San Martín de la Vega Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Community of Madrid, Spain

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in San Martín de la Vega in 2025? Explore comprehensive Airbnb analytics for San Martín de la Vega, Community of Madrid, Spain to uncover income potential. This 2025 STR market report for San Martín de la Vega, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in San Martín de la Vega, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the San Martín de la Vega Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key San Martín de la Vega Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$192
The average rental revenue earned for an occupied room per day in San Martín de la Vega.
Occupancy Rate(?)
40.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$27,478
Typical annual income for an Airbnb listing in San Martín de la Vega. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-4.8%
Slight decrease (-4.8%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in San Martín de la Vega.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in San Martín de la Vega.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in San Martín de la Vega (2025)

Understanding the monthly revenue variations for Airbnb listings in San Martín de la Vega is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in San Martín de la Vega is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in San Martín de la Vega across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,708+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,237 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,028 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,331, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in San Martín de la Vega

San Martín de la Vega Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the San Martín de la Vega STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in San Martín de la Vega:

  • Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 32% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in San Martín de la Vega

Average Daily Rate (ADR) Airbnb Trends in San Martín de la Vega (2025)

Effective short term rental pricing strategy in San Martín de la Vega involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in San Martín de la Vega typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $362+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $192 or more.
  • Typical properties (Median) charge around $126 per night.
  • Entry-level properties (Bottom 25%) earn around $102 per night.

Average Daily Rate (ADR) Trend by Month in San Martín de la Vega

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Airbnb Seasonality Analysis & Trends in San Martín de la Vega (2025)

Peak Season (August, July, September)
  • Revenue averages $3,965 per month
  • Occupancy rates average 59.3%
  • Daily rates average $174
Shoulder Season
  • Revenue averages $2,643 per month
  • Occupancy maintains around 43.1%
  • Daily rates hold near $172
Low Season (January, February, March)
  • Revenue drops to average $1,637 per month
  • Occupancy decreases to average 31.1%
  • Daily rates adjust to average $170

Seasonality Insights for San Martín de la Vega

  • The Airbnb seasonality in San Martín de la Vega shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases San Martín de la Vega's highest earning potential, with monthly revenues capable of climbing to $4,643, occupancy reaching a high of 67.5%, and ADRs peaking at $188.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,455, occupancy could drop to 28.2%, and ADRs may adjust down to $162.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in San Martín de la Vega.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these San Martín de la Vega seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in San Martín de la Vega (2025)

Exploring the top neighborhoods for short-term rentals in San Martín de la Vega? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro de San Martín
The vibrant center of San Martín de la Vega offers a variety of shops, restaurants, and local culture. It is ideal for tourists visiting local attractions and looking for a lively atmosphere.
Church of San Martín, Parque de la Laguna, Plaza de España, local tapas bars, cultural events
Parque Warner Madrid
A popular amusement park that attracts families and tourists. Hosting an Airbnb nearby can cater to visitors seeking accommodation close to the park's attractions.
Warner Park rides, live shows, themed areas, family-friendly activities, restaurants
La Laguna
A tranquil area near the lagoon, perfect for nature lovers and those looking for a relaxing stay. Ideal for guests seeking a quieter getaway close to nature.
Laguna de San Martín, walking trails, nature photography, picnic areas, bird watching
San Martín de la Vega outskirts
The outskirts offer a more rural experience and appeal to those who want to escape the city while remaining near urban amenities. Great for country stays.
Scenic landscapes, local farms, stables, hiking routes, quaint village experiences
Nearby Getafe
With close proximity to San Martín de la Vega, Getafe offers additional amenities, shopping, and dining options, attracting business travelers as well as leisure visitors.
Getafe Central Park, shopping malls, business centers, local cafes, cultural events
Natural Parks Area
San Martín is near several natural parks, offering opportunities for hiking, outdoor activities, and an eco-friendly experience, appealing to nature enthusiasts.
Natural parks, hiking trails, outdoor sports, nature observation, camping spots
Cultural Heritage Sites
The town has rich cultural heritage sites that attract history buffs and tourists looking to explore local traditions and history.
Historical buildings, museums, local festivals, cultural exhibitions, art installations
Food and Wine Routes
Known for its culinary offerings, investment in Airbnb here can attract foodies looking for local gastronomy and wine tourism experiences.
local wineries, gastronomic routes, food markets, wine tasting events, traditional restaurants

Understanding Airbnb License Requirements & STR Laws in San Martín de la Vega (2025)

With 17% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in San Martín de la Vega. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for San Martín de la Vega to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 17% licensed listings)

Top Performing Airbnb Properties in San Martín de la Vega (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in San Martín de la Vegabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa San Martin. Rent for families with children

Casa San Martin. Rent for families with children

Entire Place • 6 bedrooms

$91,312
Revenue
44.7%
Occupancy
$555.05
Daily Rate
VICTORIA RURAL FARM

VICTORIA RURAL FARM

Entire Place • 7 bedrooms

$65,824
Revenue
35.1%
Occupancy
$513.08
Daily Rate
La casa de San Martín. Parque Warner, Madrid

La casa de San Martín. Parque Warner, Madrid

Entire Place • 5 bedrooms

$48,332
Revenue
46.2%
Occupancy
$277.62
Daily Rate
House  with private pool pool near Warner Bross .

