Mount Gambier Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in South Australia, Australia
Is Airbnb profitable in Mount Gambier in 2025? Explore comprehensive Airbnb analytics for Mount Gambier, South Australia, Australia to uncover income potential. This 2025 STR market report for Mount Gambier, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 106 active listings.
Whether you're considering an Airbnb investment in Mount Gambier, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mount Gambier Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mount Gambier Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mount Gambier (2025)
Understanding the monthly revenue variations for Airbnb listings in Mount Gambier is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mount Gambier is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mount Gambier across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,428+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,382 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,389 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,230, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mount Gambier
Mount Gambier Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mount Gambier STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mount Gambier:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 75% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 55%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mount Gambier
Average Daily Rate (ADR) Airbnb Trends in Mount Gambier (2025)
Effective short term rental pricing strategy in Mount Gambier involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mount Gambier typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $211+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $180 or more.
- Typical properties (Median) charge around $129 per night.
- Entry-level properties (Bottom 25%) earn around $101 per night.
Average Daily Rate (ADR) Trend by Month in Mount Gambier
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Airbnb Seasonality Analysis & Trends in Mount Gambier (2025)
Peak Season (January, December, April)
- Revenue averages $2,963 per month
- Occupancy rates average 58.0%
- Daily rates average $149
Shoulder Season
- Revenue averages $2,441 per month
- Occupancy maintains around 52.2%
- Daily rates hold near $139
Low Season (February, March, August)
- Revenue drops to average $1,878 per month
- Occupancy decreases to average 45.1%
- Daily rates adjust to average $138
Seasonality Insights for Mount Gambier
- The Airbnb seasonality in Mount Gambier shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mount Gambier's highest earning potential, with monthly revenues capable of climbing to $3,224, occupancy reaching a high of 62.5%, and ADRs peaking at $155.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,586, occupancy could drop to 38.3%, and ADRs may adjust down to $136.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mount Gambier.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mount Gambier seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mount Gambier (2025)
Exploring the top neighborhoods for short-term rentals in Mount Gambier? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| City Centre | Mount Gambier's vibrant city centre offers a mix of retail, dining, and cultural experiences. It's ideal for visitors wanting to explore local attractions and enjoy the urban vibe. | Blue Lake, The Main Corner, Cave Gardens, Mount Gambier Marketplace, Lady Nelson Visitor and Discovery Centre |
| Pine Hall | This area is known for its quiet neighborhoods and proximity to natural parks. It's great for families and travelers looking for a peaceful retreat close to nature. | Umpherston Sinkhole, Centenary Tower, Mount Gambier Railway Lands, Marist Park, The Valley Lake |
| Lakes Area | The Lakes area is perfect for those looking to enjoy outdoor activities such as hiking, fishing, and scenic walks. The stunning lakes attract nature lovers and outdoor adventurers. | Valley Lake Wildlife Park, Blue Lake Lookout, Mount Gambier Golf Club, The Blue Lake, The Engelbrecht Cave |
| Cavendish | Just a short drive from Mount Gambier, Cavendish offers a rural escape and is popular with those wanting a countryside experience while still being close to town. | Cavendish Community Hall, local farms, scenic drives, hiking trails, wildlife viewing |
| Limestone Coast Region | This broader region includes stunning coastal views and wine tours. It's perfect for visitors interested in exploring the natural beauty and local wineries. | Coonawarra Wine Region, Cape Jaffa, Little Blue Lake, Mount Gambier Rail Trail, Robe Beach |
| Yahl | Yahl is a charming village close to Mount Gambier known for its rural ambiance and local produce, appealing to travelers seeking authentic local experiences. | Yahl Community Hall, local farms, hiking trails, nature walks |
| Port MacDonnell | Located near Mount Gambier, this coastal town offers beach access and marine activities, making it an appealing destination for those interested in a beach holiday. | Port MacDonnell Jetty, Local fishing spots, Maritime Museum, beaches, whale watching tours |
| Emu Village | A serene location ideal for relaxation, Emu Village offers scenic views and is close to outdoor activities, making it suitable for nature enthusiasts. | Blue Lake, regional parks, walking trails, picnic spots, wildlife spotting |
Understanding Airbnb License Requirements & STR Laws in Mount Gambier (2025)
While Mount Gambier, South Australia, Australia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mount Gambier to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Mount Gambier (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mount Gambierbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Abode - Luxury Accommodation Central Mount Gambier
Entire Place • 5 bedrooms
A Scent of Lavender
Entire Place • 3 bedrooms
Cloverhill House
Entire Place • 3 bedrooms
Heinlen on North Terrace
Entire Place • 4 bedrooms
Luxury Cottage Accommodation
Entire Place • 2 bedrooms
Villa @ Blue Lake
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mount Gambier (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mount Gambier based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Blue Lake Short Stays | 6 | $206,176 | 760 | 4.09/5.0 |
| Nicola | 6 | $180,751 | 115 | 4.86/5.0 |
| Zoe | 5 | $177,126 | 280 | 4.95/5.0 |
| Katie | 4 | $127,631 | 123 | 4.94/5.0 |
| Liana | 2 | $98,420 | 254 | 4.93/5.0 |
| Priscilla | 2 | $90,269 | 357 | 4.96/5.0 |
| Kerry | 6 | $85,654 | 204 | 4.92/5.0 |
| Abbey | 3 | $84,611 | 44 | 4.81/5.0 |
| John & Tracy | 2 | $70,061 | 477 | 4.88/5.0 |
| Margaret | 2 | $59,340 | 703 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mount Gambier.
