Goughs Bay Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Victoria, Australia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Goughs Bay in 2025? Explore comprehensive Airbnb analytics for Goughs Bay, Victoria, Australia to uncover income potential. This 2025 STR market report for Goughs Bay, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 36 active listings.

Whether you're considering an Airbnb investment in Goughs Bay, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Goughs Bay Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Goughs Bay Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$322
The average rental revenue earned for an occupied room per day in Goughs Bay.
Occupancy Rate(?)
30.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$34,023
Typical annual income for an Airbnb listing in Goughs Bay. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
18.3%
Strong growth (18.3%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Goughs Bay.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Goughs Bay.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
36
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Goughs Bay (2025)

Understanding the monthly revenue variations for Airbnb listings in Goughs Bay is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Goughs Bay is typically May, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Goughs Bay across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,626+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,349 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,738 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,344, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Goughs Bay

Goughs Bay Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Goughs Bay STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Goughs Bay:

  • Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 27%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Goughs Bay

Average Daily Rate (ADR) Airbnb Trends in Goughs Bay (2025)

Effective short term rental pricing strategy in Goughs Bay involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Goughs Bay typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $513+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $378 or more.
  • Typical properties (Median) charge around $302 per night.
  • Entry-level properties (Bottom 25%) earn around $201 per night.

Average Daily Rate (ADR) Trend by Month in Goughs Bay

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Airbnb Seasonality Analysis & Trends in Goughs Bay (2025)

Peak Season (May, June, January)
  • Revenue averages $5,584 per month
  • Occupancy rates average 34.2%
  • Daily rates average $322
Shoulder Season
  • Revenue averages $3,677 per month
  • Occupancy maintains around 31.1%
  • Daily rates hold near $320
Low Season (September, October, November)
  • Revenue drops to average $2,326 per month
  • Occupancy decreases to average 25.8%
  • Daily rates adjust to average $315

Seasonality Insights for Goughs Bay

  • The Airbnb seasonality in Goughs Bay shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Goughs Bay's highest earning potential, with monthly revenues capable of climbing to $5,988, occupancy reaching a high of 46.6%, and ADRs peaking at $343.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,121, occupancy could drop to 22.8%, and ADRs may adjust down to $309.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Goughs Bay.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Goughs Bay seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Goughs Bay (2025)

Exploring the top neighborhoods for short-term rentals in Goughs Bay? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Goughs Bay Village
A picturesque lakeside village offering serenity and natural beauty, ideal for families and couples looking for a relaxing getaway.
Lake Eildon, Goughs Bay Marina, Fishing spots, Hiking trails, Camping grounds
Eildon
Nearby town with access to numerous outdoor activities, attracting adventure seekers and nature lovers.
Eildon Pondage, Hiking in the nearby ranges, Water sports on Lake Eildon, Local cafes, Scenic drives
Lake Eildon National Park
A stunning natural park perfect for outdoor enthusiasts and holidaymakers wanting adventure and stunning landscapes.
Camping sites, Hiking trails, Fishing spots, Biking paths, Wildlife viewing
Merton
A small town close to Goughs Bay, popular for its proximity to Lake Eildon and the surrounding bushland.
Local wineries, Bushwalking trails, Eildon Lake, Wildlife
Bonnie Doon
A charming lakeside township known for its recreational opportunities and beautiful scenery, attracting visitors seeking outdoor fun.
Bonnie Doon Reservoir, Fishing and boating, Picnic areas, Canoeing, Hiking
Marysville
A picturesque town nearby known for its stunning natural beauty and hiking opportunities, making it a great destination for nature lovers.
Steavenson Falls, Marysville State Forest, Local shops and cafes, Hiking trails, Wildflower viewing
Yea
A quaint country town with a rich history and lovely scenery, perfect for those looking for a peaceful retreat.
Yea Wetlands, Local markets, Historical buildings, Walking trails, Parks
Dandongadale
A small locality known for its stunning views and access to outdoor adventures, appealing to tourists seeking tranquility and beauty.
Mount Buller access, Fishing spots, Picnic areas, Scenic lookouts, Hiking opportunities

Understanding Airbnb License Requirements & STR Laws in Goughs Bay (2025)

While Goughs Bay, Victoria, Australia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Goughs Bay to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Goughs Bay (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Goughs Baybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Sticks - Lake Eildon Views

The Sticks - Lake Eildon Views

Entire Place • 4 bedrooms

$122,880
Revenue
62.2%
Occupancy
$491.12
Daily Rate
Mountain Bay Retreat near Goughs Bay Sleeps 10

Mountain Bay Retreat near Goughs Bay Sleeps 10

Entire Place • 4 bedrooms

$116,193
Revenue
23.4%
Occupancy
$827.41
Daily Rate
The Lake House

The Lake House

Entire Place • 5 bedrooms

$85,023
Revenue
18.0%
Occupancy
$645.81
Daily Rate
Relax at Goughs Bay

Relax at Goughs Bay

Entire Place • 3 bedrooms

$80,074
Revenue
55.4%
Occupancy
$332.57
Daily Rate
House by the Lake

House by the Lake

Entire Place • 4 bedrooms

$61,007
Revenue
47.9%
Occupancy
$321.41
Daily Rate
High Country Sanctuary - Pool - Lake Eildon Views

