Queenscliff Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Victoria, Australia
Is Airbnb profitable in Queenscliff in 2025? Explore comprehensive Airbnb analytics for Queenscliff, Victoria, Australia to uncover income potential. This 2025 STR market report for Queenscliff, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 94 active listings.
Whether you're considering an Airbnb investment in Queenscliff, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Queenscliff Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Queenscliff Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Queenscliff (2025)
Understanding the monthly revenue variations for Airbnb listings in Queenscliff is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Queenscliff is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Queenscliff across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,843+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,220 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,341 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,163, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Queenscliff
Queenscliff Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Queenscliff STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Queenscliff:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Queenscliff
Average Daily Rate (ADR) Airbnb Trends in Queenscliff (2025)
Effective short term rental pricing strategy in Queenscliff involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Queenscliff typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $481+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $357 or more.
- Typical properties (Median) charge around $246 per night.
- Entry-level properties (Bottom 25%) earn around $171 per night.
Average Daily Rate (ADR) Trend by Month in Queenscliff
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Airbnb Seasonality Analysis & Trends in Queenscliff (2025)
Peak Season (January, April, December)
- Revenue averages $4,414 per month
- Occupancy rates average 39.8%
- Daily rates average $324
Shoulder Season
- Revenue averages $3,173 per month
- Occupancy maintains around 32.4%
- Daily rates hold near $306
Low Season (July, August, September)
- Revenue drops to average $2,427 per month
- Occupancy decreases to average 30.5%
- Daily rates adjust to average $290
Seasonality Insights for Queenscliff
- The Airbnb seasonality in Queenscliff shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Queenscliff's highest earning potential, with monthly revenues capable of climbing to $5,247, occupancy reaching a high of 48.8%, and ADRs peaking at $345.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,271, occupancy could drop to 21.0%, and ADRs may adjust down to $289.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Queenscliff.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Queenscliff seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Queenscliff (2025)
Exploring the top neighborhoods for short-term rentals in Queenscliff? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Point Lonsdale | Charming coastal town perfect for relaxing getaways with picturesque beaches and a family-friendly atmosphere. Ideal for guests seeking tranquility and natural beauty. | Point Lonsdale Beach, Point Lonsdale Lighthouse, Marine and Freshwater Discovery Centre, Queenscliff Maritime Museum, Point Lonsdale Golf Club |
| Queenscliff | Historic seaside town rich in heritage with stunning Victorian architecture and a vibrant arts scene. Attracts tourists looking for culture, relaxational activities, and beautiful coastal scenery. | Queenscliff Harbour, Fort Queenscliff, Queenscliff Music Festival, Queenscliff Maritime Museum, provide wedding venues, local cafes and galleries |
| Sorrento | Popular beachside destination known for its glamorous holiday homes and scenic views of Port Phillip Bay. Perfect for weekend trips and family holidays. | Sorrento Beach, Sorrento Back Beach, Point Nepean National Park, Sorrento Historic Park, local shops and boutiques |
| Ocean Grove | Growing coastal community famous for its family-friendly beaches and relaxed lifestyle. Great for families and tourists enjoying beach activities and local attractions. | Ocean Grove Beach, The Bellarine Railway, Ocean Grove Market, local surf shops, Nature reserves |
| Barwon Heads | Quaint riverside village with stunning beaches and a laid-back vibe. Ideal for those looking for peaceful retreats and outdoor activities. | Barwon Heads Beach, Barwon River, Jirrahlinga Koala and Wildlife Sanctuary, local restaurants and shops, Barwon Heads Golf Club |
| Portarlington | Historic town on the Bellarine Peninsula, known for its seafood and access to nearby wineries. Great for foodies and wine lovers searching for a culinary experience. | Portarlington Beach, Portarlington Pier, local vineyards, Portarlington Farmers Market, marine activities |
| Drysdale | Charming town with a mix of historic and modern elements, serving as a gateway to the Bellarine Peninsula's attractions. Suitable for guests looking for a local experience. | Drysdale Railway Station, local shops and cafes, Bellarine Highway wineries, drysdale and local heritage sites, Bellarine Agricultural Show |
| Bellarine Peninsula | Stunning region known for its diverse landscapes, wineries, and beaches, attracting nature lovers and adventure seekers. | Bellarine Rail Trail, local wineries, clifftop walks, sandy beaches, wildlife observation spots |
Understanding Airbnb License Requirements & STR Laws in Queenscliff (2025)
While Queenscliff, Victoria, Australia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Queenscliff to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Queenscliff (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Queenscliffbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Seaview House Queenscliff
Entire Place • 15 bedrooms
Sagres Queenscliff - Luxury House by the Beach
Entire Place • 5 bedrooms
Lonsdale Palms Holiday Retreat
Entire Place • 7 bedrooms
Coastal Cottage
Entire Place • 3 bedrooms
Luxury Ocean View Stay
Entire Place • 3 bedrooms
Pure comfort in the heart of Queenscliff
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Queenscliff (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Queenscliff based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Queenscliff And Coastal | 19 | $444,979 | 248 | 4.53/5.0 |
| Kerleys Coastal Holidays | 20 | $421,375 | 295 | 2.87/5.0 |
| Susanne | 3 | $194,677 | 100 | 4.98/5.0 |
| Rachael | 1 | $183,189 | 13 | 5.00/5.0 |
| Jo | 1 | $164,449 | 5 | 5.00/5.0 |
| Theresa | 2 | $137,498 | 37 | 5.00/5.0 |
| Belinda | 3 | $80,804 | 21 | 1.65/5.0 |
| David | 2 | $71,655 | 19 | 2.50/5.0 |
| Annie | 1 | $61,397 | 13 | 5.00/5.0 |
| Bec | 2 | $56,431 | 47 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Queenscliff.
