Guadarrama Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Community of Madrid, Spain

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Guadarrama in 2025? Explore comprehensive Airbnb analytics for Guadarrama, Community of Madrid, Spain to uncover income potential. This 2025 STR market report for Guadarrama, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 29 active listings.

Whether you're considering an Airbnb investment in Guadarrama, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Guadarrama Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Guadarrama Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$211
The average rental revenue earned for an occupied room per day in Guadarrama.
Occupancy Rate(?)
36.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$22,707
Typical annual income for an Airbnb listing in Guadarrama. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
26.5%
Strong growth (26.5%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Guadarrama.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Guadarrama.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
29
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Guadarrama (2025)

Understanding the monthly revenue variations for Airbnb listings in Guadarrama is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Guadarrama is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Guadarrama across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,964+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,474 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,594 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $719, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Guadarrama

Guadarrama Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Guadarrama STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Guadarrama:

  • Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 31%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Guadarrama

Average Daily Rate (ADR) Airbnb Trends in Guadarrama (2025)

Effective short term rental pricing strategy in Guadarrama involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Guadarrama typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $447+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $232 or more.
  • Typical properties (Median) charge around $109 per night.
  • Entry-level properties (Bottom 25%) earn around $89 per night.

Average Daily Rate (ADR) Trend by Month in Guadarrama

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Airbnb Seasonality Analysis & Trends in Guadarrama (2025)

Peak Season (July, August, June)
  • Revenue averages $4,059 per month
  • Occupancy rates average 50.7%
  • Daily rates average $181
Shoulder Season
  • Revenue averages $2,550 per month
  • Occupancy maintains around 32.5%
  • Daily rates hold near $188
Low Season (January, February, November)
  • Revenue drops to average $1,463 per month
  • Occupancy decreases to average 18.7%
  • Daily rates adjust to average $208

Seasonality Insights for Guadarrama

  • The Airbnb seasonality in Guadarrama shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Guadarrama's highest earning potential, with monthly revenues capable of climbing to $4,672, occupancy reaching a high of 66.1%, and ADRs peaking at $213.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,316, occupancy could drop to 17.3%, and ADRs may adjust down to $175.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Guadarrama.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Guadarrama seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Guadarrama (2025)

Exploring the top neighborhoods for short-term rentals in Guadarrama? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Guadarrama Town Center
The heart of Guadarrama, with charming streets and easy access to local restaurants, shops, and cultural sites. Attractive to domestic tourists and families looking for a quaint getaway.
Guadarrama Town Hall, Plaza de las Palomas, Parque de los Cuentos, Iglesia de San Miguel, Museo de la Villa
La Maliciosa
A well-known mountain area perfect for hiking and outdoor activities, drawing nature lovers and adventure seekers. Ideal for those looking to enjoy a relaxing retreat in nature.
La Maliciosa mountain, Hiking trails, Sierra de Guadarrama National Park, Picnic areas, Stunning mountain views
Puerto de Navacerrada
A popular ski resort area that attracts winter sports enthusiasts and summer hikers. Great for Airbnb hosting during seasonal peaks with visitors year-round.
Ski resorts, Hiking paths, Scenic viewpoints, Outdoor sports equipment rentals, Local cafes and restaurants
Cercedilla
A picturesque village known for its beautiful landscapes and outdoor activities such as hiking, cycling, and horseback riding. Appeals to nature and sports lovers.
Cerro de los Malabones, Historic trails, Nature walks, Cultural fairs, Cercedilla railway station
Navacerrada
Another beautiful village with access to the mountains and historical sites, attracting visitors seeking a tranquil stay close to nature and adventure.
Navacerrada ski area, Historical churches, Mountain restaurants, Scenic drives, Local artisan shops
Rascafría
Offers access to unique natural landscapes, including the beautiful Lozoya Valley and water features, catering to those wanting both relaxation and outdoor experiences.
Peñalara Natural Park, Monastery of El Paular, Waterfall at Las Presillas, Lakes for swimming, Nature trails
Los Molinos
Known for its lovely mountainous scenery and charming village lifestyle. Good for visitors who want a peaceful retreat with access to nature.
Local parks, River scenery, Nearby hiking routes, Traditional festivals, Artisan markets
El Escorial
Famous for its historical heritage site, the Royal Monastery, and beautiful gardens. Attracts tourists interested in history, architecture, and culture.
Royal Monastery of San Lorenzo de El Escorial, Valley of the Fallen, Historic architecture, Cultural events, Gardens and parks

Understanding Airbnb License Requirements & STR Laws in Guadarrama (2025)

Yes, Guadarrama, Community of Madrid, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Guadarrama to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 31% licensed listings)

Top Performing Airbnb Properties in Guadarrama (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Guadarramabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

LaGloria farm

LaGloria farm

Entire Place • 4 bedrooms

$96,184
Revenue
38.1%
Occupancy
$678.94
Daily Rate
Unique house with pool in the Sierra de Madrid

Unique house with pool in the Sierra de Madrid

Entire Place • 6 bedrooms

$82,862
Revenue
37.1%
Occupancy
$589.34
Daily Rate
Designer villa in the Sierra de Madrid

