Shire of Colac Otway Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Victoria, Australia
Is Airbnb profitable in Shire of Colac Otway in 2025? Explore comprehensive Airbnb analytics for Shire of Colac Otway, Victoria, Australia to uncover income potential. This 2025 STR market report for Shire of Colac Otway, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 372 active listings.
Whether you're considering an Airbnb investment in Shire of Colac Otway, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Shire of Colac Otway Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Shire of Colac Otway Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Shire of Colac Otway (2025)
Understanding the monthly revenue variations for Airbnb listings in Shire of Colac Otway is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Shire of Colac Otway is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Shire of Colac Otway across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,666+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,888 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,636 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,390, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Shire of Colac Otway
Shire of Colac Otway Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Shire of Colac Otway STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Shire of Colac Otway:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Shire of Colac Otway
Average Daily Rate (ADR) Airbnb Trends in Shire of Colac Otway (2025)
Effective short term rental pricing strategy in Shire of Colac Otway involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Shire of Colac Otway typically peaks in January and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $526+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $358 or more.
- Typical properties (Median) charge around $256 per night.
- Entry-level properties (Bottom 25%) earn around $176 per night.
Average Daily Rate (ADR) Trend by Month in Shire of Colac Otway
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Airbnb Seasonality Analysis & Trends in Shire of Colac Otway (2025)
Peak Season (January, December, April)
- Revenue averages $5,116 per month
- Occupancy rates average 48.6%
- Daily rates average $344
Shoulder Season
- Revenue averages $3,289 per month
- Occupancy maintains around 36.7%
- Daily rates hold near $289
Low Season (March, August, October)
- Revenue drops to average $2,714 per month
- Occupancy decreases to average 34.4%
- Daily rates adjust to average $285
Seasonality Insights for Shire of Colac Otway
- The Airbnb seasonality in Shire of Colac Otway shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Shire of Colac Otway's highest earning potential, with monthly revenues capable of climbing to $5,803, occupancy reaching a high of 53.0%, and ADRs peaking at $397.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,599, occupancy could drop to 31.3%, and ADRs may adjust down to $283.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Shire of Colac Otway.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Shire of Colac Otway seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Shire of Colac Otway (2025)
Exploring the top neighborhoods for short-term rentals in Shire of Colac Otway? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Apollo Bay | A stunning coastal town known for its scenic beauty and proximity to the Great Ocean Road. Ideal for travelers seeking beach activities and nature experiences. | Great Ocean Road, Apollo Bay Beach, Great Otway National Park, Mariners Lookout, Cape Otway Lightstation |
| Lorne | A picturesque seaside village popular with tourists for its beautiful beaches and lush hinterland. Great for summer holidays and outdoor activities. | Lorne Beach, Erskine Falls, Lorne Pier, Great Otway National Park, Lorne Sea Baths |
| Colac | A regional center with a rich agricultural heritage. Offers a mix of rural and urban attractions, appealing to a variety of guests. | Lake Colac, Botanic Gardens, Colac Otway Performing Arts and Cultural Centre, Barongarook Creek, Colac Historical Society |
| Forrest | A small, charming town surrounded by beautiful forest landscapes, ideal for those seeking tranquility and nature-based activities. | Forrest Mountain Bike Reserve, Forrest Brewing Company, Great Otway National Park, Marriner's Falls, Forrest Historical Society |
| Beech Forest | Located in the heart of the Otway Ranges, it's perfect for nature lovers and hikers looking for a peaceful retreat. | Otway Fly Treetop Adventures, Beauchamp Falls, Redwoods, Great Otway National Park, Beech Forest Lookout |
| Skenes Creek | A quiet coastal area ideal for a relaxing escape, with stunning ocean views and close proximity to major attractions. | Skenes Creek Beach, Great Ocean Walk, Skenes Creek Foreshore Reserve, Apollo Bay Coastal Reserve, Otway National Park |
| Cressy | A small rural area known for its agriculture and local produce, appealing to those who enjoy a more rustic Airbnb experience. | Cressy Lakes, Cressy Park, local farms, Cressy Historical Society, Scenic drives through countryside |
| Marengo | Located near Apollo Bay, Marengo offers stunning coastal views and is a favorite for nature lovers with nearby wildlife and marine life. | Marengo Beach, Marengo Reefs Marine Sanctuary, Great Ocean Road, Apollo Bay, Marine Conservation Area |
Understanding Airbnb License Requirements & STR Laws in Shire of Colac Otway (2025)
While Shire of Colac Otway, Victoria, Australia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Shire of Colac Otway to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Shire of Colac Otway (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Shire of Colac Otwaybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Horizons
Entire Place • 4 bedrooms
Sea Ranch - Seaside Relaxation and Adventure Base
Entire Place • 4 bedrooms
Cape Wye - Iconic Great Ocean Road Property
Entire Place • 4 bedrooms
Rainbow
Entire Place • 4 bedrooms
The Deck House - The Great Ocean Road - Wye River
Entire Place • 1 bedroom
Blue Weave
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Shire of Colac Otway (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Shire of Colac Otway based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Great Ocean Road Holidays | 46 | $1,631,628 | 925 | 3.69/5.0 |
| Sharee | 12 | $1,029,948 | 206 | 4.77/5.0 |
| Sam | 26 | $835,230 | 5587 | 4.55/5.0 |
| Holiday Great Ocean Road | 20 | $779,030 | 938 | 4.53/5.0 |
| Otway Retreats | 17 | $620,752 | 618 | 4.79/5.0 |
| Mary | 8 | $494,868 | 906 | 4.94/5.0 |
| Maxwell | 4 | $383,393 | 616 | 4.96/5.0 |
| Rebecca | 5 | $317,998 | 437 | 4.92/5.0 |
| Ellie | 5 | $205,207 | 77 | 4.91/5.0 |
| Great Ocean Road Escapes | 5 | $193,451 | 1013 | 4.80/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Shire of Colac Otway.