House with private pool pool near Warner Bross .

Entire Place • 4 bedrooms

$42,734
Revenue
47.6%
Occupancy
$237.03
Daily Rate
Chalet with BBQ 5 min from Warner Park

Chalet with BBQ 5 min from Warner Park

Entire Place • 4 bedrooms

$35,862
Revenue
51.8%
Occupancy
$190.26
Daily Rate
Housing in San Martín De la Vega

Housing in San Martín De la Vega

Entire Place • 2 bedrooms

$33,497
Revenue
53.3%
Occupancy
$148.48
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in San Martín de la Vega (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in San Martín de la Vega based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Patxi1$91,312594.92/5.0
Valeriano1$65,824754.69/5.0
Vanessa4$61,1772024.63/5.0
Jose Y Silvia1$48,332295.00/5.0
David1$42,7341364.82/5.0
Miguel Angel1$35,862864.56/5.0
Olga1$33,497544.94/5.0
Silvia1$31,6811334.97/5.0
Samuel1$30,950494.94/5.0
David1$23,2822694.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in San Martín de la Vega.

Dive Deeper: Advanced San Martín de la Vega STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for San Martín de la Vega. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

San Martín de la Vega Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for San Martín de la Vega

  • The San Martín de la Vega Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.9% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in San Martín de la Vega, House properties are the most common (55.6%), reflecting the local real estate landscape.
  • Houses represent a significant 55.6% portion, catering likely to families or larger groups.

San Martín de la Vega Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for San Martín de la Vega

  • The dominant room capacity in San Martín de la Vega is 1 bedroom listings, making up 44.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 5+ bedrooms properties represent 66.6% of the active Airbnb listings in San Martín de la Vega, indicating a high concentration in these sizes.
  • A significant 50.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in San Martín de la Vega.

San Martín de la Vega Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for San Martín de la Vega

  • The most common guest capacity trend in San Martín de la Vega vacation rentals is listings accommodating 8+ guests (33.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 5 guests dominate the San Martín de la Vega STR market, accounting for 66.6% of listings.
  • 44.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in San Martín de la Vega.
  • On average, properties in San Martín de la Vega are equipped to host 5.7 guests.

San Martín de la Vega Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for San Martín de la Vega

  • The most common availability pattern in San Martín de la Vega falls within the 181-270 days range, representing 55.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 77.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in San Martín de la Vega (55.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 22.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

San Martín de la Vega Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (44.4%)

1 Night

8 listings

44.4% of total

2 Nights (44.4%)

2 Nights

8 listings

44.4% of total

3 Nights (5.6%)

3 Nights

1 listings

5.6% of total

30+ Nights (5.6%)

30+ Nights

1 listings

5.6% of total

Key Insights

  • The most prevalent minimum stay requirement in San Martín de la Vega is 1 Night, adopted by 44.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (88.8%) of the San Martín de la Vega Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 44.4% of San Martín de la Vega hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in San Martín de la Vega.

San Martín de la Vega Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (12.5%)

Flexible

2 listings

12.5% of total

Moderate (31.3%)

Moderate

5 listings

31.3% of total

Firm (6.3%)

Firm

1 listings

6.3% of total

Strict (50%)

Strict

8 listings

50% of total

Cancellation Policy Insights for San Martín de la Vega

  • The prevailing Airbnb cancellation policy trend in San Martín de la Vega is Strict, used by 50% of listings.
  • A majority (56.3%) of hosts in San Martín de la Vega utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 50% market standard in San Martín de la Vega.
  • With 50% using Strict terms, this is a viable option in San Martín de la Vega, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in San Martín de la Vega.

San Martín de la Vega STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for San Martín de la Vega

  • The overall average booking lead time for vacation rentals in San Martín de la Vega is 47 days.
  • Guests book furthest in advance for stays during May (average 73 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 20 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (65 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in San Martín de la Vega.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 65 days) to capture early planners.
  • Monitor your own booking lead times against these San Martín de la Vega averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in San Martín de la Vega (2025)

Amenity Prevalence

Amenity Insights for San Martín de la Vega

  • Essential amenities in San Martín de la Vega that guests expect include: Kitchen, TV, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Washer, Coffee maker, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for San Martín de la Vega: Kitchen, TV, Wifi.
  • Consider adding popular differentiators like Washer or Coffee maker to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in San Martín de la Vega to stay competitive.

San Martín de la Vega Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for San Martín de la Vega

  • The typical guest profile for Airbnb in San Martín de la Vega consists of primarily domestic travelers (74%), often arriving from nearby Madrid, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 73.8% of guests.
  • Key international markets include Spain (73.8%) and Portugal (5.7%).
  • Top languages spoken are Spanish (50.6%) followed by English (25.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Madrid and Seville.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the San Martín de la Vega Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Argés22$3,255$255.6039%
Ortigosa del Monte11$3,075$292.2538%
El Espinar33$3,000$308.3639%
Nuevo Baztán13$2,976$282.3138%
Cebreros11$2,968$264.9731%
Robledo de Chavela26$2,968$255.1435%
Valdemorillo27$2,959$302.9442%
Venturada11$2,935$307.1833%
Guadamur25$2,706$232.5634%
Burguillos de Toledo13$2,595$185.5043%

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