Designer villa in the Sierra de Madrid

Entire Place • 4 bedrooms

$79,459
Revenue
40.5%
Occupancy
$630.43
Daily Rate
house with private pool in a wonderful setting

house with private pool in a wonderful setting

Entire Place • 5 bedrooms

$63,431
Revenue
32.6%
Occupancy
$660.73
Daily Rate
La Without

La Without

Entire Place • 3 bedrooms

$49,596
Revenue
38.4%
Occupancy
$226.02
Daily Rate
Chalet in Sierra de Guadarrama

Chalet in Sierra de Guadarrama

Entire Place • 4 bedrooms

$41,908
Revenue
43.1%
Occupancy
$217.48
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Guadarrama (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Guadarrama based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Laura1$96,184135.00/5.0
Maria1$82,862424.88/5.0
Raul1$79,459864.94/5.0
Inversiones Linmag1$63,431234.74/5.0
Paloma1$49,596184.89/5.0
Juan Manuel1$41,908124.75/5.0
Matilde5$40,2531154.97/5.0
Jaime1$33,364184.78/5.0
Ainhoa1$30,206384.89/5.0
Vanesa1$23,199604.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Guadarrama.

Dive Deeper: Advanced Guadarrama STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Guadarrama. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Guadarrama Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Guadarrama

  • The Guadarrama Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.7% of the 29 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Guadarrama, Apartment/Condo properties are the most common (62.1%), reflecting the local real estate landscape.
  • Houses represent a significant 34.5% portion, catering likely to families or larger groups.
  • Smaller segments like others (combined 3.4%) offer potential for unique stay experiences.

Guadarrama Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Guadarrama

  • The dominant room capacity in Guadarrama is 1 bedroom listings, making up 24.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 44.8% of the active Airbnb listings in Guadarrama, indicating a high concentration in these sizes.
  • A significant 48.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Guadarrama.

Guadarrama Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Guadarrama

  • The most common guest capacity trend in Guadarrama vacation rentals is listings accommodating 8+ guests (27.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Guadarrama STR market, accounting for 51.7% of listings.
  • 37.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Guadarrama.
  • On average, properties in Guadarrama are equipped to host 4.9 guests.

Guadarrama Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Guadarrama

  • The most common availability pattern in Guadarrama falls within the 271-366 days range, representing 48.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 86.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Guadarrama (37.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 13.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Guadarrama Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (24.1%)

1 Night

7 listings

24.1% of total

2 Nights (44.8%)

2 Nights

13 listings

44.8% of total

3 Nights (10.3%)

3 Nights

3 listings

10.3% of total

4-6 Nights (10.3%)

4-6 Nights

3 listings

10.3% of total

7-29 Nights (6.9%)

7-29 Nights

2 listings

6.9% of total

30+ Nights (3.4%)

30+ Nights

1 listings

3.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Guadarrama is 2 Nights, adopted by 44.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (68.9%) of the Guadarrama Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 44.8% of Guadarrama hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.1% currently do.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Guadarrama.

Guadarrama Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (14.3%)

Flexible

4 listings

14.3% of total

Moderate (21.4%)

Moderate

6 listings

21.4% of total

Firm (46.4%)

Firm

13 listings

46.4% of total

Strict (17.9%)

Strict

5 listings

17.9% of total

Cancellation Policy Insights for Guadarrama

  • The prevailing Airbnb cancellation policy trend in Guadarrama is Firm, used by 46.4% of listings.
  • A majority (64.3%) of hosts in Guadarrama utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 46.4% market standard in Guadarrama.
  • Regularly review your cancellation policy against competitors and market demand shifts in Guadarrama.

Guadarrama STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Guadarrama

  • The overall average booking lead time for vacation rentals in Guadarrama is 46 days.
  • Guests book furthest in advance for stays during July (average 88 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in April (average 26 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (71 days avg.) sees the longest lead times, while Fall (32 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Guadarrama.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 88 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 71 days) to capture early planners.
  • Monitor your own booking lead times against these Guadarrama averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Guadarrama (2025)

Amenity Prevalence

Amenity Insights for Guadarrama

  • Essential amenities in Guadarrama that guests expect include: Kitchen, Washer, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Refrigerator, Coffee maker, Hot water are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Guadarrama: Kitchen, Washer, TV.
  • Consider adding popular differentiators like Refrigerator or Coffee maker to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Guadarrama to stay competitive.

Guadarrama Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Guadarrama

  • The typical guest profile for Airbnb in Guadarrama consists of primarily domestic travelers (74%), often arriving from nearby Madrid, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 73.9% of guests.
  • Key international markets include Spain (73.9%) and United Kingdom (3.5%).
  • Top languages spoken are Spanish (41.3%) followed by English (34%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Madrid and Valencia.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Guadarrama Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Argés22$3,255$255.6039%
Ortigosa del Monte11$3,075$292.2538%
El Espinar33$3,000$308.3639%
Nuevo Baztán13$2,976$282.3138%
Cebreros11$2,968$264.9731%
Robledo de Chavela26$2,968$255.1435%
Valdemorillo27$2,959$302.9442%
Venturada11$2,935$307.1833%
Guadamur25$2,706$232.5634%
Burguillos de Toledo13$2,595$185.5043%

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