Echuca Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Victoria, Australia
Is Airbnb profitable in Echuca in 2025? Explore comprehensive Airbnb analytics for Echuca, Victoria, Australia to uncover income potential. This 2025 STR market report for Echuca, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 105 active listings.
Whether you're considering an Airbnb investment in Echuca, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Echuca Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Echuca Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Echuca (2025)
Understanding the monthly revenue variations for Airbnb listings in Echuca is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Echuca is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Echuca across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,846+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,562 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,099 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,114, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Echuca
Echuca Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Echuca STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Echuca:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Echuca
Average Daily Rate (ADR) Airbnb Trends in Echuca (2025)
Effective short term rental pricing strategy in Echuca involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Echuca typically peaks in January and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $336+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $237 or more.
- Typical properties (Median) charge around $172 per night.
- Entry-level properties (Bottom 25%) earn around $138 per night.
Average Daily Rate (ADR) Trend by Month in Echuca
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Airbnb Seasonality Analysis & Trends in Echuca (2025)
Peak Season (January, April, December)
- Revenue averages $3,068 per month
- Occupancy rates average 46.0%
- Daily rates average $225
Shoulder Season
- Revenue averages $2,577 per month
- Occupancy maintains around 41.4%
- Daily rates hold near $213
Low Season (February, July, August)
- Revenue drops to average $1,948 per month
- Occupancy decreases to average 36.0%
- Daily rates adjust to average $210
Seasonality Insights for Echuca
- The Airbnb seasonality in Echuca shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Echuca's highest earning potential, with monthly revenues capable of climbing to $3,455, occupancy reaching a high of 49.5%, and ADRs peaking at $231.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,651, occupancy could drop to 32.0%, and ADRs may adjust down to $205.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Echuca.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Echuca seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Echuca (2025)
Exploring the top neighborhoods for short-term rentals in Echuca? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Port Precinct | The historic waterfront area of Echuca, known for its rich history and beautiful river views. Ideal for those looking to experience the heritage of the Murray River. | Port of Echuca, Echuca Wharf, Paddle Steamer Cruising, Echuca Historical Museum, Echuca Moama Tourism |
| Main Street | The bustling heart of Echuca filled with boutique shops, cafes, and restaurants. Perfect for those who want to be near the local life and activities. | Echuca Chocolate Company, Echuca Farmers Market, Local Art Galleries, Restaurants and Cafes, Shops and Boutiques |
| Echuca Regional Park | A natural paradise perfect for families and nature lovers. Visitors can enjoy outdoor activities and explore the natural beauty of the region. | Bike and walking trails, Picnic areas, Wildlife spotting, Boating on the river, Scenic views |
| Moama | Just across the river from Echuca, Moama offers a relaxed atmosphere and is popular for its resorts and riverfront activities, appealing to those seeking leisure. | Moama Beach, Murray River Walk, Moama Bowling Club, Walk along the Murray River, Canoeing and kayaking |
| Rural Vicinity | Investing in rural properties surrounding Echuca is attractive due to the scenic landscapes and open spaces. It appeals to guests seeking tranquility and rural experiences. | Vineyard tours, Farm stays, Nature walks, Camping spots, Countryside views |
| Echuca South | A quieter residential area that offers easy access to the main attractions of Echuca as well as local parks and family-friendly amenities. | Local parks, Schools and community facilities, Family-friendly atmosphere, Heritage sites nearby, Close to shopping areas |
| Campaspe River | Beautiful riverside area perfect for those looking to enjoy the natural landscape and engage in water-based activities. | Fishing spots, Kayaking, Walking trails along the river, Scenic picnic spots, Wildlife observation |
| Sports and Recreation Precinct | Ideal for visitors coming for sporting events or activities, with facilities for various sports, making it appealing to a wide range of guests. | Echuca Football Club, Echuca Basketball Association, Sports Parks, Community events, Recreational activities |
Understanding Airbnb License Requirements & STR Laws in Echuca (2025)
While Echuca, Victoria, Australia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Echuca to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Echuca (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Echucabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Waterfront - Echuca Holiday Homes
Entire Place • 4 bedrooms
✓ 15 max Entire Double Storey Townhouse in❤️of Port
Entire Place • 6 bedrooms
Ace Echuca Holiday House - Central - Pool - Relax
Entire Place • 5 bedrooms
Little Bird Cottage
Entire Place • 3 bedrooms
The McKinlay Echuca
Entire Place • 3 bedrooms
Annesley House , 71 Annesley Street , Echuca ,Vic
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Echuca (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Echuca based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Echuca Holiday Homes | 16 | $414,183 | 299 | 4.50/5.0 |
| Treehouse | 4 | $183,712 | 203 | 4.64/5.0 |
| Carmen | 6 | $113,671 | 70 | 4.83/5.0 |
| Lauryn | 2 | $105,899 | 245 | 4.99/5.0 |
| Andrea | 2 | $101,742 | 291 | 4.92/5.0 |
| Chelsie | 1 | $71,646 | 113 | 4.97/5.0 |
| Jessica | 5 | $63,759 | 26 | 4.46/5.0 |
| Maddy | 1 | $58,411 | 20 | 5.00/5.0 |
| Helen | 1 | $57,090 | 302 | 4.98/5.0 |
| Brooke | 2 | $56,059 | 136 | 4.78/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Echuca.
