Mae Raem Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Chiang Mai Province, Thailand

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Mae Raem in 2025? Explore comprehensive Airbnb analytics for Mae Raem, Chiang Mai Province, Thailand to uncover income potential. This 2025 STR market report for Mae Raem, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Mae Raem, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mae Raem Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Mae Raem Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$91
The average rental revenue earned for an occupied room per day in Mae Raem.
Occupancy Rate(?)
26.7%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$6,668
Typical annual income for an Airbnb listing in Mae Raem. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
56.8%
Strong growth (56.8%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Mae Raem.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Mae Raem.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Mae Raem (2025)

Understanding the monthly revenue variations for Airbnb listings in Mae Raem is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mae Raem is typically May, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mae Raem across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,774+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,762 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $599 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $393, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Mae Raem

Mae Raem Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Mae Raem STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mae Raem:

  • Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 35% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 23%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Mae Raem

Average Daily Rate (ADR) Airbnb Trends in Mae Raem (2025)

Effective short term rental pricing strategy in Mae Raem involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mae Raem typically peaks in November and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $251+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $120 or more.
  • Typical properties (Median) charge around $68 per night.
  • Entry-level properties (Bottom 25%) earn around $37 per night.

Average Daily Rate (ADR) Trend by Month in Mae Raem

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Airbnb Seasonality Analysis & Trends in Mae Raem (2025)

Peak Season (May, June, January)
  • Revenue averages $3,406 per month
  • Occupancy rates average 45.2%
  • Daily rates average $108
Shoulder Season
  • Revenue averages $979 per month
  • Occupancy maintains around 23.6%
  • Daily rates hold near $108
Low Season (March, September, October)
  • Revenue drops to average $549 per month
  • Occupancy decreases to average 22.9%
  • Daily rates adjust to average $104

Seasonality Insights for Mae Raem

  • The Airbnb seasonality in Mae Raem shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Mae Raem's highest earning potential, with monthly revenues capable of climbing to $6,925, occupancy reaching a high of 83.9%, and ADRs peaking at $112.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $452, occupancy could drop to 12.5%, and ADRs may adjust down to $97.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mae Raem.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Mae Raem seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Mae Raem (2025)

Exploring the top neighborhoods for short-term rentals in Mae Raem? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Mae Raem
A serene and picturesque location in Northern Thailand, Mae Raem is known for its lush landscapes, natural beauty, and tranquil atmosphere. It's ideal for tourists seeking relaxation and connection with nature, making it a prime spot for short-term rentals.
Queen Sirikit Botanic Garden, Elephant PooPooPaper Park, Mae Ngat Dam, Doi Suthep-Pui National Park, Local hill tribe villages, Natural hot springs
Ban Pong
Close to Mae Raem, Ban Pong offers a rural charm with stunning views of rice paddies and mountains. It's perfect for those who wish to experience authentic Thai life and culture while being close to nature and outdoor activities.
Ban Pong Riverside, Rice fields tours, Mountain biking trails, Local markets, Waterfalls, Lanna Thai cooking classes
Huai Kaew
This area is famous for its beautiful waterfall and lush greenery. Huai Kaew attracts nature lovers and adventure seekers, making it a desirable spot for vacationers looking for outdoor experiences.
Huai Kaew Waterfall, Forest hiking trails, Natural parks, Bird watching, Camping spots
Nong Hoi
Nong Hoi combines the beauty of Mae Raem with proximity to urban Chiang Mai. It's great for guests who want a countryside experience without straying too far from city amenities.
Farm stays, Cultural experiences, Chiang Mai Night Bazaar, Local art galleries, Cooking schools
San Sai
San Sai offers a unique blend of cultural charm and scenic landscape. It retains much of its traditional atmosphere, appealing to those interested in Thai culture and history.
Ancient temples, Local handicrafts, Scenic views, Thai community events, Eco-tourism experiences
Sankamphaeng
This area is known for its hot springs and traditional pottery. Guests can enjoy relaxing in hot springs or exploring local arts and crafts.
San Kamphaeng Hot Springs, Pottery workshops, Spa treatments, Traditional Thai massage, Natural scenery
Doi Saket
Lush hills and a more tranquil setting make Doi Saket a great escape from the bustling city life, while also being close to various attractions and cultural experiences.
Doi Saket Hot Springs, Temples, Local markets, Nature trails, Coffee plantations
Phrao
Phrao is a more remote area that offers a unique glimpse into traditional Thai life. It's less touristic and ideal for those seeking authenticity and exploration of less traveled paths.
Scenic countryside, Organic farms, Village festivals, Eco-tourism, Cultural workshops

Understanding Airbnb License Requirements & STR Laws in Mae Raem (2025)

While Mae Raem, Chiang Mai Province, Thailand currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mae Raem to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Mae Raem (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Mae Raembased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Forest & House 5BR cozy Villa Uphill Maerim

Forest & House 5BR cozy Villa Uphill Maerim

Entire Place • 5 bedrooms

$66,783
Revenue
33.0%
Occupancy
$452.63
Daily Rate
Saltwater Pool Villa - FREE Motorbike - Mae Rim

Saltwater Pool Villa - FREE Motorbike - Mae Rim

Entire Place • 2 bedrooms

$22,583
Revenue
68.0%
Occupancy
$93.73
Daily Rate
2 Bed Garden Villa in Thai Countryside

