Urunga Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New South Wales, Australia
Is Airbnb profitable in Urunga in 2025? Explore comprehensive Airbnb analytics for Urunga, New South Wales, Australia to uncover income potential. This 2025 STR market report for Urunga, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 31 active listings.
Whether you're considering an Airbnb investment in Urunga, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Urunga Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Urunga Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Urunga (2025)
Understanding the monthly revenue variations for Airbnb listings in Urunga is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Urunga is typically January, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Urunga across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,345+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,138 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,124 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,233, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Urunga
Urunga Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Urunga STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Urunga:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Urunga
Average Daily Rate (ADR) Airbnb Trends in Urunga (2025)
Effective short term rental pricing strategy in Urunga involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Urunga typically peaks in January and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $357+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $256 or more.
- Typical properties (Median) charge around $156 per night.
- Entry-level properties (Bottom 25%) earn around $121 per night.
Average Daily Rate (ADR) Trend by Month in Urunga
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Airbnb Seasonality Analysis & Trends in Urunga (2025)
Peak Season (January, December, October)
- Revenue averages $3,314 per month
- Occupancy rates average 56.3%
- Daily rates average $221
Shoulder Season
- Revenue averages $2,290 per month
- Occupancy maintains around 43.7%
- Daily rates hold near $190
Low Season (February, March, June)
- Revenue drops to average $1,800 per month
- Occupancy decreases to average 38.2%
- Daily rates adjust to average $194
Seasonality Insights for Urunga
- The Airbnb seasonality in Urunga shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Urunga's highest earning potential, with monthly revenues capable of climbing to $3,820, occupancy reaching a high of 63.4%, and ADRs peaking at $242.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,671, occupancy could drop to 31.2%, and ADRs may adjust down to $176.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Urunga.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Urunga seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Urunga (2025)
Exploring the top neighborhoods for short-term rentals in Urunga? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Urunga Beach | A beautiful coastal area known for its stunning beaches and relaxed atmosphere. Ideal for families and travelers looking for a beachside getaway. | Urunga Boardwalk, Urunga Beach, Bellingen Heads, The Lagoon, Urunga Wetlands |
| Bellingen | A charming little town located close to Urunga, known for its arts scene and local markets. A perfect spot for those looking to experience local culture and nature. | Bellingen National Farmers' Market, Bellingen River, The Old Butter Factory, Bellingen Sculpture Gardens, Bellingen Park |
| Mylestom | A peaceful and gorgeous village providing a more tranquil experience. Perfect for nature lovers and those seeking relaxation by the rivers and beaches. | Mylestom Beach, Mylestom River, Bonny Hills Foreshore, Local bushwalks, Fishing spots |
| Nambucca Heads | A vibrant coastal town just south of Urunga, known for its beautiful estuary and beach lifestyle, appealing to both vacationers and investors. | Nambucca Heads RSL, Nambucca River, Main Beach, Headland Historical Museum, V-Wall Beach |
| Coffs Harbour | A larger city nearby that attracts many tourists due to its diverse attractions and amenities, making it a great hub for Airbnb hosts. | Big Banana Fun Park, Coffs Harbour Marina, Coffs Jetty, Dolphin Marine Conservation Park, Coffs Harbour Butterfly House |
| Sawtell | A picturesque beachside village known for its stunning beaches and great dining options, ideal for tourists looking for a laid-back vacation spot. | Sawtell Beach, Sawtell Village, The Promenade, Sawtell Surf Life Saving Club, Local cafes and restaurants |
| Grafton | A historical town known for its Jacaranda Festival, rich history, and cultural events. Attracts visitors year-round, making it a potential spot for Airbnb. | Grafton Jacaranda Festival, Grafton Regional Gallery, Clarence River, Sir William Frank Hely Park, Historic buildings |
| Bellingen Valley | A gorgeous valley area near Urunga, surrounded by national parks and fresh produce, attracting those seeking nature and tranquility. | Dorrigo National Park, Bellingen River, Local farms, Fruit and produce markets, Scenic drives |
Understanding Airbnb License Requirements & STR Laws in Urunga (2025)
Yes, Urunga, New South Wales, Australia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Urunga to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 100% licensed listings)
Top Performing Airbnb Properties in Urunga (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Urungabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Tides
Entire Place • 3 bedrooms
Absolute Waterfront House-Private Jetty Sleeps 10
Entire Place • 4 bedrooms
Urunga Beach House
Entire Place • 3 bedrooms
5 Bedrooms, Sleeps 12, 5 min walk to beach
Entire Place • 5 bedrooms
Drifter's Rest
Entire Place • 2 bedrooms
Nutty bungalow on an organic nut farm by the beach
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Urunga (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Urunga based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Holiday Coffs Coast | 5 | $119,813 | 43 | 4.11/5.0 |
| Karen | 1 | $50,604 | 64 | 4.91/5.0 |
| Mark | 2 | $49,272 | 19 | 5.00/5.0 |
| Anthony | 1 | $48,416 | 57 | 4.81/5.0 |
| Debbie | 1 | $41,847 | 10 | 5.00/5.0 |
| Isabel | 1 | $39,515 | 133 | 4.93/5.0 |
| Harriet | 1 | $38,851 | 370 | 4.86/5.0 |
| Tamson | 1 | $37,399 | 127 | 4.95/5.0 |
| Sarah | 1 | $34,562 | 146 | 4.84/5.0 |
| Rod | 1 | $33,745 | 81 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Urunga.
