Santa Marta de Tormes Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Castile and León, Spain
Is Airbnb profitable in Santa Marta de Tormes in 2025? Explore comprehensive Airbnb analytics for Santa Marta de Tormes, Castile and León, Spain to uncover income potential. This 2025 STR market report for Santa Marta de Tormes, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.
Whether you're considering an Airbnb investment in Santa Marta de Tormes, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Santa Marta de Tormes Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Santa Marta de Tormes Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Santa Marta de Tormes (2025)
Understanding the monthly revenue variations for Airbnb listings in Santa Marta de Tormes is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Santa Marta de Tormes is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Santa Marta de Tormes across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,670+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,024 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,065 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $780, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Santa Marta de Tormes
Santa Marta de Tormes Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Santa Marta de Tormes STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Santa Marta de Tormes:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Santa Marta de Tormes
Average Daily Rate (ADR) Airbnb Trends in Santa Marta de Tormes (2025)
Effective short term rental pricing strategy in Santa Marta de Tormes involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Santa Marta de Tormes typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $403+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $114 or more.
- Typical properties (Median) charge around $70 per night.
- Entry-level properties (Bottom 25%) earn around $58 per night.
Average Daily Rate (ADR) Trend by Month in Santa Marta de Tormes
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Airbnb Seasonality Analysis & Trends in Santa Marta de Tormes (2025)
Peak Season (May, June, April)
- Revenue averages $2,942 per month
- Occupancy rates average 44.9%
- Daily rates average $162
Shoulder Season
- Revenue averages $1,562 per month
- Occupancy maintains around 45.6%
- Daily rates hold near $152
Low Season (January, February, November)
- Revenue drops to average $932 per month
- Occupancy decreases to average 30.4%
- Daily rates adjust to average $131
Seasonality Insights for Santa Marta de Tormes
- The Airbnb seasonality in Santa Marta de Tormes shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Santa Marta de Tormes's highest earning potential, with monthly revenues capable of climbing to $2,982, occupancy reaching a high of 61.7%, and ADRs peaking at $164.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $687, occupancy could drop to 25.6%, and ADRs may adjust down to $124.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Santa Marta de Tormes.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Santa Marta de Tormes seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Santa Marta de Tormes (2025)
Exploring the top neighborhoods for short-term rentals in Santa Marta de Tormes? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Histórico | The historic center of Santa Marta de Tormes features beautiful architecture and rich culture. It's an attractive spot for tourists wanting to experience the local history and traditional Castilian charm. | Plaza Mayor, Iglesia de San Juan Bautista, Museo de Historia, Centro Cultural, Teatro Juan del Enzina |
| Parque de la Alamedilla | A bustling area popular with both locals and tourists, offering proximity to green spaces and local eateries. It's a great community hub for guests wanting to explore the city's daily life. | Parque de la Alamedilla, Local cafes, Castillo de los Anaya, Plaza de España |
| Pinar de Salamanca | A peaceful residential neighborhood close to nature. Ideal for family travelers seeking comfort and outdoor activities, such as hiking and picnicking. | Natural parks, Walking trails, Playgrounds, Picnic areas |
| La Plaza de la Fuente | This lively plaza is the social heart of town, surrounded by restaurants and bars. Perfect for guests looking for nightlife and dining experiences. | Restaurants, Tapas bars, Live music venues, Cultural events |
| Calle del Cid | Known for its restaurants and vibrant nightlife, this street attracts a younger crowd. Perfect for visitors looking for an energetic atmosphere during their stay. | Restaurants, Nightclubs, Shops, Street performances |
| Recreo | A family-friendly neighborhood with parks and schools, making it ideal for guests traveling with children. Offers local amenities and a safe environment. | Parks, Local markets, Family restaurants |
| La Estación | This area is near transport links, making it convenient for travelers wanting to explore nearby cities and attractions. A strategic location for tourists. | Train station, Bus routes, Local shops, Cafes |
| Avenida de Portugal | A commercial area with shops, cafes, and restaurants. Great for guests who appreciate convenience and access to local life. | Shopping centers, Local dining, Cinemas, Cafes |
Understanding Airbnb License Requirements & STR Laws in Santa Marta de Tormes (2025)
Yes, Santa Marta de Tormes, Castile and León, Spain enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Santa Marta de Tormes to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 35% licensed listings)
Top Performing Airbnb Properties in Santa Marta de Tormes (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Santa Marta de Tormesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Chalet 22 pax 3 km from Salamanca. Pool
Entire Place • 4 bedrooms
Magnificent chalet with leisure and sports areas
Entire Place • 5 bedrooms
Chalet 12 pax 3 km from Salamanca. Pool
Entire Place • 4 bedrooms
Urban chalet in Salamanca
Entire Place • 3 bedrooms
Large apartment 10 min from Salamanca by beBalmy
Entire Place • 3 bedrooms
Modern apartment with AC and garage in building.