Dive Deeper: Advanced Echuca STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Echuca. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsEchuca Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Echuca
- The Echuca Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.5% of the 105 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Echuca, House properties are the most common (69.5%), reflecting the local real estate landscape.
- Houses represent a significant 69.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, unique stays, outdoor/unique (combined 5.8%) offer potential for unique stay experiences.
Echuca Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Echuca
- The dominant room capacity in Echuca is 3 bedrooms listings, making up 34.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 55.3% of the active Airbnb listings in Echuca, indicating a high concentration in these sizes.
- A significant 52.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Echuca.
Echuca Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Echuca
- The most common guest capacity trend in Echuca vacation rentals is listings accommodating 6 guests (27.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Echuca STR market, accounting for 53.3% of listings.
- 58.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Echuca.
- On average, properties in Echuca are equipped to host 5.2 guests.
Echuca Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Echuca
- The most common availability pattern in Echuca falls within the 271-366 days range, representing 38.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 67.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Echuca (31.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 34.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Echuca Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
19 listings
18.6% of total
2 Nights
42 listings
41.2% of total
3 Nights
5 listings
4.9% of total
4-6 Nights
1 listings
1% of total
7-29 Nights
1 listings
1% of total
30+ Nights
34 listings
33.3% of total
Key Insights
- The most prevalent minimum stay requirement in Echuca is 2 Nights, adopted by 41.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (33.3%) caters to monthly stays (30+ nights) in Echuca, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 41.2% of Echuca hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.6% currently do.
- A 2-night minimum appears standard (41.2%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 33.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Echuca.
Echuca Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
15 listings
14.9% of total
Flexible
20 listings
19.8% of total
Moderate
30 listings
29.7% of total
Firm
15 listings
14.9% of total
Strict
21 listings
20.8% of total
Cancellation Policy Insights for Echuca
- The prevailing Airbnb cancellation policy trend in Echuca is Moderate, used by 29.7% of listings.
- There's a relatively balanced mix between guest-friendly (49.5%) and stricter (35.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 29.7% market standard in Echuca.
- Regularly review your cancellation policy against competitors and market demand shifts in Echuca.
Echuca STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Echuca
- The overall average booking lead time for vacation rentals in Echuca is 62 days.
- Guests book furthest in advance for stays during July (average 120 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 35 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (75 days avg.) sees the longest lead times, while Fall (57 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (62 days) as a baseline for your pricing and availability strategy in Echuca.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 120 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 75 days) to capture early planners.
- Monitor your own booking lead times against these Echuca averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Echuca (2025)
Amenity Prevalence
Amenity Insights for Echuca
- Essential amenities in Echuca that guests expect include: Air conditioning, TV, Smoke alarm, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Iron, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Echuca: Air conditioning, TV, Smoke alarm, Free parking on premises.
- Prioritize adding missing essentials: TV, Smoke alarm, Free parking on premises.
- Consider adding popular differentiators like Heating or Iron to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Echuca to stay competitive.
Echuca Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Echuca
- The typical guest profile for Airbnb in Echuca consists of primarily domestic travelers (98%), often arriving from nearby Melbourne, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 97.6% of guests.
- Key international markets include Australia (97.6%) and United States (0.8%).
- Top languages spoken are English (78.2%) followed by French (3.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Melbourne and Victoria.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Echuca Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lancefield | 18 | $4,069 | $343.64 | 49% |
| Trentham | 52 | $3,455 | $269.84 | 41% |
| Lyonville | 10 | $3,441 | $349.65 | 35% |
| Nagambie | 33 | $3,381 | $300.42 | 40% |
| Shire of Strathbogie | 43 | $3,173 | $314.72 | 37% |
| Shire of Hepburn | 283 | $3,120 | $298.86 | 36% |
| Shire of Murrindindi | 70 | $3,061 | $268.84 | 40% |
| Daylesford | 462 | $3,028 | $297.26 | 35% |
| Moama | 53 | $2,999 | $310.37 | 35% |
| Malmsbury | 11 | $2,957 | $232.06 | 38% |