Toledo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Castile-La Mancha, Spain
Is Airbnb profitable in Toledo in 2025? Explore comprehensive Airbnb analytics for Toledo, Castile-La Mancha, Spain to uncover income potential. This 2025 STR market report for Toledo, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 621 active listings.
Whether you're considering an Airbnb investment in Toledo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Toledo Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Toledo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Toledo (2025)
Understanding the monthly revenue variations for Airbnb listings in Toledo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Toledo is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Toledo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,361+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,181 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,388 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $771, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Toledo
Toledo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Toledo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Toledo:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Toledo
Average Daily Rate (ADR) Airbnb Trends in Toledo (2025)
Effective short term rental pricing strategy in Toledo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Toledo typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $227+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $160 or more.
- Typical properties (Median) charge around $113 per night.
- Entry-level properties (Bottom 25%) earn around $85 per night.
Average Daily Rate (ADR) Trend by Month in Toledo
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Airbnb Seasonality Analysis & Trends in Toledo (2025)
Peak Season (May, April, June)
- Revenue averages $2,281 per month
- Occupancy rates average 45.3%
- Daily rates average $140
Shoulder Season
- Revenue averages $1,753 per month
- Occupancy maintains around 41.1%
- Daily rates hold near $141
Low Season (January, February, November)
- Revenue drops to average $1,185 per month
- Occupancy decreases to average 30.1%
- Daily rates adjust to average $137
Seasonality Insights for Toledo
- The Airbnb seasonality in Toledo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Toledo's highest earning potential, with monthly revenues capable of climbing to $2,415, occupancy reaching a high of 47.3%, and ADRs peaking at $156.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,031, occupancy could drop to 28.6%, and ADRs may adjust down to $132.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Toledo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Toledo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Toledo (2025)
Exploring the top neighborhoods for short-term rentals in Toledo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Old Town Toledo | A UNESCO World Heritage site filled with historical architecture, museums, and cultural attractions. Ideal for tourists wanting to experience Toledo's rich history and charm. | Toledo Cathedral, Alcázar of Toledo, El Greco Museum, Synagogue of Santa María la Blanca, Mirador del Valle, Plaza de Zocodover |
| Jewish Quarter | A historic area known for its narrow streets, synagogues, and rich cultural heritage. It attracts visitors interested in history and culture. | Synagogue of El Tránsito, Museum of the Sephardic Jews, Iglesia de Santo Tomé, Hospital de Tavera, Parque de las Tres Culturas |
| San Juan de los Reyes | Famous for the Monastery of San Juan de los Reyes, this area offers a scenic view and a tranquil atmosphere, perfect for guests looking for a peaceful stay. | Monastery of San Juan de los Reyes, Mercado de San Agustín, Bridge of Alcántara, Plaza de la Ciudadela |
| Alfileritos Street | Known for its charming boutiques and shops, this lively street attracts both tourists and locals, providing an authentic Toledo experience. | Shop local boutiques, Gourmet food shops, Toledo's street art, Café culture |
| Mirador del Valle | A stunning viewpoint overlooking Toledo, it's perfect for tourists who love photography and scenic views. It's popular for its panoramic views of the city. | Mirador del Valle viewpoint, Walking trails, Observation points, Photography spots |
| Puente de Alcántara | An iconic Roman bridge that draws visitors interested in history and architecture, providing access to beautiful nature walks near the river. | Puente de Alcántara, Hiking trails, Natural scenery, Photography opportunities |
| Tajo River Promenade | A picturesque area along the river with walking paths and beautiful landscapes, great for leisurely strolls and enjoying nature. | Riverside walks, Picnic areas, Scenic viewpoints |
| Toledo Castle | A historic castle that offers tours and rich history, making it a popular destination for history buffs and tourists alike. | Toledo Castle tours, Historical exhibits, Beautiful gardens |
Understanding Airbnb License Requirements & STR Laws in Toledo (2025)
Yes, Toledo, Castile-La Mancha, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Toledo to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 36% licensed listings)
Top Performing Airbnb Properties in Toledo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Toledobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Cheerful cottage with a pool and activities.