Dive Deeper: Advanced Shire of Colac Otway STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Shire of Colac Otway. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsShire of Colac Otway Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Shire of Colac Otway
- The Shire of Colac Otway Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.7% of the 372 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Shire of Colac Otway, House properties are the most common (67.7%), reflecting the local real estate landscape.
- Houses represent a significant 67.7% portion, catering likely to families or larger groups.
- The presence of 7.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 4.1%) offer potential for unique stay experiences.
Shire of Colac Otway Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Shire of Colac Otway
- The dominant room capacity in Shire of Colac Otway is 3 bedrooms listings, making up 33.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 55.1% of the active Airbnb listings in Shire of Colac Otway, indicating a high concentration in these sizes.
- A significant 51.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Shire of Colac Otway.
Shire of Colac Otway Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Shire of Colac Otway
- The most common guest capacity trend in Shire of Colac Otway vacation rentals is listings accommodating 8+ guests (31.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Shire of Colac Otway STR market, accounting for 49.8% of listings.
- 52.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Shire of Colac Otway.
- On average, properties in Shire of Colac Otway are equipped to host 5.2 guests.
Shire of Colac Otway Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Shire of Colac Otway
- The most common availability pattern in Shire of Colac Otway falls within the 271-366 days range, representing 40.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Shire of Colac Otway (33.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 27.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Shire of Colac Otway Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
59 listings
16.1% of total
2 Nights
106 listings
28.9% of total
3 Nights
32 listings
8.7% of total
4-6 Nights
23 listings
6.3% of total
7-29 Nights
3 listings
0.8% of total
30+ Nights
144 listings
39.2% of total
Key Insights
- The most prevalent minimum stay requirement in Shire of Colac Otway is 30+ Nights, adopted by 39.2% of listings. This highlights the market's preference for longer commitments.
- A significant segment (39.2%) caters to monthly stays (30+ nights) in Shire of Colac Otway, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 39.2% of Shire of Colac Otway hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 39.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Shire of Colac Otway.
Shire of Colac Otway Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
66 listings
18.5% of total
Super Strict 60 Days
28 listings
7.8% of total
Flexible
24 listings
6.7% of total
Moderate
80 listings
22.4% of total
Firm
79 listings
22.1% of total
Strict
80 listings
22.4% of total
Cancellation Policy Insights for Shire of Colac Otway
- The prevailing Airbnb cancellation policy trend in Shire of Colac Otway is Moderate, used by 22.4% of listings.
- There's a relatively balanced mix between guest-friendly (29.1%) and stricter (44.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 22.4% market standard in Shire of Colac Otway.
- Regularly review your cancellation policy against competitors and market demand shifts in Shire of Colac Otway.
Shire of Colac Otway STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Shire of Colac Otway
- The overall average booking lead time for vacation rentals in Shire of Colac Otway is 55 days.
- Guests book furthest in advance for stays during May (average 82 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 40 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (66 days avg.) sees the longest lead times, while Summer (43 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (55 days) as a baseline for your pricing and availability strategy in Shire of Colac Otway.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 82 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 66 days) to capture early planners.
- Monitor your own booking lead times against these Shire of Colac Otway averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Shire of Colac Otway (2025)
Amenity Prevalence
Amenity Insights for Shire of Colac Otway
- Essential amenities in Shire of Colac Otway that guests expect include: Smoke alarm, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Hot water, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Shire of Colac Otway: Smoke alarm, Free parking on premises.
- Prioritize adding missing essentials: Smoke alarm, Free parking on premises.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Shire of Colac Otway to stay competitive.
Shire of Colac Otway Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Shire of Colac Otway
- The typical guest profile for Airbnb in Shire of Colac Otway consists of primarily domestic travelers (77%), often arriving from nearby Melbourne, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
- Domestic travelers account for 76.9% of guests.
- Key international markets include Australia (76.9%) and United States (3.8%).
- Top languages spoken are English (60.4%) followed by Chinese (8.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Melbourne and Victoria.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Shire of Colac Otway Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| King Island Council | 11 | $5,231 | $550.50 | 37% |
| Lancefield | 18 | $4,069 | $343.64 | 49% |
| Leopold | 12 | $3,496 | $429.65 | 41% |
| Trentham | 52 | $3,455 | $269.84 | 41% |
| Lyonville | 10 | $3,441 | $349.65 | 35% |
| Shire of Hepburn | 283 | $3,120 | $298.86 | 36% |
| Daylesford | 462 | $3,028 | $297.26 | 35% |
| Malmsbury | 11 | $2,957 | $232.06 | 38% |
| Buninyong | 12 | $2,872 | $169.56 | 48% |
| Lorne | 365 | $2,801 | $395.21 | 33% |