Sheffield Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tasmania, Australia
Is Airbnb profitable in Sheffield in 2025? Explore comprehensive Airbnb analytics for Sheffield, Tasmania, Australia to uncover income potential. This 2025 STR market report for Sheffield, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.
Whether you're considering an Airbnb investment in Sheffield, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sheffield Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sheffield Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sheffield (2025)
Understanding the monthly revenue variations for Airbnb listings in Sheffield is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sheffield is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sheffield across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,255+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,982 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,053 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,241, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sheffield
Sheffield Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sheffield STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sheffield:
- Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 75% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 57%.
- Entry-level properties (Bottom 25%) average 31% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sheffield
Average Daily Rate (ADR) Airbnb Trends in Sheffield (2025)
Effective short term rental pricing strategy in Sheffield involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sheffield typically peaks in January and dips lowest during July. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $254+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $150 or more.
- Typical properties (Median) charge around $121 per night.
- Entry-level properties (Bottom 25%) earn around $95 per night.
Average Daily Rate (ADR) Trend by Month in Sheffield
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Airbnb Seasonality Analysis & Trends in Sheffield (2025)
Peak Season (January, April, February)
- Revenue averages $3,702 per month
- Occupancy rates average 60.7%
- Daily rates average $180
Shoulder Season
- Revenue averages $2,323 per month
- Occupancy maintains around 53.6%
- Daily rates hold near $131
Low Season (July, August, September)
- Revenue drops to average $1,918 per month
- Occupancy decreases to average 48.6%
- Daily rates adjust to average $121
Seasonality Insights for Sheffield
- The Airbnb seasonality in Sheffield shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sheffield's highest earning potential, with monthly revenues capable of climbing to $5,507, occupancy reaching a high of 65.9%, and ADRs peaking at $274.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,866, occupancy could drop to 47.0%, and ADRs may adjust down to $119.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sheffield.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sheffield seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sheffield (2025)
Exploring the top neighborhoods for short-term rentals in Sheffield? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| City Centre | The heart of Sheffield, offering a blend of cultural attractions, dining, and shopping. Ideal for visitors looking to explore the urban lifestyle and local attractions. | Sheffield Town Hall, Winter Garden, Millennium Gallery, The Crucible, O2 Academy Sheffield |
| Hope Valley | A picturesque region just outside Sheffield, known for its stunning landscapes and outdoor activities. Perfect for nature lovers and those seeking tranquility away from the city. | Peak District National Park, Mam Tor, Lose Hill, Castleton Caves, Hathersage |
| Meersbrook Park | A residential area with beautiful parks, great local cafes, and easy access to the city. Attractive to families and those who enjoy community vibes. | Meersbrook Park, Sheffield Botanical Gardens, Local markets, Community events |
| Ecclesall | Known for its cafes, shops, and proximity to parks, this suburb attracts visitors wanting a relaxed yet vibrant atmosphere. | Endcliffe Park, Ecclesall Road shops, Café culture, Local pubs |
| Kelham Island | A trendy neighborhood with a rich industrial history, now home to bars, restaurants, and cultural venues. Popular with young professionals and tourists. | Kelham Island Museum, Titanic Brewery, Food festival, Historic pubs |
| Walkley | A charming area with a mix of period homes and modern amenities, offering a local feel while still close to the city. | Local art studios, Independent shops, Parks |
| Sheffield Antiques Quarter | A unique area attracting visitors interested in antiques, vintage shops, and a quirky atmosphere. Great for themed getaways. | Antique shops, Vintage markets, Cafes |
| St. Vincent's | An up-and-coming neighborhood with affordable housing options and a growing number of local businesses and eateries. Suitable for budget travelers. | Local parks, Growing restaurant scene, Community events |
Understanding Airbnb License Requirements & STR Laws in Sheffield (2025)
Yes, Sheffield, Tasmania, Australia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sheffield to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 100% licensed listings)
Top Performing Airbnb Properties in Sheffield (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sheffieldbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Felons Corner Stunning Boutique Wilderness Stay
Entire Place • 2 bedrooms
The Maids Quarters at Tanglewood House
Entire Place • 1 bedroom
The Manor Room at Tanglewood House, Sheffield
Entire Place • 1 bedroom
The Master Suite at Tanglewood House, Sheffield
Entire Place • 1 bedroom
Paradise Road Farm
Entire Place • N/A
Paradise Road Farm 'Morning View Cabin'
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sheffield (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sheffield based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Julia And Andrew | 3 | $145,426 | 54 | 5.00/5.0 |
| Monica | 1 | $93,926 | 416 | 4.97/5.0 |
| Jodie | 2 | $69,932 | 550 | 4.97/5.0 |
| Michelle And Jason | 2 | $58,114 | 185 | 4.80/5.0 |
| Neale | 5 | $49,520 | 64 | 4.72/5.0 |
| Kate | 2 | $42,757 | 136 | 4.74/5.0 |
| Chris | 1 | $28,041 | 259 | 4.95/5.0 |
| Donna | 1 | $26,678 | 193 | 4.72/5.0 |
| Heather | 1 | $21,977 | 149 | 4.99/5.0 |
| Lindsay | 1 | $18,544 | 641 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sheffield.
