Inverloch Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Victoria, Australia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Inverloch in 2025? Explore comprehensive Airbnb analytics for Inverloch, Victoria, Australia to uncover income potential. This 2025 STR market report for Inverloch, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 318 active listings.

Whether you're considering an Airbnb investment in Inverloch, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Inverloch Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Inverloch Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$247
The average rental revenue earned for an occupied room per day in Inverloch.
Occupancy Rate(?)
32.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$20,812
Typical annual income for an Airbnb listing in Inverloch. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
6.3%
Positive growth (6.3%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Inverloch.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Inverloch.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
318
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Inverloch (2025)

Understanding the monthly revenue variations for Airbnb listings in Inverloch is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Inverloch is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Inverloch across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,360+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,393 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,976 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,017, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Inverloch

Inverloch Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Inverloch STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Inverloch:

  • Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 29%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Inverloch

Average Daily Rate (ADR) Airbnb Trends in Inverloch (2025)

Effective short term rental pricing strategy in Inverloch involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Inverloch typically peaks in January and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $408+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $300 or more.
  • Typical properties (Median) charge around $227 per night.
  • Entry-level properties (Bottom 25%) earn around $166 per night.

Average Daily Rate (ADR) Trend by Month in Inverloch

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Airbnb Seasonality Analysis & Trends in Inverloch (2025)

Peak Season (January, December, April)
  • Revenue averages $3,741 per month
  • Occupancy rates average 41.7%
  • Daily rates average $271
Shoulder Season
  • Revenue averages $2,335 per month
  • Occupancy maintains around 31.8%
  • Daily rates hold near $245
Low Season (August, September, October)
  • Revenue drops to average $1,963 per month
  • Occupancy decreases to average 30.8%
  • Daily rates adjust to average $242

Seasonality Insights for Inverloch

  • The Airbnb seasonality in Inverloch shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Inverloch's highest earning potential, with monthly revenues capable of climbing to $4,804, occupancy reaching a high of 53.1%, and ADRs peaking at $292.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,795, occupancy could drop to 23.7%, and ADRs may adjust down to $238.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Inverloch.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Inverloch seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Inverloch (2025)

Exploring the top neighborhoods for short-term rentals in Inverloch? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Inverloch Beach
The main beach in Inverloch, known for its stunning natural beauty and family-friendly atmosphere. Ideal for guests looking to enjoy sun, sand, and water activities.
Inverloch Surf Life Saving Club, Inverloch Jetty, Capricorn Coastal Park, Violet Lagoon, Horizon Gazing Tours
Dune Beach
A quieter beach area with scenic dunes and wildlife, perfect for guests seeking a peaceful retreat away from the busier tourist spots.
Dune Beach Campsite, Wildlife watching, Picnic Areas, Walking Trails
Inverloch Town Centre
The heart of Inverloch with shops, cafes, and local attractions. Great for guests wanting to experience local culture and dining.
Inverloch Newsagency, Local Cafes, Shopping Outlets, Community Market, Inverloch Cultural Centre
Anderson Inlet
A beautiful inlet area known for its calm waters and scenic views, appealing to families and water sports enthusiasts.
Kayaking and paddleboarding, Fishing spots, Scenic walks, Inlet beach access
Screw Creek Nature Walk
A beautiful nature area ideal for walking and wildlife spotting, attracting nature lovers and outdoor enthusiasts.
Screw Creek Walk, Bird watching, Photography opportunities, Nature reserves
Mckenzie Reserve
A popular local reserve with playgrounds and picnic areas, great for families with children.
Playground facilities, Picnic areas, Walking trails
The Colonnades
A scenic coastal area with unique geological features, great for sightseeing and photography. Appeals to nature lovers and hikers.
Colonnades Walk, Scenic views, Geological formations
Ramsay Bight
A secluded beach known for its tranquility, perfect for romantic getaways and relaxation.
Secluded beach, Tranquil environment, Nature walks

Understanding Airbnb License Requirements & STR Laws in Inverloch (2025)

While Inverloch, Victoria, Australia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Inverloch to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Inverloch (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Inverlochbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Inverloch Resort Style Holiday Home at Elk Estate

Inverloch Resort Style Holiday Home at Elk Estate

Entire Place • 5 bedrooms

$152,436
Revenue
64.7%
Occupancy
$598.38
Daily Rate
CasaRona Del Mar

CasaRona Del Mar

Entire Place • 5 bedrooms

$134,780
Revenue
60.2%
Occupancy
$525.79
Daily Rate
Ocean inlet home. 400m to water, 900m to town.

Ocean inlet home. 400m to water, 900m to town.

