Guadalajara Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Castile-La Mancha, Spain
Is Airbnb profitable in Guadalajara in 2025? Explore comprehensive Airbnb analytics for Guadalajara, Castile-La Mancha, Spain to uncover income potential. This 2025 STR market report for Guadalajara, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 35 active listings.
Whether you're considering an Airbnb investment in Guadalajara, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Guadalajara Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Guadalajara Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Guadalajara (2025)
Understanding the monthly revenue variations for Airbnb listings in Guadalajara is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Guadalajara is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Guadalajara across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,659+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,496 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $959 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $396, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Guadalajara
Guadalajara Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Guadalajara STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Guadalajara:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Guadalajara
Average Daily Rate (ADR) Airbnb Trends in Guadalajara (2025)
Effective short term rental pricing strategy in Guadalajara involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Guadalajara typically peaks in November and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $317+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $157 or more.
- Typical properties (Median) charge around $60 per night.
- Entry-level properties (Bottom 25%) earn around $31 per night.
Average Daily Rate (ADR) Trend by Month in Guadalajara
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Airbnb Seasonality Analysis & Trends in Guadalajara (2025)
Peak Season (May, June, November)
- Revenue averages $2,569 per month
- Occupancy rates average 40.2%
- Daily rates average $118
Shoulder Season
- Revenue averages $1,672 per month
- Occupancy maintains around 35.2%
- Daily rates hold near $115
Low Season (January, February, March)
- Revenue drops to average $1,326 per month
- Occupancy decreases to average 33.2%
- Daily rates adjust to average $122
Seasonality Insights for Guadalajara
- The Airbnb seasonality in Guadalajara shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Guadalajara's highest earning potential, with monthly revenues capable of climbing to $2,847, occupancy reaching a high of 46.8%, and ADRs peaking at $128.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,247, occupancy could drop to 31.3%, and ADRs may adjust down to $112.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Guadalajara.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Guadalajara seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Guadalajara (2025)
Exploring the top neighborhoods for short-term rentals in Guadalajara? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Histórico | The vibrant historical center of Guadalajara, filled with colonial architecture, cultural attractions, and bustling markets. A must-see for tourists wanting to experience the city's rich history and culture. | Cathedral of Guadalajara, Teatro Degollado, Instituto cultural Cabañas, Mercado San Juan de Dios, Plaza de Armas, Rotonda de los Jaliscienses Ilustres |
| Zapopan | A major urban center adjacent to Guadalajara, known for its modern shopping areas and the Basilica of Our Lady of Zapopan. Popular with families and religious travelers. | Basilica de Nuestra Señora de Zapopan, Plaza Patria, Parque Metropolitano, Teatro Degollado, Aquarium Mazatlán |
| Tlaquepaque | Charming and artsy neighborhood known for its pottery, galleries, and colorful streets. A great place for tourists looking for authentic local crafts and experiences. | Centro Cultural El Refugio, Parroquia de San Pedro Apostol, Galería la Plaza, Casa de Cultura |
| Chápala | A picturesque lakeside town near Guadalajara, known for its lovely lake views and warm climate. Ideal for those seeking relaxation and nature. | Lake Chapala, Ajijic village, El Parque de la Cristinidad, Cultural Center |
| Colonia Americana | Bohemian district known for its hipster vibe, cafes, and nightlife. Popular with younger travelers looking for trendy spots and local experiences. | Avenida Chapultepec, Casa La Luz, Teatro Alarcon, La Minerva, Cafés and cinemas |
| Puerta de Hierro | An upscale area home to high-end shopping and modern architecture. Attracts business travelers and luxury seekers. | Plaza del Sol, Andares Shopping Mall, Torre Ávila, Restaurants and hotels |
| Balcones de Santa María | Elegant residential neighborhood known for its beautiful views and spacious apartments. Suitable for those looking for a quieter stay. | Parque las Peñas, Views of the city, Proximity to historic sites |
| Lomas de la Soledad | Quiet area away from the hustle and bustle, with family-friendly atmosphere and access to parks. Ideal for families or longer stays. | Parque de la Soledad, Shopping centers, Peaceful residential environment |
Understanding Airbnb License Requirements & STR Laws in Guadalajara (2025)
With 14% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Guadalajara. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Guadalajara to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 14% licensed listings)
Top Performing Airbnb Properties in Guadalajara (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Guadalajarabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Refugio Rural El Cañal. Groups and active tourism.