Entire Place • 8 bedrooms
Casa del Armiño Mansión de la familia de El Greco
Entire Place • 10 bedrooms
House in the old town. Easy parking and access
Entire Place • 6 bedrooms
Cigarral de Maria en ctra. Navalpino
Entire Place • 8 bedrooms
Cigarral de la Encarnación
Entire Place • 5 bedrooms
Chalet San Bernardo Toledo
Entire Place • 8 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Toledo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Toledo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Toledo AP Alojamientos Turísti | 52 | $869,495 | 1797 | 3.72/5.0 |
| Aloha | 31 | $299,655 | 991 | 4.57/5.0 |
| Fabiola | 7 | $286,308 | 1711 | 4.87/5.0 |
| Arturo | 9 | $241,005 | 608 | 4.71/5.0 |
| Asun | 4 | $206,010 | 9 | 2.50/5.0 |
| Rocío | 3 | $202,465 | 482 | 4.97/5.0 |
| Grupo Inmoiberica | 8 | $190,284 | 274 | 4.68/5.0 |
| ToledoRooms | 9 | $187,246 | 249 | 4.71/5.0 |
| Patio | 12 | $182,617 | 22 | 2.03/5.0 |
| Covadonga | 5 | $180,724 | 411 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Toledo.
Dive Deeper: Advanced Toledo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Toledo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsToledo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Toledo
- The Toledo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.1% of the 621 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Toledo, Apartment/Condo properties are the most common (82%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique, others, unique stays (combined 6.4%) offer potential for unique stay experiences.
Toledo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Toledo
- The dominant room capacity in Toledo is 1 bedroom listings, making up 50.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 77.1% of the active Airbnb listings in Toledo, indicating a high concentration in these sizes.
- With over half the market (50.9%) consisting of studios or 1-bedroom units, Toledo is particularly well-suited for individuals or couples.
Toledo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Toledo
- The most common guest capacity trend in Toledo vacation rentals is listings accommodating 4 guests (35.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Toledo STR market, accounting for 53.6% of listings.
- 28.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Toledo.
- On average, properties in Toledo are equipped to host 4.2 guests.
Toledo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Toledo
- The most common availability pattern in Toledo falls within the 181-270 days range, representing 41.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Toledo (40.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 26.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Toledo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
266 listings
45.3% of total
2 Nights
178 listings
30.3% of total
3 Nights
8 listings
1.4% of total
4-6 Nights
3 listings
0.5% of total
7-29 Nights
5 listings
0.9% of total
30+ Nights
127 listings
21.6% of total
Key Insights
- The most prevalent minimum stay requirement in Toledo is 1 Night, adopted by 45.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (75.6%) of the Toledo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (21.6%) caters to monthly stays (30+ nights) in Toledo, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 45.3% of Toledo hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 21.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Toledo.
Toledo Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
4 listings
0.7% of total
Flexible
87 listings
15.7% of total
Moderate
289 listings
52.1% of total
Firm
74 listings
13.3% of total
Strict
101 listings
18.2% of total
Cancellation Policy Insights for Toledo
- The prevailing Airbnb cancellation policy trend in Toledo is Moderate, used by 52.1% of listings.
- There's a relatively balanced mix between guest-friendly (67.8%) and stricter (31.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 52.1% market standard in Toledo.
- Regularly review your cancellation policy against competitors and market demand shifts in Toledo.
Toledo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Toledo
- The overall average booking lead time for vacation rentals in Toledo is 47 days.
- Guests book furthest in advance for stays during May (average 85 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 36 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (66 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Toledo.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 85 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 66 days) to capture early planners.
- Monitor your own booking lead times against these Toledo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Toledo (2025)
Amenity Prevalence
Amenity Insights for Toledo
- Essential amenities in Toledo that guests expect include: Wifi, Heating, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Essentials, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Toledo: Wifi, Heating, Air conditioning.
- Prioritize adding missing essentials: Wifi, Heating, Air conditioning.
- Consider adding popular differentiators like TV or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Toledo to stay competitive.
Toledo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Toledo
- The typical guest profile for Airbnb in Toledo consists of a mix of domestic (40%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 40.2% of guests.
- Key international markets include Spain (40.2%) and United States (16.9%).
- Top languages spoken are English (38.5%) followed by Spanish (33.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Toledo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Argés | 22 | $3,255 | $255.60 | 39% |
| Ortigosa del Monte | 11 | $3,075 | $292.25 | 38% |
| El Espinar | 33 | $3,000 | $308.36 | 39% |
| Nuevo Baztán | 13 | $2,976 | $282.31 | 38% |
| Cebreros | 11 | $2,968 | $264.97 | 31% |
| Robledo de Chavela | 26 | $2,968 | $255.14 | 35% |
| Valdemorillo | 27 | $2,959 | $302.94 | 42% |
| Venturada | 11 | $2,935 | $307.18 | 33% |
| Guadamur | 25 | $2,706 | $232.56 | 34% |
| Burguillos de Toledo | 13 | $2,595 | $185.50 | 43% |