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Santa Marta de Tormes (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Santa Marta de Tormes based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mª Cecilia | 2 | $105,659 | 29 | 4.45/5.0 |
| Juan | 1 | $43,717 | 24 | 4.92/5.0 |
| Fernando | 3 | $34,622 | 1191 | 4.81/5.0 |
| Loreto | 2 | $29,903 | 204 | 4.59/5.0 |
| Sara | 1 | $25,767 | 18 | 5.00/5.0 |
| Mercedes | 2 | $16,189 | 575 | 4.52/5.0 |
| Jesús | 1 | $15,289 | 326 | 4.96/5.0 |
| Txema | 1 | $12,557 | 26 | 4.85/5.0 |
| Raquel | 1 | $11,223 | 11 | 5.00/5.0 |
| Luis | 1 | $9,045 | 27 | 4.70/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Santa Marta de Tormes.
Dive Deeper: Advanced Santa Marta de Tormes STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Santa Marta de Tormes. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSanta Marta de Tormes Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Santa Marta de Tormes
- The Santa Marta de Tormes Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.1% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Santa Marta de Tormes, Apartment/Condo properties are the most common (70.6%), reflecting the local real estate landscape.
- Houses represent a significant 29.4% portion, catering likely to families or larger groups.
Santa Marta de Tormes Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Santa Marta de Tormes
- The dominant room capacity in Santa Marta de Tormes is 3 bedrooms listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 64.7% of the active Airbnb listings in Santa Marta de Tormes, indicating a high concentration in these sizes.
- A significant 53.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Santa Marta de Tormes.
Santa Marta de Tormes Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Santa Marta de Tormes
- The most common guest capacity trend in Santa Marta de Tormes vacation rentals is listings accommodating 6 guests (23.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Santa Marta de Tormes STR market, accounting for 41.1% of listings.
- 41.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Santa Marta de Tormes.
- On average, properties in Santa Marta de Tormes are equipped to host 4.6 guests.
Santa Marta de Tormes Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Santa Marta de Tormes
- The most common availability pattern in Santa Marta de Tormes falls within the 181-270 days range, representing 58.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 70.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Santa Marta de Tormes (58.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 29.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Santa Marta de Tormes Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
47.1% of total
2 Nights
6 listings
35.3% of total
4-6 Nights
1 listings
5.9% of total
7-29 Nights
1 listings
5.9% of total
30+ Nights
1 listings
5.9% of total
Key Insights
- The most prevalent minimum stay requirement in Santa Marta de Tormes is 1 Night, adopted by 47.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (82.4%) of the Santa Marta de Tormes Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 47.1% of Santa Marta de Tormes hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Santa Marta de Tormes.
Santa Marta de Tormes Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
1 listings
6.3% of total
Moderate
6 listings
37.5% of total
Firm
6 listings
37.5% of total
Strict
3 listings
18.8% of total
Cancellation Policy Insights for Santa Marta de Tormes
- The prevailing Airbnb cancellation policy trend in Santa Marta de Tormes is Moderate, used by 37.5% of listings.
- A majority (56.3%) of hosts in Santa Marta de Tormes utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 37.5% market standard in Santa Marta de Tormes.
- Regularly review your cancellation policy against competitors and market demand shifts in Santa Marta de Tormes.
Santa Marta de Tormes STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Santa Marta de Tormes
- The overall average booking lead time for vacation rentals in Santa Marta de Tormes is 33 days.
- Guests book furthest in advance for stays during July (average 55 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (50 days avg.) sees the longest lead times, while Winter (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Santa Marta de Tormes.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 55 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 50 days) to capture early planners.
- Monitor your own booking lead times against these Santa Marta de Tormes averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Santa Marta de Tormes (2025)
Amenity Prevalence
Amenity Insights for Santa Marta de Tormes
- Essential amenities in Santa Marta de Tormes that guests expect include: Cooking basics, Dishes and silverware, Essentials, Hangers, Heating, Hot water, TV, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Coffee maker, Microwave are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Santa Marta de Tormes: Cooking basics, Dishes and silverware, Essentials, Hangers, Heating, Hot water, TV, Kitchen.
- Consider adding popular differentiators like Coffee maker or Microwave to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Santa Marta de Tormes to stay competitive.
Santa Marta de Tormes Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Santa Marta de Tormes
- The typical guest profile for Airbnb in Santa Marta de Tormes consists of a mix of domestic (35%) and international guests, with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 35.3% of guests.
- Key international markets include Spain (35.3%) and United Kingdom (16.2%).
- Top languages spoken are English (38.3%) followed by Spanish (19.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Santa Marta de Tormes Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Argés | 22 | $3,255 | $255.60 | 39% |
| Ortigosa del Monte | 11 | $3,075 | $292.25 | 38% |
| El Espinar | 33 | $3,000 | $308.36 | 39% |
| Cebreros | 11 | $2,968 | $264.97 | 31% |
| Robledo de Chavela | 26 | $2,968 | $255.14 | 35% |
| Valdemorillo | 27 | $2,959 | $302.94 | 42% |
| Guadamur | 25 | $2,706 | $232.56 | 34% |
| Alpedrete | 16 | $2,571 | $264.55 | 36% |
| Santa Cruz del Retamar | 13 | $2,547 | $419.89 | 29% |
| Navacerrada | 20 | $2,456 | $231.52 | 34% |