occupancy
$270.10
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Joondalup (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Joondalup based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ben19$770,4433014.34/5.0
Let Go15$569,8506984.54/5.0
Michelle4$272,166624.92/5.0
Cherie - Coastal Stays WA4$270,9002034.86/5.0
Lucy4$263,580974.90/5.0
Min2$134,024614.91/5.0
Cameron2$115,967574.92/5.0
Host #259874904$105,97461.00/5.0
SmartStayWA3$90,688264.06/5.0
Kate1$84,024214.90/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Joondalup.

Dive Deeper: Advanced Joondalup STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Joondalup. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Joondalup Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Joondalup

  • The Joondalup Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.7% of the 245 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Joondalup, House properties are the most common (46.9%), reflecting the local real estate landscape.
  • Houses represent a significant 46.9% portion, catering likely to families or larger groups.
  • The presence of 15.5% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 0.4%) offer potential for unique stay experiences.

Joondalup Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Joondalup

  • The dominant room capacity in Joondalup is 1 bedroom listings, making up 32.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 54.3% of the active Airbnb listings in Joondalup, indicating a high concentration in these sizes.
  • A significant 35.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Joondalup.

Joondalup Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Joondalup

  • The most common guest capacity trend in Joondalup vacation rentals is listings accommodating 2 guests (29.4%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Joondalup STR market, accounting for 50.2% of listings.
  • 26.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Joondalup.
  • On average, properties in Joondalup are equipped to host 3.7 guests.

Joondalup Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Joondalup

  • The most common availability pattern in Joondalup falls within the 91-180 days range, representing 35.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 43.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Joondalup (33.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 57.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Joondalup Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (10.1%)

1 Night

23 listings

10.1% of total

2 Nights (18.9%)

2 Nights

43 listings

18.9% of total

3 Nights (16.7%)

3 Nights

38 listings

16.7% of total

4-6 Nights (18.5%)

4-6 Nights

42 listings

18.5% of total

7-29 Nights (7%)

7-29 Nights

16 listings

7% of total

30+ Nights (28.6%)

30+ Nights

65 listings

28.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Joondalup is 30+ Nights, adopted by 28.6% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (28.6%) caters to monthly stays (30+ nights) in Joondalup, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 28.6% of Joondalup hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 28.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Joondalup.

Joondalup Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

3 listings

1.4% of total

Super Strict 30 Days

2 listings

0.9% of total

Flexible (24.3%)

Flexible

54 listings

24.3% of total

Moderate (30.6%)

Moderate

68 listings

30.6% of total

Firm (18.5%)

Firm

41 listings

18.5% of total

Strict (24.3%)

Strict

54 listings

24.3% of total

Cancellation Policy Insights for Joondalup

  • The prevailing Airbnb cancellation policy trend in Joondalup is Moderate, used by 30.6% of listings.
  • There's a relatively balanced mix between guest-friendly (54.9%) and stricter (42.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 30.6% market standard in Joondalup.
  • Regularly review your cancellation policy against competitors and market demand shifts in Joondalup.

Joondalup STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Joondalup

  • The overall average booking lead time for vacation rentals in Joondalup is 59 days.
  • Guests book furthest in advance for stays during December (average 86 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 45 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (81 days avg.) sees the longest lead times, while Summer (50 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in Joondalup.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 86 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 81 days) to capture early planners.
  • Monitor your own booking lead times against these Joondalup averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Joondalup (2025)

Amenity Prevalence

Amenity Insights for Joondalup

  • Essential amenities in Joondalup that guests expect include: TV, Smoke alarm, Wifi, Air conditioning, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Washer, Hot water, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Joondalup: TV, Smoke alarm, Wifi, Air conditioning, Free parking on premises.
  • Prioritize adding missing essentials: TV, Smoke alarm, Wifi, Air conditioning, Free parking on premises.
  • Consider adding popular differentiators like Washer or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Joondalup to stay competitive.

Joondalup Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Joondalup

  • The typical guest profile for Airbnb in Joondalup consists of primarily domestic travelers (70%), often arriving from nearby Perth, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 69.5% of guests.
  • Key international markets include Australia (69.5%) and United Kingdom (10.1%).
  • Top languages spoken are English (70.1%) followed by German (4.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Perth and Western Australia.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Joondalup Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Cottesloe138$4,018$230.1666%
Swanbourne10$3,608$326.9549%
City of Mandurah29$2,989$218.8446%
Shire Of Murray56$2,975$222.0947%
Mosman Park49$2,967$195.8064%
Mandurah387$2,963$241.7048%
Dwellingup18$2,954$149.1164%
South Fremantle74$2,896$177.0261%
Shire Of Toodyay17$2,868$231.1144%
North Fremantle29$2,821$189.1862%

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