Entire Place • 5 bedrooms

$117,629
Revenue
82.1%
Occupancy
$350.13
Daily Rate
Waterview Inverloch

Waterview Inverloch

Entire Place • 5 bedrooms

$89,462
Revenue
50.6%
Occupancy
$503.45
Daily Rate
Cuttriss by the Beach

Cuttriss by the Beach

Entire Place • 6 bedrooms

$81,309
Revenue
40.6%
Occupancy
$547.88
Daily Rate
A Sand and Sea Retreat - 150m from Beach

A Sand and Sea Retreat - 150m from Beach

Entire Place • 4 bedrooms

$77,687
Revenue
38.3%
Occupancy
$387.11
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Inverloch (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Inverloch based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Marni54$1,260,2155723.35/5.0
Inverloch Accommodation72$814,0976663.32/5.0
The Beach House People7$314,668843.45/5.0
Michelle1$152,436724.97/5.0
Phill1$117,629265.00/5.0
Samantha2$99,109174.92/5.0
Joel & Caleb1$81,309744.50/5.0
Emma2$70,3221694.93/5.0
Kate1$65,781684.97/5.0
Eleonore1$64,101115.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Inverloch.

Dive Deeper: Advanced Inverloch STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Inverloch. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Inverloch Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Inverloch

  • The Inverloch Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.5% of the 318 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Inverloch, House properties are the most common (86.2%), reflecting the local real estate landscape.
  • Houses represent a significant 86.2% portion, catering likely to families or larger groups.
  • Smaller segments like others, hotel/boutique, outdoor/unique, unique stays (combined 7.9%) offer potential for unique stay experiences.

Inverloch Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Inverloch

  • The dominant room capacity in Inverloch is 3 bedrooms listings, making up 41.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 70.1% of the active Airbnb listings in Inverloch, indicating a high concentration in these sizes.
  • A significant 77.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Inverloch.

Inverloch Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Inverloch

  • The most common guest capacity trend in Inverloch vacation rentals is listings accommodating 8+ guests (49.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Inverloch STR market, accounting for 70.8% of listings.
  • 79.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Inverloch.
  • On average, properties in Inverloch are equipped to host 6.5 guests.

Inverloch Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Inverloch

  • The most common availability pattern in Inverloch falls within the 271-366 days range, representing 61.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Inverloch (32.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 15.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Inverloch Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (6.6%)

1 Night

20 listings

6.6% of total

2 Nights (25.8%)

2 Nights

78 listings

25.8% of total

3 Nights (7.6%)

3 Nights

23 listings

7.6% of total

4-6 Nights (11.6%)

4-6 Nights

35 listings

11.6% of total

7-29 Nights (1%)

7-29 Nights

3 listings

1% of total

30+ Nights (47.4%)

30+ Nights

143 listings

47.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Inverloch is 30+ Nights, adopted by 47.4% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (47.4%) caters to monthly stays (30+ nights) in Inverloch, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 47.4% of Inverloch hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 47.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Inverloch.

Inverloch Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (34%)

Super Strict 60 Days

90 listings

34% of total

Flexible (11.7%)

Flexible

31 listings

11.7% of total

Moderate (20.4%)

Moderate

54 listings

20.4% of total

Firm (15.8%)

Firm

42 listings

15.8% of total

Strict (18.1%)

Strict

48 listings

18.1% of total

Cancellation Policy Insights for Inverloch

  • The prevailing Airbnb cancellation policy trend in Inverloch is Super Strict 60 Days, used by 34% of listings.
  • There's a relatively balanced mix between guest-friendly (32.1%) and stricter (33.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Super Strict 60 Days policy to align with the 34% market standard in Inverloch.
  • Regularly review your cancellation policy against competitors and market demand shifts in Inverloch.

Inverloch STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Inverloch

  • The overall average booking lead time for vacation rentals in Inverloch is 59 days.
  • Guests book furthest in advance for stays during January (average 95 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 32 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (78 days avg.) sees the longest lead times, while Summer (37 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in Inverloch.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 95 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 78 days) to capture early planners.
  • Monitor your own booking lead times against these Inverloch averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Inverloch (2025)

Amenity Prevalence

Amenity Insights for Inverloch

  • Essential amenities in Inverloch that guests expect include: Air conditioning. Lacking these (this) could significantly impact bookings.
  • Popular amenities like TV, Smoke alarm, Washer are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Inverloch: Air conditioning.
  • Prioritize adding missing essentials: Air conditioning.
  • Consider adding popular differentiators like TV or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Inverloch to stay competitive.

Inverloch Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Inverloch

  • The typical guest profile for Airbnb in Inverloch consists of primarily domestic travelers (94%), often arriving from nearby Melbourne, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 94.1% of guests.
  • Key international markets include Australia (94.1%) and United Kingdom (1.9%).
  • Top languages spoken are English (72.1%) followed by French (3.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Melbourne and Victoria.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Inverloch Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Lancefield18$4,069$343.6449%
Howqua Inlet13$3,634$322.0137%
Leopold12$3,496$429.6541%
Yanakie16$3,473$212.7354%
Trentham52$3,455$269.8441%
Lyonville10$3,441$349.6535%
Shire of Mansfield89$3,347$392.7734%
Jamieson37$3,138$283.8033%
Shire of Hepburn283$3,120$298.8636%
Shire of Murrindindi70$3,061$268.8440%

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