Plasencia Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Extremadura, Spain
Is Airbnb profitable in Plasencia in 2025? Explore comprehensive Airbnb analytics for Plasencia, Extremadura, Spain to uncover income potential. This 2025 STR market report for Plasencia, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 49 active listings.
Whether you're considering an Airbnb investment in Plasencia, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Plasencia Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Plasencia Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Plasencia (2025)
Understanding the monthly revenue variations for Airbnb listings in Plasencia is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Plasencia is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Plasencia across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,650+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,949 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,241 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $608, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Plasencia
Plasencia Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Plasencia STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Plasencia:
- Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Plasencia
Average Daily Rate (ADR) Airbnb Trends in Plasencia (2025)
Effective short term rental pricing strategy in Plasencia involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Plasencia typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $180+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $139 or more.
- Typical properties (Median) charge around $103 per night.
- Entry-level properties (Bottom 25%) earn around $84 per night.
Average Daily Rate (ADR) Trend by Month in Plasencia
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Airbnb Seasonality Analysis & Trends in Plasencia (2025)
Peak Season (May, April, August)
- Revenue averages $1,866 per month
- Occupancy rates average 40.2%
- Daily rates average $120
Shoulder Season
- Revenue averages $1,300 per month
- Occupancy maintains around 32.4%
- Daily rates hold near $123
Low Season (January, February, November)
- Revenue drops to average $1,081 per month
- Occupancy decreases to average 31.0%
- Daily rates adjust to average $123
Seasonality Insights for Plasencia
- The Airbnb seasonality in Plasencia shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Plasencia's highest earning potential, with monthly revenues capable of climbing to $2,090, occupancy reaching a high of 40.5%, and ADRs peaking at $126.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,054, occupancy could drop to 25.4%, and ADRs may adjust down to $120.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Plasencia.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Plasencia seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Plasencia (2025)
Exploring the top neighborhoods for short-term rentals in Plasencia? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Centro Histórico | The historic center of Plasencia is known for its beautiful architecture and rich history. Ideal for tourists looking to explore the cultural heritage of the city, with easy access to sights and local dining. | Plasencia Cathedral, Plaza Mayor, Puente de San Alejo, Alcázar of Plasencia, Monastery of San Vicente |
Parque de los Pinos | A tranquil residential area near a popular park, appealing to families and nature lovers. Offers a peaceful stay while still being close to the city center. | Parque de los Pinos, local playgrounds, walking trails |
Ronda del Salvador | A vibrant neighborhood with a local marketplace and dining options. It attracts both locals and tourists who want to experience the lively atmosphere of Plasencia. | Mercado de Abastos, local cafés, artisanal shops |
Monte Cabezón | A scenic area just outside the city, popular for outdoor activities. Great for travelers looking for a nature getaway while being a short drive from city action. | hiking trails, natural parks, scenic viewpoints |
Barriada de Sanidad | Known for its authentic Spanish atmosphere and local culture. Attracts guests wanting to blend in with the local lifestyle and enjoy traditional dining. | local taverns, community events, cultural festivals |
Avenida de Europa | A modern neighborhood with easy access to transportation, appealing to business travelers or those visiting the city for conferences. Offers a range of amenities and services. | shopping centers, business facilities, restaurants |
Ermita de San Saturio | A quiet neighborhood known for its scenic spots and proximity to nature. Ideal for visitors looking for peace and relaxation away from the urban hustle. | Ermita de San Saturio, park areas, nature trails |
La Data | A burgeoning area popular among younger crowds, emerging as a hotspot for trendy cafes and social spots. It's attracting more attention from visitors looking for modern experiences. | trendy cafés, local bars, street art |
Understanding Airbnb License Requirements & STR Laws in Plasencia (2025)
Yes, Plasencia, Extremadura, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Plasencia to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 59% licensed listings)
Top Performing Airbnb Properties in Plasencia (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Plasenciabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Los Patios.
Entire Place • 4 bedrooms

9NIDOS Céntrica Suites - APARTAMENTOS PREMIUM 2 BEDROOMS 9
Entire Place • 2 bedrooms

