Pilar de la Horadada Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Valencian Community, Spain

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Pilar de la Horadada in 2025? Explore comprehensive Airbnb analytics for Pilar de la Horadada, Valencian Community, Spain to uncover income potential. This 2025 STR market report for Pilar de la Horadada, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 341 active listings.

Whether you're considering an Airbnb investment in Pilar de la Horadada, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pilar de la Horadada Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Pilar de la Horadada Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$131
The average rental revenue earned for an occupied room per day in Pilar de la Horadada.
Occupancy Rate(?)
43.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,569
Typical annual income for an Airbnb listing in Pilar de la Horadada. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
15.2%
Strong growth (15.2%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Pilar de la Horadada.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Pilar de la Horadada.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
341
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Pilar de la Horadada (2025)

Understanding the monthly revenue variations for Airbnb listings in Pilar de la Horadada is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pilar de la Horadada is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pilar de la Horadada across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,519+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,306 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,446 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $759, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Pilar de la Horadada

Pilar de la Horadada Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Pilar de la Horadada STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pilar de la Horadada:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 38%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Pilar de la Horadada

Average Daily Rate (ADR) Airbnb Trends in Pilar de la Horadada (2025)

Effective short term rental pricing strategy in Pilar de la Horadada involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pilar de la Horadada typically peaks in August and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $207+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $150 or more.
  • Typical properties (Median) charge around $110 per night.
  • Entry-level properties (Bottom 25%) earn around $84 per night.

Average Daily Rate (ADR) Trend by Month in Pilar de la Horadada

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Airbnb Seasonality Analysis & Trends in Pilar de la Horadada (2025)

Peak Season (August, July, June)
  • Revenue averages $3,022 per month
  • Occupancy rates average 56.9%
  • Daily rates average $145
Shoulder Season
  • Revenue averages $1,587 per month
  • Occupancy maintains around 37.9%
  • Daily rates hold near $127
Low Season (January, February, March)
  • Revenue drops to average $881 per month
  • Occupancy decreases to average 27.7%
  • Daily rates adjust to average $116

Seasonality Insights for Pilar de la Horadada

  • The Airbnb seasonality in Pilar de la Horadada shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Pilar de la Horadada's highest earning potential, with monthly revenues capable of climbing to $3,692, occupancy reaching a high of 68.4%, and ADRs peaking at $149.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $790, occupancy could drop to 26.2%, and ADRs may adjust down to $116.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pilar de la Horadada.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Pilar de la Horadada seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Pilar de la Horadada (2025)

Exploring the top neighborhoods for short-term rentals in Pilar de la Horadada? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Playa de las Higuericas
A beautiful beach area known for its crystal-clear waters and soft sands. Ideal for families and tourists looking for a sunny getaway with various nearby amenities.
Las Higuericas Beach, Water sports activities, Beachside restaurants, Nearby golf courses
Punta Prima
A popular coastal neighborhood with a relaxed atmosphere, known for its stunning views and easy access to the sea. Great for vacation rentals due to its tourist appeal.
Punta Prima Beach, Cabo Roig Beach, Local seafood restaurants, Shopping centers, Water parks nearby
Torrevieja
A bustling coastal town with a vibrant promenade and diverse attractions. Perfect for visitors looking for nightlife, dining, and beach activities.
Torrevieja Salt Lagoon, Aquopolis Water Park, Shopping areas, Nightlife spots, Cultural festivals
Los Naufragos Beach
Known for its softer sand and family-friendly environment. A tranquil escape that attracts beachgoers and nature lovers alike.
Los Naufragos Beach, Scenic coastal walks, Nearby parks, Local markets
La Zenia
Famous for its beach and shopping center, La Zenia attracts tourists seeking both relaxation and shopping experiences. A prime location for vacation rentals.
La Zenia Beach, La Zenia Boulevard Shopping Center, Local eateries, Golf courses
Cabo Roig
A charming coastal village with stunning beaches and a variety of dining options. Popular for its picturesque views and vacation accommodations.
Cabo Roig Beach, Cabo Roig Strip (restaurants and bars), Walking trails, Marinas
Los Altos
A residential area that has become popular with expatriates and tourists alike. Offers a mix of tranquility and access to beaches and amenities.
Nearby beaches, Community parks, Local shops, Restaurants
San Pedro del Pinatar
Known for its natural parks and salt flats, this area offers unique landscapes and a variety of outdoor activities. Great for eco-tourism.
Salinas de San Pedro, Natural Parks, Beaches, Water sports, Local festivals

Understanding Airbnb License Requirements & STR Laws in Pilar de la Horadada (2025)

With 30% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Pilar de la Horadada. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pilar de la Horadada to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 30% licensed listings)

Top Performing Airbnb Properties in Pilar de la Horadada (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Pilar de la Horadadabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Paradise Palms by Fidalsa

Paradise Palms by Fidalsa

Entire Place • 5 bedrooms

$71,864
Revenue
34.9%
Occupancy
$479.45
Daily Rate
Luxury villa with pool in Torre de la Horadada

Luxury villa with pool in Torre de la Horadada

Entire Place • 3 bedrooms

$70,687
Revenue
77.2%
Occupancy
$218.88
Daily Rate
Villa Alejandra 52

Villa Alejandra 52

Entire Place • 3 bedrooms

$64,942
Revenue
66.2%
Occupancy
$215.70
Daily Rate
Villa near the sea

Villa near the sea

Entire Place • 3 bedrooms

$57,262
Revenue
42.2%
Occupancy
$214.59
Daily Rate
Villa Reina Costa Blanca Zuid

Villa Reina Costa Blanca Zuid

Entire Place • 4 bedrooms

$52,828
Revenue
46.5%
Occupancy
$338.57
Daily Rate
A modern villa with pool and SEA VIEW

