Lorca Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Region of Murcia, Spain
Is Airbnb profitable in Lorca in 2025? Explore comprehensive Airbnb analytics for Lorca, Region of Murcia, Spain to uncover income potential. This 2025 STR market report for Lorca, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 54 active listings.
Whether you're considering an Airbnb investment in Lorca, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lorca Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Lorca Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Lorca (2025)
Understanding the monthly revenue variations for Airbnb listings in Lorca is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lorca is typically August, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lorca across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,216+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,556 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $802 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $353, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Lorca
Lorca Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Lorca STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lorca:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Lorca
Average Daily Rate (ADR) Airbnb Trends in Lorca (2025)
Effective short term rental pricing strategy in Lorca involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lorca typically peaks in December and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $281+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $172 or more.
- Typical properties (Median) charge around $98 per night.
- Entry-level properties (Bottom 25%) earn around $60 per night.
Average Daily Rate (ADR) Trend by Month in Lorca
Get Live Lorca Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Lorca (2025)
Peak Season (August, May, July)
- Revenue averages $1,834 per month
- Occupancy rates average 40.2%
- Daily rates average $147
Shoulder Season
- Revenue averages $1,408 per month
- Occupancy maintains around 31.8%
- Daily rates hold near $147
Low Season (January, February, October)
- Revenue drops to average $1,040 per month
- Occupancy decreases to average 28.2%
- Daily rates adjust to average $149
Seasonality Insights for Lorca
- The Airbnb seasonality in Lorca shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Lorca's highest earning potential, with monthly revenues capable of climbing to $1,889, occupancy reaching a high of 44.3%, and ADRs peaking at $153.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $875, occupancy could drop to 25.0%, and ADRs may adjust down to $142.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lorca.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Lorca seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Lorca (2025)
Exploring the top neighborhoods for short-term rentals in Lorca? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Center | Lorca's Historic Center is rich in culture and history, appealing to tourists interested in architecture and heritage. Close to museums, restaurants, and local shops. | Lorca Castle, Palacio de Guevara, Museo de Bordados, Casa de las Laboreras, Lorca's historical buildings |
| Sierra Espuña | A beautiful natural park ideal for outdoor activities, Sierra Espuña attracts nature lovers and hikers. Perfect for guests seeking tranquility and nature. | Sierra Espuña Regional Park, Hiking trails, Natural landscapes, Picnic areas, Biodiversity |
| Playas de Lorca | The coastline offers beautiful beaches and water activities, ideal for sun-seekers and families. Close proximity to the sea makes it attractive for summer tourism. | Playa de Calnegre, Playa de Percheles, Water sports, Beach bars, Coastal walks |
| Lorca University Campus | Home to a university, this area sees a steady influx of students and visiting academics, making it a good location for short-term rentals throughout the year. | Lorca University, Student accommodation, Cafés and bars, Cultural events |
| Los Cahorros | This area offers unique landscapes and is a popular spot for water sports and adventure activities. Attracts thrill-seekers and families. | Cahorros de Almadenes, Kayaking and rafting, Scenic trails, Natural pools |
| Cabo Cope | A scenic area known for its natural parks and beaches, appealing to eco-tourists and those interested in marine activities. Offers a quiet retreat from urban life. | Cabo Cope Natural Park, Diving spots, Secluded beaches, Wildlife watching |
| San Juan de los Terreros | A coastal area popular with families and tourists for its beaches and amenities. A great summer destination with plenty of activities. | San Juan Beach, Local shops and restaurants, Water sports, Family-friendly attractions |
| Lorca Golf Courses | With several golf courses in the vicinity, this area attracts golf enthusiasts looking for a peaceful retreat combined with leisure activities. | Lorca Golf Club, La Torre Golf Resort, Beautiful landscapes, Golf tournaments |
Understanding Airbnb License Requirements & STR Laws in Lorca (2025)
With 15% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Lorca. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lorca to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 15% licensed listings)
Top Performing Airbnb Properties in Lorca (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lorcabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa Rural La Fortaleza, cozy and extensive
Entire Place • 6 bedrooms
Finca Rural Las Monjas in Lorca
Entire Place • 10 bedrooms
Amazing apartment in Lorca with kitchenette
Entire Place • 3 bedrooms
Charming Home in Lorca.
