Bellbrae Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Victoria, Australia
Is Airbnb profitable in Bellbrae in 2025? Explore comprehensive Airbnb analytics for Bellbrae, Victoria, Australia to uncover income potential. This 2025 STR market report for Bellbrae, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 34 active listings.
Whether you're considering an Airbnb investment in Bellbrae, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bellbrae Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bellbrae Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bellbrae (2025)
Understanding the monthly revenue variations for Airbnb listings in Bellbrae is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bellbrae is typically January, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bellbrae across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,564+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,943 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,807 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $834, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bellbrae
Bellbrae Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Bellbrae STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bellbrae:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bellbrae
Average Daily Rate (ADR) Airbnb Trends in Bellbrae (2025)
Effective short term rental pricing strategy in Bellbrae involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bellbrae typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $403+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $226 or more.
- Typical properties (Median) charge around $166 per night.
- Entry-level properties (Bottom 25%) earn around $135 per night.
Average Daily Rate (ADR) Trend by Month in Bellbrae
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Airbnb Seasonality Analysis & Trends in Bellbrae (2025)
Peak Season (January, December, April)
- Revenue averages $2,907 per month
- Occupancy rates average 41.6%
- Daily rates average $240
Shoulder Season
- Revenue averages $2,056 per month
- Occupancy maintains around 37.9%
- Daily rates hold near $224
Low Season (June, September, October)
- Revenue drops to average $1,546 per month
- Occupancy decreases to average 27.2%
- Daily rates adjust to average $220
Seasonality Insights for Bellbrae
- The Airbnb seasonality in Bellbrae shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bellbrae's highest earning potential, with monthly revenues capable of climbing to $3,424, occupancy reaching a high of 50.3%, and ADRs peaking at $255.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,292, occupancy could drop to 24.2%, and ADRs may adjust down to $218.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bellbrae.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bellbrae seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bellbrae (2025)
Exploring the top neighborhoods for short-term rentals in Bellbrae? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Bellbrae Village | Charming small town atmosphere with local cafes and proximity to beaches and surf spots. Great for families and tourists looking for a relaxing getaway in nature. | Great Otway National Park, Bellbrae Estate Winery, Torquay Golf Club, Bellbrae Primary School, Local markets |
| Torquay Beach | Famous for its beautiful beaches and surf culture, it's a top destination for tourists and surfers. A vibrant community with plenty of activities and restaurants. | Surf World Museum, Torquay Front Beach, Jan Juc Beach, Point Danger Lookout, Torquay Farmers Market |
| Jan Juc | Known for its stunning coastal views and great surf, Jan Juc is popular among surfers and those looking for a beach lifestyle. Offers a tranquil escape. | Jan Juc Surf Beach, Bells Beach, Merrijig Drive Walk, Teahupoo Cafe, Zinc Cafe |
| Anglesea | A short drive from Bellbrae, Anglesea offers a beautiful coastal river and beaches. It's a great spot for nature lovers and families. | Anglesea Golf Club, Anglesea River mouth, Anglesea Beach, Great Otway National Park, Local hiking trails |
| Lorne | A picturesque coastal town known for its stunning landscapes and beaches. Attracts tourists during summer for relaxation and outdoor activities. | Lorne Beach, Erskine Falls, Lorne Pier, Great Ocean Road Heritage Centre, Shelly Beach |
| Torquay | Adjacent to Bellbrae, Torquay offers a lively atmosphere with shops, restaurants, and access to world-renowned surf beaches. | Bells Beach, Torquay Village, Surfing competitions, Bushwalking trails, Local wineries |
| Point Addis | A beautiful coastal area with scenic views and excellent walking trails along the clifftops. Perfect for nature enthusiasts and photographers. | Point Addis Marine National Park, Razorback Lookout, Great Ocean Walk, Scenic Lookouts, Wildlife Viewing |
| Barwon Heads | A charming seaside village known for its relaxed atmosphere and proximity to nature reserves. Attracts families and tourists seeking a beach vacation. | Barwon Heads Beach, The Bluff, Thomson River, Local cafes, Barwon Heads Golf Club |
Understanding Airbnb License Requirements & STR Laws in Bellbrae (2025)
While Bellbrae, Victoria, Australia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bellbrae to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Bellbrae (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bellbraebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxurious estate 10minutes from Torquay beaches
Entire Place • 3 bedrooms
Boutique studio on hobby farm near Bells Beach
Entire Place • 1 bedroom
Bells Beach Stables
Entire Place • 3 bedrooms
Bells Beach Families & Group-stay 5BR hot tub spa
Entire Place • 5 bedrooms
Winki Inn
Entire Place • 1 bedroom
Bells Beach - Cosy & Peaceful Pet Friendly Escape
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bellbrae (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Bellbrae based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Robyn | 2 | $86,694 | 74 | 4.98/5.0 |
| Jacqueline And Gavin | 2 | $64,657 | 464 | 4.89/5.0 |
| Ocean Edge Holiday Rentals: Re | 1 | $59,983 | 18 | 5.00/5.0 |
| Irene | 1 | $51,097 | 43 | 5.00/5.0 |
| Will | 3 | $43,374 | 740 | 4.74/5.0 |
| Steve | 1 | $40,137 | 4 | 5.00/5.0 |
| Kylie | 1 | $36,518 | 106 | 4.97/5.0 |
| Rebeccah | 1 | $34,367 | 130 | 4.82/5.0 |
| Melissa | 1 | $28,491 | 38 | 4.95/5.0 |
| Debbie | 1 | $26,105 | 212 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bellbrae.