A modern villa with pool and SEA VIEW

Entire Place • 3 bedrooms

$51,388
Revenue
40.6%
Occupancy
$217.56
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Pilar de la Horadada (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Pilar de la Horadada based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Celine20$625,8834944.87/5.0
Holiday Trip Spain11$145,433873.42/5.0
Remco J.10$95,921683.83/5.0
Mark4$91,3541124.96/5.0
Fidalsaholidays2$88,046132.00/5.0
Natali3$71,140223.33/5.0
Anastasiya6$67,570543.98/5.0
Zapinvest Holiday4$65,389244.33/5.0
Antonio5$60,431803.98/5.0
Ray1$52,82855.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pilar de la Horadada.

Dive Deeper: Advanced Pilar de la Horadada STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pilar de la Horadada. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Pilar de la Horadada Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Pilar de la Horadada

  • The Pilar de la Horadada Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.9% of the 341 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Pilar de la Horadada, Apartment/Condo properties are the most common (63.9%), reflecting the local real estate landscape.
  • Houses represent a significant 33.7% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, hotel/boutique, others, unique stays (combined 2.4%) offer potential for unique stay experiences.

Pilar de la Horadada Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Pilar de la Horadada

  • The dominant room capacity in Pilar de la Horadada is 2 bedrooms listings, making up 55.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 80.9% of the active Airbnb listings in Pilar de la Horadada, indicating a high concentration in these sizes.
  • A significant 33.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Pilar de la Horadada.

Pilar de la Horadada Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Pilar de la Horadada

  • The most common guest capacity trend in Pilar de la Horadada vacation rentals is listings accommodating 4 guests (40.5%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Pilar de la Horadada STR market, accounting for 71.6% of listings.
  • 43.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pilar de la Horadada.
  • On average, properties in Pilar de la Horadada are equipped to host 5.1 guests.

Pilar de la Horadada Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Pilar de la Horadada

  • The most common availability pattern in Pilar de la Horadada falls within the 271-366 days range, representing 51.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Pilar de la Horadada (33.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 16.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Pilar de la Horadada Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (7.4%)

1 Night

23 listings

7.4% of total

2 Nights (9.3%)

2 Nights

29 listings

9.3% of total

3 Nights (21.2%)

3 Nights

66 listings

21.2% of total

4-6 Nights (41.2%)

4-6 Nights

128 listings

41.2% of total

7-29 Nights (13.2%)

7-29 Nights

41 listings

13.2% of total

30+ Nights (7.7%)

30+ Nights

24 listings

7.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Pilar de la Horadada is 4-6 Nights, adopted by 41.2% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (16.7%), suggesting hosts prefer slightly longer bookings to optimize turnover.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 41.2% of Pilar de la Horadada hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.4% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 7.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pilar de la Horadada.

Pilar de la Horadada Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

10 listings

4.1% of total

Super Strict 30 Days

6 listings

2.4% of total

Flexible (11.8%)

Flexible

29 listings

11.8% of total

Moderate (25.6%)

Moderate

63 listings

25.6% of total

Firm (22%)

Firm

54 listings

22% of total

Strict (34.1%)

Strict

84 listings

34.1% of total

Cancellation Policy Insights for Pilar de la Horadada

  • The prevailing Airbnb cancellation policy trend in Pilar de la Horadada is Strict, used by 34.1% of listings.
  • A majority (56.1%) of hosts in Pilar de la Horadada utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 34.1% market standard in Pilar de la Horadada.
  • With 34.1% using Strict terms, this is a viable option in Pilar de la Horadada, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Pilar de la Horadada.

Pilar de la Horadada STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Pilar de la Horadada

  • The overall average booking lead time for vacation rentals in Pilar de la Horadada is 72 days.
  • Guests book furthest in advance for stays during July (average 133 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 58 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (111 days avg.) sees the longest lead times, while Winter (61 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (72 days) as a baseline for your pricing and availability strategy in Pilar de la Horadada.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 133 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 111 days) to capture early planners.
  • Monitor your own booking lead times against these Pilar de la Horadada averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Pilar de la Horadada (2025)

Amenity Prevalence

Amenity Insights for Pilar de la Horadada

  • Essential amenities in Pilar de la Horadada that guests expect include: Washer, Kitchen, TV, Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Pilar de la Horadada: Washer, Kitchen, TV, Wifi, Air conditioning.
  • Prioritize adding missing essentials: Washer, Kitchen, TV, Wifi, Air conditioning.
  • Consider adding popular differentiators like Heating or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Pilar de la Horadada to stay competitive.

Pilar de la Horadada Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Pilar de la Horadada

  • The typical guest profile for Airbnb in Pilar de la Horadada consists of predominantly international visitors (66%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 34.2% of guests.
  • Key international markets include Spain (34.2%) and United Kingdom (21.8%).
  • Top languages spoken are English (40.1%) followed by Spanish (19.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Pilar de la Horadada Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sella13$2,052$191.2843%
Mutxamel91$1,899$190.3343%
Agost11$1,887$169.8534%
Benissa500$1,842$263.4239%
Teulada658$1,819$276.4842%
Xàbia / Jávea1,732$1,728$248.3642%
el Campello911$1,719$168.0049%
Polop55$1,713$238.5940%
Callosa d'en Sarrià30$1,692$225.3138%
Altea894$1,657$185.1844%

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