Ultzama Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Iruñerria / Comarca de Pamplona, Spain

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Ultzama in 2025? Explore comprehensive Airbnb analytics for Ultzama, Iruñerria / Comarca de Pamplona, Spain to uncover income potential. This 2025 STR market report for Ultzama, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Ultzama, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ultzama Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ultzama Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$221
The average rental revenue earned for an occupied room per day in Ultzama.
Occupancy Rate(?)
35.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$23,709
Typical annual income for an Airbnb listing in Ultzama. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-14.9%
Significant decrease (-14.9%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Ultzama.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Ultzama.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ultzama (2025)

Understanding the monthly revenue variations for Airbnb listings in Ultzama is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ultzama is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ultzama across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,486+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,506 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,775 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $890, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ultzama

Ultzama Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ultzama STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ultzama:

  • Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ultzama

Average Daily Rate (ADR) Airbnb Trends in Ultzama (2025)

Effective short term rental pricing strategy in Ultzama involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ultzama typically peaks in November and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $401+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $305 or more.
  • Typical properties (Median) charge around $165 per night.
  • Entry-level properties (Bottom 25%) earn around $125 per night.

Average Daily Rate (ADR) Trend by Month in Ultzama

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Airbnb Seasonality Analysis & Trends in Ultzama (2025)

Peak Season (August, July, May)
  • Revenue averages $3,418 per month
  • Occupancy rates average 48.4%
  • Daily rates average $227
Shoulder Season
  • Revenue averages $2,357 per month
  • Occupancy maintains around 35.0%
  • Daily rates hold near $228
Low Season (January, February, March)
  • Revenue drops to average $1,714 per month
  • Occupancy decreases to average 28.9%
  • Daily rates adjust to average $220

Seasonality Insights for Ultzama

  • The Airbnb seasonality in Ultzama shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ultzama's highest earning potential, with monthly revenues capable of climbing to $4,316, occupancy reaching a high of 57.5%, and ADRs peaking at $233.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,299, occupancy could drop to 28.0%, and ADRs may adjust down to $217.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ultzama.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ultzama seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ultzama (2025)

Exploring the top neighborhoods for short-term rentals in Ultzama? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Ultzama Valley
Scenic valley known for its natural beauty, charming villages, and outdoor activities. Ideal for those seeking nature retreats and rural tourism.
Ultzama River, Valle de Ultzama Natural Park, Traditional Basque farmhouse, Hiking trails, Birdwatching areas
Sarriguren
A modern suburb close to Pamplona, offering a mix of urban convenience and green spaces. Attractive for families and short-term visitors to the city.
Park of Sarriguren, Local shops and restaurants, Proximity to Pamplona, Community events, Cycling paths
Villava
Historic town with a rich cultural heritage and proximity to Pamplona. Engaging for visitors interested in history and local culture.
Church of San Juan Bautista, Old town streets, Local festivals, Scenic views of the Ulzama River, Cafés with local cuisine
Burlada
A thriving municipality adjacent to Pamplona, providing easy access to city amenities while maintaining a local vibe. Suitable for both urban and nature enthusiasts.
Río Arga Park, Cultural events, Neighboring local businesses, Community parks, Proximity to Pamplona's nightlife
Noáin
Known for its airport and proximity to Pamplona, making it convenient for travelers. Offers a blend of urban and rural life.
Sanctuary of Our Lady of Noain, Green spaces, Local vineyards, Easy transport links, Cycling routes
Ansoáin
A quaint locality near Pamplona, featuring traditional Basque architecture and local charm. Ideal for cultural tourism.
Historic buildings, Local gastronomy, Cultural festivals, Natural landscapes, Craft shops
Zizur Mayor
A growing town with modern amenities and easy city access. Appeals to those looking for comfort and convenience.
Local parks, Shopping centers, Family-friendly services, Proximity to Pamplona, Community activities
Cizur Menor
Close-knit community with beautiful rural surroundings, perfect for travelers seeking a peaceful stay while being near the city.
Charming rural landscapes, Ancient churches, Hiking paths, Local markets, Cultural traditions

Understanding Airbnb License Requirements & STR Laws in Ultzama (2025)

With 28% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Ultzama. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ultzama to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 28% licensed listings)

Top Performing Airbnb Properties in Ultzama (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ultzamabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cottage with a view in Ultzama

Cottage with a view in Ultzama

Entire Place • 6 bedrooms

$66,538
Revenue
42.1%
Occupancy
$381.76
Daily Rate
Casa en Eltso ETXESKIA (Ultzama)

Casa en Eltso ETXESKIA (Ultzama)

Entire Place • 4 bedrooms

$56,165
Revenue
46.9%
Occupancy
$288.82
Daily Rate
Spacious garden house surrounded by meadows