Dive Deeper: Advanced Queenscliff STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Queenscliff. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsQueenscliff Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Queenscliff
- The Queenscliff Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.7% of the 94 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Queenscliff, House properties are the most common (74.5%), reflecting the local real estate landscape.
- Houses represent a significant 74.5% portion, catering likely to families or larger groups.
- The presence of 6.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 2.2%) offer potential for unique stay experiences.
Queenscliff Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Queenscliff
- The dominant room capacity in Queenscliff is 3 bedrooms listings, making up 34% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 53.1% of the active Airbnb listings in Queenscliff, indicating a high concentration in these sizes.
- A significant 61.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Queenscliff.
Queenscliff Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Queenscliff
- The most common guest capacity trend in Queenscliff vacation rentals is listings accommodating 8+ guests (37.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Queenscliff STR market, accounting for 59.5% of listings.
- 64.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Queenscliff.
- On average, properties in Queenscliff are equipped to host 5.8 guests.
Queenscliff Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Queenscliff
- The most common availability pattern in Queenscliff falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Queenscliff (30.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Queenscliff Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
5.6% of total
2 Nights
27 listings
30% of total
3 Nights
9 listings
10% of total
4-6 Nights
11 listings
12.2% of total
30+ Nights
38 listings
42.2% of total
Key Insights
- The most prevalent minimum stay requirement in Queenscliff is 30+ Nights, adopted by 42.2% of listings. This highlights the market's preference for longer commitments.
- A significant segment (42.2%) caters to monthly stays (30+ nights) in Queenscliff, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 42.2% of Queenscliff hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 42.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Queenscliff.
Queenscliff Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
1.3% of total
Flexible
11 listings
14.1% of total
Moderate
15 listings
19.2% of total
Firm
22 listings
28.2% of total
Strict
29 listings
37.2% of total
Cancellation Policy Insights for Queenscliff
- The prevailing Airbnb cancellation policy trend in Queenscliff is Strict, used by 37.2% of listings.
- A majority (65.4%) of hosts in Queenscliff utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 37.2% market standard in Queenscliff.
- With 37.2% using Strict terms, this is a viable option in Queenscliff, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Queenscliff.
Queenscliff STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Queenscliff
- The overall average booking lead time for vacation rentals in Queenscliff is 72 days.
- Guests book furthest in advance for stays during November (average 109 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (91 days avg.) sees the longest lead times, while Summer (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (72 days) as a baseline for your pricing and availability strategy in Queenscliff.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 109 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 91 days) to capture early planners.
- Monitor your own booking lead times against these Queenscliff averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Queenscliff (2025)
Amenity Prevalence
Amenity Insights for Queenscliff
- Essential amenities in Queenscliff that guests expect include: TV, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Microwave, Refrigerator, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Queenscliff: TV, Smoke alarm, Heating.
- Prioritize adding missing essentials: Smoke alarm, Heating.
- Consider adding popular differentiators like Microwave or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Queenscliff to stay competitive.
Queenscliff Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Queenscliff
- The typical guest profile for Airbnb in Queenscliff consists of primarily domestic travelers (94%), often arriving from nearby Melbourne, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 94.1% of guests.
- Key international markets include Australia (94.1%) and United Kingdom (1.2%).
- Top languages spoken are English (80.4%) followed by French (3.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Melbourne and Victoria.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Queenscliff Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| King Island Council | 11 | $5,231 | $550.50 | 37% |
| Lancefield | 18 | $4,069 | $343.64 | 49% |
| Leopold | 12 | $3,496 | $429.65 | 41% |
| Trentham | 52 | $3,455 | $269.84 | 41% |
| Lyonville | 10 | $3,441 | $349.65 | 35% |
| Shire of Hepburn | 283 | $3,120 | $298.86 | 36% |
| Shire of Murrindindi | 70 | $3,061 | $268.84 | 40% |
| Daylesford | 462 | $3,028 | $297.26 | 35% |
| San Remo | 82 | $2,997 | $299.99 | 36% |
| Malmsbury | 11 | $2,957 | $232.06 | 38% |