Pottsville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New South Wales, Australia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Pottsville in 2025? Explore comprehensive Airbnb analytics for Pottsville, New South Wales, Australia to uncover income potential. This 2025 STR market report for Pottsville, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 71 active listings.

Whether you're considering an Airbnb investment in Pottsville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pottsville Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Pottsville Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$264
The average rental revenue earned for an occupied room per day in Pottsville.
Occupancy Rate(?)
41.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$30,250
Typical annual income for an Airbnb listing in Pottsville. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
27.1%
Strong growth (27.1%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Pottsville.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Pottsville.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
71
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Pottsville (2025)

Understanding the monthly revenue variations for Airbnb listings in Pottsville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pottsville is typically December, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pottsville across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,626+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,582 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,524 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,215, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Pottsville

Pottsville Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Pottsville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pottsville:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Pottsville

Average Daily Rate (ADR) Airbnb Trends in Pottsville (2025)

Effective short term rental pricing strategy in Pottsville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pottsville typically peaks in December and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $589+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $377 or more.
  • Typical properties (Median) charge around $249 per night.
  • Entry-level properties (Bottom 25%) earn around $153 per night.

Average Daily Rate (ADR) Trend by Month in Pottsville

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Airbnb Seasonality Analysis & Trends in Pottsville (2025)

Peak Season (December, January, April)
  • Revenue averages $5,118 per month
  • Occupancy rates average 51.4%
  • Daily rates average $319
Shoulder Season
  • Revenue averages $3,151 per month
  • Occupancy maintains around 42.2%
  • Daily rates hold near $295
Low Season (February, March, August)
  • Revenue drops to average $2,382 per month
  • Occupancy decreases to average 37.3%
  • Daily rates adjust to average $288

Seasonality Insights for Pottsville

  • The Airbnb seasonality in Pottsville shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Pottsville's highest earning potential, with monthly revenues capable of climbing to $6,388, occupancy reaching a high of 58.7%, and ADRs peaking at $331.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,056, occupancy could drop to 33.9%, and ADRs may adjust down to $284.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pottsville.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Pottsville seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Pottsville (2025)

Exploring the top neighborhoods for short-term rentals in Pottsville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Pottsville Beach
A serene beachside community known for its stunning coastline and relaxed atmosphere. Ideal for families and tourists looking for a laid-back beach experience with great access to the ocean.
Pottsville Beach, Pottsville River, Cudgera Creek, Tallebudgera Creek, Nearby national parks
Black Rock
A popular spot for surfers and nature lovers, offering beautiful beaches and scenic views. Attracts visitors looking for an active beach lifestyle.
Black Rock Beach, Surfing spots, Scenic lookouts, Nature walks, Fishing spots
Mooball
A charming village located near Pottsville, known for its agricultural heritage and proximity to beautiful natural scenery. Offers a rural escape for visitors.
Mooball National Park, Local cafes, Scenic drives, Wildlife spotting, Community events
Cudgen
A picturesque area known for its lush landscapes and close-knit community. Ideal for those looking to experience the quieter side of coastal living.
Cudgen Creek, Cudgen Nature Reserve, Local markets, Walking trails, Fishing spots
South Pottsville
A more residential area offering quiet living and close access to Pottsville Beach. A great place for those looking for a peaceful retreat.
Close proximity to Pottsville Beach, Nature reserves, Community parks, Local shops, Family-friendly amenities
Crabbes Creek
A hidden gem offering a tranquil setting away from the hustle and bustle. Ideal for nature lovers and those seeking peace.
Crabbes Creek Nature Walks, Local wildlife, Rural landscapes, Artisans and crafts, Eco-friendly tourism
Duranbah
A stunning location known for its surf breaks and scenic beaches, popular with both locals and tourists. Great for a surfing-focused Airbnb.
Duranbah Beach, Surfing spots, Scenic coastal views, Fishing opportunities, Nearby cafes
Pottsville Village
The heart of Pottsville with shops and cafes, providing a convenient and vibrant atmosphere. Attracts visitors who want a mix of beach life and local culture.
Local shops, Cafes and restaurants, Community events, Market days, Easy access to Pottsville Beach

Understanding Airbnb License Requirements & STR Laws in Pottsville (2025)

Yes, Pottsville, New South Wales, Australia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pottsville to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 77% licensed listings)

Top Performing Airbnb Properties in Pottsville (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Pottsvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Aquarium House

Aquarium House

Entire Place • 4 bedrooms

$148,671
Revenue
28.1%
Occupancy
$1138.02
Daily Rate
Pottsville Beach House

Pottsville Beach House

Entire Place • 4 bedrooms

$107,569
Revenue
88.7%
Occupancy
$300.39
Daily Rate
Pottsville Beach Retreat Pet Friendly Car Charger

Pottsville Beach Retreat Pet Friendly Car Charger

Entire Place • 3 bedrooms

$96,261
Revenue
74.0%
Occupancy
$354.18
Daily Rate
Aquarium 3 Bedroom

Aquarium 3 Bedroom

Entire Place • 3 bedrooms

$83,171
Revenue
35.3%
Occupancy
$873.03
Daily Rate
Beachfront House, Pottsville NSW

