Roses Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Catalonia, Spain

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Roses in 2025? Explore comprehensive Airbnb analytics for Roses, Catalonia, Spain to uncover income potential. This 2025 STR market report for Roses, based on AirROI data from April 2024 to March 2025, reveals key trends in the bustling market of 1,516 active listings.

Whether you're considering an Airbnb investment in Roses, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Roses Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Roses Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$158
The average rental revenue earned for an occupied room per day in Roses.
Occupancy Rate(?)
42.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$16,256
Typical annual income for an Airbnb listing in Roses. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-4.5%
Slight decrease (-4.5%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Roses.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Roses.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
1,516
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Roses (2025)

Understanding the monthly revenue variations for Airbnb listings in Roses is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Roses is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Roses across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,021+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,582 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,464 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $767, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Roses

Roses Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Roses STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Roses:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Roses

Average Daily Rate (ADR) Airbnb Trends in Roses (2025)

Effective short term rental pricing strategy in Roses involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Roses typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $272+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $177 or more.
  • Typical properties (Median) charge around $126 per night.
  • Entry-level properties (Bottom 25%) earn around $95 per night.

Average Daily Rate (ADR) Trend by Month in Roses

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Airbnb Seasonality Analysis & Trends in Roses (2025)

Peak Season (August, July, June)
  • Revenue averages $3,517 per month
  • Occupancy rates average 55.6%
  • Daily rates average $185
Shoulder Season
  • Revenue averages $1,784 per month
  • Occupancy maintains around 34.7%
  • Daily rates hold near $159
Low Season (January, February, March)
  • Revenue drops to average $875 per month
  • Occupancy decreases to average 21.7%
  • Daily rates adjust to average $146

Seasonality Insights for Roses

  • The Airbnb seasonality in Roses shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Roses's highest earning potential, with monthly revenues capable of climbing to $4,307, occupancy reaching a high of 69.2%, and ADRs peaking at $191.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $792, occupancy could drop to 20.8%, and ADRs may adjust down to $142.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Roses.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Roses seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Roses (2025)

Exploring the top neighborhoods for short-term rentals in Roses? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Platja de Roses
The main beach in Roses, offering beautiful views and a vibrant atmosphere. It's perfect for tourists who want sun, sea, and beach activities.
Roses Beach, Water sports, Beachfront restaurants, Walking promenade
Centro Histórico de Roses
The historical center of Roses features charming streets, local shops, and cultural attractions, ideal for guests looking for a local experience.
Ciutadella de Roses, Museu de la Ciutadella, Local markets, Rosa de Taro Monument
Cala Montjoi
A picturesque cove known for its stunning natural scenery and quiet atmosphere. Attracts guests who prefer a more secluded and calm getaway.
Cala Montjoi Beach, Snorkeling and diving spots, Hiking trails
Cap de Creus National Park
A natural park with breathtaking landscapes, ideal for nature lovers and outdoor activities such as hiking, biking, and exploring wildlife.
Hiking trails, Scenic viewpoints, Beaches and coves, Flora and fauna diversity
Santa Margarita
A quieter residential area near the marina, ideal for families and long-term stays, offering a relaxed vibe with convenient access to amenities.
Santa Margarita Beach, Marina of Roses, Local eateries, Family-friendly parks
Empuriabrava
Famous for its extensive network of canals, this area is great for water sports and attracts tourists looking for boating and water activities.
Empuriabrava Canals, Water sports, Marinas, Nearby beaches
Roses Castle
A historical landmark with panoramic views, attracts guests interested in history and culture. It offers a romantic setting for tourists.
Castell de la Trinitat, Scenic overlooks, Historical tours
Almadrava Beach
A lesser-known beach spot offering tranquility and beauty, perfect for couples and those seeking privacy away from the crowds.
Almadrava Beach, Local seafood restaurants, Relaxing atmosphere

Understanding Airbnb License Requirements & STR Laws in Roses (2025)

Yes, Roses, Catalonia, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Roses to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 78% licensed listings)

Top Performing Airbnb Properties in Roses (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Rosesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

House of Paradise

House of Paradise

Entire Place • 5 bedrooms

$145,325
Revenue
56.5%
Occupancy
$792.24
Daily Rate
Casa 23

Casa 23

Entire Place • 5 bedrooms

$135,607
Revenue
51.5%
Occupancy
$785.70
Daily Rate
Lovely contemporary house, indoor pool

Lovely contemporary house, indoor pool

Entire Place • 5 bedrooms

$128,238
Revenue
44.3%
Occupancy
$708.74
Daily Rate
House with sea views, private pool, garage, Roses

House with sea views, private pool, garage, Roses

Entire Place • 3 bedrooms

$123,636
Revenue
37.3%
Occupancy
$721.82
Daily Rate
Infinity pool house with sea view (Cap ponent A1)

