Parkes Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New South Wales, Australia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Parkes in 2025? Explore comprehensive Airbnb analytics for Parkes, New South Wales, Australia to uncover income potential. This 2025 STR market report for Parkes, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 40 active listings.

Whether you're considering an Airbnb investment in Parkes, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Parkes Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Parkes Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$166
The average rental revenue earned for an occupied room per day in Parkes.
Occupancy Rate(?)
42.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$23,179
Typical annual income for an Airbnb listing in Parkes. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-2.0%
Slight decrease (-2.0%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Parkes.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Parkes.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
40
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Parkes (2025)

Understanding the monthly revenue variations for Airbnb listings in Parkes is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Parkes is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Parkes across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,853+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,200 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,886 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $880, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Parkes

Parkes Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Parkes STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Parkes:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 71% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Parkes

Average Daily Rate (ADR) Airbnb Trends in Parkes (2025)

Effective short term rental pricing strategy in Parkes involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Parkes typically peaks in October and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $377+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $212 or more.
  • Typical properties (Median) charge around $126 per night.
  • Entry-level properties (Bottom 25%) earn around $99 per night.

Average Daily Rate (ADR) Trend by Month in Parkes

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Airbnb Seasonality Analysis & Trends in Parkes (2025)

Peak Season (January, December, September)
  • Revenue averages $2,855 per month
  • Occupancy rates average 53.2%
  • Daily rates average $182
Shoulder Season
  • Revenue averages $2,372 per month
  • Occupancy maintains around 41.3%
  • Daily rates hold near $184
Low Season (February, March, August)
  • Revenue drops to average $1,908 per month
  • Occupancy decreases to average 42.7%
  • Daily rates adjust to average $173

Seasonality Insights for Parkes

  • The Airbnb seasonality in Parkes shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Parkes's highest earning potential, with monthly revenues capable of climbing to $3,018, occupancy reaching a high of 56.0%, and ADRs peaking at $192.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,715, occupancy could drop to 36.1%, and ADRs may adjust down to $165.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Parkes.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Parkes seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Parkes (2025)

Exploring the top neighborhoods for short-term rentals in Parkes? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Parkes CBD
The central business district of Parkes is vibrant and close to many amenities. It attracts visitors for its shops, cafes, and proximity to attractions like the Parkes Railway Station and the Parkes Visitor Information Centre.
Parkes Railway Station, Parkes Visitor Information Centre, Cooke Park, King's Oval, Parkes Aquatic Centre
Peak Hill
A short drive from Parkes, Peak Hill is a charming little town known for its rich mining history and beautiful landscapes. It attracts those interested in rural experiences and outdoor activities.
Peak Hill Gold Mine, Peak Hill Lookout, Harvest Festival, Art Gallery, Bushwalking trails
Bogan Gate
A quaint rural town located just west of Parkes, Bogan Gate offers a tranquil escape and is ideal for travelers looking for off-the-beaten-path experiences away from the city bustle.
Bogan Gate Railway Station, Bogan Gate Hotel, Local parks, Community events, Friendly village atmosphere
Trundle
Famous for its unique community and annual events, Trundle features rural charm and is popular with visitors looking for a more immersive experience in the New South Wales countryside.
Trundle Hotel, Trundle Showground, Annual Trundle Bush Tucker Day, Rural surroundings, Local farming experiences
Condobolin
A larger town located a bit further away from Parkes, Condobolin has various attractions related to its heritage and natural beauty. It draws visitors interested in exploring Australia's outback.
The Lachlan River, Utes In The Paddock, Condobolin Historical Society, Local parks and reserves, Birdwatching opportunities
Peak Hill Lookout
This scenic lookout offers stunning views of the surrounding plains and is a popular spot for visitors looking for picturesque landscapes and outdoor activities.
Peak Hill Lookout, Picnic areas, Walking trails, Birdwatching, Scenic drives
Chifley Dam
A popular destination for fishing, boating, and picnicking, Chifley Dam is an essential leisure spot for locals and visitors alike, with ample opportunity for outdoor activities.
Chifley Dam recreation area, Fishing and boating opportunities, Picnic areas, Walking trails, Beautiful scenic views
Cooke Park
A central recreational park in Parkes, Cooke Park hosts various community events and is a peaceful spot for relaxation. It's suitable for visitors looking to enjoy local culture and leisure activities.
Cooke Park Playground, Sheltered BBQ areas, Open green spaces, Local sports events, Community gatherings

Understanding Airbnb License Requirements & STR Laws in Parkes (2025)

Yes, Parkes, New South Wales, Australia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Parkes to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 90% licensed listings)

Top Performing Airbnb Properties in Parkes (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Parkesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Contractor's Heaven and Entertainer

Contractor's Heaven and Entertainer

Entire Place • 6 bedrooms

$75,152
Revenue
56.5%
Occupancy
$353.44
Daily Rate
Centrally Located Spacious & Luxurious Cottage

Centrally Located Spacious & Luxurious Cottage

Entire Place • 5 bedrooms

$74,249
Revenue
56.6%
Occupancy
$299.19
Daily Rate
Olivilla

Olivilla

Entire Place • 1 bedroom

$72,078
Revenue
83.9%
Occupancy
$234.82
Daily Rate
Modern luxury - Brand new home

