Hilton Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Western Australia, Australia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Hilton in 2025? Explore comprehensive Airbnb analytics for Hilton, Western Australia, Australia to uncover income potential. This 2025 STR market report for Hilton, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Hilton, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hilton Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Hilton Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$130
The average rental revenue earned for an occupied room per day in Hilton.
Occupancy Rate(?)
66.0%
High demand. Good booking frequency.
Median Annual Revenue(?)
$24,971
Typical annual income for an Airbnb listing in Hilton. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
2.7%
Positive growth (2.7%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Hilton.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Hilton.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Hilton (2025)

Understanding the monthly revenue variations for Airbnb listings in Hilton is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hilton is typically May, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hilton across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,051+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,159 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,311 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,414, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Hilton

Hilton Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Hilton STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hilton:

  • Best-in-class properties (Top 10%) achieve 90%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 82% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 68%.
  • Entry-level properties (Bottom 25%) average 51% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Hilton

Average Daily Rate (ADR) Airbnb Trends in Hilton (2025)

Effective short term rental pricing strategy in Hilton involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hilton typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $203+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $150 or more.
  • Typical properties (Median) charge around $91 per night.
  • Entry-level properties (Bottom 25%) earn around $69 per night.

Average Daily Rate (ADR) Trend by Month in Hilton

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Airbnb Seasonality Analysis & Trends in Hilton (2025)

Peak Season (May, April, December)
  • Revenue averages $3,073 per month
  • Occupancy rates average 67.5%
  • Daily rates average $125
Shoulder Season
  • Revenue averages $2,412 per month
  • Occupancy maintains around 63.7%
  • Daily rates hold near $126
Low Season (March, August, September)
  • Revenue drops to average $2,113 per month
  • Occupancy decreases to average 64.8%
  • Daily rates adjust to average $121

Seasonality Insights for Hilton

  • The Airbnb seasonality in Hilton shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Hilton's highest earning potential, with monthly revenues capable of climbing to $3,287, occupancy reaching a high of 74.9%, and ADRs peaking at $141.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,926, occupancy could drop to 49.4%, and ADRs may adjust down to $115.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hilton.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Hilton seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Hilton (2025)

Exploring the top neighborhoods for short-term rentals in Hilton? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Scarborough
Beautiful beachside suburb known for its stunning beaches and relaxed atmosphere. Popular among tourists looking for sun, sand, and surf activities.
Scarborough Beach, The Kiosk, Scarborough Beach Pool, Sunset Coast, Surf Life Saving Club
Fremantle
Historic maritime city with a vibrant culture, known for its heritage buildings and bustling markets. A great choice for tourists seeking unique experiences and local food.
Fremantle Markets, Fremantle Prison, Fishing Boat Harbour, Cappuccino Strip, North Fremantle
Rottnest Island
Famous tourist destination known for its stunning beaches and friendly quokkas. Ideal for those looking for a getaway from the city.
The Basin, Karma Rottnest, Wadjemup Lighthouse, Thomsons Bay, Pinky Beach
Cottesloe
Iconic beach destination known for its beautiful sunsets and laid-back vibe. Attracts both locals and tourists looking for beachside relaxation.
Cottesloe Beach, Cottesloe Hotel, Indiana Tea House, Beachside cafes, Cottesloe Civic Centre
Swan Valley
Wine region located just outside of Perth, known for its wineries and gourmet food experiences. Perfect for tourists interested in culinary adventures.
Swan Valley Wineries, Margaret River Chocolate Company, Caversham Wildlife Park, Little Creatures Brewery, Swan Valley Cuddly Animal Farm
Mindarie
Coastal suburb known for its marina, offering a variety of dining and leisure options. Great for those looking for a scenic and relaxed stay.
Mindarie Marina, Ocean Falls, Waterside restaurants, Mindarie Keys, Spadaccini's
Joondalup
Rapidly growing area with a vibrant community, attracting visitors looking for shopping, dining, and outdoor recreational activities.
Joondalup Resort, Lake Joondalup, Joondalup Shopping Centre, Hillarys Boat Harbour, Yellagonga Regional Park
Perth City
The city center offers a dynamic urban experience with cultural attractions, dining, and nightlife, appealing to business travelers and tourists alike.
Perth Cultural Centre, Elizabeth Quay, Kings Park and Botanic Garden, Hay Street Mall, Crocodile Park

Understanding Airbnb License Requirements & STR Laws in Hilton (2025)

Yes, Hilton, Western Australia, Australia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hilton to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 83% licensed listings)

Top Performing Airbnb Properties in Hilton (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Hiltonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Hilton house, pool & spa close to Fremantle, beach

Hilton house, pool & spa close to Fremantle, beach

Entire Place • 4 bedrooms

$59,088
Revenue
77.8%
Occupancy
$203.08
Daily Rate
Home Away - 2 Bedroom Cottage

Home Away - 2 Bedroom Cottage

Entire Place • 2 bedrooms

$42,622
Revenue
67.7%
Occupancy
$154.38
Daily Rate
Spacious Apartment-Homely Decor&Close to Fremantle

Spacious Apartment-Homely Decor&Close to Fremantle

Entire Place • 3 bedrooms

$42,002
Revenue
66.6%
Occupancy
$155.01
Daily Rate
Fremantle Family Retreat

Fremantle Family Retreat

Entire Place • 4 bedrooms

$39,750
Revenue
81.3%
Occupancy
$425.50
Daily Rate
The Bromley House

The Bromley House

Entire Place • 3 bedrooms

$33,298
Revenue
62.7%
Occupancy
$142.83
Daily Rate
Apartment 1- Cosy + Spacious +Close to Fremantle!

