Penguin Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tasmania, Australia
Is Airbnb profitable in Penguin in 2025? Explore comprehensive Airbnb analytics for Penguin, Tasmania, Australia to uncover income potential. This 2025 STR market report for Penguin, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 48 active listings.
Whether you're considering an Airbnb investment in Penguin, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Penguin Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Penguin Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Penguin (2025)
Understanding the monthly revenue variations for Airbnb listings in Penguin is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Penguin is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Penguin across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,563+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,423 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,388 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,301, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Penguin
Penguin Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Penguin STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Penguin:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 74% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 55%.
- Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Penguin
Average Daily Rate (ADR) Airbnb Trends in Penguin (2025)
Effective short term rental pricing strategy in Penguin involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Penguin typically peaks in January and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $243+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $175 or more.
- Typical properties (Median) charge around $140 per night.
- Entry-level properties (Bottom 25%) earn around $106 per night.
Average Daily Rate (ADR) Trend by Month in Penguin
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Airbnb Seasonality Analysis & Trends in Penguin (2025)
Peak Season (January, December, February)
- Revenue averages $3,144 per month
- Occupancy rates average 66.2%
- Daily rates average $169
Shoulder Season
- Revenue averages $2,549 per month
- Occupancy maintains around 49.3%
- Daily rates hold near $159
Low Season (July, August, September)
- Revenue drops to average $2,018 per month
- Occupancy decreases to average 43.0%
- Daily rates adjust to average $154
Seasonality Insights for Penguin
- The Airbnb seasonality in Penguin shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Penguin's highest earning potential, with monthly revenues capable of climbing to $3,627, occupancy reaching a high of 71.1%, and ADRs peaking at $172.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,749, occupancy could drop to 36.0%, and ADRs may adjust down to $153.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Penguin.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Penguin seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Penguin (2025)
Exploring the top neighborhoods for short-term rentals in Penguin? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Penguin Main Beach | A popular destination for both locals and tourists, known for its beautiful sand beach, swimming, and family-friendly atmosphere. Ideal for guests looking for a relaxing coastal experience. | Penguin Beach, Penguin Foreshore Walking Path, Penguin Market, Penguin Surf Life Saving Club, The Big Penguin |
| Penguin Village | Charming coastal village atmosphere with cafes, shops, and proximity to the beach. Attracts visitors looking for a quaint, local experience. | Penguin General Store, Penguin Bakery, Local art galleries, Penguin Visitor Information Centre, Penguin Sunday Market |
| Mount Montgomery | Offers stunning views and hiking opportunities. Perfect for guests seeking nature and adventure with scenic vistas. | Mount Montgomery Walking Trail, Scenic Lookouts, Nature reserves, Wildlife spotting, Photography opportunities |
| Black River | A serene area known for its river and recreational activities. Ideal for those who enjoy fishing, kayaking, and connecting with nature. | Black River Beach, Fishing spots, Kayaking excursions, Scenic picnic areas, Wildlife areas |
| Gawler | A small suburb near Penguin, known for its quiet residential areas and community feel. Great for longer stays or family-oriented visits. | Gawler parks, Local shops, Community events, Nature walks, Close to Penguin attractions |
| West Penguin | An emerging area with growing amenities and access to nature. Attracts guests looking for a blend of rural and coastal experience. | West Penguin Beaches, Nature trails, Birdwatching, Community parks, Mildura River access |
| Penguin Golf Course | A scenic golf course that attracts golf enthusiasts. A great option for guests who enjoy sporting activities and relaxation in nature. | 18-hole golf course, Clubhouse, Scenic views, Golf lessons, Community events |
| Penguin Historic Village | Rich in history with well-preserved buildings and local heritage. Attracts history buffs and families looking for educational experiences. | Historic buildings, Local museums, Heritage walks, Educational tours, Annual festivals |
Understanding Airbnb License Requirements & STR Laws in Penguin (2025)
Yes, Penguin, Tasmania, Australia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Penguin to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 88% licensed listings)
Top Performing Airbnb Properties in Penguin (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Penguinbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxury retreat with outdoor bath and ocean views
Entire Place • 1 bedroom
Three Sisters Retreat- couples luxury getaway
Entire Place • 1 bedroom
Gleneagle Tasmania | Fir's End Luxury Dome
Entire Place • 1 bedroom
Novo Luxury 3 bed, 2 bathwaterfront Apartment
Entire Place • 3 bedrooms
Romantic Farm Cottage with Miniature Goats
Entire Place • 1 bedroom
Madsen Retreat Executive Suite
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Penguin (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Penguin based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Matt | 5 | $151,686 | 525 | 4.91/5.0 |
| Sharon | 2 | $124,403 | 85 | 5.00/5.0 |
| Anna | 6 | $99,543 | 217 | 4.92/5.0 |
| Christopher | 5 | $96,763 | 102 | 4.90/5.0 |
| Isabelle | 2 | $94,249 | 32 | 5.00/5.0 |
| Hugh | 2 | $64,747 | 139 | 4.99/5.0 |
| L'Abode Accommodation Speciali | 1 | $48,529 | 24 | 4.92/5.0 |
| Brad & Lisa | 1 | $48,091 | 641 | 4.93/5.0 |
| Terry And Libby | 2 | $47,125 | 270 | 4.93/5.0 |
| Terry | 1 | $44,720 | 507 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Penguin.