Dive Deeper: Advanced Urunga STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Urunga. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsUrunga Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Urunga
- The Urunga Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.5% of the 31 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Urunga, House properties are the most common (58.1%), reflecting the local real estate landscape.
- Houses represent a significant 58.1% portion, catering likely to families or larger groups.
- The presence of 12.9% Hotel/Boutique listings indicates integration with traditional hospitality.
Urunga Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Urunga
- The dominant room capacity in Urunga is 2 bedrooms listings, making up 32.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 54.9% of the active Airbnb listings in Urunga, indicating a high concentration in these sizes.
- A significant 35.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Urunga.
Urunga Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Urunga
- The most common guest capacity trend in Urunga vacation rentals is listings accommodating 6 guests (19.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Urunga STR market, accounting for 38.8% of listings.
- 38.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Urunga.
- On average, properties in Urunga are equipped to host 4.6 guests.
Urunga Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Urunga
- The most common availability pattern in Urunga falls within the 181-270 days range, representing 45.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 71.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Urunga (45.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 29.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Urunga Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
29% of total
2 Nights
11 listings
35.5% of total
3 Nights
4 listings
12.9% of total
7-29 Nights
1 listings
3.2% of total
30+ Nights
6 listings
19.4% of total
Key Insights
- The most prevalent minimum stay requirement in Urunga is 2 Nights, adopted by 35.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (64.5%) of the Urunga Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (19.4%) caters to monthly stays (30+ nights) in Urunga, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 35.5% of Urunga hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 19.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Urunga.
Urunga Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
16.1% of total
Moderate
14 listings
45.2% of total
Firm
6 listings
19.4% of total
Strict
6 listings
19.4% of total
Cancellation Policy Insights for Urunga
- The prevailing Airbnb cancellation policy trend in Urunga is Moderate, used by 45.2% of listings.
- There's a relatively balanced mix between guest-friendly (61.3%) and stricter (38.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 45.2% market standard in Urunga.
- Regularly review your cancellation policy against competitors and market demand shifts in Urunga.
Urunga STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Urunga
- The overall average booking lead time for vacation rentals in Urunga is 58 days.
- Guests book furthest in advance for stays during January (average 99 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 41 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (87 days avg.) sees the longest lead times, while Spring (50 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Urunga.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 99 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 87 days) to capture early planners.
- Monitor your own booking lead times against these Urunga averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Urunga (2025)
Amenity Prevalence
Amenity Insights for Urunga
- Essential amenities in Urunga that guests expect include: TV, Refrigerator, Bed linens, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Microwave, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Urunga: TV, Refrigerator, Bed linens, Smoke alarm.
- Prioritize adding missing essentials: Refrigerator, Bed linens, Smoke alarm.
- Consider adding popular differentiators like Dishes and silverware or Microwave to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Urunga to stay competitive.
Urunga Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Urunga
- The typical guest profile for Airbnb in Urunga consists of primarily domestic travelers (91%), often arriving from nearby Sydney, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 91.3% of guests.
- Key international markets include Australia (91.3%) and United Kingdom (2.5%).
- Top languages spoken are English (71.4%) followed by French (6.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Sydney and New South Wales.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Urunga Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Evans Head | 53 | $3,039 | $319.89 | 39% |
| Sawtell | 141 | $2,907 | $260.87 | 44% |
| Minnie Water | 15 | $2,814 | $227.80 | 42% |
| Yamba | 379 | $2,714 | $306.86 | 38% |
| Gleniffer | 35 | $2,650 | $341.78 | 35% |
| Clarence Valley Council | 74 | $2,611 | $248.17 | 38% |
| Brooms Head | 22 | $2,565 | $252.25 | 37% |
| Mylestom | 13 | $2,544 | $257.18 | 34% |
| Coffs Harbour | 337 | $2,523 | $237.18 | 42% |
| Emerald Beach | 46 | $2,519 | $262.73 | 40% |