Goulburn Mulwaree Council Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New South Wales, Australia
Is Airbnb profitable in Goulburn Mulwaree Council in 2025? Explore comprehensive Airbnb analytics for Goulburn Mulwaree Council, New South Wales, Australia to uncover income potential. This 2025 STR market report for Goulburn Mulwaree Council, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 29 active listings.
Whether you're considering an Airbnb investment in Goulburn Mulwaree Council, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Goulburn Mulwaree Council Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Goulburn Mulwaree Council Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Goulburn Mulwaree Council (2025)
Understanding the monthly revenue variations for Airbnb listings in Goulburn Mulwaree Council is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Goulburn Mulwaree Council is typically April, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Goulburn Mulwaree Council across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,244+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,385 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,700 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $967, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Goulburn Mulwaree Council
Goulburn Mulwaree Council Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Goulburn Mulwaree Council STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Goulburn Mulwaree Council:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Goulburn Mulwaree Council
Average Daily Rate (ADR) Airbnb Trends in Goulburn Mulwaree Council (2025)
Effective short term rental pricing strategy in Goulburn Mulwaree Council involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Goulburn Mulwaree Council typically peaks in October and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $462+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $291 or more.
- Typical properties (Median) charge around $166 per night.
- Entry-level properties (Bottom 25%) earn around $124 per night.
Average Daily Rate (ADR) Trend by Month in Goulburn Mulwaree Council
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Airbnb Seasonality Analysis & Trends in Goulburn Mulwaree Council (2025)
Peak Season (April, July, December)
- Revenue averages $3,728 per month
- Occupancy rates average 49.0%
- Daily rates average $264
Shoulder Season
- Revenue averages $2,644 per month
- Occupancy maintains around 33.5%
- Daily rates hold near $263
Low Season (March, September, November)
- Revenue drops to average $1,829 per month
- Occupancy decreases to average 31.6%
- Daily rates adjust to average $237
Seasonality Insights for Goulburn Mulwaree Council
- The Airbnb seasonality in Goulburn Mulwaree Council shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Goulburn Mulwaree Council's highest earning potential, with monthly revenues capable of climbing to $4,455, occupancy reaching a high of 56.5%, and ADRs peaking at $288.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,781, occupancy could drop to 26.9%, and ADRs may adjust down to $209.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Goulburn Mulwaree Council.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Goulburn Mulwaree Council seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Goulburn Mulwaree Council (2025)
Exploring the top neighborhoods for short-term rentals in Goulburn Mulwaree Council? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Goulburn CBD | The central business district of Goulburn, offering a mix of historical sites and modern amenities. A popular choice for travelers looking to explore the city and its surroundings. | Goulburn Regional Art Gallery, The Big Merino, Goulburn Rail Heritage Centre, St. Saviour's Cathedral, Belmore Park |
| Lake Bathurst | A serene location providing a picturesque escape for visitors. Ideal for nature lovers and those seeking tranquility away from the hustle and bustle. | Lake Bathurst, Bird watching, Fishing, Walking trails |
| Tarago | A quaint village that offers a peaceful retreat and is well-situated for access to regional attractions. It attracts visitors looking for a rural experience. | Tarago River, Historic village charm, Local farms, Natural beauty spots |
| Murrumbateman | Known for its wine and vineyards, this area attracts wine tourists and those looking for a countryside getaway. | Local wineries, Wine tasting tours, Murrumbateman Village, Scenic rural landscapes |
| Marulan | A small town with close proximity to nature and historical sites, appealing to those looking for a quiet, rural escape. | Historic buildings, Nature walks, Local markets |
| Crookwell | A charming town known for its gardens and the annual Crookwell Tomato Festival, perfect for visitors looking for unique local experiences. | Crookwell Wind Farm, Local gardens, Festival events, Heritage walks |
| Bungendore | A historic village that is growing in popularity with visitors seeking arts, crafts, and a taste of regional history. | Bungendore Wood Works Gallery, Historic village ambiance, Boutique shops |
| Goulburn Rail Trail | A scenic trail appealing to cycling tourists and outdoor enthusiasts, promoting health and wellness tourism in the area. | Rail trail, Cycling, Scenic landscapes, Picnic spots |
Understanding Airbnb License Requirements & STR Laws in Goulburn Mulwaree Council (2025)
Yes, Goulburn Mulwaree Council, New South Wales, Australia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Goulburn Mulwaree Council to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 76% licensed listings)
Top Performing Airbnb Properties in Goulburn Mulwaree Council (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Goulburn Mulwaree Councilbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The former Kingsdale Hotel - Kingsdale 1882
Entire Place • 4 bedrooms
The Old Church Farmhouse
Entire Place • 3 bedrooms
Bowral Riverside Homestead. + Internet
Entire Place • 5 bedrooms
Whispering Pines Lodge
Entire Place • 6 bedrooms
Gorkha Village Goulburn
Entire Place • 3 bedrooms
Rangers Lodge: Luxury Farm Stay (2hrs from Sydney)
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Goulburn Mulwaree Council (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Goulburn Mulwaree Council based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #485410552 | 1 | $79,293 | 8 | 5.00/5.0 |
| Kristen | 1 | $65,215 | 19 | 5.00/5.0 |
| Host #65520851 | 1 | $60,292 | 7 | 4.71/5.0 |
| Buddy | 1 | $55,846 | 7 | 4.71/5.0 |
| Raj Kumar | 1 | $51,814 | 19 | 4.11/5.0 |
| Leticia | 1 | $50,478 | 12 | 5.00/5.0 |
| Fiona | 1 | $48,703 | 35 | 4.80/5.0 |
| Tiny Away | 2 | $35,367 | 66 | 4.92/5.0 |
| Host #16550756 | 3 | $34,395 | 659 | 4.93/5.0 |
| Kara | 1 | $33,657 | 15 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Goulburn Mulwaree Council.
