Orford Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tasmania, Australia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Orford in 2025? Explore comprehensive Airbnb analytics for Orford, Tasmania, Australia to uncover income potential. This 2025 STR market report for Orford, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 46 active listings.

Whether you're considering an Airbnb investment in Orford, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Orford Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Orford Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$178
The average rental revenue earned for an occupied room per day in Orford.
Occupancy Rate(?)
42.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$24,248
Typical annual income for an Airbnb listing in Orford. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
8.0%
Positive growth (8.0%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Orford.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Orford.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
46
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Orford (2025)

Understanding the monthly revenue variations for Airbnb listings in Orford is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Orford is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Orford across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,753+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,077 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,833 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,096, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Orford

Orford Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Orford STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Orford:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Orford

Average Daily Rate (ADR) Airbnb Trends in Orford (2025)

Effective short term rental pricing strategy in Orford involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Orford typically peaks in January and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $298+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $211 or more.
  • Typical properties (Median) charge around $154 per night.
  • Entry-level properties (Bottom 25%) earn around $118 per night.

Average Daily Rate (ADR) Trend by Month in Orford

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Airbnb Seasonality Analysis & Trends in Orford (2025)

Peak Season (January, December, April)
  • Revenue averages $3,746 per month
  • Occupancy rates average 55.1%
  • Daily rates average $205
Shoulder Season
  • Revenue averages $2,171 per month
  • Occupancy maintains around 37.0%
  • Daily rates hold near $184
Low Season (July, August, September)
  • Revenue drops to average $1,456 per month
  • Occupancy decreases to average 29.8%
  • Daily rates adjust to average $185

Seasonality Insights for Orford

  • The Airbnb seasonality in Orford shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Orford's highest earning potential, with monthly revenues capable of climbing to $4,817, occupancy reaching a high of 71.4%, and ADRs peaking at $218.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,333, occupancy could drop to 23.9%, and ADRs may adjust down to $179.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Orford.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Orford seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Orford (2025)

Exploring the top neighborhoods for short-term rentals in Orford? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Orford Beach
Beautiful beach destination ideal for families and couples seeking a relaxing getaway. Offers stunning views and direct beach access for summer vacationers.
Orford Beach, Prosser River, Maria Island Ferry, Raspins Beach, Oyster Bay, Orford Golf Club
Maria Island
A national park and UNESCO World Heritage site, Maria Island is perfect for eco-tourists and nature enthusiasts. It offers great hiking and wildlife experiences.
Maria Island National Park, Darlington Probation Station, Bishop and Clerk Walk, Painted Cliffs, Wineglass Bay
Prosser River
Known for its scenic walking tracks and proximity to vineyards, it's a peaceful area for those looking to explore local flora and fauna.
Prosser River Walk, Local Vineyards, Orford Golf Club, Bird watching
Raspins Beach
A quieter beach location ideal for swimming and picnicking, popular among locals and holidaymakers in summer.
Raspins Beach, Fishing, Picnic areas, Coastal walks
Orford Rainforest
A lush, green area attracting nature lovers and hikers, providing access to diverse ecosystems and bird life.
Hiking Trails, Orford Rainforest Walks, Wildlife Spotting, Scenic Lookouts
Freycinet National Park
Located nearby, popular with travelers for its stunning scenery, hiking opportunities, and beautiful beaches.
Wineglass Bay, Hiking Trails, Freycinet Peninsula, Charles Hotham Walk, Sea Kayaking
Dunalley
A small fishing town nearby that offers charm and access to local seafood, a great place for tourists looking for authentic local experiences.
Dunalley Canal, Seafood Restaurants, Fisherman's Wharf, Local Markets
Sorell
A short drive from Orford, Sorell offers shopping, dining, and access to nearby historical sites and attractions.
Sorell Police and Community Youth Centre, Sorell Recreational Ground, Local Shops and Cafes, Tasman Highway

Understanding Airbnb License Requirements & STR Laws in Orford (2025)

Yes, Orford, Tasmania, Australia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Orford to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 96% licensed listings)

Top Performing Airbnb Properties in Orford (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Orfordbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Relaxing Ocean Front Beach House

Relaxing Ocean Front Beach House

Entire Place • 4 bedrooms

$94,118
Revenue
29.7%
Occupancy
$517.37
Daily Rate
Millingtons House

Millingtons House

Entire Place • 3 bedrooms

$59,113
Revenue
55.7%
Occupancy
$292.86
Daily Rate
Modern beach house with Swim Spa

