Moo 1 Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Surat Thani Province, Thailand
Is Airbnb profitable in Moo 1 in 2025? Explore comprehensive Airbnb analytics for Moo 1, Surat Thani Province, Thailand to uncover income potential. This 2025 STR market report for Moo 1, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 45 active listings.
Whether you're considering an Airbnb investment in Moo 1, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Moo 1 Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Moo 1 Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Moo 1 (2025)
Understanding the monthly revenue variations for Airbnb listings in Moo 1 is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Moo 1 is typically January, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Moo 1 across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,820+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,257 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,375 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $655, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Moo 1
Moo 1 Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Moo 1 STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Moo 1:
- Best-in-class properties (Top 10%) achieve 90%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 78% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 51%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Moo 1
Average Daily Rate (ADR) Airbnb Trends in Moo 1 (2025)
Effective short term rental pricing strategy in Moo 1 involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Moo 1 typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $240+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $142 or more.
- Typical properties (Median) charge around $72 per night.
- Entry-level properties (Bottom 25%) earn around $43 per night.
Average Daily Rate (ADR) Trend by Month in Moo 1
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Airbnb Seasonality Analysis & Trends in Moo 1 (2025)
Peak Season (January, July, June)
- Revenue averages $2,985 per month
- Occupancy rates average 58.4%
- Daily rates average $132
Shoulder Season
- Revenue averages $2,251 per month
- Occupancy maintains around 50.1%
- Daily rates hold near $132
Low Season (September, October, November)
- Revenue drops to average $1,483 per month
- Occupancy decreases to average 45.9%
- Daily rates adjust to average $122
Seasonality Insights for Moo 1
- The Airbnb seasonality in Moo 1 shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Moo 1's highest earning potential, with monthly revenues capable of climbing to $3,423, occupancy reaching a high of 62.8%, and ADRs peaking at $150.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,287, occupancy could drop to 41.2%, and ADRs may adjust down to $119.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Moo 1.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Moo 1 seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Moo 1 (2025)
Exploring the top neighborhoods for short-term rentals in Moo 1? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Koh Samui | A renowned tropical island famous for its palm-fringed beaches and luxury resorts. Attracts beach lovers and those seeking a relaxing getaway. | Chaweng Beach, Lamai Beach, Ang Thong National Marine Park, Fisherman's Village, Big Buddha, Secret Buddha Garden |
| Koh Phangan | Famous for its full moon parties and vibrant nightlife, as well as beautiful beaches and nature. A popular destination for both party-goers and those seeking tranquility. | Haad Rin Beach, Thong Nai Pan Noi, Bottle Beach, Than Sadet National Park, Full Moon Party, Amnesty Sanctuary |
| Surat Thani City | The capital city of Surat Thani Province, known as a gateway to Southern Thailand's islands and national parks. Attractive for budget travelers and those exploring the mainland. | Surat Thani Night Market, Rajabhat Surat Thani University, Wat Phothawas, Tapi River Park, Surat Thani School Museum |
| Donsak | A tranquil area known for its beautiful scenery and proximity to the mainland ferry terminals to the islands. Great for the nature-loving traveler. | Donsak Viewpoint, Koh Tao ferry terminal, Chaiya Historical Park, Wat Suan Mokkh, Koh Nang Yuan |
| Koh Tao | An island famous for diving and snorkeling, attracting a younger, adventure-seeking crowd looking for unique underwater experiences. | Shark Bay, Sairee Beach, Hin Wong Bay, Koh Nang Yuan, Chalok Baan Kao |
| Ratchaprapha Dam | Known for its stunning scenery and outdoor activities, attracting nature enthusiasts and explorers. A unique destination for eco-tourism. | Ratchaprapha Dam, Cheow Lan Lake, Khao Sok National Park, Jungle Boat Tour, Elephant Sanctuary |
| Koh Nang Yuan | A small island famous for its picturesque scenery and snorkeling spots, perfect for romantic getaways and nature lovers. | Viewpoint, Snorkeling, Beach Relaxation, Trekking Trails, Koh Nang Yuan Beach |
| Koh Madsum | A small, uninhabited island known for its beautiful beaches and crystal-clear waters. Great for day trips and a relaxing escape. | White Sand Beaches, Snorkeling Spots, Secluded Relaxation, Sunbathing Spots |
Understanding Airbnb License Requirements & STR Laws in Moo 1 (2025)
While Moo 1, Surat Thani Province, Thailand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Moo 1 to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Moo 1 (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Moo 1based on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
YIU Villa - Prestige Beach Pool Villa
Entire Place • 3 bedrooms
Villa Totem
Entire Place • 3 bedrooms
Sun & Sand Beachfront Pool Villa
Entire Place • 3 bedrooms
Sunset Bay Beachfront Tiny Home
Entire Place • 2 bedrooms
Rare 2-Bedrooms villa on the beach
Entire Place • 2 bedrooms
Sunset Front Beach Sea View Villa
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Moo 1 (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Moo 1 based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mica | 3 | $132,513 | 337 | 5.00/5.0 |
| Ratchi | 5 | $122,588 | 387 | 4.72/5.0 |
| Uraiwan | 4 | $121,618 | 146 | 4.83/5.0 |
| Guillaume | 5 | $103,514 | 115 | 4.72/5.0 |
| Tao | 1 | $98,623 | 8 | 5.00/5.0 |
| Didier | 1 | $79,770 | 40 | 4.95/5.0 |
| Thidaporn | 2 | $63,823 | 339 | 4.92/5.0 |
| Peter | 5 | $44,228 | 46 | 3.55/5.0 |
| Piergiuseppe | 1 | $43,381 | 8 | 5.00/5.0 |
| Ilia | 4 | $37,917 | 42 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Moo 1.
