Porepunkah Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Victoria, Australia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Porepunkah in 2025? Explore comprehensive Airbnb analytics for Porepunkah, Victoria, Australia to uncover income potential. This 2025 STR market report for Porepunkah, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 40 active listings.

Whether you're considering an Airbnb investment in Porepunkah, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Porepunkah Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Porepunkah Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$329
The average rental revenue earned for an occupied room per day in Porepunkah.
Occupancy Rate(?)
36.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$40,760
Typical annual income for an Airbnb listing in Porepunkah. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
8.7%
Positive growth (8.7%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Porepunkah.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Porepunkah.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
40
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Porepunkah (2025)

Understanding the monthly revenue variations for Airbnb listings in Porepunkah is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Porepunkah is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Porepunkah across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $8,437+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $6,087 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,579 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,449, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Porepunkah

Porepunkah Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Porepunkah STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Porepunkah:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Porepunkah

Average Daily Rate (ADR) Airbnb Trends in Porepunkah (2025)

Effective short term rental pricing strategy in Porepunkah involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Porepunkah typically peaks in January and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $506+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $390 or more.
  • Typical properties (Median) charge around $299 per night.
  • Entry-level properties (Bottom 25%) earn around $201 per night.

Average Daily Rate (ADR) Trend by Month in Porepunkah

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Airbnb Seasonality Analysis & Trends in Porepunkah (2025)

Peak Season (May, June, January)
  • Revenue averages $5,317 per month
  • Occupancy rates average 37.6%
  • Daily rates average $325
Shoulder Season
  • Revenue averages $4,329 per month
  • Occupancy maintains around 41.1%
  • Daily rates hold near $324
Low Season (February, March, September)
  • Revenue drops to average $2,645 per month
  • Occupancy decreases to average 28.8%
  • Daily rates adjust to average $309

Seasonality Insights for Porepunkah

  • The Airbnb seasonality in Porepunkah shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Porepunkah's highest earning potential, with monthly revenues capable of climbing to $5,758, occupancy reaching a high of 50.4%, and ADRs peaking at $341.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,454, occupancy could drop to 25.7%, and ADRs may adjust down to $305.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Porepunkah.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Porepunkah seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Porepunkah (2025)

Exploring the top neighborhoods for short-term rentals in Porepunkah? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Porepunkah Main Street
The heart of Porepunkah, offering easy access to local shops, cafes, and restaurants. Perfect for visitors who want to experience the local lifestyle while being close to outdoor adventures.
Porepunkah Hotel, Porepunkah General Store, Ringer Reef Winery, Murray to Mountains Rail Trail
Mount Buffalo National Park
A stunning natural area known for its beautiful views, hiking trails, and outdoor activities. Perfect for nature lovers and adventure seekers.
Mount Buffalo Lookout, The Horn, Boorhaman Falls, Summer snowgrass plains, Hiking trails
Ovens River
Scenic spot along the Ovens River, ideal for families and those seeking relaxation by the water. Great for fishing, picnicking, and water sports.
Ovens River beach, Fishing spots, Picnic areas, Kayaking, Bicycle trails
Myrtleford
A charming town nearby with conveniences and attractions, ideal for those wanting to explore the region and its wineries.
Myrtleford Butter Factory, Northeast Victoria Wine Region, Myrtleford Scenic Drive, Local shops and cafes
Bright
Just a short drive from Porepunkah, Bright is a popular tourist destination with a vibrant town center, festivals, and outdoor activities.
Bright Brewery, Bright Autumn Festival, Mystic Mountain Trail, Canyoning and rock climbing
Dinner Plain
A unique alpine village offering ski and snowboarding in winter and hiking in summer. Attractive to a wide variety of outdoor enthusiasts.
Dinner Plain Ski Resort, Alpine hiking trails, Snow activities, Scenic views of the Alps
Feathertop Winery
A renowned local winery offering wine tastings and tours. Attracts wine enthusiasts and those wanting a peaceful countryside experience.
Wine tastings, Vineyard tours, Dine at winery restaurant, Events and festivals
Hotham Resort
A popular ski resort during winter, attracting numerous visitors looking for ski and snowboarding options. Offers year-round activities for adventurous travelers.
Ski slopes, Snowboarding parks, Hiking trails, Mountain biking, Alpine accommodation options

Understanding Airbnb License Requirements & STR Laws in Porepunkah (2025)

While Porepunkah, Victoria, Australia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Porepunkah to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Porepunkah (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Porepunkahbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

River Verse

River Verse

Entire Place • 5 bedrooms

$91,934
Revenue
32.0%
Occupancy
$815.13
Daily Rate
The Tradesmans Cottage: One

The Tradesmans Cottage: One

Entire Place • 3 bedrooms

$81,393
Revenue
47.0%
Occupancy
$369.33
Daily Rate
Copper Leaf, private home retreat.

Copper Leaf, private home retreat.