Spacious garden house surrounded by meadows

Entire Place • 6 bedrooms

$55,828
Revenue
45.1%
Occupancy
$306.01
Daily Rate
Spacious Cottage in the Heart of Ulzama Valley

Spacious Cottage in the Heart of Ulzama Valley

Entire Place • 6 bedrooms

$51,679
Revenue
34.8%
Occupancy
$411.73
Daily Rate
Casa rural Benta in Ultzama

Casa rural Benta in Ultzama

Entire Place • 4 bedrooms

$33,271
Revenue
45.3%
Occupancy
$200.84
Daily Rate
A lovely apartment in Ultzama

A lovely apartment in Ultzama

Entire Place • 1 bedroom

$28,976
Revenue
78.6%
Occupancy
$88.76
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ultzama (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ultzama based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Elena1$66,538374.97/5.0
Juan Pedro3$58,4551364.97/5.0
Julián1$56,165784.99/5.0
Cristina1$55,828434.95/5.0
Rurive1$51,679194.79/5.0
Ester6$45,297365.00/5.0
Ana1$33,271724.99/5.0
Izaskun1$28,976274.93/5.0
Carlos1$16,728214.95/5.0
Host #4830250311$7,38200.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ultzama.

Dive Deeper: Advanced Ultzama STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ultzama. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ultzama Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ultzama

  • The Ultzama Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Ultzama, Apartment/Condo properties are the most common (55.6%), reflecting the local real estate landscape.
  • Houses represent a significant 44.4% portion, catering likely to families or larger groups.

Ultzama Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ultzama

  • The dominant room capacity in Ultzama is 2 bedrooms listings, making up 38.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 5+ bedrooms properties represent 61.1% of the active Airbnb listings in Ultzama, indicating a high concentration in these sizes.
  • A significant 44.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ultzama.

Ultzama Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ultzama

  • The most common guest capacity trend in Ultzama vacation rentals is listings accommodating 8+ guests (33.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Ultzama STR market, accounting for 55.5% of listings.
  • 55.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ultzama.
  • On average, properties in Ultzama are equipped to host 5.8 guests.

Ultzama Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ultzama

  • The most common availability pattern in Ultzama falls within the 271-366 days range, representing 44.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 77.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Ultzama (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 27.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Ultzama Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (5.6%)

1 Night

1 listings

5.6% of total

2 Nights (61.1%)

2 Nights

11 listings

61.1% of total

30+ Nights (33.3%)

30+ Nights

6 listings

33.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Ultzama is 2 Nights, adopted by 61.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (66.7%) of the Ultzama Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (33.3%) caters to monthly stays (30+ nights) in Ultzama, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 61.1% of Ultzama hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.6% currently do.
  • A 2-night minimum appears standard (61.1%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 33.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ultzama.

Ultzama Airbnb Cancellation Policy Trends Analysis (2025)

Moderate (37.5%)

Moderate

6 listings

37.5% of total

Firm (50%)

Firm

8 listings

50% of total

Strict (12.5%)

Strict

2 listings

12.5% of total

Cancellation Policy Insights for Ultzama

  • The prevailing Airbnb cancellation policy trend in Ultzama is Firm, used by 50% of listings.
  • A majority (62.5%) of hosts in Ultzama utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 50% market standard in Ultzama.
  • Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ultzama.

Ultzama STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ultzama

  • The overall average booking lead time for vacation rentals in Ultzama is 67 days.
  • Guests book furthest in advance for stays during July (average 155 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 34 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (117 days avg.) sees the longest lead times, while Winter (52 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Ultzama.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 155 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 117 days) to capture early planners.
  • Monitor your own booking lead times against these Ultzama averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ultzama (2025)

Amenity Prevalence

Amenity Insights for Ultzama

  • Essential amenities in Ultzama that guests expect include: Kitchen, Wifi, TV, Washer. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Heating, Hair dryer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Ultzama: Kitchen, Wifi, TV, Washer.
  • Consider adding popular differentiators like Essentials or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ultzama to stay competitive.

Ultzama Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ultzama

  • The typical guest profile for Airbnb in Ultzama consists of primarily domestic travelers (69%), often arriving from nearby Madrid, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 68.8% of guests.
  • Key international markets include Spain (68.8%) and France (20.8%).
  • Top languages spoken are Spanish (37.7%) followed by English (30.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Madrid and Barcelona.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ultzama Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
San Sebastián1,426$3,546$262.8149%
Gautegiz Arteaga21$2,865$293.6638%
Labastida/Bastida11$2,662$268.8034%
Barrika13$2,629$314.6141%
Esteribar20$2,574$276.8132%
Hernani11$2,572$345.1640%
Dima11$2,422$332.9142%
Larraun18$2,387$225.5540%
Erandio16$2,361$164.9056%
Getaria41$2,325$210.1739%

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