Kiama Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New South Wales, Australia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Kiama in 2025? Explore comprehensive Airbnb analytics for Kiama, New South Wales, Australia to uncover income potential. This 2025 STR market report for Kiama, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 213 active listings.

Whether you're considering an Airbnb investment in Kiama, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Kiama Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Kiama Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$334
The average rental revenue earned for an occupied room per day in Kiama.
Occupancy Rate(?)
38.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$37,016
Typical annual income for an Airbnb listing in Kiama. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
9.0%
Positive growth (9.0%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Kiama.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Kiama.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
213
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Kiama (2025)

Understanding the monthly revenue variations for Airbnb listings in Kiama is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Kiama is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Kiama across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $8,045+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,225 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,045 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,704, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Kiama

Kiama Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Kiama STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Kiama:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Kiama

Average Daily Rate (ADR) Airbnb Trends in Kiama (2025)

Effective short term rental pricing strategy in Kiama involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Kiama typically peaks in January and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $574+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $438 or more.
  • Typical properties (Median) charge around $297 per night.
  • Entry-level properties (Bottom 25%) earn around $197 per night.

Average Daily Rate (ADR) Trend by Month in Kiama

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Airbnb Seasonality Analysis & Trends in Kiama (2025)

Peak Season (January, December, April)
  • Revenue averages $5,503 per month
  • Occupancy rates average 47.7%
  • Daily rates average $366
Shoulder Season
  • Revenue averages $3,851 per month
  • Occupancy maintains around 37.9%
  • Daily rates hold near $340
Low Season (July, August, September)
  • Revenue drops to average $2,794 per month
  • Occupancy decreases to average 32.7%
  • Daily rates adjust to average $317

Seasonality Insights for Kiama

  • The Airbnb seasonality in Kiama shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Kiama's highest earning potential, with monthly revenues capable of climbing to $6,210, occupancy reaching a high of 54.7%, and ADRs peaking at $385.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,565, occupancy could drop to 30.5%, and ADRs may adjust down to $313.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Kiama.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Kiama seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Kiama (2025)

Exploring the top neighborhoods for short-term rentals in Kiama? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Kiama Surf Beach
Popular beach destination known for its beautiful coastline and surfing spots. Attracts visitors looking for a beach holiday with easy access to restaurants and cafes.
Kiama Blowhole, Surf Beach, Kiama Lighthouse, Kiama Coastal Walk, Little Blowhole
Kiama Township
Charming coastal town with a vibrant atmosphere, boutique shops, and local eateries. Ideal for those seeking a cozy stay with access to the local culture.
Kiama Seaside Markets, Kiama Coastal Walk, Kiama Village Shops, Bombo Quarry, Kiama Arts Trail
Gerringong
Quaint village close to Kiama, known for its scenic views and relaxing vibe. Great for families and those wanting a peaceful retreat while being near the coast.
Werri Beach, Gerringong Golf Club, Seven Mile Beach, Gerringong Falls, Shark Point
Blowhole Point
Stunning lookout point featuring the famous Kiama Blowhole, attracting tourists with its natural beauty. Perfect for those seeking picturesque views and coastal walks.
Kiama Blowhole, Kiama Coastal Walk, Blowhole Point Lookout, Shelly Beach, Kiama Harbour
Jamberoo
Located inland, this area offers a different experience with its lush greenery and historic sites, perfect for those looking for adventure in nature.
Jamberoo Action Park, Nattai National Park, Jamberoo Village, Kangaroo Valley, Minnamurra Rainforest
Bombo
Rugged scenic coastline with beautiful beaches and rich Aboriginal history. Great for nature lovers and those looking for a more secluded beach experience.
Bombo Beach, Bombo Quarry, Little Blowhole, Merrigang Park, Sandstone Cliffs
Saddleback Mountain
Offers panoramic views of the coastline and hinterland, ideal for visitors who enjoy hiking and exploring natural landscapes.
Saddleback Mountain Lookout, Barren Grounds Nature Reserve, Hiking Trails, Picnic Areas, Scenic Drives
Kiama Heights
Quiet residential area with stunning views, appealing to visitors looking for a peaceful environment close to the main attractions of Kiama.
Kiama Heights Lookout, Coastal Walks, Natural Reserves, Beach Access, Scenic Views

Understanding Airbnb License Requirements & STR Laws in Kiama (2025)

Yes, Kiama, New South Wales, Australia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Kiama to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 85% licensed listings)

Top Performing Airbnb Properties in Kiama (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Kiamabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Bombora at Kiama

Bombora at Kiama

Entire Place • 4 bedrooms

$155,551
Revenue
49.9%
Occupancy
$755.38
Daily Rate
Pia's Paradise Kiama

Pia's Paradise Kiama

Entire Place • 4 bedrooms

$145,043
Revenue
65.8%
Occupancy
$522.50
Daily Rate
Amaroo - a beautiful place

Amaroo - a beautiful place

Entire Place • 5 bedrooms

$134,077
Revenue
69.1%
Occupancy
$893.65
Daily Rate
White Water - Stunning Ocean View w/ Private Pool

