Broken Hill Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New South Wales, Australia
Is Airbnb profitable in Broken Hill in 2025? Explore comprehensive Airbnb analytics for Broken Hill, New South Wales, Australia to uncover income potential. This 2025 STR market report for Broken Hill, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 93 active listings.
Whether you're considering an Airbnb investment in Broken Hill, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Broken Hill Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Broken Hill Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Broken Hill (2025)
Understanding the monthly revenue variations for Airbnb listings in Broken Hill is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Broken Hill is typically April, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Broken Hill across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,467+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,690 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,901 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,035, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Broken Hill
Broken Hill Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Broken Hill STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Broken Hill:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 47%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Broken Hill
Average Daily Rate (ADR) Airbnb Trends in Broken Hill (2025)
Effective short term rental pricing strategy in Broken Hill involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Broken Hill typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $167+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $144 or more.
- Typical properties (Median) charge around $117 per night.
- Entry-level properties (Bottom 25%) earn around $94 per night.
Average Daily Rate (ADR) Trend by Month in Broken Hill
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Airbnb Seasonality Analysis & Trends in Broken Hill (2025)
Peak Season (April, May, June)
- Revenue averages $2,513 per month
- Occupancy rates average 48.3%
- Daily rates average $126
Shoulder Season
- Revenue averages $2,000 per month
- Occupancy maintains around 50.4%
- Daily rates hold near $128
Low Season (January, February, March)
- Revenue drops to average $1,413 per month
- Occupancy decreases to average 39.4%
- Daily rates adjust to average $119
Seasonality Insights for Broken Hill
- The Airbnb seasonality in Broken Hill shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Broken Hill's highest earning potential, with monthly revenues capable of climbing to $2,639, occupancy reaching a high of 56.1%, and ADRs peaking at $133.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,252, occupancy could drop to 37.9%, and ADRs may adjust down to $118.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Broken Hill.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Broken Hill seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Broken Hill (2025)
Exploring the top neighborhoods for short-term rentals in Broken Hill? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| City Center | The heart of Broken Hill, offering easy access to amenities, shops, and restaurants. A vibrant area that attracts tourists looking to experience local culture and history. | Silver City Mint and Art Centre, Broken Hill Visitor Information Centre, The Royal Flying Doctor Service, Broken Hill Art Gallery, Sturt Park |
| South Broken Hill | A quiet residential area close to the Broken Hill Golf Course, ideal for families and travelers seeking a peaceful retreat. Offers proximity to natural attractions as well. | Broken Hill Golf Club, Thackery Park, South Broken Hill Lookout |
| North Broken Hill | A suburban area that provides a mix of local living and access to natural parks. Popular for those who enjoy outdoor activities and family-friendly environments. | Umberumberka Reservoir, Bourke Street Park, Popular area for local markets |
| Silverton | A historic ghost town located just outside Broken Hill, famous for its slow-paced lifestyle, art studios, and unique landscapes. Attracts visitors looking for an off-the-beaten-path experience. | Silverton Ghost Town, Mad Max Museum, Old Silverton Gaol |
| Broken Hill Mines | An integral part of the city's history and culture, attracting those interested in mining heritage and industrial tourism. A unique experience for adventure-seekers and history buffs. | Miners Memorial, Rails to Trails, Broken Hill Exploration Tours |
| The Living Desert | A stunning natural reserve known for its remarkable desert landscapes and the famous Living Desert sculptures. Perfect for nature enthusiasts and photographers. | Living Desert Sculpture Symposium, Wildflowers in bloom, Stargazing opportunities |
| Broken Hill Regional Art Gallery | Attracts art lovers from across the region, hosting local and Indigenous art exhibitions. A cultural hub that draws visitors year-round. | Broken Hill Regional Art Gallery, Local art workshops, Art festivals |
| Menindee Lakes | A picturesque area featuring beautiful lakes and natural landscapes, ideal for travelers seeking relaxation and outdoor water activities in a serene setting. | Menindee Lakes, Canoeing and kayaking, Wildlife viewing spots |
Understanding Airbnb License Requirements & STR Laws in Broken Hill (2025)
Yes, Broken Hill, New South Wales, Australia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Broken Hill to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 90% licensed listings)
Top Performing Airbnb Properties in Broken Hill (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Broken Hillbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Cummins House - 4 bathrooms 4 bedrooms
Entire Place • 4 bedrooms
Cummins House - 3 bathrooms 3 bedrooms
Entire Place • 3 bedrooms
Mabel’s retreat 4 bedrooms,Wifi,Netflix,Kayo
Entire Place • 4 bedrooms
Unique Luxury Outback Church Stay
Entire Place • 3 bedrooms
Red Door on Fisher
Entire Place • 3 bedrooms
Luxury 4 bedroom open plan home by BHas
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Broken Hill (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Broken Hill based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Alison | 2 | $116,407 | 66 | 5.00/5.0 |
| Christy | 3 | $92,770 | 135 | 4.91/5.0 |
| Elliot | 4 | $78,861 | 162 | 4.83/5.0 |
| Andrea And Guy | 3 | $62,471 | 91 | 4.83/5.0 |
| Linton | 2 | $55,211 | 72 | 4.93/5.0 |
| Mathew | 4 | $48,802 | 64 | 4.90/5.0 |
| Steven | 1 | $40,956 | 64 | 4.94/5.0 |
| Sherie | 1 | $38,885 | 26 | 4.88/5.0 |
| Wade | 1 | $38,845 | 26 | 4.85/5.0 |
| Michael | 1 | $38,296 | 11 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Broken Hill.
