Logroño Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Rioja, Spain
Is Airbnb profitable in Logroño in 2025? Explore comprehensive Airbnb analytics for Logroño, Rioja, Spain to uncover income potential. This 2025 STR market report for Logroño, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 420 active listings.
Whether you're considering an Airbnb investment in Logroño, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Logroño Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Logroño Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Logroño (2025)
Understanding the monthly revenue variations for Airbnb listings in Logroño is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Logroño is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Logroño across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,450+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,421 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,529 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $926, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Logroño
Logroño Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Logroño STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Logroño:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Logroño
Average Daily Rate (ADR) Airbnb Trends in Logroño (2025)
Effective short term rental pricing strategy in Logroño involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Logroño typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $211+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $157 or more.
- Typical properties (Median) charge around $115 per night.
- Entry-level properties (Bottom 25%) earn around $82 per night.
Average Daily Rate (ADR) Trend by Month in Logroño
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Airbnb Seasonality Analysis & Trends in Logroño (2025)
Peak Season (May, August, June)
- Revenue averages $2,265 per month
- Occupancy rates average 49.8%
- Daily rates average $130
Shoulder Season
- Revenue averages $1,860 per month
- Occupancy maintains around 44.1%
- Daily rates hold near $132
Low Season (January, February, March)
- Revenue drops to average $1,272 per month
- Occupancy decreases to average 32.5%
- Daily rates adjust to average $125
Seasonality Insights for Logroño
- The Airbnb seasonality in Logroño shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Logroño's highest earning potential, with monthly revenues capable of climbing to $2,382, occupancy reaching a high of 56.0%, and ADRs peaking at $139.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,165, occupancy could drop to 29.1%, and ADRs may adjust down to $123.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Logroño.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Logroño seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Logroño (2025)
Exploring the top neighborhoods for short-term rentals in Logroño? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Old Town | Historic center of Logroño, perfect for tourists interested in culture and history. Offers a vibrant atmosphere with plenty of tapas bars and local shops. | Concatedral de Santa María de la Redonda, Plaza del Mercado, Calle Laurel, Museo de La Rioja, Parque del Ebro, Puente de Piedra |
| Calle Laurel | Famous street known for its tapas bars and nightlife. A hotspot for both locals and tourists seeking to enjoy Logroño's culinary scene. | Tapas bars, Local restaurants, Nightlife spots, Cultural events |
| Rioja Wine Region | Surrounding area renowned for its vineyards and wineries. Ideal for wine enthusiasts and those interested in experiencing the local winemaking culture. | Bodegas de Rioja, Wine tours, Winery tastings, Rural landscapes |
| Mercado de Abastos | Local market with fresh produce and a taste of local life. A great place for foodies and those wanting to experience the local gastronomy. | Fresh food stalls, Local produce, Gastronomy experiences |
| Ebro Park | Beautiful riverside park perfect for nature lovers and families. Ideal for relaxation and outdoor activities. | Walking trails, Picnic areas, Scenic views of the Ebro River |
| Catedral de Santa María | This stunning cathedral is a key architectural site in Logroño. Attracts visitors interested in architecture and history. | Architectural tours, Historic site visits, Cultural performances |
| San Bernando | Emerging neighborhood with a mix of residential and commercial areas. Attracting young professionals and families. | Local shops, Cafés, Community events |
| Logroño City Center | The main commercial area with shops, restaurants, and public services. Convenient for travelers needing easy access to amenities. | Shopping centers, Cafés and restaurants, Cultural spots |
Understanding Airbnb License Requirements & STR Laws in Logroño (2025)
Yes, Logroño, Rioja, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Logroño to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 54% licensed listings)
Top Performing Airbnb Properties in Logroño (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Logroñobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
SAN ANTON, tranquility in the heart of Logroño
Entire Place • 4 bedrooms
Central house. Duquesa 32, one parking place
Entire Place • 4 bedrooms
4 rooms in the heart of downtown
Entire Place • 4 bedrooms
Casa Zarcillo
Entire Place • 4 bedrooms
Modern apartment in the center of Logroño
Entire Place • 4 bedrooms
The Green Gate of Portales
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Logroño (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Logroño based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Susana | 18 | $414,850 | 348 | 4.75/5.0 |
| Clabao | 10 | $234,755 | 136 | 4.35/5.0 |
| David | 12 | $222,263 | 897 | 4.45/5.0 |
| Familia | 5 | $179,286 | 349 | 4.83/5.0 |
| Apartamentos Logroño Rentals S | 5 | $170,108 | 45 | 4.75/5.0 |
| Paco | 6 | $141,413 | 328 | 4.92/5.0 |
| Apartamentos | 8 | $132,644 | 392 | 4.81/5.0 |
| Pablo | 7 | $122,844 | 446 | 4.77/5.0 |
| Tania | 3 | $121,181 | 40 | 4.80/5.0 |
| Carolina | 4 | $106,785 | 204 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Logroño.