White Water - Stunning Ocean View w/ Private Pool

Entire Place • 4 bedrooms

$122,776
Revenue
72.3%
Occupancy
$406.34
Daily Rate
Hilltop Haven

Hilltop Haven

Entire Place • 4 bedrooms

$116,452
Revenue
50.4%
Occupancy
$523.90
Daily Rate
The Blue Whale, Kiama

The Blue Whale, Kiama

Entire Place • 5 bedrooms

$112,829
Revenue
30.0%
Occupancy
$1027.47
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Kiama (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Kiama based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Holiday Rental Specialists30$1,612,8158364.34/5.0
South Coast Holidays16$511,3241043.27/5.0
Raine & Horne12$346,9641273.37/5.0
Coast And Country Holidays10$332,714873.86/5.0
The Holidays Collection7$289,4162764.80/5.0
Kristy2$178,465234.97/5.0
Karly1$145,043454.91/5.0
MadeComfy4$144,674334.43/5.0
Sylvia4$138,8162014.93/5.0
John3$136,927974.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Kiama.

Dive Deeper: Advanced Kiama STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Kiama. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Kiama Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Kiama

  • The Kiama Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.3% of the 213 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Kiama, House properties are the most common (51.2%), reflecting the local real estate landscape.
  • Houses represent a significant 51.2% portion, catering likely to families or larger groups.
  • The presence of 5.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 3.3%) offer potential for unique stay experiences.

Kiama Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Kiama

  • The dominant room capacity in Kiama is 3 bedrooms listings, making up 31.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 55.4% of the active Airbnb listings in Kiama, indicating a high concentration in these sizes.
  • A significant 49.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Kiama.

Kiama Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Kiama

  • The most common guest capacity trend in Kiama vacation rentals is listings accommodating 8+ guests (24.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Kiama STR market, accounting for 48.3% of listings.
  • 52.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Kiama.
  • On average, properties in Kiama are equipped to host 5.2 guests.

Kiama Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Kiama

  • The most common availability pattern in Kiama falls within the 271-366 days range, representing 42.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 77.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Kiama (35.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 23.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Kiama Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (8.5%)

1 Night

17 listings

8.5% of total

2 Nights (37%)

2 Nights

74 listings

37% of total

3 Nights (4%)

3 Nights

8 listings

4% of total

4-6 Nights (3%)

4-6 Nights

6 listings

3% of total

7-29 Nights (1.5%)

7-29 Nights

3 listings

1.5% of total

30+ Nights (46%)

30+ Nights

92 listings

46% of total

Key Insights

  • The most prevalent minimum stay requirement in Kiama is 30+ Nights, adopted by 46% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (46%) caters to monthly stays (30+ nights) in Kiama, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 46% of Kiama hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.5% currently do.
  • A 2-night minimum appears standard (37%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 46% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Kiama.

Kiama Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

8 listings

4.3% of total

Super Strict 30 Days (23.5%)

Super Strict 30 Days

44 listings

23.5% of total

Flexible (5.9%)

Flexible

11 listings

5.9% of total

Moderate (21.9%)

Moderate

41 listings

21.9% of total

Firm (22.5%)

Firm

42 listings

22.5% of total

Strict (21.9%)

Strict

41 listings

21.9% of total

Cancellation Policy Insights for Kiama

  • The prevailing Airbnb cancellation policy trend in Kiama is Super Strict 30 Days, used by 23.5% of listings.
  • There's a relatively balanced mix between guest-friendly (27.8%) and stricter (44.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Super Strict 30 Days policy to align with the 23.5% market standard in Kiama.
  • Regularly review your cancellation policy against competitors and market demand shifts in Kiama.

Kiama STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Kiama

  • The overall average booking lead time for vacation rentals in Kiama is 56 days.
  • Guests book furthest in advance for stays during December (average 76 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 45 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (65 days avg.) sees the longest lead times, while Summer (48 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Kiama.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 65 days) to capture early planners.
  • Monitor your own booking lead times against these Kiama averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Kiama (2025)

Amenity Prevalence

Amenity Insights for Kiama

  • Essential amenities in Kiama that guests expect include: Smoke alarm. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Hot water, TV, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Kiama: Smoke alarm.
  • Prioritize adding missing essentials: Smoke alarm.
  • Consider adding popular differentiators like Hot water or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Kiama to stay competitive.

Kiama Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Kiama

  • The typical guest profile for Airbnb in Kiama consists of primarily domestic travelers (88%), often arriving from nearby Sydney, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Chinese.
  • Domestic travelers account for 88.3% of guests.
  • Key international markets include Australia (88.3%) and United Kingdom (2.7%).
  • Top languages spoken are English (69.5%) followed by Chinese (8.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Sydney and New South Wales.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Kiama Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Penrose12$6,349$600.0042%
Berry115$6,185$540.0441%
Jaspers Brush13$5,600$510.0637%
Burrawang11$5,005$523.7543%
Berrima44$4,756$426.3442%
Braidwood20$4,708$443.6240%
Robertson44$4,655$375.7140%
Dora Creek17$4,613$370.0245%
Bombo10$4,613$503.0039%
Exeter30$4,595$519.0838%

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