Sawmill Settlement Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Victoria, Australia
Is Airbnb profitable in Sawmill Settlement in 2025? Explore comprehensive Airbnb analytics for Sawmill Settlement, Victoria, Australia to uncover income potential. This 2025 STR market report for Sawmill Settlement, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 92 active listings.
Whether you're considering an Airbnb investment in Sawmill Settlement, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sawmill Settlement Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sawmill Settlement Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sawmill Settlement (2025)
Understanding the monthly revenue variations for Airbnb listings in Sawmill Settlement is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sawmill Settlement is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sawmill Settlement across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,412+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $5,976 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,027 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,563, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sawmill Settlement
Sawmill Settlement Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sawmill Settlement STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sawmill Settlement:
- Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sawmill Settlement
Average Daily Rate (ADR) Airbnb Trends in Sawmill Settlement (2025)
Effective short term rental pricing strategy in Sawmill Settlement involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sawmill Settlement typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $630+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $503 or more.
- Typical properties (Median) charge around $378 per night.
- Entry-level properties (Bottom 25%) earn around $279 per night.
Average Daily Rate (ADR) Trend by Month in Sawmill Settlement
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Airbnb Seasonality Analysis & Trends in Sawmill Settlement (2025)
Peak Season (July, June, August)
- Revenue averages $7,248 per month
- Occupancy rates average 48.4%
- Daily rates average $449
Shoulder Season
- Revenue averages $3,876 per month
- Occupancy maintains around 25.1%
- Daily rates hold near $402
Low Season (February, March, October)
- Revenue drops to average $2,223 per month
- Occupancy decreases to average 21.4%
- Daily rates adjust to average $385
Seasonality Insights for Sawmill Settlement
- The Airbnb seasonality in Sawmill Settlement shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sawmill Settlement's highest earning potential, with monthly revenues capable of climbing to $8,308, occupancy reaching a high of 60.3%, and ADRs peaking at $454.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,663, occupancy could drop to 18.4%, and ADRs may adjust down to $373.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sawmill Settlement.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sawmill Settlement seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sawmill Settlement (2025)
Exploring the top neighborhoods for short-term rentals in Sawmill Settlement? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Sawmill Settlement | A serene and scenic area ideal for nature lovers and those seeking a quiet retreat. Close to lush forests and beautiful landscapes which attract visitors looking for peace and relaxation. | Murphy's Creek, Heathcote-Graytown National Park, local wineries, bushwalking trails, wildlife viewing |
| Mount Buller | A popular ski resort destination, attracting winter sports enthusiasts and tourists year-round for its skiing, snowboarding, and fabulous alpine scenery. | Mount Buller Ski Resort, Summit Chairlift, Mount Buller Village, alpine walking trails, Mountain Biking trails |
| Daylesford | Well-known for its natural mineral springs and wellness retreats. Attracts visitors looking for spa experiences and relaxation. | Lake Daylesford, Daylesford Spa Country Railway, Wombat Hill Botanical Gardens, local markets, hot springs |
| Mansfield | Gateway to the High Country, popular with outdoor adventurers for activities like hiking, fishing, and mountain biking. Offers a charming country town vibe with boutique shops. | Mansfield Zoo, Mansfield Botanical Gardens, Mount Buller access, high country wine tours, local dining |
| Yea | A quaint town with a rich history, surrounded by beautiful countryside. Popular for its natural beauty and a good spot for those looking to explore the regional Victoria attractions. | Yea Wetlands, Yea River, local cafes and shops, farmer's markets, bushwalking |
| Eildon | Located near Lake Eildon, making it ideal for water sports and fishing, a perfect spot for families and adventure seekers looking for recreational activities. | Lake Eildon, Eildon Pondage, Eildon National Park, fishing spots, camping sites |
| Kinglake | Popular for its mountainous scenery and nature walks. Offers a rustic vibe and is great for eco-tourism and those looking to escape the city. | Kinglake National Park, local wineries, nature walks, wildflower viewing, picnic spots |
| Bunyip State Park | Known for its diverse flora and fauna and beautiful landscapes. Attracts nature enthusiasts, hiking groups, and wildlife watchers, making it a unique experience. | bushwalking trails, wildlife spotting, picnicking areas, Eaglehawk Waterhole, historic sites |
Understanding Airbnb License Requirements & STR Laws in Sawmill Settlement (2025)
While Sawmill Settlement, Victoria, Australia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sawmill Settlement to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Sawmill Settlement (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sawmill Settlementbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Tanderra 180
Entire Place • 6 bedrooms
Black Diamond - Merrijig - Sleeps 14
Entire Place • 4 bedrooms
Luxury Stay at Mt Buller foothills
Entire Place • 4 bedrooms
Manna Gum
Entire Place • 6 bedrooms
Alpine Twin Heights - Base of Mt Buller
Entire Place • 4 bedrooms
Black Tusk - Merrijig - Sleeps 8
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sawmill Settlement (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sawmill Settlement based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Romy | 5 | $456,789 | 159 | 4.63/5.0 |
| Eddie | 13 | $436,946 | 120 | 4.38/5.0 |
| Leith | 14 | $433,709 | 222 | 4.79/5.0 |
| Jaimie | 4 | $331,286 | 43 | 4.96/5.0 |
| Yuen | 1 | $124,297 | 35 | 5.00/5.0 |
| Tracey | 1 | $87,774 | 107 | 5.00/5.0 |
| Sonya | 1 | $75,262 | 11 | 4.91/5.0 |
| Shane | 1 | $74,100 | 34 | 4.94/5.0 |
| Melanie | 1 | $70,873 | 14 | 4.93/5.0 |
| Kelly | 2 | $69,842 | 123 | 4.98/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sawmill Settlement.