Entire Place • 3 bedrooms
Casa Rural Atalaya-Coy
Entire Place • 3 bedrooms
Family Suite
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Lorca (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Lorca based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Antonio | 1 | $96,838 | 28 | 4.96/5.0 |
| Rosa | 1 | $50,415 | 3 | 5.00/5.0 |
| Lola | 4 | $43,374 | 5 | 1.06/5.0 |
| Host #154026618 | 1 | $35,353 | 1 | 0.00/5.0 |
| Bartolomé | 3 | $29,447 | 23 | 1.56/5.0 |
| Michael | 7 | $26,089 | 28 | 2.66/5.0 |
| Tamara | 1 | $25,670 | 17 | 4.82/5.0 |
| Holidu | 1 | $22,989 | 9 | 4.33/5.0 |
| Fabien | 3 | $17,547 | 261 | 4.61/5.0 |
| Salvador | 3 | $15,791 | 9 | 1.63/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lorca.
Dive Deeper: Advanced Lorca STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lorca. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLorca Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Lorca
- The Lorca Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 75.9% of the 54 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Lorca, Apartment/Condo properties are the most common (55.6%), reflecting the local real estate landscape.
- Houses represent a significant 25.9% portion, catering likely to families or larger groups.
- The presence of 9.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 1.9%) offer potential for unique stay experiences.
Lorca Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Lorca
- The dominant room capacity in Lorca is 1 bedroom listings, making up 38.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 57.4% of the active Airbnb listings in Lorca, indicating a high concentration in these sizes.
- A significant 35.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lorca.
Lorca Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Lorca
- The most common guest capacity trend in Lorca vacation rentals is listings accommodating 2 guests (24.1%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Lorca STR market, accounting for 46.3% of listings.
- 42.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lorca.
- On average, properties in Lorca are equipped to host 4.6 guests.
Lorca Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Lorca
- The most common availability pattern in Lorca falls within the 271-366 days range, representing 63% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Lorca (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Lorca Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
28 listings
56% of total
2 Nights
17 listings
34% of total
3 Nights
1 listings
2% of total
4-6 Nights
2 listings
4% of total
7-29 Nights
1 listings
2% of total
30+ Nights
1 listings
2% of total
Key Insights
- The most prevalent minimum stay requirement in Lorca is 1 Night, adopted by 56% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (90.0%) of the Lorca Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (2%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 56% of Lorca hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lorca.
Lorca Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
11 listings
36.7% of total
Moderate
9 listings
30% of total
Firm
5 listings
16.7% of total
Strict
5 listings
16.7% of total
Cancellation Policy Insights for Lorca
- The prevailing Airbnb cancellation policy trend in Lorca is Flexible, used by 36.7% of listings.
- There's a relatively balanced mix between guest-friendly (66.7%) and stricter (33.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 36.7% market standard in Lorca.
- Regularly review your cancellation policy against competitors and market demand shifts in Lorca.
Lorca STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Lorca
- The overall average booking lead time for vacation rentals in Lorca is 39 days.
- Guests book furthest in advance for stays during June (average 98 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (70 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Lorca.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 98 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 70 days) to capture early planners.
- Monitor your own booking lead times against these Lorca averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Lorca (2025)
Amenity Prevalence
Amenity Insights for Lorca
- Essential amenities in Lorca that guests expect include: Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, TV, Air conditioning are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Lorca: Kitchen, Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Washer or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Lorca to stay competitive.
Lorca Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Lorca
- The typical guest profile for Airbnb in Lorca consists of a mix of domestic (62%) and international guests, often arriving from nearby Murcia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 61.8% of guests.
- Key international markets include Spain (61.8%) and France (11.2%).
- Top languages spoken are Spanish (37.4%) followed by English (30.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Murcia and Madrid.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Lorca Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sella | 13 | $2,052 | $191.28 | 43% |
| Mutxamel | 91 | $1,899 | $190.33 | 43% |
| Agost | 11 | $1,887 | $169.85 | 34% |
| el Campello | 911 | $1,719 | $168.00 | 49% |
| Polop | 55 | $1,713 | $238.59 | 40% |
| Callosa d'en Sarrià | 30 | $1,692 | $225.31 | 38% |
| Altea | 894 | $1,657 | $185.18 | 44% |
| Benijófar | 24 | $1,647 | $165.65 | 50% |
| Monforte del Cid | 12 | $1,614 | $204.73 | 38% |
| l'Atzúbia | 17 | $1,591 | $234.43 | 47% |