Apartment "Casa de las Argollas" with parking
Entire Place • 3 bedrooms

9NIDOS Céntrica Suites - APARTAMENTO PREMIUM 1 ROOM 6
Entire Place • 1 bedroom

I'm glad you came. Registration No.: AT-CC-00664
Entire Place • 3 bedrooms

9NIDOS Céntrica Suites - STUDIO APARTMENT 1
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Plasencia (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Plasencia based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Raquel | 9 | $162,164 | 108 | 4.43/5.0 |
Martin | 4 | $61,055 | 48 | 4.98/5.0 |
Esmeralda | 4 | $42,853 | 64 | 4.49/5.0 |
Wendy | 3 | $35,155 | 40 | 4.92/5.0 |
Host #55674583 | 1 | $34,394 | 2 | 0.00/5.0 |
David | 1 | $28,560 | 33 | 4.97/5.0 |
Los Feliz | 1 | $26,803 | 76 | 4.63/5.0 |
Cristian | 1 | $22,851 | 35 | 4.66/5.0 |
Susana | 2 | $22,364 | 54 | 2.24/5.0 |
Invernoex | 2 | $20,389 | 13 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Plasencia.
Dive Deeper: Advanced Plasencia STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Plasencia. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPlasencia Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Plasencia
- The Plasencia Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.9% of the 49 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Plasencia, Apartment/Condo properties are the most common (91.8%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique (combined 2.0%) offer potential for unique stay experiences.
Plasencia Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Plasencia
- The dominant room capacity in Plasencia is 1 bedroom listings, making up 61.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 81.6% of the active Airbnb listings in Plasencia, indicating a high concentration in these sizes.
- With over half the market (61.2%) consisting of studios or 1-bedroom units, Plasencia is particularly well-suited for individuals or couples.
Plasencia Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Plasencia
- The most common guest capacity trend in Plasencia vacation rentals is listings accommodating 4 guests (34.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Plasencia STR market, accounting for 63.3% of listings.
- 14.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Plasencia.
- On average, properties in Plasencia are equipped to host 3.9 guests.
Plasencia Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Plasencia
- The most common availability pattern in Plasencia falls within the 181-270 days range, representing 46.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 87.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Plasencia (49%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 12.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Plasencia Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
24 listings
51.1% of total
2 Nights
19 listings
40.4% of total
30+ Nights
4 listings
8.5% of total
Key Insights
- The most prevalent minimum stay requirement in Plasencia is 1 Night, adopted by 51.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (91.5%) of the Plasencia Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 51.1% of Plasencia hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 8.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Plasencia.
Plasencia Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
11 listings
25% of total
Moderate
27 listings
61.4% of total
Strict
6 listings
13.6% of total
Cancellation Policy Insights for Plasencia
- The prevailing Airbnb cancellation policy trend in Plasencia is Moderate, used by 61.4% of listings.
- The market strongly favors guest-friendly terms, with 86.4% of listings offering Flexible or Moderate policies. This suggests guests in Plasencia may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 61.4% market standard in Plasencia.
- Using a Strict policy might deter some guests, as only 13.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Plasencia.
Plasencia STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Plasencia
- The overall average booking lead time for vacation rentals in Plasencia is 35 days.
- Guests book furthest in advance for stays during May (average 57 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (48 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Plasencia.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 57 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 48 days) to capture early planners.
- Monitor your own booking lead times against these Plasencia averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Plasencia (2025)
Amenity Prevalence
Amenity Insights for Plasencia
- Essential amenities in Plasencia that guests expect include: Heating, Kitchen, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Air conditioning, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Plasencia: Heating, Kitchen, TV.
- Prioritize adding missing essentials: Heating, Kitchen, TV.
- Consider adding popular differentiators like Air conditioning or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Plasencia to stay competitive.
Plasencia Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Plasencia
- The typical guest profile for Airbnb in Plasencia consists of primarily domestic travelers (85%), often arriving from nearby Madrid, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 84.5% of guests.
- Key international markets include Spain (84.5%) and France (4.2%).
- Top languages spoken are Spanish (48.1%) followed by English (28.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Madrid and Seville.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Plasencia Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Armamar | 59 | $2,357 | $253.66 | 38% |
Alijó | 64 | $2,217 | $264.67 | 32% |
Villanueva de la Vera | 18 | $1,979 | $241.74 | 32% |
Mesão Frio | 53 | $1,907 | $195.39 | 46% |
Anreade e São Romão de Arego | 14 | $1,836 | $184.41 | 39% |
Alpalhão | 10 | $1,799 | $220.80 | 27% |
Tabuaço | 26 | $1,786 | $186.15 | 37% |
Mombeltrán | 10 | $1,777 | $285.14 | 28% |
Trujillo | 43 | $1,717 | $184.16 | 33% |
Carregal do Sal | 17 | $1,585 | $144.82 | 44% |