Clunes Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New South Wales, Australia
Is Airbnb profitable in Clunes in 2025? Explore comprehensive Airbnb analytics for Clunes, New South Wales, Australia to uncover income potential. This 2025 STR market report for Clunes, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Clunes, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Clunes Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Clunes Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Clunes (2025)
Understanding the monthly revenue variations for Airbnb listings in Clunes is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Clunes is typically December, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Clunes across different performance tiers:
- Best-in-class properties (Top 10%) achieve $12,584+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,222 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,284 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,041, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Clunes
Clunes Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Clunes STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Clunes:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Clunes
Average Daily Rate (ADR) Airbnb Trends in Clunes (2025)
Effective short term rental pricing strategy in Clunes involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Clunes typically peaks in October and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $594+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $391 or more.
- Typical properties (Median) charge around $179 per night.
- Entry-level properties (Bottom 25%) earn around $113 per night.
Average Daily Rate (ADR) Trend by Month in Clunes
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Airbnb Seasonality Analysis & Trends in Clunes (2025)
Peak Season (December, January, June)
- Revenue averages $5,246 per month
- Occupancy rates average 50.7%
- Daily rates average $294
Shoulder Season
- Revenue averages $3,961 per month
- Occupancy maintains around 38.7%
- Daily rates hold near $312
Low Season (February, March, August)
- Revenue drops to average $3,220 per month
- Occupancy decreases to average 39.1%
- Daily rates adjust to average $267
Seasonality Insights for Clunes
- The Airbnb seasonality in Clunes shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Clunes's highest earning potential, with monthly revenues capable of climbing to $5,519, occupancy reaching a high of 59.3%, and ADRs peaking at $322.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,955, occupancy could drop to 23.0%, and ADRs may adjust down to $244.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Clunes.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Clunes seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Clunes (2025)
Exploring the top neighborhoods for short-term rentals in Clunes? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Clunes Town Center | The heart of Clunes with local shops, cafes, and community events. Perfect for guests wanting to experience the local charm and culture. | Clunes Railway Station, Clunes Historical Society, Clunes Farmers Market, Local cafes and shops |
| Bangalow | A short drive from Clunes, this trendy village is known for its beautiful architecture and vibrant arts scene, attracting visitors looking for a more upscale rural experience. | Bangalow Market, Bangalow Heritage House, Local boutiques and cafes, Nearby beaches |
| Byron Bay | Famous for its beaches and laid-back atmosphere, a popular destination that attracts tourists from all over the world, just a short drive away from Clunes. | Byron Bay Lighthouse, Main Beach, Cape Byron walking track, Byron Bay Markets |
| Lismore | A regional center with a rich agricultural background, offering a variety of events and cultural activities, appealing to a diverse group of travelers. | Lismore Regional Gallery, Lismore Workers Club, Nimbin, Local parks and nature walks |
| Nimbin | Known for its alternative lifestyle and vibrant arts community, Nimbin attracts visitors looking for a unique experience, making it a good choice for Airbnb. | Nimbin Markets, Nimbin Museum, Local art studios, Cascades Nature Reserve |
| Ballina | A coastal town with beautiful beaches and a relaxing atmosphere, Ballina is popular for families and beachgoers, and offers a range of activities. | Ballina Beach, Ballina Lighthouse, Marine Rescue Ballina, Nearby national parks |
| Alstonville | A charming village known for its cane fields and hinterland views, offering a peaceful retreat for those looking to escape the bustling coastal areas. | Alstonville Village, Local farms and produce, Scenic drives, Nearby waterfalls |
| Cape Byron Marine Park | Famous for its stunning coastal scenery, wildlife, and recreational opportunities, attracting nature lovers and adventure seekers. | Dolphin and whale watching, Snorkeling and diving, Hiking trails, Beautiful beaches |
Understanding Airbnb License Requirements & STR Laws in Clunes (2025)
Yes, Clunes, New South Wales, Australia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Clunes to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 89% licensed listings)
Top Performing Airbnb Properties in Clunes (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Clunesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Daybreak Forest - A luxurious escape in Clunes
Entire Place • 5 bedrooms
Two Acres Home
Entire Place • 4 bedrooms
Boutique Hinterland Glamping Experience
Entire Place • 1 bedroom
The Honey Barn, Wabi-Sabi Cottage Byron Hinterland
Entire Place • 1 bedroom
Benny's Cottage
Entire Place • 4 bedrooms
The Nest, Byron Hinterland Tiny House With a View.