Entire Place • 6 bedrooms
Designer house in Guadalajara with a private pool
Entire Place • 4 bedrooms
cottage with pool heated the musical
Entire Place • 4 bedrooms
cottage complex with a heated pool
Entire Place • 6 bedrooms
Beautiful duplex in downtown Guadalajara
Entire Place • 3 bedrooms
La casona de la Azucena
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Guadalajara (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Guadalajara based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Salvador | 3 | $91,469 | 15 | 4.96/5.0 |
| Juan | 3 | $63,041 | 41 | 4.88/5.0 |
| Juan Luis | 1 | $60,927 | 82 | 4.78/5.0 |
| Beatríz | 2 | $58,035 | 22 | 4.89/5.0 |
| Montse | 3 | $54,746 | 3 | 1.56/5.0 |
| Jorge | 1 | $53,173 | 59 | 4.88/5.0 |
| Alicia | 2 | $51,751 | 88 | 4.95/5.0 |
| Nacho | 1 | $29,017 | 72 | 4.86/5.0 |
| Emerson | 1 | $21,975 | 166 | 4.87/5.0 |
| Olena | 3 | $11,909 | 48 | 4.39/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Guadalajara.
Dive Deeper: Advanced Guadalajara STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Guadalajara. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGuadalajara Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Guadalajara
- The Guadalajara Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 51.4% of the 35 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 48.6% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Guadalajara, Apartment/Condo properties are the most common (54.3%), reflecting the local real estate landscape.
- Houses represent a significant 37.1% portion, catering likely to families or larger groups.
- The presence of 8.6% Hotel/Boutique listings indicates integration with traditional hospitality.
Guadalajara Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Guadalajara
- The dominant room capacity in Guadalajara is 2 bedrooms listings, making up 22.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 45.8% of the active Airbnb listings in Guadalajara, indicating a high concentration in these sizes.
- A significant 28.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Guadalajara.
Guadalajara Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Guadalajara
- The most common guest capacity trend in Guadalajara vacation rentals is listings accommodating 6 guests (17.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Guadalajara STR market, accounting for 34.2% of listings.
- 34.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Guadalajara.
- On average, properties in Guadalajara are equipped to host 3.5 guests.
Guadalajara Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Guadalajara
- The most common availability pattern in Guadalajara falls within the 271-366 days range, representing 48.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 82.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Guadalajara (31.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 22.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Guadalajara Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
35.3% of total
2 Nights
18 listings
52.9% of total
3 Nights
2 listings
5.9% of total
4-6 Nights
1 listings
2.9% of total
30+ Nights
1 listings
2.9% of total
Key Insights
- The most prevalent minimum stay requirement in Guadalajara is 2 Nights, adopted by 52.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (88.2%) of the Guadalajara Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.9%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 52.9% of Guadalajara hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Guadalajara.
Guadalajara Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
18.8% of total
Moderate
9 listings
28.1% of total
Firm
8 listings
25% of total
Strict
9 listings
28.1% of total
Cancellation Policy Insights for Guadalajara
- The prevailing Airbnb cancellation policy trend in Guadalajara is Moderate, used by 28.1% of listings.
- A majority (53.1%) of hosts in Guadalajara utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 28.1% market standard in Guadalajara.
- Regularly review your cancellation policy against competitors and market demand shifts in Guadalajara.
Guadalajara STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Guadalajara
- The overall average booking lead time for vacation rentals in Guadalajara is 36 days.
- Guests book furthest in advance for stays during August (average 71 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (61 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Guadalajara.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 71 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 61 days) to capture early planners.
- Monitor your own booking lead times against these Guadalajara averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Guadalajara (2025)
Amenity Prevalence
Amenity Insights for Guadalajara
- Essential amenities in Guadalajara that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Heating, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Guadalajara: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like TV or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Guadalajara to stay competitive.
Guadalajara Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Guadalajara
- The typical guest profile for Airbnb in Guadalajara consists of primarily domestic travelers (71%), often arriving from nearby Madrid, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 70.6% of guests.
- Key international markets include Spain (70.6%) and France (5.6%).
- Top languages spoken are Spanish (39.2%) followed by English (33%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Madrid and Ciudad Real.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Guadalajara Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Argés | 22 | $3,255 | $255.60 | 39% |
| Ortigosa del Monte | 11 | $3,075 | $292.25 | 38% |
| El Espinar | 33 | $3,000 | $308.36 | 39% |
| Nuevo Baztán | 13 | $2,976 | $282.31 | 38% |
| Cebreros | 11 | $2,968 | $264.97 | 31% |
| Robledo de Chavela | 26 | $2,968 | $255.14 | 35% |
| Valdemorillo | 27 | $2,959 | $302.94 | 42% |
| Venturada | 11 | $2,935 | $307.18 | 33% |
| Guadamur | 25 | $2,706 | $232.56 | 34% |
| Burguillos de Toledo | 13 | $2,595 | $185.50 | 43% |