Douglas Shire Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Queensland, Australia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Douglas Shire in 2025? Explore comprehensive Airbnb analytics for Douglas Shire, Queensland, Australia to uncover income potential. This 2025 STR market report for Douglas Shire, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 156 active listings.

Whether you're considering an Airbnb investment in Douglas Shire, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Douglas Shire Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Douglas Shire Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$285
The average rental revenue earned for an occupied room per day in Douglas Shire.
Occupancy Rate(?)
43.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$34,063
Typical annual income for an Airbnb listing in Douglas Shire. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-7.4%
Slight decrease (-7.4%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Douglas Shire.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Douglas Shire.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
156
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Douglas Shire (2025)

Understanding the monthly revenue variations for Airbnb listings in Douglas Shire is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Douglas Shire is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Douglas Shire across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,310+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,101 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,939 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,555, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Douglas Shire

Douglas Shire Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Douglas Shire STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Douglas Shire:

  • Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Douglas Shire

Average Daily Rate (ADR) Airbnb Trends in Douglas Shire (2025)

Effective short term rental pricing strategy in Douglas Shire involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Douglas Shire typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $554+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $388 or more.
  • Typical properties (Median) charge around $244 per night.
  • Entry-level properties (Bottom 25%) earn around $152 per night.

Average Daily Rate (ADR) Trend by Month in Douglas Shire

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Airbnb Seasonality Analysis & Trends in Douglas Shire (2025)

Peak Season (July, August, June)
  • Revenue averages $5,333 per month
  • Occupancy rates average 57.4%
  • Daily rates average $308
Shoulder Season
  • Revenue averages $3,520 per month
  • Occupancy maintains around 41.7%
  • Daily rates hold near $298
Low Season (January, February, March)
  • Revenue drops to average $2,331 per month
  • Occupancy decreases to average 31.9%
  • Daily rates adjust to average $277

Seasonality Insights for Douglas Shire

  • The Airbnb seasonality in Douglas Shire shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Douglas Shire's highest earning potential, with monthly revenues capable of climbing to $6,323, occupancy reaching a high of 68.3%, and ADRs peaking at $310.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,878, occupancy could drop to 26.8%, and ADRs may adjust down to $272.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Douglas Shire.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Douglas Shire seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Douglas Shire (2025)

Exploring the top neighborhoods for short-term rentals in Douglas Shire? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Port Douglas
A popular tourist destination known for its stunning beaches and access to the Great Barrier Reef. Ideal for visitors looking for a tropical getaway with a range of activities.
Great Barrier Reef, Four Mile Beach, Daintree Rainforest, Port Douglas Markets, Anzac Park
Mossman
A charming town near Port Douglas, offering a more relaxed atmosphere and access to nature. It attracts tourists looking for a cultural experience and proximity to the rainforest.
Mossman Gorge, Daintree National Park, Mossman Markets, Emily Reef
Douglas Shire Rainforest Retreat
A serene area for eco-tourism and nature retreats. Perfect for tourists who want to relax in a natural setting away from the hustle and bustle.
Daintree Rainforest, Wildlife parks, Waterfall hikes, Nature reserves
Cape Tribulation
Known for its unique intersection of the rainforest and reef, popular for adventures and eco-tours. A must-visit for those interested in nature and sustainability.
Cape Tribulation Beach, Moses Rock, Kulki Lookout, Daintree Discovery Centre
Cow Bay
A quiet beach area near the Daintree, offering tranquility and beautiful scenery. Attracts visitors looking for an escape and connection with nature.
Cow Bay Beach, Bamboo Rainforest Walk, Wildlife spotting, Beachfront walks
Holloways Beach
A laid-back beach suburb close to Cairns, popular among families and those seeking a beach vacation with easy access to city amenities.
Holloways Beach, Cairns Esplanade, Palm Cove, Cairns Night Markets
Palm Cove
An upscale beachside community with a relaxed atmosphere, luxury resorts, and a vibrant dining scene. Very popular for those seeking a beach holiday experience.
Palm Cove Beach, Esplanade Dining, Kuranda Skyrail, Cairns Tropical Zoo
Clifton Beach
A peaceful beach getaway close to Cairns, ideal for families and visitors looking for a more private beach experience without the crowds.
Clifton Beach, local cafés, Great Barrier Reef access, beachfront walks

Understanding Airbnb License Requirements & STR Laws in Douglas Shire (2025)

While Douglas Shire, Queensland, Australia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Douglas Shire to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Douglas Shire (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Douglas Shirebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Posh Penthouse With Rooftop Oasis*Parking*WIFI

The Posh Penthouse With Rooftop Oasis*Parking*WIFI

Entire Place • 2 bedrooms

$139,237
Revenue
82.0%
Occupancy
$419.42
Daily Rate
Daintree Secrets Rainforest Sanctuary

Daintree Secrets Rainforest Sanctuary

Entire Place • 3 bedrooms

$118,761
Revenue
76.6%
Occupancy
$394.46
Daily Rate
Mali Mali

Mali Mali

Entire Place • 3 bedrooms

$98,614
Revenue
38.1%
Occupancy
$705.00
Daily Rate
Private, Ocean-Front Sanctuary

Private, Ocean-Front Sanctuary

Entire Place • 3 bedrooms

$87,520
Revenue
30.2%
Occupancy
$461.52
Daily Rate
Aqua Oasis: Swim-out Resort Sanctuary