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Clunes (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Clunes based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Acacia | 1 | $223,449 | 36 | 4.92/5.0 |
| Katherine | 1 | $169,823 | 124 | 4.98/5.0 |
| Nicolas | 2 | $89,669 | 151 | 4.92/5.0 |
| Michelle | 1 | $53,589 | 100 | 4.98/5.0 |
| Lara | 1 | $46,973 | 42 | 4.98/5.0 |
| Anna | 1 | $35,735 | 67 | 4.93/5.0 |
| Anton | 1 | $32,333 | 28 | 4.96/5.0 |
| Suzanne | 1 | $27,191 | 13 | 4.77/5.0 |
| Fiona | 1 | $21,713 | 29 | 4.83/5.0 |
| Georgia | 1 | $17,957 | 56 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Clunes.
Dive Deeper: Advanced Clunes STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Clunes. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsClunes Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Clunes
- The Clunes Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.9% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Clunes, House properties are the most common (44.4%), reflecting the local real estate landscape.
- Houses represent a significant 44.4% portion, catering likely to families or larger groups.
- The presence of 16.7% Hotel/Boutique listings indicates integration with traditional hospitality.
Clunes Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Clunes
- The dominant room capacity in Clunes is 1 bedroom listings, making up 38.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 4 bedrooms properties represent 55.6% of the active Airbnb listings in Clunes, indicating a high concentration in these sizes.
- A significant 33.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Clunes.
Clunes Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Clunes
- The most common guest capacity trend in Clunes vacation rentals is listings accommodating 2 guests (38.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Clunes STR market, accounting for 66.7% of listings.
- 33.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Clunes.
- On average, properties in Clunes are equipped to host 4.1 guests.
Clunes Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Clunes
- The most common availability pattern in Clunes falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 55.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Clunes (27.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 44.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Clunes Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
35.3% of total
2 Nights
4 listings
23.5% of total
4-6 Nights
1 listings
5.9% of total
30+ Nights
6 listings
35.3% of total
Key Insights
- The most prevalent minimum stay requirement in Clunes is 1 Night, adopted by 35.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (35.3%) caters to monthly stays (30+ nights) in Clunes, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 35.3% of Clunes hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 35.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Clunes.
Clunes Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
6.3% of total
Flexible
1 listings
6.3% of total
Moderate
6 listings
37.5% of total
Firm
4 listings
25% of total
Strict
4 listings
25% of total
Cancellation Policy Insights for Clunes
- The prevailing Airbnb cancellation policy trend in Clunes is Moderate, used by 37.5% of listings.
- There's a relatively balanced mix between guest-friendly (43.8%) and stricter (50.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 37.5% market standard in Clunes.
- Regularly review your cancellation policy against competitors and market demand shifts in Clunes.
Clunes STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Clunes
- The overall average booking lead time for vacation rentals in Clunes is 46 days.
- Guests book furthest in advance for stays during December (average 62 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (48 days avg.) sees the longest lead times, while Fall (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Clunes.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 62 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 48 days) to capture early planners.
- Monitor your own booking lead times against these Clunes averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Clunes (2025)
Amenity Prevalence
Amenity Insights for Clunes
- Essential amenities in Clunes that guests expect include: Smoke alarm. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Free parking on premises, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Clunes: Smoke alarm.
- Consider adding popular differentiators like Heating or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Clunes to stay competitive.
Clunes Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Clunes
- The typical guest profile for Airbnb in Clunes consists of primarily domestic travelers (90%), often arriving from nearby Brisbane, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 89.6% of guests.
- Key international markets include Australia (89.6%) and United Kingdom (3.9%).
- Top languages spoken are English (69.3%) followed by French (6.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Brisbane and Gold Coast.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Clunes Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Byron Bay | 952 | $4,207 | $425.18 | 43% |
| Byron Shire Council | 206 | $3,945 | $428.48 | 42% |
| Ewingsdale | 67 | $3,804 | $487.49 | 37% |
| Kingscliff | 336 | $3,683 | $376.49 | 41% |
| Casuarina Beach | 138 | $3,646 | $407.62 | 42% |
| Uki | 14 | $3,492 | $275.12 | 40% |
| Gold Coast City | 5,526 | $3,362 | $265.25 | 51% |
| Bogangar | 117 | $3,299 | $350.07 | 42% |
| Scenic Rim Regional | 284 | $3,224 | $243.05 | 46% |
| Suffolk Park | 188 | $3,161 | $375.75 | 46% |