Shire of Glenelg Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Victoria, Australia
Is Airbnb profitable in Shire of Glenelg in 2025? Explore comprehensive Airbnb analytics for Shire of Glenelg, Victoria, Australia to uncover income potential. This 2025 STR market report for Shire of Glenelg, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 45 active listings.
Whether you're considering an Airbnb investment in Shire of Glenelg, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Shire of Glenelg Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Shire of Glenelg Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Shire of Glenelg (2025)
Understanding the monthly revenue variations for Airbnb listings in Shire of Glenelg is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Shire of Glenelg is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Shire of Glenelg across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,483+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,772 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,647 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $786, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Shire of Glenelg
Shire of Glenelg Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Shire of Glenelg STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Shire of Glenelg:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Shire of Glenelg
Average Daily Rate (ADR) Airbnb Trends in Shire of Glenelg (2025)
Effective short term rental pricing strategy in Shire of Glenelg involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Shire of Glenelg typically peaks in January and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $321+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $202 or more.
- Typical properties (Median) charge around $142 per night.
- Entry-level properties (Bottom 25%) earn around $96 per night.
Average Daily Rate (ADR) Trend by Month in Shire of Glenelg
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Airbnb Seasonality Analysis & Trends in Shire of Glenelg (2025)
Peak Season (January, December, November)
- Revenue averages $3,074 per month
- Occupancy rates average 46.6%
- Daily rates average $189
Shoulder Season
- Revenue averages $2,127 per month
- Occupancy maintains around 36.4%
- Daily rates hold near $183
Low Season (July, August, October)
- Revenue drops to average $1,707 per month
- Occupancy decreases to average 30.3%
- Daily rates adjust to average $187
Seasonality Insights for Shire of Glenelg
- The Airbnb seasonality in Shire of Glenelg shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Shire of Glenelg's highest earning potential, with monthly revenues capable of climbing to $3,648, occupancy reaching a high of 55.9%, and ADRs peaking at $192.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,448, occupancy could drop to 22.0%, and ADRs may adjust down to $177.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Shire of Glenelg.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Shire of Glenelg seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Shire of Glenelg (2025)
Exploring the top neighborhoods for short-term rentals in Shire of Glenelg? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Portland | A coastal town known for its stunning waterfront and access to natural attractions. Ideal for guests seeking relaxing getaways, fishing, and beach activities. | Portland Bay, Cape Nelson Lighthouse, Portland Maritime Discovery Centre, Great South West Walk, Portland Botanic Gardens |
| Heywood | A small town with rich history and a gateway to nearby national parks. Attracts nature lovers and those interested in local heritage. | Heywood Heritage Walk, Budj Bim National Park, Glenelg River, local markets, Dartmoor Heritage Centre |
| Casterton | Famous for its sheep and wool industry, Casterton is a charming town with a friendly atmosphere. Perfect for guests looking for a rural retreat. | Casterton Sheepvention, Glenelg River National Park, local farms, Casterton Historical Society, fine dining experiences |
| Nelson | A picturesque spot on the river and close to the ocean, offering a tranquil experience for guests who enjoy the outdoors and water activities. | Nelson Beach, Glenelg River, Wannon Falls, Lake Martin, local fishing spots |
| Digby | Known for its rural charm and proximity to excellent fishing spots, Digby offers a quiet retreat for those looking to escape city life. | Fishing and boating, Digby Historical Society, local events, Scenic views, peaceful countryside |
| Wando Vale | A serene rural area with stunning landscapes, perfect for guests looking for a peaceful stay surrounded by nature. | Wando Vale Flora Reserve, Glenelg Highway, hiking trails, wildlife watching, local vineyards |
| Hawkins | A lesser-known gem within the Shire, offering a unique local experience with close access to nature and outdoor activities. | Hawkins Beach, Great South West Walk, national parks, local wildlife, peaceful hikes |
| Nangiloc | This area is near the Murray River and features beautiful landscapes, ideal for guests seeking adventure and relaxation. | Murray River access, local parks, water sports, camping areas, beautiful scenery |
Understanding Airbnb License Requirements & STR Laws in Shire of Glenelg (2025)
While Shire of Glenelg, Victoria, Australia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Shire of Glenelg to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Shire of Glenelg (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Shire of Glenelgbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Longmeadow Estate
Entire Place • 7 bedrooms
Talisker Homestead - An 11 bedroom historic home
Entire Place • 11 bedrooms
Panoramic Escape
Entire Place • 4 bedrooms
Cape Bridgewater ocean front - Direct access GSWW
Entire Place • 4 bedrooms
'Driftwood' Beach house
Entire Place • 2 bedrooms
Bounty Beach House - sanctuary with an ocean view
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Shire of Glenelg (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Shire of Glenelg based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sophie | 1 | $101,318 | 84 | 4.96/5.0 |
| Kate | 1 | $95,425 | 24 | 5.00/5.0 |
| Portland Seaview | 6 | $76,735 | 50 | 3.56/5.0 |
| Hayley | 1 | $60,397 | 16 | 5.00/5.0 |
| Claire | 1 | $46,146 | 124 | 4.98/5.0 |
| Liz | 1 | $40,347 | 90 | 4.74/5.0 |
| Janine | 2 | $38,787 | 280 | 4.73/5.0 |
| Jenni | 1 | $36,526 | 74 | 4.93/5.0 |
| Emma | 1 | $35,706 | 77 | 4.91/5.0 |
| Sara | 2 | $29,814 | 57 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Shire of Glenelg.