Infinity pool house with sea view (Cap ponent A1)

Entire Place • 3 bedrooms

$105,183
Revenue
61.1%
Occupancy
$507.43
Daily Rate
Spectacular seafront house, with a communal pool a

Spectacular seafront house, with a communal pool a

Entire Place • 4 bedrooms

$102,756
Revenue
54.0%
Occupancy
$400.27
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Roses (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Roses based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Agi Apartments164$2,464,66421663.85/5.0
Rita By IMMO BARNEDA77$1,071,2018494.22/5.0
Global Immo70$788,4667124.11/5.0
Júlia16$742,5904734.76/5.0
Raquel52$677,9663753.49/5.0
Cristina - Interhome Group62$636,1223853.46/5.0
Milenial16$605,59116254.39/5.0
Xavi35$594,1504923.70/5.0
Gmid26$386,144411.35/5.0
Welhomy14$377,7811344.36/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Roses.

Dive Deeper: Advanced Roses STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Roses. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Roses Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Roses

  • The Roses Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98% of the 1,516 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Roses, Apartment/Condo properties are the most common (84.4%), reflecting the local real estate landscape.
  • Smaller segments like hotel/boutique, outdoor/unique, others (combined 2.2%) offer potential for unique stay experiences.

Roses Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Roses

  • The dominant room capacity in Roses is 2 bedrooms listings, making up 41.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 74.2% of the active Airbnb listings in Roses, indicating a high concentration in these sizes.
  • A significant 21.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Roses.

Roses Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Roses

  • The most common guest capacity trend in Roses vacation rentals is listings accommodating 4 guests (46.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Roses STR market, accounting for 69.3% of listings.
  • 32.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Roses.
  • On average, properties in Roses are equipped to host 4.8 guests.

Roses Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Roses

  • The most common availability pattern in Roses falls within the 271-366 days range, representing 53% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 89.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Roses (37.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Roses Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (18.5%)

1 Night

264 listings

18.5% of total

2 Nights (19.7%)

2 Nights

281 listings

19.7% of total

3 Nights (12.7%)

3 Nights

181 listings

12.7% of total

4-6 Nights (20.1%)

4-6 Nights

286 listings

20.1% of total

7-29 Nights (13.5%)

7-29 Nights

193 listings

13.5% of total

30+ Nights (15.5%)

30+ Nights

221 listings

15.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Roses is 4-6 Nights, adopted by 20.1% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (15.5%) caters to monthly stays (30+ nights) in Roses, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 20.1% of Roses hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 15.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Roses.

Roses Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

57 listings

4.5% of total

Super Strict 60 Days

9 listings

0.7% of total

Flexible (6.3%)

Flexible

80 listings

6.3% of total

Moderate (24.1%)

Moderate

305 listings

24.1% of total

Firm (28.5%)

Firm

361 listings

28.5% of total

Strict (35.9%)

Strict

455 listings

35.9% of total

Cancellation Policy Insights for Roses

  • The prevailing Airbnb cancellation policy trend in Roses is Strict, used by 35.9% of listings.
  • A majority (64.4%) of hosts in Roses utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 35.9% market standard in Roses.
  • With 35.9% using Strict terms, this is a viable option in Roses, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Roses.

Roses STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Roses

  • The overall average booking lead time for vacation rentals in Roses is 64 days.
  • Guests book furthest in advance for stays during July (average 105 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 40 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (93 days avg.) sees the longest lead times, while Winter (44 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Roses.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 105 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 93 days) to capture early planners.
  • Monitor your own booking lead times against these Roses averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Roses (2025)

Amenity Prevalence

Amenity Insights for Roses

  • Essential amenities in Roses that guests expect include: Kitchen, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Washer, Refrigerator, Coffee maker are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Roses: Kitchen, TV.
  • Prioritize adding missing essentials: Kitchen, TV.
  • Consider adding popular differentiators like Washer or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Roses to stay competitive.

Roses Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Roses

  • The typical guest profile for Airbnb in Roses consists of predominantly international visitors (88%), with top international origins including Spain, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 11.9% of guests.
  • Key international markets include France (63%) and Spain (11.9%).
  • Top languages spoken are French (32%) followed by English (31%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Spain.
  • Offer listing details and communication support in French.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Roses Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Vall-llobrega15$10,261$798.8844%
Arenys de Munt28$5,100$514.2741%
Teià25$5,027$348.4545%
Cornellà del Terri17$4,960$460.9641%
Tiana12$4,955$299.9748%
Amer10$4,848$397.5840%
Bescanó11$4,761$445.3841%
Porqueres12$4,714$469.0536%
Premià de Dalt28$4,630$345.4349%
Cabrils53$4,474$436.5848%

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