Dive Deeper: Advanced Penguin STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Penguin. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPenguin Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Penguin
- The Penguin Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.4% of the 48 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Penguin, House properties are the most common (29.2%), reflecting the local real estate landscape.
- Houses represent a significant 29.2% portion, catering likely to families or larger groups.
- The presence of 22.9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 4.2%) offer potential for unique stay experiences.
Penguin Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Penguin
- The dominant room capacity in Penguin is 1 bedroom listings, making up 37.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 64.6% of the active Airbnb listings in Penguin, indicating a high concentration in these sizes.
- A significant 29.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Penguin.
Penguin Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Penguin
- The most common guest capacity trend in Penguin vacation rentals is listings accommodating 2 guests (27.1%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 6 guests dominate the Penguin STR market, accounting for 45.9% of listings.
- 35.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Penguin.
- On average, properties in Penguin are equipped to host 4.1 guests.
Penguin Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Penguin
- The most common availability pattern in Penguin falls within the 91-180 days range, representing 35.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 54.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Penguin (37.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 47.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Penguin Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
28 listings
59.6% of total
2 Nights
11 listings
23.4% of total
3 Nights
2 listings
4.3% of total
30+ Nights
6 listings
12.8% of total
Key Insights
- The most prevalent minimum stay requirement in Penguin is 1 Night, adopted by 59.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (83.0%) of the Penguin Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12.8%) caters to monthly stays (30+ nights) in Penguin, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 59.6% of Penguin hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 12.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Penguin.
Penguin Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
15 listings
31.9% of total
Moderate
25 listings
53.2% of total
Firm
2 listings
4.3% of total
Strict
5 listings
10.6% of total
Cancellation Policy Insights for Penguin
- The prevailing Airbnb cancellation policy trend in Penguin is Moderate, used by 53.2% of listings.
- The market strongly favors guest-friendly terms, with 85.1% of listings offering Flexible or Moderate policies. This suggests guests in Penguin may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 53.2% market standard in Penguin.
- Using a Strict policy might deter some guests, as only 10.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Penguin.
Penguin STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Penguin
- The overall average booking lead time for vacation rentals in Penguin is 65 days.
- Guests book furthest in advance for stays during December (average 111 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (100 days avg.) sees the longest lead times, while Summer (39 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (65 days) as a baseline for your pricing and availability strategy in Penguin.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 111 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 100 days) to capture early planners.
- Monitor your own booking lead times against these Penguin averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Penguin (2025)
Amenity Prevalence
Amenity Insights for Penguin
- Essential amenities in Penguin that guests expect include: TV, Smoke alarm, Wifi, Hair dryer, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hangers, Essentials, Air conditioning are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Penguin: TV, Smoke alarm, Wifi, Hair dryer, Heating.
- Prioritize adding missing essentials: Smoke alarm, Wifi, Hair dryer, Heating.
- Consider adding popular differentiators like Hangers or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Penguin to stay competitive.
Penguin Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Penguin
- The typical guest profile for Airbnb in Penguin consists of primarily domestic travelers (91%), often arriving from nearby Hobart, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
- Domestic travelers account for 90.9% of guests.
- Key international markets include Australia (90.9%) and United Kingdom (2.5%).
- Top languages spoken are English (74.4%) followed by Chinese (5.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Hobart and Launceston.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Penguin Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sandford | 13 | $4,097 | $208.63 | 62% |
| Waratah-Wynyard | 38 | $2,984 | $188.67 | 50% |
| Kentish | 66 | $2,894 | $190.06 | 53% |
| Turners Beach | 11 | $2,654 | $242.16 | 50% |
| Sisters Beach | 26 | $2,605 | $177.40 | 49% |
| Central Highlands | 22 | $2,596 | $176.64 | 44% |
| Strahan | 66 | $2,594 | $161.57 | 55% |
| Hobart | 1,542 | $2,513 | $176.78 | 53% |
| City of Clarence | 18 | $2,464 | $237.50 | 43% |
| Meander Valley | 32 | $2,437 | $176.14 | 50% |