2 Bed Garden Villa in Thai Countryside

Entire Place • 2 bedrooms

$8,488
Revenue
44.8%
Occupancy
$134.32
Daily Rate
Relax in paradise at Mae Nai Garden

Relax in paradise at Mae Nai Garden

Entire Place • 1 bedroom

$4,121
Revenue
32.1%
Occupancy
$73.58
Daily Rate
Mae Rim Cozy House

Mae Rim Cozy House

Entire Place • 1 bedroom

$3,867
Revenue
12.0%
Occupancy
$201.74
Daily Rate
Another villa in Mae Rim paradise

Another villa in Mae Rim paradise

Entire Place • 1 bedroom

$3,617
Revenue
49.6%
Occupancy
$61.99
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Mae Raem (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Mae Raem based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Axelrod Phakin1$66,78345.00/5.0
Sirapatson1$22,583464.98/5.0
Ian3$16,226534.98/5.0
Host #2499985901$3,86710.00/5.0
Host #455944373$3,35200.00/5.0
Wattana5$2,833244.98/5.0
Host #2481203751$2,33500.00/5.0
Wipavaris1$866115.00/5.0
Poon1$855274.96/5.0
Host #4055662301$32920.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mae Raem.

Dive Deeper: Advanced Mae Raem STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mae Raem. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Mae Raem Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Mae Raem

  • The Mae Raem Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 61.1% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 38.9% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Mae Raem, House properties are the most common (72.2%), reflecting the local real estate landscape.
  • Houses represent a significant 72.2% portion, catering likely to families or larger groups.
  • The presence of 16.7% Hotel/Boutique listings indicates integration with traditional hospitality.

Mae Raem Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Mae Raem

  • The dominant room capacity in Mae Raem is 1 bedroom listings, making up 55.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 72.3% of the active Airbnb listings in Mae Raem, indicating a high concentration in these sizes.
  • With over half the market (55.6%) consisting of studios or 1-bedroom units, Mae Raem is particularly well-suited for individuals or couples.

Mae Raem Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Mae Raem

  • The most common guest capacity trend in Mae Raem vacation rentals is listings accommodating 2 guests (44.4%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Mae Raem STR market, accounting for 61.1% of listings.
  • A significant 44.4% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Mae Raem.
  • 16.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mae Raem.
  • On average, properties in Mae Raem are equipped to host 2.9 guests.

Mae Raem Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Mae Raem

  • The most common availability pattern in Mae Raem falls within the 271-366 days range, representing 88.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Mae Raem (55.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Mae Raem Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (55.6%)

1 Night

10 listings

55.6% of total

2 Nights (22.2%)

2 Nights

4 listings

22.2% of total

3 Nights (22.2%)

3 Nights

4 listings

22.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Mae Raem is 1 Night, adopted by 55.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (77.8%) of the Mae Raem Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 55.6% of Mae Raem hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mae Raem.

Mae Raem Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (8.3%)

Flexible

1 listings

8.3% of total

Moderate (50%)

Moderate

6 listings

50% of total

Firm (8.3%)

Firm

1 listings

8.3% of total

Strict (33.3%)

Strict

4 listings

33.3% of total

Cancellation Policy Insights for Mae Raem

  • The prevailing Airbnb cancellation policy trend in Mae Raem is Moderate, used by 50% of listings.
  • There's a relatively balanced mix between guest-friendly (58.3%) and stricter (41.6%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 50% market standard in Mae Raem.
  • With 33.3% using Strict terms, this is a viable option in Mae Raem, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Mae Raem.

Mae Raem STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Mae Raem

  • The overall average booking lead time for vacation rentals in Mae Raem is 37 days.
  • Guests book furthest in advance for stays during October (average 135 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 9 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (70 days avg.) sees the longest lead times, while Summer (30 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Mae Raem.
  • For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 135 days out to capitalize on advance planning.
  • During June, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
  • Target marketing efforts for the Fall season well in advance (at least 70 days) to capture early planners.
  • Monitor your own booking lead times against these Mae Raem averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Mae Raem (2025)

Amenity Prevalence

Amenity Insights for Mae Raem

  • Essential amenities in Mae Raem that guests expect include: Free parking on premises, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Hot water, Air conditioning are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Mae Raem.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Mae Raem: Free parking on premises, Wifi.
  • Consider adding popular differentiators like Essentials or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Mae Raem to stay competitive.

Mae Raem Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Mae Raem

  • The typical guest profile for Airbnb in Mae Raem consists of predominantly international visitors (97%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 3.5% of guests.
  • Key international markets include United Kingdom (12.3%) and France (10.5%).
  • Top languages spoken are English (42.1%) followed by French (11.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Mae Raem Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Don Keow Village18$2,098$171.4646%
Ban Tong Kai10$1,750$221.3736%
Ban Ko Klang12$1,554$173.1336%
San Phra Net28$1,391$131.1639%
Ban Rong Ruea Kham25$1,110$131.8536%
Mae Rim15$1,066$161.7030%
Ban Pa Daet Tai14$1,024$136.1640%
Chiang Dao35$963$193.1325%
Nong Phueng26$891$100.4641%
Nong Hoi235$877$63.8852%

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