la Nucia Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Valencian Community, Spain

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in la Nucia in 2025? Explore comprehensive Airbnb analytics for la Nucia, Valencian Community, Spain to uncover income potential. This 2025 STR market report for la Nucia, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 49 active listings.

Whether you're considering an Airbnb investment in la Nucia, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the la Nucia Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key la Nucia Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$184
The average rental revenue earned for an occupied room per day in la Nucia.
Occupancy Rate(?)
42.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$15,600
Typical annual income for an Airbnb listing in la Nucia. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
1.4%
Positive growth (1.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in la Nucia.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in la Nucia.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
49
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in la Nucia (2025)

Understanding the monthly revenue variations for Airbnb listings in la Nucia is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in la Nucia is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in la Nucia across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,265+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,822 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,529 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $782, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in la Nucia

la Nucia Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the la Nucia STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in la Nucia:

  • Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in la Nucia

Average Daily Rate (ADR) Airbnb Trends in la Nucia (2025)

Effective short term rental pricing strategy in la Nucia involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in la Nucia typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $335+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $251 or more.
  • Typical properties (Median) charge around $143 per night.
  • Entry-level properties (Bottom 25%) earn around $86 per night.

Average Daily Rate (ADR) Trend by Month in la Nucia

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Airbnb Seasonality Analysis & Trends in la Nucia (2025)

Peak Season (August, July, June)
  • Revenue averages $3,400 per month
  • Occupancy rates average 49.1%
  • Daily rates average $227
Shoulder Season
  • Revenue averages $1,792 per month
  • Occupancy maintains around 34.7%
  • Daily rates hold near $201
Low Season (January, February, March)
  • Revenue drops to average $1,075 per month
  • Occupancy decreases to average 29.8%
  • Daily rates adjust to average $156

Seasonality Insights for la Nucia

  • The Airbnb seasonality in la Nucia shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases la Nucia's highest earning potential, with monthly revenues capable of climbing to $4,217, occupancy reaching a high of 61.9%, and ADRs peaking at $230.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,023, occupancy could drop to 25.8%, and ADRs may adjust down to $155.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in la Nucia.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these la Nucia seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in la Nucia (2025)

Exploring the top neighborhoods for short-term rentals in la Nucia? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
La Nucía Centro
The heart of La Nucía with local shops, restaurants, and vibrant community life. Ideal for those looking to experience authentic Spanish culture while being close to attractions.
La Nucía Town Hall, Cala de Finestrat Beach, local tapas bars, Costa Blanca golf courses, La Nucía Sports City
Cala de Finestrat
A beachfront area that is popular for its beautiful beaches and proximity to water activities. Perfect for tourists looking for sun and sea.
Finestrat Beach, Water sports, Promenade with restaurants, Beach bars, Ocean views
Polop
Nearby Polop offers a picturesque village atmosphere with stunning views and hiking opportunities. A charming spot for guests looking for tranquility and nature.
Polop Castle, Fountain of the 100 Pipes, Natural parks, Hiking trails, Local artisan shops
Altea
Just a short drive from La Nucía, Altea is renowned for its quaint charm, beautiful old town and coastline. Ideal for cultural tourism and relaxation.
Altea Old Town, Mediterranean beaches, Art galleries, Restaurants with sea views, Traditional markets
Benidorm
Famous for its skyscrapers and nightlife, Benidorm is a major tourist destination that attracts visitors year-round. Great for vibrant vacation rentals.
Levante Beach, Benidorm Palace, Theme parks (Terra Mítica), Night clubs, Shopping areas
La Nucía Hills
This area features luxury villas and beautiful views over the Mediterranean. Attracts families and travelers seeking a peaceful retreat.
Hiking trails, Private villas, Stunning views, Luxury amenities, Serene environment
L'Alfàs del Pi
A nearby coastal town known for its diverse community and beautiful beaches. Offers a mix of local culture and tourist-friendly options.
Albir Beach, Natural Park of Serra Gelada, Local festivals, Restaurant scene, Cultural events
El Albir
This popular beach area provides a relaxed atmosphere and stunning landscapes. Perfect for families and nature lovers looking for a vacation spot.
Albir Beach, Senia del Barranc Beach, Cultural center, Hiking routes, Scenic promenades

Understanding Airbnb License Requirements & STR Laws in la Nucia (2025)

With 22% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in la Nucia. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for la Nucia to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 22% licensed listings)

Top Performing Airbnb Properties in la Nucia (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in la Nuciabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Panama

Casa Panama

Entire Place • 4 bedrooms

$49,572
Revenue
62.8%
Occupancy
$271.13
Daily Rate
Villa Mariposa - Altea

Villa Mariposa - Altea

Entire Place • 3 bedrooms

$42,326
Revenue
92.0%
Occupancy
$266.23
Daily Rate
Velovilla La Nucia

Velovilla La Nucia

Entire Place • 5 bedrooms

$38,526
Revenue
54.5%
Occupancy
$272.14
Daily Rate
Villa de montagne à  10 minutes de Bénidorm

