Skennars Head Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New South Wales, Australia
Is Airbnb profitable in Skennars Head in 2025? Explore comprehensive Airbnb analytics for Skennars Head, New South Wales, Australia to uncover income potential. This 2025 STR market report for Skennars Head, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Skennars Head, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Skennars Head Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Skennars Head Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Skennars Head (2025)
Understanding the monthly revenue variations for Airbnb listings in Skennars Head is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Skennars Head is typically December, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Skennars Head across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,607+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,999 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,525 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,432, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Skennars Head
Skennars Head Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Skennars Head STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Skennars Head:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 51%.
- Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Skennars Head
Average Daily Rate (ADR) Airbnb Trends in Skennars Head (2025)
Effective short term rental pricing strategy in Skennars Head involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Skennars Head typically peaks in January and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $786+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $607 or more.
- Typical properties (Median) charge around $325 per night.
- Entry-level properties (Bottom 25%) earn around $128 per night.
Average Daily Rate (ADR) Trend by Month in Skennars Head
Get Live Skennars Head Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Skennars Head (2025)
Peak Season (December, January, May)
- Revenue averages $6,453 per month
- Occupancy rates average 57.8%
- Daily rates average $439
Shoulder Season
- Revenue averages $3,552 per month
- Occupancy maintains around 47.4%
- Daily rates hold near $382
Low Season (February, August, September)
- Revenue drops to average $2,239 per month
- Occupancy decreases to average 46.9%
- Daily rates adjust to average $383
Seasonality Insights for Skennars Head
- The Airbnb seasonality in Skennars Head shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Skennars Head's highest earning potential, with monthly revenues capable of climbing to $7,333, occupancy reaching a high of 70.0%, and ADRs peaking at $496.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,823, occupancy could drop to 37.5%, and ADRs may adjust down to $349.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Skennars Head.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Skennars Head seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Skennars Head (2025)
Exploring the top neighborhoods for short-term rentals in Skennars Head? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Skennars Beach | A serene beach area perfect for families and couples seeking a relaxing getaway. Close proximity to local cafes and stunning coastal views. | Skennars Head Beach, Lighthouse Beach, Little Biddy, Richmond River, Bangalow Markets |
| Bangalow | A charming rural village known for its historic architecture and vibrant community. Popular for foodies and shoppers seeking boutique experiences and local arts. | Bangalow Market, Bangalow Heritage House Museum, Fleming's Handmade Chocolate, The Bangalow Tea Room, Bangalow Hotel |
| Lennox Head | A laid-back coastal town ideal for surfers and beach lovers. Known for its beautiful beaches and gateway to the stunning Lake Ainsworth. | Lennox Head Beach, Lake Ainsworth, Pat Morton Lookout, Lennox Head Main Street, The Lennox Hotel |
| Byron Bay | World-renowned as a vibrant tourist destination known for its beaches, surfing, and nightlife. A prime spot for attracting visitors throughout the year. | Byron Bay Lighthouse, Main Beach, The Farm Byron Bay, Byron Arts and Industry Estate, Cape Byron Walking Track |
| Alstonville | A peaceful country town offering a relaxed lifestyle with beautiful views and local markets. It’s popular for those seeking a getaway from crowded tourist spots. | Alstonville Plateau, Fawcett Park, Alstonville Markets, The Big Scrub, Cherry Street |
| Ballina | A coastal town with a rich history and beautiful river, offering plenty of water activities. Great for families and outdoor enthusiasts. | Ballina Ocean Village, Ballina Jet Boat, Shelly Beach, Ballina Naval and Maritime Museum, Richmond River |
| Clunes | A quaint rural village that is part of the 'Northern Rivers' region. Ideal for a quiet retreat and attracting nature lovers and tranquility seekers. | Clunes Hotel, Clunes Village Markets, Historical Clunes Church, Bexhill Open Air Cathedral, Repentance Creek |
| Tintenbar | A small rural community close to natural attractions, providing a taste of country life. Perfect for those seeking peace and proximity to nature. | Tintenbar Nature Reserve, Tintenbar Village, Local farms, Scenic drives around Tintenbar, Vista at the Beach |
Understanding Airbnb License Requirements & STR Laws in Skennars Head (2025)
Yes, Skennars Head, New South Wales, Australia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Skennars Head to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 78% licensed listings)
Top Performing Airbnb Properties in Skennars Head (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Skennars Headbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
SOL VILLA ~ Luxury Retreat ~SLEEP10
Entire Place • 5 bedrooms
Nossa Casa - 350m from the beach
Entire Place • 1 bedroom
Elysium - Your Luxury Escape
Entire Place • 4 bedrooms
Sharpe's Secret Haven
Entire Place • 6 bedrooms
SOL VILLA ~ Luxury Retreat ~ SLEEP 4
Entire Place • 2 bedrooms
Skennars Head Family Getaway
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Skennars Head (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Skennars Head based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Leah | 2 | $133,924 | 95 | 5.00/5.0 |
| Mel | 1 | $70,979 | 40 | 4.73/5.0 |
| Host #152421180 | 1 | $60,154 | 0 | 0.00/5.0 |
| Host #54545491 | 1 | $57,406 | 12 | 4.58/5.0 |
| Tom | 1 | $36,582 | 3 | 4.33/5.0 |
| Sandra | 1 | $30,593 | 394 | 4.99/5.0 |
| Karlee | 2 | $30,476 | 118 | 4.63/5.0 |
| Jess | 1 | $30,350 | 61 | 4.98/5.0 |
| William | 1 | $29,647 | 85 | 4.93/5.0 |
| Courtney | 1 | $25,147 | 5 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Skennars Head.