Dive Deeper: Advanced Sheffield STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sheffield. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSheffield Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sheffield
- The Sheffield Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.4% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sheffield, Apartment/Condo properties are the most common (45.5%), reflecting the local real estate landscape.
- Houses represent a significant 36.4% portion, catering likely to families or larger groups.
Sheffield Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sheffield
- The dominant room capacity in Sheffield is 1 bedroom listings, making up 36.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 63.7% of the active Airbnb listings in Sheffield, indicating a high concentration in these sizes.
- A significant 36.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sheffield.
Sheffield Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sheffield
- The most common guest capacity trend in Sheffield vacation rentals is listings accommodating 2 guests (36.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 6 guests dominate the Sheffield STR market, accounting for 59.1% of listings.
- 31.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sheffield.
- On average, properties in Sheffield are equipped to host 3.5 guests.
Sheffield Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sheffield
- The most common availability pattern in Sheffield falls within the 91-180 days range, representing 36.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 50.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Sheffield (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 54.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sheffield Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
27.3% of total
2 Nights
12 listings
54.5% of total
30+ Nights
4 listings
18.2% of total
Key Insights
- The most prevalent minimum stay requirement in Sheffield is 2 Nights, adopted by 54.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (81.8%) of the Sheffield Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (18.2%) caters to monthly stays (30+ nights) in Sheffield, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 54.5% of Sheffield hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 18.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sheffield.
Sheffield Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
2 listings
9.1% of total
Flexible
5 listings
22.7% of total
Moderate
11 listings
50% of total
Firm
3 listings
13.6% of total
Strict
1 listings
4.5% of total
Cancellation Policy Insights for Sheffield
- The prevailing Airbnb cancellation policy trend in Sheffield is Moderate, used by 50% of listings.
- The market strongly favors guest-friendly terms, with 72.7% of listings offering Flexible or Moderate policies. This suggests guests in Sheffield may expect booking flexibility.
- Strict cancellation policies are quite rare (4.5%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 50% market standard in Sheffield.
- Using a Strict policy might deter some guests, as only 4.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Sheffield.
Sheffield STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sheffield
- The overall average booking lead time for vacation rentals in Sheffield is 74 days.
- Guests book furthest in advance for stays during March (average 157 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 35 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (99 days avg.) sees the longest lead times, while Summer (43 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (74 days) as a baseline for your pricing and availability strategy in Sheffield.
- For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 157 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 99 days) to capture early planners.
- Monitor your own booking lead times against these Sheffield averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sheffield (2025)
Amenity Prevalence
Amenity Insights for Sheffield
- Essential amenities in Sheffield that guests expect include: Hot water, Hair dryer. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Heating, Essentials are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sheffield: Hot water, Hair dryer.
- Consider adding popular differentiators like Smoke alarm or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sheffield to stay competitive.
Sheffield Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sheffield
- The typical guest profile for Airbnb in Sheffield consists of primarily domestic travelers (81%), often arriving from nearby Sydney, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
- Domestic travelers account for 80.7% of guests.
- Key international markets include Australia (80.7%) and Singapore (3.9%).
- Top languages spoken are English (65.1%) followed by Chinese (7.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Sydney and Brisbane.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sheffield Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sandford | 13 | $4,097 | $208.63 | 62% |
| Waratah-Wynyard | 38 | $2,984 | $188.67 | 50% |
| Kentish | 66 | $2,894 | $190.06 | 53% |
| Turners Beach | 11 | $2,654 | $242.16 | 50% |
| Sisters Beach | 26 | $2,605 | $177.40 | 49% |
| Central Highlands | 22 | $2,596 | $176.64 | 44% |
| Strahan | 66 | $2,594 | $161.57 | 55% |
| Hobart | 1,542 | $2,513 | $176.78 | 53% |
| City of Clarence | 18 | $2,464 | $237.50 | 43% |
| Meander Valley | 32 | $2,437 | $176.14 | 50% |