Dive Deeper: Advanced Moo 1 STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Moo 1. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMoo 1 Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Moo 1
- The Moo 1 Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.2% of the 45 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Moo 1, House properties are the most common (64.4%), reflecting the local real estate landscape.
- Houses represent a significant 64.4% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 4.4%) offer potential for unique stay experiences.
Moo 1 Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Moo 1
- The dominant room capacity in Moo 1 is 1 bedroom listings, making up 66.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 86.7% of the active Airbnb listings in Moo 1, indicating a high concentration in these sizes.
- With over half the market (66.7%) consisting of studios or 1-bedroom units, Moo 1 is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (6.7%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Moo 1.
Moo 1 Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Moo 1
- The most common guest capacity trend in Moo 1 vacation rentals is listings accommodating 2 guests (40%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Moo 1 STR market, accounting for 60.0% of listings.
- A significant 42.2% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Moo 1.
- On average, properties in Moo 1 are equipped to host 2.7 guests.
Moo 1 Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Moo 1
- The most common availability pattern in Moo 1 falls within the 271-366 days range, representing 35.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 57.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Moo 1 (28.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 42.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Moo 1 Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
23.3% of total
2 Nights
3 listings
7% of total
3 Nights
9 listings
20.9% of total
4-6 Nights
7 listings
16.3% of total
30+ Nights
14 listings
32.6% of total
Key Insights
- The most prevalent minimum stay requirement in Moo 1 is 30+ Nights, adopted by 32.6% of listings. This highlights the market's preference for longer commitments.
- A significant segment (32.6%) caters to monthly stays (30+ nights) in Moo 1, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 32.6% of Moo 1 hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.3% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 32.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Moo 1.
Moo 1 Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
3 listings
7.3% of total
Super Strict 60 Days
1 listings
2.4% of total
Flexible
2 listings
4.9% of total
Moderate
6 listings
14.6% of total
Firm
7 listings
17.1% of total
Strict
22 listings
53.7% of total
Cancellation Policy Insights for Moo 1
- The prevailing Airbnb cancellation policy trend in Moo 1 is Strict, used by 53.7% of listings.
- A majority (70.8%) of hosts in Moo 1 utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 53.7% market standard in Moo 1.
- With 53.7% using Strict terms, this is a viable option in Moo 1, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Moo 1.
Moo 1 STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Moo 1
- The overall average booking lead time for vacation rentals in Moo 1 is 48 days.
- Guests book furthest in advance for stays during January (average 71 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (64 days avg.) sees the longest lead times, while Fall (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Moo 1.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 71 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 64 days) to capture early planners.
- Monitor your own booking lead times against these Moo 1 averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Moo 1 (2025)
Amenity Prevalence
Amenity Insights for Moo 1
- Essential amenities in Moo 1 that guests expect include: Wifi, Air conditioning, Free parking on premises, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Bed linens, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Moo 1: Wifi, Air conditioning, Free parking on premises, Essentials.
- Prioritize adding missing essentials: Free parking on premises, Essentials.
- Consider adding popular differentiators like Bed linens or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Moo 1 to stay competitive.
Moo 1 Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Moo 1
- The typical guest profile for Airbnb in Moo 1 consists of predominantly international visitors (99%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 1.4% of guests.
- Key international markets include Germany (25.2%) and United Kingdom (11.9%).
- Top languages spoken are English (43.8%) followed by German (18.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Moo 1 Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Baan Thong Po | 125 | $3,330 | $323.13 | 48% |
| Ban Bang Khao | 44 | $3,247 | $421.06 | 39% |
| Ko Samui | 801 | $2,972 | $349.72 | 45% |
| Baan Chaweng Noi | 311 | $2,867 | $306.84 | 46% |
| Baan Taling Ngam | 22 | $2,767 | $406.97 | 34% |
| Baan Thong Krut | 24 | $2,526 | $303.23 | 46% |
| Baan Plai Laem | 235 | $2,405 | $271.90 | 48% |
| Baan Hua Thanon | 97 | $2,325 | $254.48 | 47% |
| Tong Yang | 59 | $2,147 | $363.67 | 36% |
| Baan Tha Po | 24 | $2,144 | $135.04 | 54% |