Dive Deeper: Advanced Sawmill Settlement STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sawmill Settlement. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSawmill Settlement Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sawmill Settlement
- The Sawmill Settlement Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 92 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sawmill Settlement, House properties are the most common (84.8%), reflecting the local real estate landscape.
- Houses represent a significant 84.8% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 1.1%) offer potential for unique stay experiences.
Sawmill Settlement Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sawmill Settlement
- The dominant room capacity in Sawmill Settlement is 3 bedrooms listings, making up 46.7% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 75.0% of the active Airbnb listings in Sawmill Settlement, indicating a high concentration in these sizes.
- A significant 83.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sawmill Settlement.
Sawmill Settlement Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sawmill Settlement
- The most common guest capacity trend in Sawmill Settlement vacation rentals is listings accommodating 8+ guests (76.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Sawmill Settlement STR market, accounting for 84.8% of listings.
- 89.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sawmill Settlement.
- On average, properties in Sawmill Settlement are equipped to host 7.3 guests.
Sawmill Settlement Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sawmill Settlement
- The most common availability pattern in Sawmill Settlement falls within the 271-366 days range, representing 63% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Sawmill Settlement (41.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sawmill Settlement Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
3.4% of total
2 Nights
60 listings
69% of total
3 Nights
2 listings
2.3% of total
4-6 Nights
2 listings
2.3% of total
30+ Nights
20 listings
23% of total
Key Insights
- The most prevalent minimum stay requirement in Sawmill Settlement is 2 Nights, adopted by 69% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (72.4%) of the Sawmill Settlement Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (23%) caters to monthly stays (30+ nights) in Sawmill Settlement, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 69% of Sawmill Settlement hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 3.4% currently do.
- A 2-night minimum appears standard (69%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 23% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sawmill Settlement.
Sawmill Settlement Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
1.2% of total
Super Strict 30 Days
2 listings
2.4% of total
Flexible
2 listings
2.4% of total
Moderate
10 listings
11.8% of total
Firm
38 listings
44.7% of total
Strict
32 listings
37.6% of total
Cancellation Policy Insights for Sawmill Settlement
- The prevailing Airbnb cancellation policy trend in Sawmill Settlement is Firm, used by 44.7% of listings.
- A majority (82.3%) of hosts in Sawmill Settlement utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 44.7% market standard in Sawmill Settlement.
- With 37.6% using Strict terms, this is a viable option in Sawmill Settlement, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Sawmill Settlement.
Sawmill Settlement STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sawmill Settlement
- The overall average booking lead time for vacation rentals in Sawmill Settlement is 44 days.
- Guests book furthest in advance for stays during July (average 81 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (61 days avg.) sees the longest lead times, while Winter (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Sawmill Settlement.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 81 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 61 days) to capture early planners.
- Monitor your own booking lead times against these Sawmill Settlement averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sawmill Settlement (2025)
Amenity Prevalence
Amenity Insights for Sawmill Settlement
- Essential amenities in Sawmill Settlement that guests expect include: Kitchen, TV, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Air conditioning, Washer, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sawmill Settlement: Kitchen, TV, Heating.
- Prioritize adding missing essentials: Kitchen, TV, Heating.
- Consider adding popular differentiators like Air conditioning or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sawmill Settlement to stay competitive.
Sawmill Settlement Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sawmill Settlement
- The typical guest profile for Airbnb in Sawmill Settlement consists of primarily domestic travelers (92%), often arriving from nearby Melbourne, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
- Domestic travelers account for 92.3% of guests.
- Key international markets include Australia (92.3%) and Indonesia (2.1%).
- Top languages spoken are English (59.9%) followed by Chinese (8.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Melbourne and Victoria.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sawmill Settlement Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Howqua Inlet | 13 | $3,634 | $322.01 | 37% |
| Yanakie | 16 | $3,473 | $212.73 | 54% |
| Bright | 474 | $3,468 | $294.34 | 42% |
| Porepunkah | 40 | $3,397 | $328.54 | 37% |
| Nagambie | 33 | $3,381 | $300.42 | 40% |
| Shire of Mansfield | 89 | $3,347 | $392.77 | 34% |
| Shire of Strathbogie | 43 | $3,173 | $314.72 | 37% |
| Jamieson | 37 | $3,138 | $283.80 | 33% |
| Wandiligong | 20 | $3,137 | $271.79 | 41% |
| Shire of Murrindindi | 70 | $3,061 | $268.84 | 40% |