Bridgetown Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Western Australia, Australia
Is Airbnb profitable in Bridgetown in 2025? Explore comprehensive Airbnb analytics for Bridgetown, Western Australia, Australia to uncover income potential. This 2025 STR market report for Bridgetown, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 62 active listings.
Whether you're considering an Airbnb investment in Bridgetown, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bridgetown Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bridgetown Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bridgetown (2025)
Understanding the monthly revenue variations for Airbnb listings in Bridgetown is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bridgetown is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bridgetown across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,126+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,073 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,804 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,479, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bridgetown
Bridgetown Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Bridgetown STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bridgetown:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 52%.
- Entry-level properties (Bottom 25%) average 32% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bridgetown
Average Daily Rate (ADR) Airbnb Trends in Bridgetown (2025)
Effective short term rental pricing strategy in Bridgetown involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bridgetown typically peaks in November and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $254+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $181 or more.
- Typical properties (Median) charge around $154 per night.
- Entry-level properties (Bottom 25%) earn around $123 per night.
Average Daily Rate (ADR) Trend by Month in Bridgetown
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Airbnb Seasonality Analysis & Trends in Bridgetown (2025)
Peak Season (June, December, April)
- Revenue averages $3,395 per month
- Occupancy rates average 54.6%
- Daily rates average $172
Shoulder Season
- Revenue averages $3,081 per month
- Occupancy maintains around 52.9%
- Daily rates hold near $171
Low Season (February, March, August)
- Revenue drops to average $2,273 per month
- Occupancy decreases to average 42.3%
- Daily rates adjust to average $170
Seasonality Insights for Bridgetown
- The Airbnb seasonality in Bridgetown shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bridgetown's highest earning potential, with monthly revenues capable of climbing to $3,505, occupancy reaching a high of 57.0%, and ADRs peaking at $178.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,684, occupancy could drop to 33.4%, and ADRs may adjust down to $166.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bridgetown.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bridgetown seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bridgetown (2025)
Exploring the top neighborhoods for short-term rentals in Bridgetown? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Cottesloe Beach | Famous for its scenic beauty, Cottesloe Beach is a top destination for tourists looking for sun, sand, and surf. The area offers a vibrant atmosphere with beachfront cafes and stunning sunsets, making it a perfect spot for vacation rentals. | Cottesloe Beach, Cottesloe Piers, Round House, George Street Bridge, Cottesloe Village |
Fremantle | Known for its rich maritime history and vibrant arts scene, Fremantle attracts visitors interested in culture, markets, and historical sites. The area is lively, with plenty of activities and events, making it ideal for Airbnb hosts. | Fremantle Market, Fremantle Prison, Cappuccino Strip, Maritime Museum, Fishing Boat Harbour |
Scarborough | A popular beachside suburb with a relaxed vibe, Scarborough attracts both local and international tourists. Its beautiful beaches and range of recreational options make it a fantastic location for short-term rentals. | Scarborough Beach, Scarborough Beach Pool, Kiosk at Scarborough Beach, Trigg Beach, Sunset Coast |
Perth CBD | The central business district of Perth hosts a variety of attractions, entertainment options, and a bustling nightlife. Perfect for business travelers and tourists looking to experience the urban lifestyle. | Perth Mint, Elizabeth Quay, Kings Park, Art Gallery of WA, Perth Cultural Centre |
Rottnest Island | A short ferry ride from the mainland, Rottnest Island is famous for its stunning beaches and unique wildlife, including quokkas. It attracts tourists looking for a getaway with beautiful scenery and outdoor activities. | Rottnest Island Beaches, Karma Rottnest, The Basin, Parakeet Bay, The Thompstone |
Swan Valley | As one of Australia's oldest wine regions, Swan Valley attracts wine enthusiasts and food lovers. It’s an excellent spot for visitors looking to explore wineries, gourmet food, and beautiful landscapes. | Swan Valley wineries, Caversham Wildlife Park, Swan Valley Cuddly Animal Farm, Whistler's Chocolate, The House of Honey |
Mettam's Pool | A tranquil beach location ideal for snorkeling and swimming, Mettam's Pool is popular with families and beach-goers. It offers natural beauty and a relaxed atmosphere, suitable for vacation rentals. | Mettam's Pool, Trigg Point, North Beach, Mettam's Beach, Snorkeling sites |
Bayswater | Close to Perth, Bayswater has a family-friendly atmosphere with parks and local amenities. It's an excellent place for families and those looking for a quiet stay while still being near the city. | Bayswater Waves, Maylands Peninsula Golf Course, Swan River, Bayswater Park, Local cafes and shops |
Understanding Airbnb License Requirements & STR Laws in Bridgetown (2025)
Yes, Bridgetown, Western Australia, Australia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bridgetown to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 76% licensed listings)
Top Performing Airbnb Properties in Bridgetown (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bridgetownbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Le Petit Chateau Riverside Retreat Sleeps 14
Entire Place • 5 bedrooms