Modern luxury - Brand new home

Entire Place • 4 bedrooms

$67,265
Revenue
72.6%
Occupancy
$229.68
Daily Rate
Alkira Lodge on Orange the best in Parkes

Alkira Lodge on Orange the best in Parkes

Entire Place • 4 bedrooms

$48,109
Revenue
75.7%
Occupancy
$155.76
Daily Rate
Cabo’s on Currajong

Cabo’s on Currajong

Entire Place • 3 bedrooms

$37,023
Revenue
70.7%
Occupancy
$144.77
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Parkes (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Parkes based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Fiona4$149,3155544.92/5.0
Jessica1$74,249295.00/5.0
Jill & Greg1$72,078624.98/5.0
Jo1$67,265134.69/5.0
Janelle2$52,8762114.99/5.0
Sandie2$48,8932695.00/5.0
Wei5$48,8862374.65/5.0
Angela1$48,109175.00/5.0
Kate1$36,5363244.88/5.0
Caroline1$33,4382014.98/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Parkes.

Dive Deeper: Advanced Parkes STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Parkes. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Parkes Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Parkes

  • The Parkes Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85% of the 40 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Parkes, House properties are the most common (67.5%), reflecting the local real estate landscape.
  • Houses represent a significant 67.5% portion, catering likely to families or larger groups.
  • The presence of 20% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 2.5%) offer potential for unique stay experiences.

Parkes Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Parkes

  • The dominant room capacity in Parkes is 3 bedrooms listings, making up 32.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 60.0% of the active Airbnb listings in Parkes, indicating a high concentration in these sizes.
  • A significant 60.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Parkes.

Parkes Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Parkes

  • The most common guest capacity trend in Parkes vacation rentals is listings accommodating 8+ guests (30%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Parkes STR market, accounting for 55.0% of listings.
  • 55.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Parkes.
  • On average, properties in Parkes are equipped to host 5.3 guests.

Parkes Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Parkes

  • The most common availability pattern in Parkes falls within the 271-366 days range, representing 40% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 65.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Parkes (30%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 35.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Parkes Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (28.9%)

1 Night

11 listings

28.9% of total

2 Nights (28.9%)

2 Nights

11 listings

28.9% of total

3 Nights (10.5%)

3 Nights

4 listings

10.5% of total

4-6 Nights (5.3%)

4-6 Nights

2 listings

5.3% of total

7-29 Nights (10.5%)

7-29 Nights

4 listings

10.5% of total

30+ Nights (15.8%)

30+ Nights

6 listings

15.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Parkes is 1 Night, adopted by 28.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (15.8%) caters to monthly stays (30+ nights) in Parkes, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 28.9% of Parkes hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.9% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 15.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Parkes.

Parkes Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (32.4%)

Flexible

12 listings

32.4% of total

Moderate (21.6%)

Moderate

8 listings

21.6% of total

Firm (10.8%)

Firm

4 listings

10.8% of total

Strict (35.1%)

Strict

13 listings

35.1% of total

Cancellation Policy Insights for Parkes

  • The prevailing Airbnb cancellation policy trend in Parkes is Strict, used by 35.1% of listings.
  • There's a relatively balanced mix between guest-friendly (54.0%) and stricter (45.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 35.1% market standard in Parkes.
  • With 35.1% using Strict terms, this is a viable option in Parkes, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Parkes.

Parkes STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Parkes

  • The overall average booking lead time for vacation rentals in Parkes is 44 days.
  • Guests book furthest in advance for stays during January (average 86 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 17 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (56 days avg.) sees the longest lead times, while Summer (26 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Parkes.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 86 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 56 days) to capture early planners.
  • Monitor your own booking lead times against these Parkes averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Parkes (2025)

Amenity Prevalence

Amenity Insights for Parkes

  • Essential amenities in Parkes that guests expect include: TV, Free parking on premises, Heating, Air conditioning, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Washer, Iron are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Parkes: TV, Free parking on premises, Heating, Air conditioning, Smoke alarm.
  • Prioritize adding missing essentials: Smoke alarm.
  • Consider adding popular differentiators like Essentials or Washer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Parkes to stay competitive.

Parkes Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Parkes

  • The typical guest profile for Airbnb in Parkes consists of primarily domestic travelers (96%), often arriving from nearby Sydney, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 95.8% of guests.
  • Key international markets include Australia (95.8%) and United States (1.1%).
  • Top languages spoken are English (75.2%) followed by French (5.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Sydney and Melbourne.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Parkes Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Mid-Western Regional Council201$3,155$307.0335%
Mudgee206$3,135$275.6441%
Dubbo155$2,701$207.0945%
Yass11$2,581$140.8266%
Bathurst228$2,561$266.5239%
Bathurst Regional Council31$2,500$241.7735%
Orange342$2,478$200.3343%
Cabonne Council42$2,406$226.2334%
Oberon Council29$2,390$274.0937%
Cowra11$2,384$171.5347%

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