Apartment 1- Cosy + Spacious +Close to Fremantle!

Entire Place • 1 bedroom

$31,209
Revenue
79.0%
Occupancy
$108.78
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Hilton (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Hilton based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Amanda3$97,0112754.76/5.0
Karen1$59,088694.91/5.0
SmartStayWA1$42,622214.81/5.0
Graham1$39,75094.89/5.0
Michael1$33,298224.82/5.0
Ally2$30,8401834.74/5.0
Michelle1$28,9101134.85/5.0
Emma1$27,266554.87/5.0
Lee1$23,647244.92/5.0
Vince2$22,9752084.57/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hilton.

Dive Deeper: Advanced Hilton STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hilton. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Hilton Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Hilton

  • The Hilton Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Hilton, House properties are the most common (50%), reflecting the local real estate landscape.
  • Houses represent a significant 50% portion, catering likely to families or larger groups.
  • The presence of 16.7% Hotel/Boutique listings indicates integration with traditional hospitality.

Hilton Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Hilton

  • The dominant room capacity in Hilton is 1 bedroom listings, making up 44.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 4 bedrooms properties represent 66.6% of the active Airbnb listings in Hilton, indicating a high concentration in these sizes.
  • A significant 33.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hilton.

Hilton Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Hilton

  • The most common guest capacity trend in Hilton vacation rentals is listings accommodating 2 guests (38.9%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Hilton STR market, accounting for 55.6% of listings.
  • 27.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hilton.
  • On average, properties in Hilton are equipped to host 3.7 guests.

Hilton Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Hilton

  • The most common availability pattern in Hilton falls within the 91-180 days range, representing 38.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 33.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Hilton (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 66.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Hilton Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (27.8%)

1 Night

5 listings

27.8% of total

2 Nights (16.7%)

2 Nights

3 listings

16.7% of total

3 Nights (22.2%)

3 Nights

4 listings

22.2% of total

4-6 Nights (22.2%)

4-6 Nights

4 listings

22.2% of total

30+ Nights (11.1%)

30+ Nights

2 listings

11.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Hilton is 1 Night, adopted by 27.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (11.1%) caters to monthly stays (30+ nights) in Hilton, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 27.8% of Hilton hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hilton.

Hilton Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (5.6%)

Super Strict 60 Days

1 listings

5.6% of total

Flexible (16.7%)

Flexible

3 listings

16.7% of total

Moderate (11.1%)

Moderate

2 listings

11.1% of total

Firm (27.8%)

Firm

5 listings

27.8% of total

Strict (38.9%)

Strict

7 listings

38.9% of total

Cancellation Policy Insights for Hilton

  • The prevailing Airbnb cancellation policy trend in Hilton is Strict, used by 38.9% of listings.
  • A majority (66.7%) of hosts in Hilton utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 38.9% market standard in Hilton.
  • With 38.9% using Strict terms, this is a viable option in Hilton, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Hilton.

Hilton STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Hilton

  • The overall average booking lead time for vacation rentals in Hilton is 37 days.
  • Guests book furthest in advance for stays during January (average 61 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 24 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (50 days avg.) sees the longest lead times, while Summer (32 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Hilton.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 61 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 50 days) to capture early planners.
  • Monitor your own booking lead times against these Hilton averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Hilton (2025)

Amenity Prevalence

No amenities with partial availability (less than 100%) were found to display in the chart. All essential amenities might be present in all listings. Check insights below.

Amenity Insights for Hilton

  • Essential amenities in Hilton that guests expect include: Hot water, Microwave, Essentials, Smoke alarm, Free parking on premises, Bed linens, Refrigerator, TV, Dishes and silverware, Washer. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Hilton: Hot water, Microwave, Essentials, Smoke alarm, Free parking on premises, Bed linens, Refrigerator, TV, Dishes and silverware, Washer.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Hilton to stay competitive.

Hilton Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Hilton

  • The typical guest profile for Airbnb in Hilton consists of primarily domestic travelers (65%), often arriving from nearby Perth, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
  • Domestic travelers account for 65.4% of guests.
  • Key international markets include Australia (65.4%) and United Kingdom (6.9%).
  • Top languages spoken are English (65.2%) followed by Chinese (7.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Perth and Albany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Hilton Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Gracetown34$4,562$358.3847%
Cottesloe138$4,018$230.1666%
Margaret River410$3,882$218.7861%
Gnarabup88$3,791$265.8652%
Prevelly41$3,790$238.9857%
Dunsborough446$3,762$289.1548%
Yallingup238$3,754$334.6746%
Peppermint Grove Beach35$3,750$326.5039%
City Of Busselton535$3,637$301.1044%
Swanbourne10$3,608$326.9449%

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