City of Swan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Western Australia, Australia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in City of Swan in 2025? Explore comprehensive Airbnb analytics for City of Swan, Western Australia, Australia to uncover income potential. This 2025 STR market report for City of Swan, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 97 active listings.

Whether you're considering an Airbnb investment in City of Swan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the City of Swan Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key City of Swan Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$147
The average rental revenue earned for an occupied room per day in City of Swan.
Occupancy Rate(?)
55.3%
High demand. Good booking frequency.
Median Annual Revenue(?)
$27,570
Typical annual income for an Airbnb listing in City of Swan. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-5.3%
Slight decrease (-5.3%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in City of Swan.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in City of Swan.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
97
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in City of Swan (2025)

Understanding the monthly revenue variations for Airbnb listings in City of Swan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in City of Swan is typically April, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in City of Swan across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,880+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,713 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,009 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,081, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in City of Swan

City of Swan Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the City of Swan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in City of Swan:

  • Best-in-class properties (Top 10%) achieve 93%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 82% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 62%.
  • Entry-level properties (Bottom 25%) average 33% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in City of Swan

Average Daily Rate (ADR) Airbnb Trends in City of Swan (2025)

Effective short term rental pricing strategy in City of Swan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in City of Swan typically peaks in October and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $286+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $182 or more.
  • Typical properties (Median) charge around $103 per night.
  • Entry-level properties (Bottom 25%) earn around $58 per night.

Average Daily Rate (ADR) Trend by Month in City of Swan

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Airbnb Seasonality Analysis & Trends in City of Swan (2025)

Peak Season (April, May, December)
  • Revenue averages $3,184 per month
  • Occupancy rates average 57.1%
  • Daily rates average $161
Shoulder Season
  • Revenue averages $2,843 per month
  • Occupancy maintains around 57.1%
  • Daily rates hold near $158
Low Season (February, March, July)
  • Revenue drops to average $2,351 per month
  • Occupancy decreases to average 57.5%
  • Daily rates adjust to average $148

Seasonality Insights for City of Swan

  • The Airbnb seasonality in City of Swan shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases City of Swan's highest earning potential, with monthly revenues capable of climbing to $3,250, occupancy reaching a high of 65.3%, and ADRs peaking at $166.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,262, occupancy could drop to 49.9%, and ADRs may adjust down to $138.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in City of Swan.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these City of Swan seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in City of Swan (2025)

Exploring the top neighborhoods for short-term rentals in City of Swan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Midland
A rapidly growing suburb with strong transport links and a vibrant retail precinct. Midland is attracting many families and young professionals due to its amenities and proximity to Perth.
Midland Gate Shopping Centre, St John of God Midland Public Hospital, Swan Valley, The Railway Museum, Guildford Heritage Area
Gidgegannup
A picturesque rural area with a strong appeal for those looking for a peaceful retreat. It offers stunning landscapes and outdoor activities, ideal for nature lovers.
John Forrest National Park, Bivouac Canning Campsite, Gidgegannup Markets, Local vineyards and wineries, The Perth Hills
Swan Valley
Renowned for its wineries, breweries, and gourmet food, Swan Valley attracts both domestic and international tourists looking for culinary experiences.
Swan Valley wineries, Caversham Wildlife Park, Swan Valley Cuddly Animal Farm, Guildford Historic Town Centre, Distinctive art galleries
Ballajura
Offers a family-friendly community vibe and is located near multiple parks and schools, making it an attractive area for medium-term rentals.
Hawkins Park, Ballajura City Shopping Centre, Local schools and family parks, Short drive to Perth CBD, Nearby lakes and recreational areas
Ellenbrook
A rapidly developing suburb with a strong sense of community and a variety of housing options. It is well connected and has access to several amenities.
Ellenbrook Central Shopping Centre, The Vines Resort, Local parks and recreation spaces, Nearby wineries, Growing café and restaurant scene
Bayswater
A suburb located near the river and with good transport options to Perth city. It is becoming increasingly popular with young professionals and families.
Bayswater Waves Aquatic Centre, Nearby Swan River, Eco Walks in Riverside Gardens, Bayswater Train Station, Local parks and playgrounds
Caversham
A suburb that offers a mix of rural and residential areas, close to the Swan Valley. It is popular for those seeking an escape from city life while remaining close to amenities.
Caversham Wildlife Park, Swan Valley food and wine trails, Local bike trails and parks, Historic Guildford nearby, Clothing and homeware stores in Caversham
Heathridge
Located near the coast, this suburb offers beach access and a laid-back lifestyle, making it popular with tourists seeking sun and surf.
Pinnaroo Point Beach, Craigie Open Space, Local surf schools, Nearby parks, Shopping options at Joondalup

Understanding Airbnb License Requirements & STR Laws in City of Swan (2025)

Yes, City of Swan, Western Australia, Australia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for City of Swan to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 69% licensed listings)

Top Performing Airbnb Properties in City of Swan (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in City of Swanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Eden Reserve - your oasis in Swan Valley

The Eden Reserve - your oasis in Swan Valley

Entire Place • 5 bedrooms

$190,955
Revenue
83.3%
Occupancy
$624.92
Daily Rate
Treehouse in the Australian bush!

Treehouse in the Australian bush!