High Country Sanctuary - Pool - Lake Eildon Views

Entire Place • 4 bedrooms

$56,638
Revenue
39.5%
Occupancy
$663.07
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Goughs Bay (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Goughs Bay based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jaimie3$219,346142.89/5.0
Host #978287281$116,193165.00/5.0
Wendy2$89,821112.41/5.0
Monica4$66,724434.83/5.0
Anthony1$61,007124.83/5.0
Kathy1$56,638235.00/5.0
Sam1$46,167274.70/5.0
Paula1$44,176864.80/5.0
Loren1$43,75384.75/5.0
Georgia1$42,489584.55/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Goughs Bay.

Dive Deeper: Advanced Goughs Bay STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Goughs Bay. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Goughs Bay Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Goughs Bay

  • The Goughs Bay Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.2% of the 36 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Goughs Bay, House properties are the most common (100%), reflecting the local real estate landscape.
  • Houses represent a significant 100% portion, catering likely to families or larger groups.

Goughs Bay Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Goughs Bay

  • The dominant room capacity in Goughs Bay is 3 bedrooms listings, making up 38.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 69.5% of the active Airbnb listings in Goughs Bay, indicating a high concentration in these sizes.
  • A significant 75.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Goughs Bay.

Goughs Bay Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Goughs Bay

  • The most common guest capacity trend in Goughs Bay vacation rentals is listings accommodating 8+ guests (66.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Goughs Bay STR market, accounting for 80.6% of listings.
  • 86.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Goughs Bay.
  • On average, properties in Goughs Bay are equipped to host 7.1 guests.

Goughs Bay Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Goughs Bay

  • The most common availability pattern in Goughs Bay falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 86.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Goughs Bay (41.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 13.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Goughs Bay Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (2.9%)

1 Night

1 listings

2.9% of total

2 Nights (61.8%)

2 Nights

21 listings

61.8% of total

3 Nights (2.9%)

3 Nights

1 listings

2.9% of total

30+ Nights (32.4%)

30+ Nights

11 listings

32.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Goughs Bay is 2 Nights, adopted by 61.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (64.7%) of the Goughs Bay Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (32.4%) caters to monthly stays (30+ nights) in Goughs Bay, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 61.8% of Goughs Bay hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 2.9% currently do.
  • A 2-night minimum appears standard (61.8%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 32.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Goughs Bay.

Goughs Bay Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (15.6%)

Flexible

5 listings

15.6% of total

Moderate (18.8%)

Moderate

6 listings

18.8% of total

Firm (50%)

Firm

16 listings

50% of total

Strict (15.6%)

Strict

5 listings

15.6% of total

Cancellation Policy Insights for Goughs Bay

  • The prevailing Airbnb cancellation policy trend in Goughs Bay is Firm, used by 50% of listings.
  • A majority (65.6%) of hosts in Goughs Bay utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 50% market standard in Goughs Bay.
  • Regularly review your cancellation policy against competitors and market demand shifts in Goughs Bay.

Goughs Bay STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Goughs Bay

  • The overall average booking lead time for vacation rentals in Goughs Bay is 51 days.
  • Guests book furthest in advance for stays during January (average 77 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 30 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (63 days avg.) sees the longest lead times, while Fall (39 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Goughs Bay.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 77 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 63 days) to capture early planners.
  • Monitor your own booking lead times against these Goughs Bay averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Goughs Bay (2025)

Amenity Prevalence

Amenity Insights for Goughs Bay

  • Essential amenities in Goughs Bay that guests expect include: Air conditioning, Heating, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Kitchen, Microwave are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Goughs Bay: Air conditioning, Heating, TV.
  • Prioritize adding missing essentials: TV.
  • Consider adding popular differentiators like Smoke alarm or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Goughs Bay to stay competitive.

Goughs Bay Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Goughs Bay

  • The typical guest profile for Airbnb in Goughs Bay consists of primarily domestic travelers (96%), often arriving from nearby Melbourne, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Indonesian.
  • Domestic travelers account for 95.5% of guests.
  • Key international markets include Australia (95.5%) and Indonesia (1.3%).
  • Top languages spoken are English (69%) followed by Indonesian (4.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Melbourne and Victoria.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Goughs Bay Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Howqua Inlet13$3,634$322.0137%
Yanakie16$3,473$212.7354%
Bright474$3,468$294.3442%
Porepunkah40$3,397$328.5437%
Nagambie33$3,381$300.4240%
Shire of Mansfield89$3,347$392.7734%
Shire of Strathbogie43$3,173$314.7237%
Jamieson37$3,138$283.8033%
Wandiligong20$3,137$271.7941%
Shire of Murrindindi70$3,061$268.8440%

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