Cha-am Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Phetchaburi, Thailand
Is Airbnb profitable in Cha-am in 2025? Explore comprehensive Airbnb analytics for Cha-am, Phetchaburi, Thailand to uncover income potential. This 2025 STR market report for Cha-am, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 31 active listings.
Whether you're considering an Airbnb investment in Cha-am, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Cha-am Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Cha-am Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Cha-am (2025)
Understanding the monthly revenue variations for Airbnb listings in Cha-am is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Cha-am is typically April, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Cha-am across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,021+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,502 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $684 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $338, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Cha-am
Cha-am Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Cha-am STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Cha-am:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Cha-am
Average Daily Rate (ADR) Airbnb Trends in Cha-am (2025)
Effective short term rental pricing strategy in Cha-am involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Cha-am typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $261+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $125 or more.
- Typical properties (Median) charge around $67 per night.
- Entry-level properties (Bottom 25%) earn around $50 per night.
Average Daily Rate (ADR) Trend by Month in Cha-am
Get Live Cha-am Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Cha-am (2025)
Peak Season (April, May, January)
- Revenue averages $1,689 per month
- Occupancy rates average 38.7%
- Daily rates average $110
Shoulder Season
- Revenue averages $1,146 per month
- Occupancy maintains around 39.0%
- Daily rates hold near $113
Low Season (July, August, September)
- Revenue drops to average $773 per month
- Occupancy decreases to average 21.9%
- Daily rates adjust to average $104
Seasonality Insights for Cha-am
- The Airbnb seasonality in Cha-am shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Cha-am's highest earning potential, with monthly revenues capable of climbing to $1,930, occupancy reaching a high of 52.3%, and ADRs peaking at $121.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $759, occupancy could drop to 21.3%, and ADRs may adjust down to $104.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Cha-am.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Cha-am seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Cha-am (2025)
Exploring the top neighborhoods for short-term rentals in Cha-am? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Cha-am Beach | Famous for its long beach and relaxed atmosphere, Cha-am Beach attracts both domestic and international tourists looking for sun and sand, making it an ideal location for Airbnb rentals. | Cha-am Beach, Cha-am Forest Park, Mrigadayavan Palace, Wat Neranchararam, Maruekhathaiyawan Palace, Nong Nooch Tropical Botanical Garden |
| Hua Hin | Just a short drive from Cha-am, Hua Hin is a popular tourist destination with a vibrant nightlife and numerous attractions, appealing to families and couples alike. | Hua Hin Beach, Night Market, Cicada Market, Vana Nava Water Jungle, Hua Hin Railway Station, Black Mountain Water Park |
| Khao Nang Panthurat Forest Park | This national park offers beautiful natural scenery and opportunities for hiking and exploring, attracting eco-tourists and nature lovers. | Khao Nang Panthurat, wildlife watching, hiking trails, nature photography opportunities |
| Khao Takiab | Known for its impressive hilltop temple and beach access, Khao Takiab offers stunning views and attracts visitors seeking a peaceful retreat. | Hua Hin Temple, Khao Takiab Beach, Buddha Mountain, local seafood restaurants, Wat Khao Takiab |
| Black Mountain | A premier golf destination with a beautiful landscape, it attracts golf enthusiasts and is ideal for vacation rentals for families and groups. | Black Mountain Golf Club, water parks, adventure activities, scenic views |
| Santorini Park | A unique shopping and entertainment park designed like a Greek island, attracts both families and tourists looking for a distinct experience. | themed attractions, shopping opportunities, restaurants, photo spots |
| Pechaburi City | Rich in Thai culture and history, offering more authentic experiences for travelers looking to explore beyond tourism hotspots. | Phra Nakhon Khiri Historical Park, Wat Mahathat, Thai Traditional Food Market, local temples, cultural festivals |
| Pranburi | Ideal for those seeking tranquility and nature, Pranburi is known for its beaches and nature parks, making it a great area for relaxation. | Pranburi Forest Park, Pak Nam Pran Beach, Khao Kalok, beautiful nature trails, local seafood markets |
Understanding Airbnb License Requirements & STR Laws in Cha-am (2025)
While Cha-am, Phetchaburi, Thailand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Cha-am to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Cha-am (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Cha-ambased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Côte By The Sea Huahin
Entire Place • 6 bedrooms
Blue Lagoon Hua Hin - Sea Renity Villa* (3BR)
Entire Place • 4 bedrooms
Beachfront Designer Apartment
Entire Place • 2 bedrooms
3 Bedrooms/Pet friendly, Party, Family, fast Wi-Fi
Entire Place • 3 bedrooms
Luxurious 6 Bedroom Mansion Close To Beach! (CAS)
Entire Place • 6 bedrooms
Poolvilla bluelagoon Sheraton HH
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Cha-am (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Cha-am based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Côte By The Sea | 1 | $43,130 | 10 | 4.80/5.0 |
| Chayuth | 1 | $25,412 | 39 | 4.77/5.0 |
| Sky | 1 | $19,033 | 51 | 4.98/5.0 |
| Virunya | 1 | $18,236 | 10 | 5.00/5.0 |
| Lazudi | 1 | $16,897 | 8 | 5.00/5.0 |
| Viren | 1 | $16,587 | 80 | 4.68/5.0 |
| Kanjana | 2 | $13,821 | 9 | 4.90/5.0 |
| Host #28195880 | 1 | $10,020 | 0 | 0.00/5.0 |
| Vijay | 1 | $9,479 | 107 | 4.74/5.0 |
| Host #24121145 | 1 | $8,657 | 2 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Cha-am.