Entire Place • 3 bedrooms

$110,147
Revenue
72.4%
Occupancy
$371.00
Daily Rate
Luxury Swan Valley farm stay

Luxury Swan Valley farm stay

Entire Place • 4 bedrooms

$100,568
Revenue
48.7%
Occupancy
$523.59
Daily Rate
El Dorado - Swan Valley - Rustic Horse Farm Stay

El Dorado - Swan Valley - Rustic Horse Farm Stay

Private Room • 5 bedrooms

$91,306
Revenue
66.7%
Occupancy
$354.95
Daily Rate
Swan Valley Retreat Brigadoon

Swan Valley Retreat Brigadoon

Entire Place • 5 bedrooms

$66,472
Revenue
66.0%
Occupancy
$349.44
Daily Rate
Spacious modern Family Home close to Swan Valley

Spacious modern Family Home close to Swan Valley

Entire Place • 4 bedrooms

$64,620
Revenue
45.9%
Occupancy
$447.15
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in City of Swan (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in City of Swan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cheng1$190,9551664.95/5.0
Phoebe3$130,8841904.71/5.0
Mark2$111,463814.83/5.0
Claire1$110,1471744.95/5.0
Host #127133701$100,5681004.96/5.0
Edina2$94,539184.63/5.0
Stephanie1$91,3061314.93/5.0
Paul2$76,0361744.89/5.0
Host #4742661131$66,472324.91/5.0
Jenelle N Nathan1$64,620694.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in City of Swan.

Dive Deeper: Advanced City of Swan STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for City of Swan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

City of Swan Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for City of Swan

  • The City of Swan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 71.1% of the 97 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in City of Swan, House properties are the most common (75.3%), reflecting the local real estate landscape.
  • Houses represent a significant 75.3% portion, catering likely to families or larger groups.
  • The presence of 10.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo (combined 3.1%) offer potential for unique stay experiences.

City of Swan Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for City of Swan

  • The dominant room capacity in City of Swan is 1 bedroom listings, making up 23.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 42.3% of the active Airbnb listings in City of Swan, indicating a high concentration in these sizes.
  • A significant 38.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in City of Swan.

City of Swan Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for City of Swan

  • The most common guest capacity trend in City of Swan vacation rentals is listings accommodating 2 guests (17.5%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the City of Swan STR market, accounting for 34.0% of listings.
  • 31.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in City of Swan.
  • On average, properties in City of Swan are equipped to host 3.6 guests.

City of Swan Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for City of Swan

  • The most common availability pattern in City of Swan falls within the 91-180 days range, representing 34% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 44.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in City of Swan (35.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 57.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

City of Swan Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (11.9%)

1 Night

10 listings

11.9% of total

2 Nights (45.2%)

2 Nights

38 listings

45.2% of total

3 Nights (13.1%)

3 Nights

11 listings

13.1% of total

4-6 Nights (7.1%)

4-6 Nights

6 listings

7.1% of total

7-29 Nights (7.1%)

7-29 Nights

6 listings

7.1% of total

30+ Nights (15.5%)

30+ Nights

13 listings

15.5% of total

Key Insights

  • The most prevalent minimum stay requirement in City of Swan is 2 Nights, adopted by 45.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (15.5%) caters to monthly stays (30+ nights) in City of Swan, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 45.2% of City of Swan hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.9% currently do.
  • A 2-night minimum appears standard (45.2%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 15.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in City of Swan.

City of Swan Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

1.2% of total

Flexible (33.3%)

Flexible

28 listings

33.3% of total

Moderate (25%)

Moderate

21 listings

25% of total

Firm (23.8%)

Firm

20 listings

23.8% of total

Strict (16.7%)

Strict

14 listings

16.7% of total

Cancellation Policy Insights for City of Swan

  • The prevailing Airbnb cancellation policy trend in City of Swan is Flexible, used by 33.3% of listings.
  • There's a relatively balanced mix between guest-friendly (58.3%) and stricter (40.5%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 33.3% market standard in City of Swan.
  • Regularly review your cancellation policy against competitors and market demand shifts in City of Swan.

City of Swan STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for City of Swan

  • The overall average booking lead time for vacation rentals in City of Swan is 47 days.
  • Guests book furthest in advance for stays during October (average 77 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 48 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (65 days avg.) sees the longest lead times, while Winter (53 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in City of Swan.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 77 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 65 days) to capture early planners.
  • Monitor your own booking lead times against these City of Swan averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in City of Swan (2025)

Amenity Prevalence

Amenity Insights for City of Swan

  • Essential amenities in City of Swan that guests expect include: Air conditioning. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Kitchen, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for City of Swan: Air conditioning.
  • Prioritize adding missing essentials: Air conditioning.
  • Consider adding popular differentiators like Smoke alarm or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in City of Swan to stay competitive.

City of Swan Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for City of Swan

  • The typical guest profile for Airbnb in City of Swan consists of primarily domestic travelers (67%), often arriving from nearby Perth, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
  • Domestic travelers account for 66.7% of guests.
  • Key international markets include Australia (66.7%) and Singapore (16.7%).
  • Top languages spoken are English (62%) followed by Chinese (11.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Perth and Western Australia.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the City of Swan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Cottesloe138$4,018$230.1666%
Swanbourne10$3,608$326.9449%
City of Mandurah29$2,989$218.8446%
Shire Of Murray56$2,975$222.0947%
Mosman Park49$2,967$195.8064%
Mandurah387$2,963$241.7048%
Dwellingup18$2,954$149.1164%
South Fremantle74$2,896$177.0261%
Shire Of Toodyay17$2,868$231.1144%
North Fremantle29$2,821$189.1862%

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