Dive Deeper: Advanced Bellbrae STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bellbrae. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBellbrae Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bellbrae
- The Bellbrae Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.1% of the 34 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bellbrae, House properties are the most common (38.2%), reflecting the local real estate landscape.
- Houses represent a significant 38.2% portion, catering likely to families or larger groups.
- The presence of 14.7% Hotel/Boutique listings indicates integration with traditional hospitality.
Bellbrae Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bellbrae
- The dominant room capacity in Bellbrae is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 67.6% of the active Airbnb listings in Bellbrae, indicating a high concentration in these sizes.
- A significant 26.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bellbrae.
Bellbrae Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bellbrae
- The most common guest capacity trend in Bellbrae vacation rentals is listings accommodating 2 guests (35.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Bellbrae STR market, accounting for 61.8% of listings.
- 23.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bellbrae.
- On average, properties in Bellbrae are equipped to host 3.9 guests.
Bellbrae Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bellbrae
- The most common availability pattern in Bellbrae falls within the 181-270 days range, representing 44.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Bellbrae (44.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Bellbrae Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
21.2% of total
2 Nights
10 listings
30.3% of total
4-6 Nights
2 listings
6.1% of total
7-29 Nights
1 listings
3% of total
30+ Nights
13 listings
39.4% of total
Key Insights
- The most prevalent minimum stay requirement in Bellbrae is 30+ Nights, adopted by 39.4% of listings. This highlights the market's preference for longer commitments.
- A significant segment (39.4%) caters to monthly stays (30+ nights) in Bellbrae, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 39.4% of Bellbrae hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 39.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bellbrae.
Bellbrae Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
3.1% of total
Flexible
4 listings
12.5% of total
Moderate
12 listings
37.5% of total
Firm
10 listings
31.3% of total
Strict
5 listings
15.6% of total
Cancellation Policy Insights for Bellbrae
- The prevailing Airbnb cancellation policy trend in Bellbrae is Moderate, used by 37.5% of listings.
- There's a relatively balanced mix between guest-friendly (50.0%) and stricter (46.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 37.5% market standard in Bellbrae.
- Regularly review your cancellation policy against competitors and market demand shifts in Bellbrae.
Bellbrae STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bellbrae
- The overall average booking lead time for vacation rentals in Bellbrae is 39 days.
- Guests book furthest in advance for stays during December (average 58 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (46 days avg.) sees the longest lead times, while Summer (23 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Bellbrae.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 58 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 46 days) to capture early planners.
- Monitor your own booking lead times against these Bellbrae averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bellbrae (2025)
Amenity Prevalence
Amenity Insights for Bellbrae
- Popular amenities like Free parking on premises, Kitchen, Essentials are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Free parking on premises or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bellbrae to stay competitive.
Bellbrae Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Bellbrae
- The typical guest profile for Airbnb in Bellbrae consists of primarily domestic travelers (88%), often arriving from nearby Melbourne, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 87.5% of guests.
- Key international markets include Australia (87.5%) and United Kingdom (2.6%).
- Top languages spoken are English (74.4%) followed by French (5.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Melbourne and Victoria.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bellbrae Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| King Island Council | 11 | $5,231 | $550.50 | 37% |
| Lancefield | 18 | $4,069 | $343.64 | 49% |
| Leopold | 12 | $3,496 | $429.65 | 41% |
| Trentham | 52 | $3,455 | $269.84 | 41% |
| Lyonville | 10 | $3,441 | $349.65 | 35% |
| Shire of Hepburn | 283 | $3,120 | $298.86 | 36% |
| Shire of Murrindindi | 70 | $3,061 | $268.84 | 40% |
| Daylesford | 462 | $3,028 | $297.26 | 35% |
| San Remo | 82 | $2,997 | $299.99 | 36% |
| Malmsbury | 11 | $2,957 | $232.06 | 38% |