Robe Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in South Australia, Australia
Is Airbnb profitable in Robe in 2025? Explore comprehensive Airbnb analytics for Robe, South Australia, Australia to uncover income potential. This 2025 STR market report for Robe, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 244 active listings.
Whether you're considering an Airbnb investment in Robe, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Robe Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Robe Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Robe (2025)
Understanding the monthly revenue variations for Airbnb listings in Robe is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Robe is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Robe across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,068+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,615 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,283 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,241, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Robe
Robe Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Robe STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Robe:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Robe
Average Daily Rate (ADR) Airbnb Trends in Robe (2025)
Effective short term rental pricing strategy in Robe involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Robe typically peaks in January and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $287+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $225 or more.
- Typical properties (Median) charge around $181 per night.
- Entry-level properties (Bottom 25%) earn around $141 per night.
Average Daily Rate (ADR) Trend by Month in Robe
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Airbnb Seasonality Analysis & Trends in Robe (2025)
Peak Season (January, December, April)
- Revenue averages $4,015 per month
- Occupancy rates average 54.5%
- Daily rates average $215
Shoulder Season
- Revenue averages $2,442 per month
- Occupancy maintains around 38.2%
- Daily rates hold near $191
Low Season (July, August, September)
- Revenue drops to average $1,799 per month
- Occupancy decreases to average 32.4%
- Daily rates adjust to average $183
Seasonality Insights for Robe
- The Airbnb seasonality in Robe shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Robe's highest earning potential, with monthly revenues capable of climbing to $5,248, occupancy reaching a high of 68.5%, and ADRs peaking at $237.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,521, occupancy could drop to 26.8%, and ADRs may adjust down to $179.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Robe.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Robe seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Robe (2025)
Exploring the top neighborhoods for short-term rentals in Robe? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Robes Main Beach | The main beach area of Robe, known for its stunning views and laid-back atmosphere. It's a popular spot for families and beachgoers, making it ideal for summer vacations. | Robe Main Beach, Robe Boat Ramp, Robes Historic Walking Trail, Lakes and Wilderness, Robe Golf Club |
| Long Beach | A fantastic stretch of coastline that is less crowded and perfect for those looking for a peaceful getaway. It attracts visitors who enjoy beach walks and relaxation. | Long Beach, Blue Lake, Robe Lighthouse, The Obelisk, Fishing spots |
| Robe Township | The township itself is charming and rich in history, offering quaint shops, cafes, and local attractions. It's a good base for exploring surrounding areas. | Robes Historic Buildings, Robe Gaol, Robe Discovery Trail, Local Markets, Art Galleries |
| Robe Marina | A vibrant area perfect for those interested in boating and fishing. It's also close to the shops and restaurants that make Robe charming. | Robe Marina, Boating and Fishing Activities, Restaurants along the Marina, Scenic Walks, Wildlife Viewing |
| Cape Dombey | Famous for its scenic coastal views, walking trails, and the iconic Dombey Rocks. It attracts nature lovers and hikers. | Cape Dombey Lookout, Dombey Rocks, Walking Trails, Seals at the Point, Scenic Views |
| Little Dip Conservation Park | A natural conservation area providing beautiful bushwalking opportunities and unique wildlife experiences. Ideal for eco-tourism. | Bushwalking Trails, Diverse Flora and Fauna, Camping Areas, Natural Scenic Beauty, Wildlife Watching |
| Kingston SE | Just a short drive from Robe, Kingston SE offers a lovely coastal vibe with beautiful beaches and local attractions. It's good for those wanting to explore nearby locations. | Kingston Jetty, Wattle Range Coastal Trail, Local Fishing Spots, Beach Activities, Kingston SE Markets |
| Rural Surroundings | The surrounding rural areas provide a unique getaway experience with vineyards and farms. Perfect for tourists looking for relaxation and rural experiences. | Robe Wine Region, Vineyards Tours, Farm Stays, Sheep Farms, Scenic Drives |
Understanding Airbnb License Requirements & STR Laws in Robe (2025)
While Robe, South Australia, Australia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Robe to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Robe (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Robebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Church on the Hill - historic charm, sea views
Entire Place • 5 bedrooms
Long Beach Break
Entire Place • 3 bedrooms
Isla Tiempo Properties - Calié
Entire Place • 4 bedrooms
Hawdon House
Entire Place • 4 bedrooms
The Salty Olive | wood fire + near Long Beach
Entire Place • 4 bedrooms
Isla Tiempo Properties - Casa Bella
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Robe (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Robe based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Linda | 34 | $1,190,296 | 428 | 4.00/5.0 |
| Debra | 17 | $465,602 | 556 | 4.80/5.0 |
| Robe Lifestyle Properties | 22 | $404,930 | 1319 | 4.58/5.0 |
| Robe Holiday Rentals | 27 | $323,625 | 343 | 3.24/5.0 |
| Johanne Elizabeth | 15 | $270,590 | 253 | 4.72/5.0 |
| Nicola | 6 | $200,073 | 85 | 4.92/5.0 |
| Jenna | 2 | $158,195 | 35 | 5.00/5.0 |
| Robe Harbour View Motel | 8 | $146,295 | 172 | 4.21/5.0 |
| Jane | 1 | $125,786 | 24 | 5.00/5.0 |
| Andy | 4 | $109,536 | 169 | 4.81/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Robe.