Dive Deeper: Advanced Mount Gambier STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mount Gambier. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMount Gambier Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mount Gambier
- The Mount Gambier Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.6% of the 106 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mount Gambier, House properties are the most common (50%), reflecting the local real estate landscape.
- Houses represent a significant 50% portion, catering likely to families or larger groups.
- The presence of 13.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique (combined 3.7%) offer potential for unique stay experiences.
Mount Gambier Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mount Gambier
- The dominant room capacity in Mount Gambier is 3 bedrooms listings, making up 32.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 60.4% of the active Airbnb listings in Mount Gambier, indicating a high concentration in these sizes.
- A significant 44.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mount Gambier.
Mount Gambier Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mount Gambier
- The most common guest capacity trend in Mount Gambier vacation rentals is listings accommodating 4 guests (25.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Mount Gambier STR market, accounting for 48.1% of listings.
- 45.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mount Gambier.
- On average, properties in Mount Gambier are equipped to host 4.9 guests.
Mount Gambier Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mount Gambier
- The most common availability pattern in Mount Gambier falls within the 91-180 days range, representing 35.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 49.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Mount Gambier (36.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 51.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mount Gambier Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
21 listings
20.4% of total
2 Nights
32 listings
31.1% of total
3 Nights
5 listings
4.9% of total
4-6 Nights
5 listings
4.9% of total
7-29 Nights
7 listings
6.8% of total
30+ Nights
33 listings
32% of total
Key Insights
- The most prevalent minimum stay requirement in Mount Gambier is 30+ Nights, adopted by 32% of listings. This highlights the market's preference for longer commitments.
- A significant segment (32%) caters to monthly stays (30+ nights) in Mount Gambier, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 32% of Mount Gambier hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 32% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mount Gambier.
Mount Gambier Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
1% of total
Super Strict 60 Days
7 listings
6.8% of total
Flexible
16 listings
15.5% of total
Moderate
42 listings
40.8% of total
Firm
16 listings
15.5% of total
Strict
21 listings
20.4% of total
Cancellation Policy Insights for Mount Gambier
- The prevailing Airbnb cancellation policy trend in Mount Gambier is Moderate, used by 40.8% of listings.
- There's a relatively balanced mix between guest-friendly (56.3%) and stricter (35.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 40.8% market standard in Mount Gambier.
- Regularly review your cancellation policy against competitors and market demand shifts in Mount Gambier.
Mount Gambier STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mount Gambier
- The overall average booking lead time for vacation rentals in Mount Gambier is 41 days.
- Guests book furthest in advance for stays during May (average 73 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (56 days avg.) sees the longest lead times, while Summer (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Mount Gambier.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 56 days) to capture early planners.
- Monitor your own booking lead times against these Mount Gambier averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mount Gambier (2025)
Amenity Prevalence
Amenity Insights for Mount Gambier
- Essential amenities in Mount Gambier that guests expect include: Free parking on premises, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Air conditioning, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mount Gambier: Free parking on premises, TV.
- Prioritize adding missing essentials: Free parking on premises, TV.
- Consider adding popular differentiators like Heating or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mount Gambier to stay competitive.
Mount Gambier Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mount Gambier
- The typical guest profile for Airbnb in Mount Gambier consists of primarily domestic travelers (90%), often arriving from nearby Adelaide, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
- Domestic travelers account for 90.0% of guests.
- Key international markets include Australia (90%) and United Kingdom (2%).
- Top languages spoken are English (68.6%) followed by Chinese (7.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Adelaide and Melbourne.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mount Gambier Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Robe | 244 | $2,108 | $195.34 | 39% |
| Kingston SE | 10 | $2,003 | $181.01 | 41% |
| Penola | 27 | $1,913 | $141.88 | 46% |
| Naracoorte | 20 | $1,881 | $164.40 | 42% |
| The District Council of Grant | 44 | $1,855 | $152.82 | 42% |
| Port MacDonnell | 29 | $1,811 | $142.96 | 43% |
| Portland | 72 | $1,777 | $151.50 | 45% |
| Beachport | 38 | $1,723 | $219.26 | 32% |
| Shire of Glenelg | 45 | $1,698 | $183.83 | 34% |
| Nelson | 21 | $1,306 | $126.18 | 39% |