Villa de montagne à 10 minutes de Bénidorm

Entire Place • 3 bedrooms

$33,903
Revenue
56.7%
Occupancy
$509.69
Daily Rate
Villa Athens

Villa Athens

Entire Place • 6 bedrooms

$31,835
Revenue
62.1%
Occupancy
$383.29
Daily Rate
Pension "Plaza Mayor"
Apartments 4 you 
La Nucia

Pension "Plaza Mayor" Apartments 4 you La Nucia

Private Room • 5 bedrooms

$30,894
Revenue
34.7%
Occupancy
$222.88
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in la Nucia (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in la Nucia based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Host #5663415131$49,57255.00/5.0
Paul1$42,32695.00/5.0
Mario1$38,526414.56/5.0
Nino - Interhome Group3$36,791203.12/5.0
Host #2892507671$33,90300.00/5.0
La Luna2$33,528454.82/5.0
Cornelius1$31,835384.79/5.0
Bärbel1$30,89445.00/5.0
Elisabeth1$29,992104.90/5.0
Maitane - Interhome Group1$29,30664.50/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in la Nucia.

Dive Deeper: Advanced la Nucia STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for la Nucia. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

la Nucia Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for la Nucia

  • The la Nucia Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.9% of the 49 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in la Nucia, House properties are the most common (71.4%), reflecting the local real estate landscape.
  • Houses represent a significant 71.4% portion, catering likely to families or larger groups.
  • The presence of 6.1% Hotel/Boutique listings indicates integration with traditional hospitality.

la Nucia Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for la Nucia

  • The dominant room capacity in la Nucia is 3 bedrooms listings, making up 24.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 46.9% of the active Airbnb listings in la Nucia, indicating a high concentration in these sizes.
  • A significant 59.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in la Nucia.

la Nucia Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for la Nucia

  • The most common guest capacity trend in la Nucia vacation rentals is listings accommodating 8+ guests (32.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the la Nucia STR market, accounting for 55.1% of listings.
  • 55.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in la Nucia.
  • On average, properties in la Nucia are equipped to host 5.4 guests.

la Nucia Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for la Nucia

  • The most common availability pattern in la Nucia falls within the 271-366 days range, representing 61.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 91.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in la Nucia (38.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 8.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

la Nucia Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13%)

1 Night

6 listings

13% of total

2 Nights (13%)

2 Nights

6 listings

13% of total

3 Nights (19.6%)

3 Nights

9 listings

19.6% of total

4-6 Nights (28.3%)

4-6 Nights

13 listings

28.3% of total

7-29 Nights (15.2%)

7-29 Nights

7 listings

15.2% of total

30+ Nights (10.9%)

30+ Nights

5 listings

10.9% of total

Key Insights

  • The most prevalent minimum stay requirement in la Nucia is 4-6 Nights, adopted by 28.3% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (10.9%) caters to monthly stays (30+ nights) in la Nucia, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 28.3% of la Nucia hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 10.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in la Nucia.

la Nucia Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

2.7% of total

Flexible (18.9%)

Flexible

7 listings

18.9% of total

Moderate (16.2%)

Moderate

6 listings

16.2% of total

Firm (35.1%)

Firm

13 listings

35.1% of total

Strict (27%)

Strict

10 listings

27% of total

Cancellation Policy Insights for la Nucia

  • The prevailing Airbnb cancellation policy trend in la Nucia is Firm, used by 35.1% of listings.
  • A majority (62.1%) of hosts in la Nucia utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 35.1% market standard in la Nucia.
  • Regularly review your cancellation policy against competitors and market demand shifts in la Nucia.

la Nucia STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for la Nucia

  • The overall average booking lead time for vacation rentals in la Nucia is 59 days.
  • Guests book furthest in advance for stays during May (average 100 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 28 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (90 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in la Nucia.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 100 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 90 days) to capture early planners.
  • Monitor your own booking lead times against these la Nucia averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in la Nucia (2025)

Amenity Prevalence

Amenity Insights for la Nucia

  • Essential amenities in la Nucia that guests expect include: Kitchen, Wifi, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Pool, Washer are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in la Nucia.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for la Nucia: Kitchen, Wifi, Hot water.
  • Prioritize adding missing essentials: Wifi, Hot water.
  • Consider adding popular differentiators like Heating or Pool to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in la Nucia to stay competitive.

la Nucia Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for la Nucia

  • The typical guest profile for Airbnb in la Nucia consists of a mix of domestic (40%) and international guests, with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 40.3% of guests.
  • Key international markets include Spain (40.3%) and United Kingdom (15.5%).
  • Top languages spoken are English (35.4%) followed by Spanish (25.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the la Nucia Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Macastre13$2,924$296.9342%
Corbera13$2,721$206.8741%
Bétera31$2,711$222.7746%
l'Eliana33$2,510$298.4543%
San Antonio de Benagéber11$2,374$335.5540%
Manises25$2,352$175.7138%
Olocau11$2,245$308.2236%
Alboraia / Alboraya272$2,220$186.0549%
la Pobla de Vallbona27$2,163$193.6949%
Riba-roja de Túria21$2,132$221.0341%

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