Entire Place • 3 bedrooms

$79,961
Revenue
59.5%
Occupancy
$380.34
Daily Rate
The Bonnie Ray

The Bonnie Ray

Entire Place • 4 bedrooms

$73,974
Revenue
56.1%
Occupancy
$361.88
Daily Rate
Riverstone

Riverstone

Entire Place • 3 bedrooms

$73,234
Revenue
38.1%
Occupancy
$510.87
Daily Rate
Tewksbury Retreat

Tewksbury Retreat

Entire Place • 4 bedrooms

$71,432
Revenue
42.2%
Occupancy
$454.91
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Porepunkah (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Porepunkah based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Bright-Holidays8$426,668594.63/5.0
Bright5$201,682834.82/5.0
Priscilla3$183,5781494.98/5.0
Holly-Louise2$152,282404.97/5.0
Carol1$79,961185.00/5.0
Marni1$61,630544.89/5.0
Adam1$58,81764.83/5.0
Kate1$57,11285.00/5.0
Emma : Alpine Valley Getaways1$54,60694.89/5.0
Claudia1$48,360904.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Porepunkah.

Dive Deeper: Advanced Porepunkah STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Porepunkah. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Porepunkah Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Porepunkah

  • The Porepunkah Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.5% of the 40 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Porepunkah, House properties are the most common (85%), reflecting the local real estate landscape.
  • Houses represent a significant 85% portion, catering likely to families or larger groups.
  • Smaller segments like others, hotel/boutique, apartment/condo (combined 7.5%) offer potential for unique stay experiences.

Porepunkah Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Porepunkah

  • The dominant room capacity in Porepunkah is 3 bedrooms listings, making up 35% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 67.5% of the active Airbnb listings in Porepunkah, indicating a high concentration in these sizes.
  • A significant 72.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Porepunkah.

Porepunkah Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Porepunkah

  • The most common guest capacity trend in Porepunkah vacation rentals is listings accommodating 8+ guests (42.5%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Porepunkah STR market, accounting for 70.0% of listings.
  • 72.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Porepunkah.
  • On average, properties in Porepunkah are equipped to host 6.0 guests.

Porepunkah Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Porepunkah

  • The most common availability pattern in Porepunkah falls within the 181-270 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 82.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Porepunkah (47.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 22.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Porepunkah Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (2.6%)

1 Night

1 listings

2.6% of total

2 Nights (43.6%)

2 Nights

17 listings

43.6% of total

3 Nights (7.7%)

3 Nights

3 listings

7.7% of total

7-29 Nights (2.6%)

7-29 Nights

1 listings

2.6% of total

30+ Nights (43.6%)

30+ Nights

17 listings

43.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Porepunkah is 2 Nights, adopted by 43.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (43.6%) caters to monthly stays (30+ nights) in Porepunkah, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 43.6% of Porepunkah hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 2.6% currently do.
  • A 2-night minimum appears standard (43.6%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 43.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Porepunkah.

Porepunkah Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (20.5%)

Super Strict 30 Days

8 listings

20.5% of total

Flexible

1 listings

2.6% of total

Moderate (7.7%)

Moderate

3 listings

7.7% of total

Firm (20.5%)

Firm

8 listings

20.5% of total

Strict (48.7%)

Strict

19 listings

48.7% of total

Cancellation Policy Insights for Porepunkah

  • The prevailing Airbnb cancellation policy trend in Porepunkah is Strict, used by 48.7% of listings.
  • A majority (69.2%) of hosts in Porepunkah utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 48.7% market standard in Porepunkah.
  • With 48.7% using Strict terms, this is a viable option in Porepunkah, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Porepunkah.

Porepunkah STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Porepunkah

  • The overall average booking lead time for vacation rentals in Porepunkah is 58 days.
  • Guests book furthest in advance for stays during November (average 90 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 33 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (78 days avg.) sees the longest lead times, while Summer (34 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Porepunkah.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 90 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 78 days) to capture early planners.
  • Monitor your own booking lead times against these Porepunkah averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Porepunkah (2025)

Amenity Prevalence

Amenity Insights for Porepunkah

  • Essential amenities in Porepunkah that guests expect include: Smoke alarm. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Heating, Kitchen, Microwave are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Porepunkah: Smoke alarm.
  • Prioritize adding missing essentials: Smoke alarm.
  • Consider adding popular differentiators like Heating or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Porepunkah to stay competitive.

Porepunkah Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Porepunkah

  • The typical guest profile for Airbnb in Porepunkah consists of primarily domestic travelers (94%), often arriving from nearby Melbourne, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
  • Domestic travelers account for 93.7% of guests.
  • Key international markets include Australia (93.7%) and Singapore (1.6%).
  • Top languages spoken are English (65.9%) followed by Chinese (6.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Melbourne and Victoria.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Porepunkah Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Howqua Inlet13$3,634$322.0137%
Bright474$3,468$294.3442%
Nagambie33$3,381$300.4240%
Shire of Mansfield89$3,347$392.7734%
Shire of Strathbogie43$3,173$314.7237%
Jamieson37$3,138$283.8033%
Wandiligong20$3,137$271.7941%
Shire of Murrindindi70$3,061$268.8440%
Beechworth110$3,056$251.8941%
Sawmill Settlement92$3,033$408.1432%

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