Dive Deeper: Advanced Logroño STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Logroño. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLogroño Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Logroño
- The Logroño Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.5% of the 420 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Logroño, Apartment/Condo properties are the most common (91.7%), reflecting the local real estate landscape.
- Smaller segments like house, hotel/boutique, outdoor/unique, others (combined 8.3%) offer potential for unique stay experiences.
Logroño Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Logroño
- The dominant room capacity in Logroño is 2 bedrooms listings, making up 31.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 59.8% of the active Airbnb listings in Logroño, indicating a high concentration in these sizes.
- A significant 33.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Logroño.
Logroño Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Logroño
- The most common guest capacity trend in Logroño vacation rentals is listings accommodating 4 guests (28.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Logroño STR market, accounting for 52.1% of listings.
- 46.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Logroño.
- On average, properties in Logroño are equipped to host 5.0 guests.
Logroño Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Logroño
- The most common availability pattern in Logroño falls within the 181-270 days range, representing 45.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 70.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Logroño (46.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 31.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Logroño Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
105 listings
26.2% of total
2 Nights
208 listings
51.9% of total
3 Nights
15 listings
3.7% of total
4-6 Nights
4 listings
1% of total
7-29 Nights
3 listings
0.7% of total
30+ Nights
66 listings
16.5% of total
Key Insights
- The most prevalent minimum stay requirement in Logroño is 2 Nights, adopted by 51.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (78.1%) of the Logroño Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (16.5%) caters to monthly stays (30+ nights) in Logroño, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 51.9% of Logroño hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 16.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Logroño.
Logroño Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
78 listings
20.2% of total
Moderate
193 listings
50% of total
Firm
48 listings
12.4% of total
Strict
67 listings
17.4% of total
Cancellation Policy Insights for Logroño
- The prevailing Airbnb cancellation policy trend in Logroño is Moderate, used by 50% of listings.
- The market strongly favors guest-friendly terms, with 70.2% of listings offering Flexible or Moderate policies. This suggests guests in Logroño may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 50% market standard in Logroño.
- Regularly review your cancellation policy against competitors and market demand shifts in Logroño.
Logroño STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Logroño
- The overall average booking lead time for vacation rentals in Logroño is 44 days.
- Guests book furthest in advance for stays during May (average 65 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 34 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (56 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Logroño.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 65 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 56 days) to capture early planners.
- Monitor your own booking lead times against these Logroño averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Logroño (2025)
Amenity Prevalence
Amenity Insights for Logroño
- Essential amenities in Logroño that guests expect include: Heating, Kitchen, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Wifi, Essentials are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Logroño: Heating, Kitchen, TV.
- Prioritize adding missing essentials: Heating, Kitchen, TV.
- Consider adding popular differentiators like Hot water or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Logroño to stay competitive.
Logroño Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Logroño
- The typical guest profile for Airbnb in Logroño consists of a mix of domestic (63%) and international guests, often arriving from nearby Madrid, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 62.8% of guests.
- Key international markets include Spain (62.8%) and United States (8.9%).
- Top languages spoken are Spanish (35.8%) followed by English (35.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Madrid and Barcelona.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Logroño Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| San Sebastián | 1,426 | $3,546 | $262.81 | 49% |
| Gautegiz Arteaga | 21 | $2,865 | $293.66 | 38% |
| Labastida/Bastida | 11 | $2,662 | $268.80 | 34% |
| Barrika | 13 | $2,629 | $314.61 | 41% |
| Esteribar | 20 | $2,574 | $276.81 | 32% |
| Hernani | 11 | $2,572 | $345.16 | 40% |
| Sotosalbos | 10 | $2,467 | $316.62 | 25% |
| Dima | 11 | $2,422 | $332.91 | 42% |
| Larraun | 18 | $2,387 | $225.55 | 40% |
| Erandio | 16 | $2,361 | $164.90 | 56% |