Aqua Oasis: Swim-out Resort Sanctuary

Entire Place • 2 bedrooms

$83,898
Revenue
70.7%
Occupancy
$307.57
Daily Rate
The Oasis at Temple: A Rooftop Resort Retreat

The Oasis at Temple: A Rooftop Resort Retreat

Entire Place • 3 bedrooms

$82,547
Revenue
74.4%
Occupancy
$274.12
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Douglas Shire (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Douglas Shire based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
The Boutique Collection14$743,1861384.39/5.0
Wendy9$302,8631163.11/5.0
Chris Morgan5$235,2721353.91/5.0
Michelle1$139,237265.00/5.0
Katherine1$118,7611074.88/5.0
Andrew And Lynette4$116,4471684.92/5.0
Vivienne2$114,064914.78/5.0
Seascape4$112,3341224.74/5.0
Dean3$102,9694374.90/5.0
Luxury Holidays2$90,44462.50/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Douglas Shire.

Dive Deeper: Advanced Douglas Shire STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Douglas Shire. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Douglas Shire Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Douglas Shire

  • The Douglas Shire Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.4% of the 156 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Douglas Shire, House properties are the most common (55.1%), reflecting the local real estate landscape.
  • Houses represent a significant 55.1% portion, catering likely to families or larger groups.
  • The presence of 9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays, others (combined 5.7%) offer potential for unique stay experiences.

Douglas Shire Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Douglas Shire

  • The dominant room capacity in Douglas Shire is 3 bedrooms listings, making up 28.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 52.5% of the active Airbnb listings in Douglas Shire, indicating a high concentration in these sizes.
  • A significant 46.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Douglas Shire.

Douglas Shire Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Douglas Shire

  • The most common guest capacity trend in Douglas Shire vacation rentals is listings accommodating 6 guests (22.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Douglas Shire STR market, accounting for 44.2% of listings.
  • 46.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Douglas Shire.
  • On average, properties in Douglas Shire are equipped to host 4.8 guests.

Douglas Shire Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Douglas Shire

  • The most common availability pattern in Douglas Shire falls within the 271-366 days range, representing 37.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 71.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Douglas Shire (34%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 29.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Douglas Shire Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (11.2%)

1 Night

17 listings

11.2% of total

2 Nights (27%)

2 Nights

41 listings

27% of total

3 Nights (30.3%)

3 Nights

46 listings

30.3% of total

4-6 Nights (25.7%)

4-6 Nights

39 listings

25.7% of total

30+ Nights (5.9%)

30+ Nights

9 listings

5.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Douglas Shire is 3 Nights, adopted by 30.3% of listings. This highlights the market's preference for longer commitments.

Recommendations

  • Align with the market by considering a 3 Nights minimum stay, as 30.3% of Douglas Shire hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 5.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Douglas Shire.

Douglas Shire Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

0.7% of total

Super Strict 30 Days

7 listings

4.8% of total

Flexible (13.1%)

Flexible

19 listings

13.1% of total

Moderate (24.1%)

Moderate

35 listings

24.1% of total

Firm (29.7%)

Firm

43 listings

29.7% of total

Strict (27.6%)

Strict

40 listings

27.6% of total

Cancellation Policy Insights for Douglas Shire

  • The prevailing Airbnb cancellation policy trend in Douglas Shire is Firm, used by 29.7% of listings.
  • A majority (57.3%) of hosts in Douglas Shire utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 29.7% market standard in Douglas Shire.
  • Regularly review your cancellation policy against competitors and market demand shifts in Douglas Shire.

Douglas Shire STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Douglas Shire

  • The overall average booking lead time for vacation rentals in Douglas Shire is 74 days.
  • Guests book furthest in advance for stays during July (average 113 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 60 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (95 days avg.) sees the longest lead times, while Winter (66 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (74 days) as a baseline for your pricing and availability strategy in Douglas Shire.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 113 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 95 days) to capture early planners.
  • Monitor your own booking lead times against these Douglas Shire averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Douglas Shire (2025)

Amenity Prevalence

Amenity Insights for Douglas Shire

  • Essential amenities in Douglas Shire that guests expect include: Smoke alarm, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Wifi, Kitchen are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Douglas Shire: Smoke alarm, Free parking on premises.
  • Prioritize adding missing essentials: Smoke alarm, Free parking on premises.
  • Consider adding popular differentiators like Essentials or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Douglas Shire to stay competitive.

Douglas Shire Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Douglas Shire

  • The typical guest profile for Airbnb in Douglas Shire consists of primarily domestic travelers (68%), often arriving from nearby Melbourne, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 67.7% of guests.
  • Key international markets include Australia (67.7%) and United States (10.1%).
  • Top languages spoken are English (63.9%) followed by French (8.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Melbourne and Sydney.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Douglas Shire Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Cairns Regional798$3,196$270.2647%
Port Douglas628$3,131$326.8542%
Tablelands Regional50$2,714$218.2147%
Mission Beach60$2,544$262.5940%
Cairns929$2,484$164.5857%
Yungaburra50$2,284$187.5243%
South Mission Beach36$1,957$242.6531%
Mareeba Shire40$1,949$160.2342%
Wongaling Beach52$1,759$244.3836%
Wonga Beach17$1,703$184.8236%

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