Modern beach house with Swim Spa

Entire Place • 3 bedrooms

$55,326
Revenue
44.9%
Occupancy
$321.69
Daily Rate
The Beach House @ East Shelly

The Beach House @ East Shelly

Entire Place • 5 bedrooms

$46,003
Revenue
35.1%
Occupancy
$253.98
Daily Rate
Bernacchi's Retreat

Bernacchi's Retreat

Entire Place • 2 bedrooms

$45,362
Revenue
81.5%
Occupancy
$143.80
Daily Rate
Relaxed luxury with Incredible Views

Relaxed luxury with Incredible Views

Entire Place • 3 bedrooms

$45,071
Revenue
28.7%
Occupancy
$585.33
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Orford (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Orford based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jess & Gavin1$94,118105.00/5.0
Kaylene6$60,4475084.52/5.0
Sophie1$59,113775.00/5.0
Alison1$55,3261624.83/5.0
Anna1$46,003125.00/5.0
Sarah1$45,362374.97/5.0
Anthony1$45,0711084.99/5.0
Katie1$44,57584.88/5.0
Craig1$43,303714.92/5.0
John1$38,5331594.91/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Orford.

Dive Deeper: Advanced Orford STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Orford. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Orford Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Orford

  • The Orford Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.8% of the 46 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Orford, House properties are the most common (87%), reflecting the local real estate landscape.
  • Houses represent a significant 87% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 6.5%) offer potential for unique stay experiences.

Orford Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Orford

  • The dominant room capacity in Orford is 3 bedrooms listings, making up 50% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 73.9% of the active Airbnb listings in Orford, indicating a high concentration in these sizes.
  • A significant 65.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Orford.

Orford Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Orford

  • The most common guest capacity trend in Orford vacation rentals is listings accommodating 6 guests (37%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the Orford STR market, accounting for 65.3% of listings.
  • 65.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Orford.
  • On average, properties in Orford are equipped to host 5.7 guests.

Orford Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Orford

  • The most common availability pattern in Orford falls within the 181-270 days range, representing 56.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 80.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Orford (56.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 19.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Orford Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13.3%)

1 Night

6 listings

13.3% of total

2 Nights (62.2%)

2 Nights

28 listings

62.2% of total

3 Nights (8.9%)

3 Nights

4 listings

8.9% of total

30+ Nights (15.6%)

30+ Nights

7 listings

15.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Orford is 2 Nights, adopted by 62.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (75.5%) of the Orford Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (15.6%) caters to monthly stays (30+ nights) in Orford, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 62.2% of Orford hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.3% currently do.
  • A 2-night minimum appears standard (62.2%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 15.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Orford.

Orford Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (28.3%)

Flexible

13 listings

28.3% of total

Moderate (21.7%)

Moderate

10 listings

21.7% of total

Firm (28.3%)

Firm

13 listings

28.3% of total

Strict (21.7%)

Strict

10 listings

21.7% of total

Cancellation Policy Insights for Orford

  • The prevailing Airbnb cancellation policy trend in Orford is Flexible, used by 28.3% of listings.
  • There's a relatively balanced mix between guest-friendly (50.0%) and stricter (50.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 28.3% market standard in Orford.
  • Regularly review your cancellation policy against competitors and market demand shifts in Orford.

Orford STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Orford

  • The overall average booking lead time for vacation rentals in Orford is 64 days.
  • Guests book furthest in advance for stays during December (average 104 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 45 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (86 days avg.) sees the longest lead times, while Spring (49 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Orford.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 104 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 86 days) to capture early planners.
  • Monitor your own booking lead times against these Orford averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Orford (2025)

Amenity Prevalence

Amenity Insights for Orford

  • Essential amenities in Orford that guests expect include: TV, Heating, Kitchen, Free parking on premises, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Cooking basics, Essentials, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Orford: TV, Heating, Kitchen, Free parking on premises, Smoke alarm.
  • Prioritize adding missing essentials: Kitchen, Free parking on premises, Smoke alarm.
  • Consider adding popular differentiators like Cooking basics or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Orford to stay competitive.

Orford Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Orford

  • The typical guest profile for Airbnb in Orford consists of primarily domestic travelers (85%), often arriving from nearby Hobart, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
  • Domestic travelers account for 85.1% of guests.
  • Key international markets include Australia (85.1%) and United Kingdom (3.3%).
  • Top languages spoken are English (71.1%) followed by Chinese (6.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Hobart and Tasmania.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Orford Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sandford13$4,097$208.6362%
Coles Bay133$3,787$254.8951%
Glamorgan-Spring Bay59$3,701$241.6752%
Adventure Bay44$3,142$196.6052%
Alonnah42$3,009$215.2145%
Swansea57$3,006$262.5543%
Bicheno177$2,935$183.5153%
Kentish66$2,894$190.0653%
Break O'Day81$2,792$235.6841%
Binalong Bay85$2,689$206.8447%

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