Dive Deeper: Advanced Skennars Head STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Skennars Head. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSkennars Head Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Skennars Head
- The Skennars Head Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.4% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Skennars Head, House properties are the most common (66.7%), reflecting the local real estate landscape.
- Houses represent a significant 66.7% portion, catering likely to families or larger groups.
- The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.
Skennars Head Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Skennars Head
- The dominant room capacity in Skennars Head is 1 bedroom listings, making up 44.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 4 bedrooms properties represent 72.2% of the active Airbnb listings in Skennars Head, indicating a high concentration in these sizes.
- A significant 50.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Skennars Head.
Skennars Head Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Skennars Head
- The most common guest capacity trend in Skennars Head vacation rentals is listings accommodating 8+ guests (44.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Skennars Head STR market, accounting for 83.3% of listings.
- 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Skennars Head.
- On average, properties in Skennars Head are equipped to host 5.1 guests.
Skennars Head Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Skennars Head
- The most common availability pattern in Skennars Head falls within the 271-366 days range, representing 44.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 66.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Skennars Head (27.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 33.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Skennars Head Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
17.6% of total
2 Nights
4 listings
23.5% of total
3 Nights
2 listings
11.8% of total
4-6 Nights
2 listings
11.8% of total
7-29 Nights
1 listings
5.9% of total
30+ Nights
5 listings
29.4% of total
Key Insights
- The most prevalent minimum stay requirement in Skennars Head is 30+ Nights, adopted by 29.4% of listings. This highlights the market's preference for longer commitments.
- A significant segment (29.4%) caters to monthly stays (30+ nights) in Skennars Head, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 29.4% of Skennars Head hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 29.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Skennars Head.
Skennars Head Airbnb Cancellation Policy Trends Analysis (2025)
Moderate
5 listings
35.7% of total
Firm
4 listings
28.6% of total
Strict
5 listings
35.7% of total
Cancellation Policy Insights for Skennars Head
- The prevailing Airbnb cancellation policy trend in Skennars Head is Moderate, used by 35.7% of listings.
- A majority (64.3%) of hosts in Skennars Head utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 35.7% market standard in Skennars Head.
- With 35.7% using Strict terms, this is a viable option in Skennars Head, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Skennars Head.
Skennars Head STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Skennars Head
- The overall average booking lead time for vacation rentals in Skennars Head is 39 days.
- Guests book furthest in advance for stays during December (average 68 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (54 days avg.) sees the longest lead times, while Summer (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Skennars Head.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 68 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 54 days) to capture early planners.
- Monitor your own booking lead times against these Skennars Head averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Skennars Head (2025)
Amenity Prevalence
Amenity Insights for Skennars Head
- Essential amenities in Skennars Head that guests expect include: Smoke alarm, Hot water, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Bed linens, Essentials are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Skennars Head: Smoke alarm, Hot water, TV.
- Consider adding popular differentiators like Wifi or Bed linens to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Skennars Head to stay competitive.
Skennars Head Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Skennars Head
- The typical guest profile for Airbnb in Skennars Head consists of primarily domestic travelers (84%), often arriving from nearby Brisbane, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 83.6% of guests.
- Key international markets include Australia (83.6%) and United Kingdom (5.2%).
- Top languages spoken are English (72.4%) followed by German (5.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Brisbane and Sydney.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Skennars Head Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Byron Bay | 952 | $4,207 | $425.18 | 43% |
| Byron Shire Council | 206 | $3,945 | $428.48 | 42% |
| Ewingsdale | 67 | $3,804 | $487.49 | 37% |
| Kingscliff | 336 | $3,683 | $376.49 | 41% |
| Casuarina Beach | 138 | $3,646 | $407.62 | 42% |
| Clunes | 18 | $3,531 | $285.32 | 41% |
| Uki | 14 | $3,492 | $275.12 | 40% |
| Gold Coast City | 5,526 | $3,362 | $265.25 | 51% |
| Bogangar | 117 | $3,299 | $350.07 | 42% |
| Scenic Rim Regional | 284 | $3,224 | $243.05 | 46% |