Rhyll Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Victoria, Australia
Is Airbnb profitable in Rhyll in 2025? Explore comprehensive Airbnb analytics for Rhyll, Victoria, Australia to uncover income potential. This 2025 STR market report for Rhyll, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 54 active listings.
Whether you're considering an Airbnb investment in Rhyll, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rhyll Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Rhyll Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Rhyll (2025)
Understanding the monthly revenue variations for Airbnb listings in Rhyll is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rhyll is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rhyll across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,261+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,373 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,930 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,082, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Rhyll
Rhyll Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Rhyll STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rhyll:
- Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Rhyll
Average Daily Rate (ADR) Airbnb Trends in Rhyll (2025)
Effective short term rental pricing strategy in Rhyll involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rhyll typically peaks in January and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $398+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $271 or more.
- Typical properties (Median) charge around $213 per night.
- Entry-level properties (Bottom 25%) earn around $144 per night.
Average Daily Rate (ADR) Trend by Month in Rhyll
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Airbnb Seasonality Analysis & Trends in Rhyll (2025)
Peak Season (January, April, December)
- Revenue averages $3,565 per month
- Occupancy rates average 40.9%
- Daily rates average $247
Shoulder Season
- Revenue averages $2,453 per month
- Occupancy maintains around 31.1%
- Daily rates hold near $224
Low Season (March, August, September)
- Revenue drops to average $1,679 per month
- Occupancy decreases to average 28.2%
- Daily rates adjust to average $216
Seasonality Insights for Rhyll
- The Airbnb seasonality in Rhyll shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Rhyll's highest earning potential, with monthly revenues capable of climbing to $4,297, occupancy reaching a high of 52.2%, and ADRs peaking at $266.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,534, occupancy could drop to 22.6%, and ADRs may adjust down to $213.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rhyll.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Rhyll seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Rhyll (2025)
Exploring the top neighborhoods for short-term rentals in Rhyll? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Rhyll Beach | A quiet coastal area ideal for families and couples looking for a peaceful getaway. Close to natural attractions and beaches, making it perfect for beachgoers and nature lovers. | Rhyll Inlet State Wildlife Reserve, Rhyll Beach, Cowes Beach, Phillip Island Nature Parks, Phillip Island Grand Prix Circuit |
Cowes | The main township on Phillip Island with a vibrant atmosphere, Cowes offers a range of shops, restaurants, and entertainment options. It's popular among tourists for its beaches and events. | Cowes Beach, Cowes Jetty, Phillip Island Chocolate Factory, Koala Conservation Centre, Phillip Island Wildlife Park |
San Remo | A charming seaside village that serves as the gateway to Phillip Island. It's known for its stunning views and fishing opportunities, attracting visitors who enjoy a relaxed coastal vibe. | San Remo Coastal Circuit, San Remo Jetty, The Pelican Park, San Remo Fishermen's Co-operative |
Ventnor | A serene location known for its beaches and natural landscapes. It's perfect for those looking for a tranquil atmosphere away from the busier tourist areas. | Ventnor Beach, Ventnor Koala Reserve, Black Rock Beach, The Nobbies Centre |
Summerland Beach | Known for its beautiful sandy beach and views of the Offshore Islands, this area attracts beach lovers and families. It's a great spot for relaxation and outdoor activities. | Summerland Beach, Seal Rocks, The Nobbies, Phillip Island Chocolate Factory |
Newhaven | A peaceful residential area offering easy access to beaches, nature walks, and local wildlife. Ideal for visitors seeking a quiet retreat. | Newhaven Beach, Pyramid Rock, Churchill Island Heritage Farm |
Paradise Beach | A beautiful beach area that is less crowded, offering an escape from the more tourist-oriented locations. Suitable for families and nature enthusiasts alike. | Paradise Beach, Stony Point, Wildlife Viewing Areas |
Kilcunda | A small coastal town that is perfect for those who love rugged beaches and scenic coastal walks. It offers a mix of adventure and relaxation. | Kilcunda Beach, Bass Coast Rail Trail, The Kilcunda Foreshore |
Understanding Airbnb License Requirements & STR Laws in Rhyll (2025)
While Rhyll, Victoria, Australia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rhyll to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Rhyll (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Rhyllbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa de Palmeras
Entire Place • 7 bedrooms