Dive Deeper: Advanced Robe STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Robe. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRobe Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Robe
- The Robe Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.3% of the 244 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Robe, House properties are the most common (84.4%), reflecting the local real estate landscape.
- Houses represent a significant 84.4% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique (combined 4.9%) offer potential for unique stay experiences.
Robe Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Robe
- The dominant room capacity in Robe is 3 bedrooms listings, making up 37.7% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 63.1% of the active Airbnb listings in Robe, indicating a high concentration in these sizes.
- A significant 68.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Robe.
Robe Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Robe
- The most common guest capacity trend in Robe vacation rentals is listings accommodating 8+ guests (38.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Robe STR market, accounting for 64.3% of listings.
- 68.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Robe.
- On average, properties in Robe are equipped to host 6.0 guests.
Robe Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Robe
- The most common availability pattern in Robe falls within the 271-366 days range, representing 38.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 71.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Robe (33.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 29.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Robe Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
21 listings
9% of total
2 Nights
30 listings
12.8% of total
3 Nights
24 listings
10.3% of total
4-6 Nights
38 listings
16.2% of total
30+ Nights
121 listings
51.7% of total
Key Insights
- The most prevalent minimum stay requirement in Robe is 30+ Nights, adopted by 51.7% of listings. This highlights the market's preference for longer commitments.
- A significant segment (51.7%) caters to monthly stays (30+ nights) in Robe, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 51.7% of Robe hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 51.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Robe.
Robe Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
6 listings
2.7% of total
Super Strict 30 Days
42 listings
18.6% of total
Flexible
18 listings
8% of total
Moderate
32 listings
14.2% of total
Firm
42 listings
18.6% of total
Strict
86 listings
38.1% of total
Cancellation Policy Insights for Robe
- The prevailing Airbnb cancellation policy trend in Robe is Strict, used by 38.1% of listings.
- A majority (56.7%) of hosts in Robe utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 38.1% market standard in Robe.
- With 38.1% using Strict terms, this is a viable option in Robe, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Robe.
Robe STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Robe
- The overall average booking lead time for vacation rentals in Robe is 64 days.
- Guests book furthest in advance for stays during January (average 122 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (96 days avg.) sees the longest lead times, while Summer (39 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Robe.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 122 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 96 days) to capture early planners.
- Monitor your own booking lead times against these Robe averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Robe (2025)
Amenity Prevalence
Amenity Insights for Robe
- Essential amenities in Robe that guests expect include: TV, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Air conditioning, Smoke alarm, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Robe: TV, Kitchen.
- Prioritize adding missing essentials: TV, Kitchen.
- Consider adding popular differentiators like Air conditioning or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Robe to stay competitive.
Robe Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Robe
- The typical guest profile for Airbnb in Robe consists of primarily domestic travelers (92%), often arriving from nearby Adelaide, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 92.3% of guests.
- Key international markets include Australia (92.3%) and United Kingdom (2.4%).
- Top languages spoken are English (73.9%) followed by French (5.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Adelaide and Melbourne.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Robe Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Mount Gambier | 106 | $2,173 | $143.34 | 52% |
| Kingston SE | 10 | $2,003 | $181.01 | 41% |
| Penola | 27 | $1,913 | $141.88 | 46% |
| Naracoorte | 20 | $1,881 | $164.40 | 42% |
| The District Council of Grant | 44 | $1,855 | $152.82 | 42% |
| Port MacDonnell | 29 | $1,811 | $142.96 | 43% |
| Beachport | 38 | $1,723 | $219.26 | 32% |
| Wattle Range Council | 19 | $883 | $143.40 | 19% |
| Millicent | 11 | $484 | $77.82 | 17% |