Beachfront House, Pottsville NSW

Entire Place • 4 bedrooms

$82,955
Revenue
43.3%
Occupancy
$511.95
Daily Rate
house on anne - in the heart of pottsville

house on anne - in the heart of pottsville

Entire Place • 4 bedrooms

$77,753
Revenue
55.6%
Occupancy
$356.56
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Pottsville (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Pottsville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Your Luxury Escape2$231,84252.50/5.0
Katie3$124,207203.23/5.0
Anna2$112,3562684.97/5.0
Nicole1$107,569114.91/5.0
Anneke1$96,2611404.87/5.0
Ian And Beryl1$82,9551524.90/5.0
North Coast Lifestyle Properti4$81,908334.53/5.0
Jaina @ Hostie2$81,775934.84/5.0
Intrepid BnB1$76,941424.90/5.0
Dave & Kelly2$75,0582722.47/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pottsville.

Dive Deeper: Advanced Pottsville STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pottsville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Pottsville Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Pottsville

  • The Pottsville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.5% of the 71 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Pottsville, House properties are the most common (69%), reflecting the local real estate landscape.
  • Houses represent a significant 69% portion, catering likely to families or larger groups.
  • The presence of 12.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique (combined 5.6%) offer potential for unique stay experiences.

Pottsville Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Pottsville

  • The dominant room capacity in Pottsville is 3 bedrooms listings, making up 33.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 57.7% of the active Airbnb listings in Pottsville, indicating a high concentration in these sizes.
  • A significant 59.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Pottsville.

Pottsville Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Pottsville

  • The most common guest capacity trend in Pottsville vacation rentals is listings accommodating 8+ guests (28.2%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Pottsville STR market, accounting for 52.1% of listings.
  • 56.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pottsville.
  • On average, properties in Pottsville are equipped to host 5.3 guests.

Pottsville Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Pottsville

  • The most common availability pattern in Pottsville falls within the 181-270 days range, representing 35.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 70.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Pottsville (36.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 29.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Pottsville Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (17.2%)

1 Night

11 listings

17.2% of total

2 Nights (21.9%)

2 Nights

14 listings

21.9% of total

3 Nights (9.4%)

3 Nights

6 listings

9.4% of total

4-6 Nights (15.6%)

4-6 Nights

10 listings

15.6% of total

7-29 Nights (3.1%)

7-29 Nights

2 listings

3.1% of total

30+ Nights (32.8%)

30+ Nights

21 listings

32.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Pottsville is 30+ Nights, adopted by 32.8% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (32.8%) caters to monthly stays (30+ nights) in Pottsville, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 32.8% of Pottsville hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 32.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pottsville.

Pottsville Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (12.1%)

Super Strict 30 Days

7 listings

12.1% of total

Super Strict 60 Days

1 listings

1.7% of total

Flexible (8.6%)

Flexible

5 listings

8.6% of total

Moderate (25.9%)

Moderate

15 listings

25.9% of total

Firm (17.2%)

Firm

10 listings

17.2% of total

Strict (34.5%)

Strict

20 listings

34.5% of total

Cancellation Policy Insights for Pottsville

  • The prevailing Airbnb cancellation policy trend in Pottsville is Strict, used by 34.5% of listings.
  • A majority (51.7%) of hosts in Pottsville utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 34.5% market standard in Pottsville.
  • With 34.5% using Strict terms, this is a viable option in Pottsville, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Pottsville.

Pottsville STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Pottsville

  • The overall average booking lead time for vacation rentals in Pottsville is 57 days.
  • Guests book furthest in advance for stays during December (average 80 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 40 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (72 days avg.) sees the longest lead times, while Fall (52 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Pottsville.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 80 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 72 days) to capture early planners.
  • Monitor your own booking lead times against these Pottsville averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Pottsville (2025)

Amenity Prevalence

Amenity Insights for Pottsville

  • Essential amenities in Pottsville that guests expect include: Smoke alarm, Washer, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Wifi, Hot water are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Pottsville: Smoke alarm, Washer, TV.
  • Prioritize adding missing essentials: Smoke alarm, Washer, TV.
  • Consider adding popular differentiators like Kitchen or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Pottsville to stay competitive.

Pottsville Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Pottsville

  • The typical guest profile for Airbnb in Pottsville consists of primarily domestic travelers (90%), often arriving from nearby Brisbane, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 90.2% of guests.
  • Key international markets include Australia (90.2%) and United States (2.1%).
  • Top languages spoken are English (76.7%) followed by German (6.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Brisbane and Queensland.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Pottsville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Byron Bay952$4,207$425.1843%
Byron Shire Council206$3,945$428.4842%
Ewingsdale67$3,804$487.4937%
Kingscliff336$3,683$376.4941%
Casuarina Beach138$3,646$407.6242%
Clunes18$3,531$285.3241%
Uki14$3,492$275.1240%
Gold Coast City5,526$3,362$265.2551%
Bogangar117$3,299$350.0742%
Scenic Rim Regional284$3,224$243.0546%

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