Views on Snapper
Entire Place • 6 bedrooms

Island Ranch Relax, unwind 4 bed farmhouse & spa
Entire Place • 4 bedrooms

Pukeko Beach House
Entire Place • 4 bedrooms

Thyme Out
Entire Place • 4 bedrooms

Safari Tents (Sleeps 6)
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Rhyll (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Rhyll based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Joel & Caleb | 7 | $253,407 | 134 | 3.93/5.0 |
Mathijs | 2 | $132,723 | 90 | 4.80/5.0 |
Park Lane | 6 | $129,138 | 233 | 4.01/5.0 |
Matt | 2 | $95,110 | 260 | 4.87/5.0 |
Mark | 1 | $47,585 | 100 | 4.99/5.0 |
Friedrich Maximilian | 3 | $39,760 | 9 | 3.33/5.0 |
Jo | 1 | $39,596 | 24 | 5.00/5.0 |
Elizabeth | 1 | $37,189 | 82 | 4.98/5.0 |
Jane | 1 | $35,621 | 110 | 4.88/5.0 |
Shirley | 1 | $33,151 | 8 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rhyll.
Dive Deeper: Advanced Rhyll STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rhyll. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRhyll Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Rhyll
- The Rhyll Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.6% of the 54 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Rhyll, House properties are the most common (64.8%), reflecting the local real estate landscape.
- Houses represent a significant 64.8% portion, catering likely to families or larger groups.
- The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.
Rhyll Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Rhyll
- The dominant room capacity in Rhyll is 3 bedrooms listings, making up 31.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 61.1% of the active Airbnb listings in Rhyll, indicating a high concentration in these sizes.
- A significant 53.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Rhyll.
Rhyll Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Rhyll
- The most common guest capacity trend in Rhyll vacation rentals is listings accommodating 8+ guests (37%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Rhyll STR market, accounting for 53.7% of listings.
- 57.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Rhyll.
- On average, properties in Rhyll are equipped to host 5.4 guests.
Rhyll Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Rhyll
- The most common availability pattern in Rhyll falls within the 271-366 days range, representing 51.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 77.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Rhyll (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 22.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Rhyll Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
27.5% of total
2 Nights
14 listings
27.5% of total
3 Nights
3 listings
5.9% of total
4-6 Nights
1 listings
2% of total
30+ Nights
19 listings
37.3% of total
Key Insights
- The most prevalent minimum stay requirement in Rhyll is 30+ Nights, adopted by 37.3% of listings. This highlights the market's preference for longer commitments.
- A significant segment (37.3%) caters to monthly stays (30+ nights) in Rhyll, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 37.3% of Rhyll hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 37.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rhyll.
Rhyll Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
2.1% of total
Flexible
6 listings
12.5% of total
Moderate
14 listings
29.2% of total
Firm
7 listings
14.6% of total
Strict
20 listings
41.7% of total
Cancellation Policy Insights for Rhyll
- The prevailing Airbnb cancellation policy trend in Rhyll is Strict, used by 41.7% of listings.
- A majority (56.3%) of hosts in Rhyll utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 41.7% market standard in Rhyll.
- With 41.7% using Strict terms, this is a viable option in Rhyll, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Rhyll.
Rhyll STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Rhyll
- The overall average booking lead time for vacation rentals in Rhyll is 51 days.
- Guests book furthest in advance for stays during October (average 85 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (59 days avg.) sees the longest lead times, while Summer (39 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Rhyll.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 85 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 59 days) to capture early planners.
- Monitor your own booking lead times against these Rhyll averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Rhyll (2025)
Amenity Prevalence
Amenity Insights for Rhyll
- Essential amenities in Rhyll that guests expect include: TV, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Heating, Air conditioning are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Rhyll: TV, Free parking on premises.
- Prioritize adding missing essentials: TV, Free parking on premises.
- Consider adding popular differentiators like Kitchen or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Rhyll to stay competitive.
Rhyll Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Rhyll
- The typical guest profile for Airbnb in Rhyll consists of primarily domestic travelers (83%), often arriving from nearby Melbourne, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
- Domestic travelers account for 83.2% of guests.
- Key international markets include Australia (83.2%) and United States (2.6%).
- Top languages spoken are English (62.8%) followed by Chinese (7.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Melbourne and Victoria.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Rhyll Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Lancefield | 18 | $4,069 | $343.64 | 49% |
Howqua Inlet | 13 | $3,634 | $322.01 | 37% |
Leopold | 12 | $3,496 | $429.65 | 41% |
Yanakie | 16 | $3,473 | $212.73 | 54% |
Trentham | 52 | $3,455 | $269.84 | 41% |
Lyonville | 10 | $3,441 | $349.65 | 35% |
Shire of Mansfield | 89 | $3,347 | $392.77 | 34% |
Jamieson | 37 | $3,138 | $283.80 | 33% |
Shire of Hepburn | 283 | $3,120 | $298.86 | 36% |
Shire of Murrindindi | 70 | $3,061 | $268.84 | 40% |