Second Valley Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in South Australia, Australia
Is Airbnb profitable in Second Valley in 2025? Explore comprehensive Airbnb analytics for Second Valley, South Australia, Australia to uncover income potential. This 2025 STR market report for Second Valley, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Second Valley, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Second Valley Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Second Valley Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Second Valley (2025)
Understanding the monthly revenue variations for Airbnb listings in Second Valley is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Second Valley is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Second Valley across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,712+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,916 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,951 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,217, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Second Valley
Second Valley Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Second Valley STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Second Valley:
- Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Second Valley
Average Daily Rate (ADR) Airbnb Trends in Second Valley (2025)
Effective short term rental pricing strategy in Second Valley involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Second Valley typically peaks in January and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $261+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $199 or more.
- Typical properties (Median) charge around $156 per night.
- Entry-level properties (Bottom 25%) earn around $131 per night.
Average Daily Rate (ADR) Trend by Month in Second Valley
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Airbnb Seasonality Analysis & Trends in Second Valley (2025)
Peak Season (January, December, April)
- Revenue averages $3,212 per month
- Occupancy rates average 51.7%
- Daily rates average $189
Shoulder Season
- Revenue averages $1,982 per month
- Occupancy maintains around 36.7%
- Daily rates hold near $173
Low Season (August, September, November)
- Revenue drops to average $1,275 per month
- Occupancy decreases to average 25.8%
- Daily rates adjust to average $175
Seasonality Insights for Second Valley
- The Airbnb seasonality in Second Valley shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Second Valley's highest earning potential, with monthly revenues capable of climbing to $4,048, occupancy reaching a high of 64.5%, and ADRs peaking at $199.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $792, occupancy could drop to 18.4%, and ADRs may adjust down to $170.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Second Valley.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Second Valley seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Second Valley (2025)
Exploring the top neighborhoods for short-term rentals in Second Valley? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Second Valley Beach | A beautiful coastal area known for its stunning scenery, clear waters, and relaxed atmosphere. Ideal for those seeking a beach getaway with activities like fishing and snorkeling. | Second Valley Beach, Deep Creek Conservation Park, Kings Beach, Second Valley Jetty, Starfish Cafe |
| Deep Creek Conservation Park | Offers a range of outdoor activities, including hiking and wildlife viewing. It attracts nature lovers and adventure seekers looking for a peaceful countryside experience. | Deep Creek Conservation Park, Flinders Chase National Park, hiking trails, wildlife spotting, stunning viewpoints |
| Rapid Bay | Known for its picturesque bay and diving spots. Attracts divers and families wanting to enjoy a less crowded beach area with beautiful surroundings. | Rapid Bay Jetty, Rapid Bay Beach, snorkeling spots, diving tours, scenic coastal walks |
| Myponga | A quaint rural town known for its local produce and close proximity to the Southern Fleurieu region, making it popular for weekend getaways and country retreats. | Myponga Reservoir, local markets, Myponga Beach, Scenic Drives, wine tastings at nearby vineyards |
| Normanville | A charming coastal town with a family-friendly beach and a thriving community. Good for families and tourists looking for relaxation and local dining. | Normanville Beach, Kangarilla Wine, Normanville Jetty, shopping village, Pine Hill Reserve |
| Yankalilla | A historic town with beautiful beaches, close to attractions. It is sought after by families and history enthusiasts, with the added benefit of local shops and cafes. | Yankalilla Bay, historic township, Yankalilla Museum, local shopping, beach access |
| Carrickalinga | A small beachfront community that's ideal for a serene vacation experience. Appeals to those looking for a quiet escape close to the beach. | Carrickalinga Beach, beachfront walks, seaside dining, nearby golf courses, water sports |
| Maslin Beach | Popular for its sandy shores and ideal for water activities. A hotspot for families and young adults looking for beach activities and relaxation. | Maslin Beach, Maslin Beach lookout, water sports, skate park, scenic walks |
Understanding Airbnb License Requirements & STR Laws in Second Valley (2025)
While Second Valley, South Australia, Australia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Second Valley to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Second Valley (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Second Valleybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Wattle Bird Shack
Entire Place • 3 bedrooms
Sea-n-Stars @ Second Valley
Entire Place • 4 bedrooms
Delamere Skye! Over looks Second Valley & beyond!