Dive Deeper: Advanced Goulburn Mulwaree Council STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Goulburn Mulwaree Council. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGoulburn Mulwaree Council Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Goulburn Mulwaree Council
- The Goulburn Mulwaree Council Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.6% of the 29 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Goulburn Mulwaree Council, Outdoor/Unique properties are the most common (55.2%), reflecting the local real estate landscape.
- Houses represent a significant 24.1% portion, catering likely to families or larger groups.
- The presence of 10.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo (combined 3.4%) offer potential for unique stay experiences.
Goulburn Mulwaree Council Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Goulburn Mulwaree Council
- The dominant room capacity in Goulburn Mulwaree Council is 3 bedrooms listings, making up 31% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 55.1% of the active Airbnb listings in Goulburn Mulwaree Council, indicating a high concentration in these sizes.
- A significant 48.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Goulburn Mulwaree Council.
Goulburn Mulwaree Council Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Goulburn Mulwaree Council
- The most common guest capacity trend in Goulburn Mulwaree Council vacation rentals is listings accommodating 8+ guests (24.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Goulburn Mulwaree Council STR market, accounting for 48.2% of listings.
- 48.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Goulburn Mulwaree Council.
- On average, properties in Goulburn Mulwaree Council are equipped to host 5.1 guests.
Goulburn Mulwaree Council Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Goulburn Mulwaree Council
- The most common availability pattern in Goulburn Mulwaree Council falls within the 181-270 days range, representing 44.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 79.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Goulburn Mulwaree Council (48.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Goulburn Mulwaree Council Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
27.3% of total
2 Nights
14 listings
63.6% of total
30+ Nights
2 listings
9.1% of total
Key Insights
- The most prevalent minimum stay requirement in Goulburn Mulwaree Council is 2 Nights, adopted by 63.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (90.9%) of the Goulburn Mulwaree Council Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 63.6% of Goulburn Mulwaree Council hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 9.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Goulburn Mulwaree Council.
Goulburn Mulwaree Council Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
4 listings
15.4% of total
Moderate
6 listings
23.1% of total
Firm
6 listings
23.1% of total
Strict
10 listings
38.5% of total
Cancellation Policy Insights for Goulburn Mulwaree Council
- The prevailing Airbnb cancellation policy trend in Goulburn Mulwaree Council is Strict, used by 38.5% of listings.
- A majority (61.6%) of hosts in Goulburn Mulwaree Council utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 38.5% market standard in Goulburn Mulwaree Council.
- With 38.5% using Strict terms, this is a viable option in Goulburn Mulwaree Council, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Goulburn Mulwaree Council.
Goulburn Mulwaree Council STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Goulburn Mulwaree Council
- The overall average booking lead time for vacation rentals in Goulburn Mulwaree Council is 44 days.
- Guests book furthest in advance for stays during December (average 62 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (51 days avg.) sees the longest lead times, while Spring (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Goulburn Mulwaree Council.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 62 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 51 days) to capture early planners.
- Monitor your own booking lead times against these Goulburn Mulwaree Council averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Goulburn Mulwaree Council (2025)
Amenity Prevalence
Amenity Insights for Goulburn Mulwaree Council
- Essential amenities in Goulburn Mulwaree Council that guests expect include: Dishes and silverware, Hot water, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Cooking basics, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Goulburn Mulwaree Council: Dishes and silverware, Hot water, Smoke alarm.
- Prioritize adding missing essentials: Dishes and silverware, Hot water, Smoke alarm.
- Consider adding popular differentiators like Heating or Cooking basics to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Goulburn Mulwaree Council to stay competitive.
Goulburn Mulwaree Council Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Goulburn Mulwaree Council
- The typical guest profile for Airbnb in Goulburn Mulwaree Council consists of primarily domestic travelers (97%), often arriving from nearby Sydney, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.7% of guests.
- Key international markets include Australia (96.7%) and United Kingdom (1.5%).
- Top languages spoken are English (70.7%) followed by Spanish (6.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Sydney and New South Wales.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Goulburn Mulwaree Council Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Penrose | 12 | $6,349 | $600.00 | 42% |
| Berry | 115 | $6,185 | $540.04 | 41% |
| Jaspers Brush | 13 | $5,600 | $510.06 | 37% |
| Burrawang | 11 | $5,005 | $523.75 | 43% |
| Berrima | 44 | $4,756 | $426.34 | 42% |
| Braidwood | 20 | $4,708 | $443.62 | 40% |
| Robertson | 44 | $4,655 | $375.71 | 40% |
| Bombo | 10 | $4,613 | $503.00 | 39% |
| Exeter | 30 | $4,595 | $519.08 | 38% |
| Gerringong | 121 | $4,483 | $486.76 | 37% |