Tiny Matilda
Entire Place • 1 bedroom

Aruma Bridgetown
Entire Place • 5 bedrooms

The Green Welly Farm stay
Entire Place • 4 bedrooms

WINTER SOLSTICE RETREAT
Entire Place • 4 bedrooms

Renovated Barn - Idlewild Bridgetown
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bridgetown (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Bridgetown based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Michelle | 16 | $537,073 | 675 | 4.88/5.0 |
Sasha | 2 | $136,332 | 38 | 4.75/5.0 |
Gill | 2 | $106,722 | 110 | 5.00/5.0 |
Tomica | 4 | $102,412 | 39 | 4.86/5.0 |
Melissa | 3 | $74,253 | 182 | 4.90/5.0 |
Into The Wild Escapes | 1 | $72,039 | 20 | 4.90/5.0 |
John | 1 | $71,251 | 11 | 4.82/5.0 |
Caroline | 2 | $64,128 | 175 | 4.89/5.0 |
Sarah | 1 | $59,945 | 144 | 4.94/5.0 |
Charlotte | 1 | $52,315 | 22 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bridgetown.
Dive Deeper: Advanced Bridgetown STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bridgetown. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBridgetown Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bridgetown
- The Bridgetown Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.7% of the 62 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bridgetown, House properties are the most common (62.9%), reflecting the local real estate landscape.
- Houses represent a significant 62.9% portion, catering likely to families or larger groups.
- The presence of 9.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 1.6%) offer potential for unique stay experiences.
Bridgetown Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bridgetown
- The dominant room capacity in Bridgetown is 1 bedroom listings, making up 30.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 53.2% of the active Airbnb listings in Bridgetown, indicating a high concentration in these sizes.
- A significant 43.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bridgetown.
Bridgetown Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bridgetown
- The most common guest capacity trend in Bridgetown vacation rentals is listings accommodating 4 guests (30.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Bridgetown STR market, accounting for 59.6% of listings.
- 43.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bridgetown.
- On average, properties in Bridgetown are equipped to host 5.1 guests.
Bridgetown Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bridgetown
- The most common availability pattern in Bridgetown falls within the 91-180 days range, representing 41.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 46.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Bridgetown (43.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 54.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Bridgetown Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
8.9% of total
2 Nights
31 listings
55.4% of total
3 Nights
2 listings
3.6% of total
7-29 Nights
1 listings
1.8% of total
30+ Nights
17 listings
30.4% of total
Key Insights
- The most prevalent minimum stay requirement in Bridgetown is 2 Nights, adopted by 55.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (64.3%) of the Bridgetown Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (30.4%) caters to monthly stays (30+ nights) in Bridgetown, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 55.4% of Bridgetown hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.9% currently do.
- A 2-night minimum appears standard (55.4%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 30.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bridgetown.
Bridgetown Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
4 listings
7.1% of total
Moderate
6 listings
10.7% of total
Firm
27 listings
48.2% of total
Strict
19 listings
33.9% of total
Cancellation Policy Insights for Bridgetown
- The prevailing Airbnb cancellation policy trend in Bridgetown is Firm, used by 48.2% of listings.
- A majority (82.1%) of hosts in Bridgetown utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 48.2% market standard in Bridgetown.
- With 33.9% using Strict terms, this is a viable option in Bridgetown, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Bridgetown.
Bridgetown STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bridgetown
- The overall average booking lead time for vacation rentals in Bridgetown is 55 days.
- Guests book furthest in advance for stays during November (average 74 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 45 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (63 days avg.) sees the longest lead times, while Spring (54 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (55 days) as a baseline for your pricing and availability strategy in Bridgetown.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 74 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 63 days) to capture early planners.
- Monitor your own booking lead times against these Bridgetown averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bridgetown (2025)
Amenity Prevalence
Amenity Insights for Bridgetown
- Essential amenities in Bridgetown that guests expect include: Free parking on premises, Heating, Kitchen, Smoke alarm, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Essentials, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bridgetown: Free parking on premises, Heating, Kitchen, Smoke alarm, Air conditioning.
- Prioritize adding missing essentials: Free parking on premises, Heating, Kitchen, Smoke alarm, Air conditioning.
- Consider adding popular differentiators like Hot water or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bridgetown to stay competitive.
Bridgetown Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Bridgetown
- The typical guest profile for Airbnb in Bridgetown consists of primarily domestic travelers (95%), often arriving from nearby Perth, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 94.9% of guests.
- Key international markets include Australia (94.9%) and Singapore (1.8%).
- Top languages spoken are English (74.5%) followed by French (4.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Perth and Western Australia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bridgetown Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Margaret River | 410 | $3,882 | $218.78 | 61% |
Shire Of Augusta Margaret River | 96 | $3,824 | $252.66 | 56% |
Dunsborough | 446 | $3,762 | $289.15 | 48% |
Yallingup | 238 | $3,754 | $334.67 | 46% |
Witchcliffe | 20 | $3,753 | $304.52 | 56% |
Peppermint Grove Beach | 35 | $3,750 | $326.50 | 39% |
City Of Busselton | 535 | $3,637 | $301.10 | 44% |
Busselton | 212 | $3,335 | $221.28 | 52% |
Cowaramup | 46 | $3,277 | $215.70 | 53% |
Shire Of Denmark | 111 | $2,995 | $204.25 | 52% |