Dive Deeper: Advanced Shire of Glenelg STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Shire of Glenelg. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsShire of Glenelg Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Shire of Glenelg
- The Shire of Glenelg Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.7% of the 45 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Shire of Glenelg, House properties are the most common (64.4%), reflecting the local real estate landscape.
- Houses represent a significant 64.4% portion, catering likely to families or larger groups.
- Smaller segments like unique stays, others, hotel/boutique (combined 11.0%) offer potential for unique stay experiences.
Shire of Glenelg Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Shire of Glenelg
- The dominant room capacity in Shire of Glenelg is 3 bedrooms listings, making up 26.7% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 51.1% of the active Airbnb listings in Shire of Glenelg, indicating a high concentration in these sizes.
- A significant 46.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Shire of Glenelg.
Shire of Glenelg Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Shire of Glenelg
- The most common guest capacity trend in Shire of Glenelg vacation rentals is listings accommodating 4 guests (28.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Shire of Glenelg STR market, accounting for 53.3% of listings.
- 44.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Shire of Glenelg.
- On average, properties in Shire of Glenelg are equipped to host 4.7 guests.
Shire of Glenelg Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Shire of Glenelg
- The most common availability pattern in Shire of Glenelg falls within the 271-366 days range, representing 42.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 82.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Shire of Glenelg (40%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Shire of Glenelg Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
25% of total
2 Nights
18 listings
40.9% of total
3 Nights
5 listings
11.4% of total
4-6 Nights
1 listings
2.3% of total
30+ Nights
9 listings
20.5% of total
Key Insights
- The most prevalent minimum stay requirement in Shire of Glenelg is 2 Nights, adopted by 40.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (65.9%) of the Shire of Glenelg Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (20.5%) caters to monthly stays (30+ nights) in Shire of Glenelg, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 40.9% of Shire of Glenelg hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 20.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Shire of Glenelg.
Shire of Glenelg Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
14 listings
32.6% of total
Moderate
15 listings
34.9% of total
Firm
11 listings
25.6% of total
Strict
3 listings
7% of total
Cancellation Policy Insights for Shire of Glenelg
- The prevailing Airbnb cancellation policy trend in Shire of Glenelg is Moderate, used by 34.9% of listings.
- There's a relatively balanced mix between guest-friendly (67.5%) and stricter (32.6%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 34.9% market standard in Shire of Glenelg.
- Using a Strict policy might deter some guests, as only 7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Shire of Glenelg.
Shire of Glenelg STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Shire of Glenelg
- The overall average booking lead time for vacation rentals in Shire of Glenelg is 57 days.
- Guests book furthest in advance for stays during January (average 95 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (87 days avg.) sees the longest lead times, while Summer (44 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Shire of Glenelg.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 95 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 87 days) to capture early planners.
- Monitor your own booking lead times against these Shire of Glenelg averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Shire of Glenelg (2025)
Amenity Prevalence
Amenity Insights for Shire of Glenelg
- Essential amenities in Shire of Glenelg that guests expect include: Kitchen, Smoke alarm, Free parking on premises, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Dishes and silverware, Cooking basics are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Shire of Glenelg: Kitchen, Smoke alarm, Free parking on premises, TV.
- Prioritize adding missing essentials: Smoke alarm, Free parking on premises, TV.
- Consider adding popular differentiators like Essentials or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Shire of Glenelg to stay competitive.
Shire of Glenelg Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Shire of Glenelg
- The typical guest profile for Airbnb in Shire of Glenelg consists of primarily domestic travelers (95%), often arriving from nearby Melbourne, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 94.9% of guests.
- Key international markets include Australia (94.9%) and United Kingdom (1.5%).
- Top languages spoken are English (66%) followed by French (4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Melbourne and Victoria.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Shire of Glenelg Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Halls Gap | 184 | $2,669 | $191.17 | 45% |
| Timboon | 16 | $2,525 | $184.54 | 41% |
| Shire of Moyne | 52 | $2,390 | $227.32 | 40% |
| Warrnambool | 263 | $2,281 | $206.62 | 43% |
| Port Fairy | 339 | $2,199 | $264.65 | 34% |
| Mount Gambier | 106 | $2,173 | $143.34 | 52% |
| Pomonal | 13 | $2,153 | $173.41 | 42% |
| Dunkeld | 37 | $2,152 | $197.44 | 40% |
| Rural City of Ararat | 15 | $2,122 | $167.92 | 39% |
| Penola | 27 | $1,913 | $141.88 | 46% |