Dive Deeper: Advanced Cha-am STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Cha-am. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCha-am Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Cha-am
- The Cha-am Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.1% of the 31 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Cha-am, Apartment/Condo properties are the most common (67.7%), reflecting the local real estate landscape.
- Houses represent a significant 29% portion, catering likely to families or larger groups.
- Smaller segments like others (combined 3.2%) offer potential for unique stay experiences.
Cha-am Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Cha-am
- The dominant room capacity in Cha-am is 1 bedroom listings, making up 45.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 74.2% of the active Airbnb listings in Cha-am, indicating a high concentration in these sizes.
Cha-am Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Cha-am
- The most common guest capacity trend in Cha-am vacation rentals is listings accommodating 4 guests (29%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Cha-am STR market, accounting for 51.6% of listings.
- 35.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Cha-am.
- On average, properties in Cha-am are equipped to host 4.6 guests.
Cha-am Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Cha-am
- The most common availability pattern in Cha-am falls within the 271-366 days range, representing 58.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Cha-am (41.9%), reflecting common guest stay durations or potential owner blocking patterns.
Cha-am Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
43.3% of total
2 Nights
7 listings
23.3% of total
3 Nights
3 listings
10% of total
4-6 Nights
3 listings
10% of total
7-29 Nights
3 listings
10% of total
30+ Nights
1 listings
3.3% of total
Key Insights
- The most prevalent minimum stay requirement in Cha-am is 1 Night, adopted by 43.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (66.6%) of the Cha-am Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 43.3% of Cha-am hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Cha-am.
Cha-am Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
8% of total
Flexible
4 listings
16% of total
Moderate
7 listings
28% of total
Firm
3 listings
12% of total
Strict
9 listings
36% of total
Cancellation Policy Insights for Cha-am
- The prevailing Airbnb cancellation policy trend in Cha-am is Strict, used by 36% of listings.
- There's a relatively balanced mix between guest-friendly (44.0%) and stricter (48.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 36% market standard in Cha-am.
- With 36% using Strict terms, this is a viable option in Cha-am, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Cha-am.
Cha-am STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Cha-am
- The overall average booking lead time for vacation rentals in Cha-am is 54 days.
- Guests book furthest in advance for stays during June (average 91 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (59 days avg.) sees the longest lead times, while Spring (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Cha-am.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 91 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 59 days) to capture early planners.
- Monitor your own booking lead times against these Cha-am averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Cha-am (2025)
Amenity Prevalence
Amenity Insights for Cha-am
- Essential amenities in Cha-am that guests expect include: Air conditioning, Free parking on premises, TV, Kitchen, Wifi, Hangers. Lacking these (any) could significantly impact bookings.
- Popular amenities like Pool, Essentials, Hair dryer are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Cha-am.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Cha-am: Air conditioning, Free parking on premises, TV, Kitchen, Wifi, Hangers.
- Prioritize adding missing essentials: Kitchen, Wifi, Hangers.
- Consider adding popular differentiators like Pool or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Cha-am to stay competitive.
Cha-am Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Cha-am
- The typical guest profile for Airbnb in Cha-am consists of predominantly international visitors (70%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Thai.
- Domestic travelers account for 29.6% of guests.
- Key international markets include Thailand (29.6%) and United States (13.6%).
- Top languages spoken are English (40.4%) followed by Thai (10.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United States.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Cha-am Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Hat Chao Samran | 14 | $1,981 | $507.96 | 24% |
| Na Chom Thian | 145 | $1,696 | $222.84 | 34% |
| Huai Yai | 24 | $1,599 | $318.51 | 30% |
| Bang Lamung | 16 | $1,586 | $275.95 | 24% |
| Nong Prue | 37 | $1,576 | $276.13 | 31% |
| Ban Nong Bua | 35 | $1,475 | $213.88 | 31% |
| Pattaya | 225 | $1,374 | $249.78 | 33% |
| Tambon Hua Hin | 17 | $1,268 | $182.16 | 37% |
| Ban Nong Hiang | 55 | $1,237 | $208.22 | 36% |
| Nong Pla Lai | 12 | $1,142 | $197.97 | 25% |