Dive Deeper: Advanced Broken Hill STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Broken Hill. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBroken Hill Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Broken Hill
- The Broken Hill Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.6% of the 93 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Broken Hill, House properties are the most common (80.6%), reflecting the local real estate landscape.
- Houses represent a significant 80.6% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique (combined 7.5%) offer potential for unique stay experiences.
Broken Hill Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Broken Hill
- The dominant room capacity in Broken Hill is 2 bedrooms listings, making up 34.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 64.5% of the active Airbnb listings in Broken Hill, indicating a high concentration in these sizes.
- A significant 46.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Broken Hill.
Broken Hill Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Broken Hill
- The most common guest capacity trend in Broken Hill vacation rentals is listings accommodating 4 guests (31.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Broken Hill STR market, accounting for 61.3% of listings.
- 48.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Broken Hill.
- On average, properties in Broken Hill are equipped to host 4.9 guests.
Broken Hill Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Broken Hill
- The most common availability pattern in Broken Hill falls within the 91-180 days range, representing 35.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 58.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Broken Hill (36.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 44.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Broken Hill Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
23 listings
26.7% of total
2 Nights
38 listings
44.2% of total
3 Nights
12 listings
14% of total
4-6 Nights
2 listings
2.3% of total
30+ Nights
11 listings
12.8% of total
Key Insights
- The most prevalent minimum stay requirement in Broken Hill is 2 Nights, adopted by 44.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (70.9%) of the Broken Hill Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12.8%) caters to monthly stays (30+ nights) in Broken Hill, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 44.2% of Broken Hill hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 12.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Broken Hill.
Broken Hill Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
26 listings
30.6% of total
Moderate
26 listings
30.6% of total
Firm
14 listings
16.5% of total
Strict
19 listings
22.4% of total
Cancellation Policy Insights for Broken Hill
- The prevailing Airbnb cancellation policy trend in Broken Hill is Flexible, used by 30.6% of listings.
- There's a relatively balanced mix between guest-friendly (61.2%) and stricter (38.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 30.6% market standard in Broken Hill.
- Regularly review your cancellation policy against competitors and market demand shifts in Broken Hill.
Broken Hill STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Broken Hill
- The overall average booking lead time for vacation rentals in Broken Hill is 46 days.
- Guests book furthest in advance for stays during September (average 67 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (52 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Broken Hill.
- For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 67 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 52 days) to capture early planners.
- Monitor your own booking lead times against these Broken Hill averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Broken Hill (2025)
Amenity Prevalence
Amenity Insights for Broken Hill
- Essential amenities in Broken Hill that guests expect include: TV, Air conditioning, Smoke alarm, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Heating, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Broken Hill: TV, Air conditioning, Smoke alarm, Kitchen.
- Prioritize adding missing essentials: Smoke alarm, Kitchen.
- Consider adding popular differentiators like Washer or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Broken Hill to stay competitive.
Broken Hill Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Broken Hill
- The typical guest profile for Airbnb in Broken Hill consists of primarily domestic travelers (96%), often arriving from nearby Adelaide, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 96.3% of guests.
- Key international markets include Australia (96.3%) and United Kingdom (0.7%).
- Top languages spoken are English (78%) followed by French (5.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Adelaide and Sydney.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.