Entire Place • 3 bedrooms
The Valley Shack
Entire Place • 2 bedrooms
Stones Throw @ Second Valley
Entire Place • 3 bedrooms
'The Tree House' Second Valley
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Second Valley (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Second Valley based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nicole | 3 | $78,464 | 174 | 4.86/5.0 |
| Scott | 1 | $38,986 | 35 | 4.94/5.0 |
| Jane | 1 | $36,405 | 83 | 4.99/5.0 |
| Maddison | 1 | $31,259 | 93 | 4.98/5.0 |
| Fleurieu Accommodation | 3 | $30,802 | 36 | 4.27/5.0 |
| Libby | 1 | $28,916 | 65 | 4.95/5.0 |
| Margie | 1 | $25,173 | 341 | 4.91/5.0 |
| Bethany | 1 | $24,966 | 19 | 5.00/5.0 |
| Rosemary | 1 | $24,819 | 116 | 4.84/5.0 |
| Damien | 1 | $24,083 | 56 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Second Valley.
Dive Deeper: Advanced Second Valley STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Second Valley. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSecond Valley Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Second Valley
- The Second Valley Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Second Valley, House properties are the most common (84.2%), reflecting the local real estate landscape.
- Houses represent a significant 84.2% portion, catering likely to families or larger groups.
Second Valley Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Second Valley
- The dominant room capacity in Second Valley is 3 bedrooms listings, making up 36.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 57.9% of the active Airbnb listings in Second Valley, indicating a high concentration in these sizes.
- A significant 63.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Second Valley.
Second Valley Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Second Valley
- The most common guest capacity trend in Second Valley vacation rentals is listings accommodating 8+ guests (36.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Second Valley STR market, accounting for 57.9% of listings.
- 57.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Second Valley.
- On average, properties in Second Valley are equipped to host 5.5 guests.
Second Valley Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Second Valley
- The most common availability pattern in Second Valley falls within the 181-270 days range, representing 42.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 73.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Second Valley (47.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 26.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Second Valley Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
2 listings
10.5% of total
2 Nights
8 listings
42.1% of total
3 Nights
2 listings
10.5% of total
30+ Nights
7 listings
36.8% of total
Key Insights
- The most prevalent minimum stay requirement in Second Valley is 2 Nights, adopted by 42.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (36.8%) caters to monthly stays (30+ nights) in Second Valley, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 42.1% of Second Valley hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.5% currently do.
- A 2-night minimum appears standard (42.1%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 36.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Second Valley.
Second Valley Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
3 listings
15.8% of total
Flexible
1 listings
5.3% of total
Moderate
6 listings
31.6% of total
Firm
7 listings
36.8% of total
Strict
2 listings
10.5% of total
Cancellation Policy Insights for Second Valley
- The prevailing Airbnb cancellation policy trend in Second Valley is Firm, used by 36.8% of listings.
- There's a relatively balanced mix between guest-friendly (36.9%) and stricter (47.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 36.8% market standard in Second Valley.
- Using a Strict policy might deter some guests, as only 10.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Second Valley.
Second Valley STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Second Valley
- The overall average booking lead time for vacation rentals in Second Valley is 66 days.
- Guests book furthest in advance for stays during January (average 105 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (86 days avg.) sees the longest lead times, while Summer (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (66 days) as a baseline for your pricing and availability strategy in Second Valley.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 105 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 86 days) to capture early planners.
- Monitor your own booking lead times against these Second Valley averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Second Valley (2025)
Amenity Prevalence
Amenity Insights for Second Valley
- Essential amenities in Second Valley that guests expect include: Free parking on premises, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, TV, Microwave are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Second Valley: Free parking on premises, Air conditioning.
- Consider adding popular differentiators like Smoke alarm or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Second Valley to stay competitive.
Second Valley Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Second Valley
- The typical guest profile for Airbnb in Second Valley consists of primarily domestic travelers (93%), often arriving from nearby Adelaide, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 93.3% of guests.
- Key international markets include Australia (93.3%) and United Kingdom (1.8%).
- Top languages spoken are English (72.6%) followed by French (5.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Adelaide and South Australia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Second Valley Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Middle River | 21 | $5,185 | $377.28 | 50% |
| Lyndoch | 21 | $4,127 | $378.23 | 36% |
| Nuriootpa | 19 | $3,539 | $320.16 | 41% |
| Tanunda | 90 | $3,531 | $278.27 | 44% |
| Light Regional Council | 18 | $3,443 | $287.57 | 42% |
| Stirling | 36 | $3,306 | $311.89 | 42% |
| Uraidla | 10 | $3,115 | $210.19 | 45% |
| Angaston | 51 | $3,099 | $294.72 | 41% |
| Emu Bay | 41 | $3,015 | $209.16 | 50% |
| Auburn | 17 | $2,987 | $189.27 | 51% |