Selaya Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Cantabria, Spain
Is Airbnb profitable in Selaya in 2025? Explore comprehensive Airbnb analytics for Selaya, Cantabria, Spain to uncover income potential. This 2025 STR market report for Selaya, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.
Whether you're considering an Airbnb investment in Selaya, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Selaya Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Selaya Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Selaya (2025)
Understanding the monthly revenue variations for Airbnb listings in Selaya is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Selaya is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Selaya across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,458+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,637 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,561 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $855, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Selaya
Selaya Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Selaya STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Selaya:
- Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Selaya
Average Daily Rate (ADR) Airbnb Trends in Selaya (2025)
Effective short term rental pricing strategy in Selaya involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Selaya typically peaks in July and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $291+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $230 or more.
- Typical properties (Median) charge around $176 per night.
- Entry-level properties (Bottom 25%) earn around $93 per night.
Average Daily Rate (ADR) Trend by Month in Selaya
Get Live Selaya Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Selaya (2025)
Peak Season (August, July, April)
- Revenue averages $2,725 per month
- Occupancy rates average 50.3%
- Daily rates average $178
Shoulder Season
- Revenue averages $1,778 per month
- Occupancy maintains around 31.9%
- Daily rates hold near $174
Low Season (January, March, November)
- Revenue drops to average $1,196 per month
- Occupancy decreases to average 21.4%
- Daily rates adjust to average $178
Seasonality Insights for Selaya
- The Airbnb seasonality in Selaya shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Selaya's highest earning potential, with monthly revenues capable of climbing to $3,408, occupancy reaching a high of 67.7%, and ADRs peaking at $183.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,033, occupancy could drop to 17.6%, and ADRs may adjust down to $169.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Selaya.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Selaya seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Selaya (2025)
Exploring the top neighborhoods for short-term rentals in Selaya? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro de Selaya | The vibrant center of Selaya, known for its charming streets and local culture. It attracts tourists interested in authentic Spanish experiences and local cuisine. | Church of San Esteban, Local shops and cafes, Selaya Market, Cultural festivals, Walking paths through nature |
| Selaya Countryside | Beautiful natural landscapes surrounding Selaya, ideal for nature lovers and those seeking tranquility. Popular for rural tourism and outdoor activities. | Hiking trails, Scenic views of the Picos de Europa, Local farms and agrotourism, Nature parks, Picnic spots |
| Cabañas de Virtus | A small, picturesque village near Selaya, known for its rural charm and tranquil environment. Great for guests looking for a peaceful getaway. | Traditional stone houses, Rural landscape, Local artisan shops, Fishing and outdoor sports, Historic sites |
| Quevedo Street | A lively street in Selaya known for shops, restaurants, and cafes. A good spot for travelers who enjoy walking and exploring local cuisine. | Popular eateries, Cafes with local pastries, Music events, Street markets, Art exhibitions |
| Selaya Natural Park | A natural park area that offers beautiful scenery and opportunities for hiking and outdoor adventures. Ideal for nature enthusiasts. | Biodiversity, Hiking paths, Scenic viewpoints, Camping areas, Wildlife watching |
| Valle de Cabuérniga | Nearby valley known for its stunning landscapes and nature, popular with tourists interested in exploration and outdoor activities. | Cabuérniga River, Scenic drives, Countryside villages, Historic churches, Local hiking trails |
| Cultural Heritage Sites | Selaya is close to various cultural heritage sites that reflect the history and tradition of the region, attracting culture lovers. | Caves of El Soplao, Historical mansions, Traditional festivals, Museums, Arts and crafts workshops |
| Gastronomic Routes | The region is known for its unique gastronomy, making it a great location for food lovers and culinary tourism. | Cheese making tours, Local wine tastings, Food festivals, Traditional cuisine restaurants, Gourmet shops |
Understanding Airbnb License Requirements & STR Laws in Selaya (2025)
With 29% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Selaya. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Selaya to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 29% licensed listings)
Top Performing Airbnb Properties in Selaya (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Selayabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Charming Rustic House in Selaya
Entire Place • 3 bedrooms
PiDREAM CoTTage. Cabaas de Pisueña
Entire Place • 2 bedrooms
Apartment Baco Valles Pasiegos
Entire Place • 3 bedrooms
Attic Valleys Pasiegos
Entire Place • 3 bedrooms
Cabana Abuela de Selaya. Holiday Chalet
Entire Place • 5 bedrooms
Cabana pasiega Lucas
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Selaya (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Selaya based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Julia | 1 | $47,362 | 38 | 5.00/5.0 |
| Alvaro Sainz Gonzalez | 2 | $38,394 | 222 | 4.92/5.0 |
| Ana | 2 | $37,212 | 11 | 4.92/5.0 |
| Monica | 1 | $25,351 | 35 | 5.00/5.0 |
| Teresa | 1 | $23,372 | 19 | 4.84/5.0 |
| Julio | 2 | $21,859 | 3 | 2.50/5.0 |
| Felipe | 1 | $19,022 | 7 | 5.00/5.0 |
| La Cabaña De Manuela | 1 | $15,266 | 27 | 4.96/5.0 |
| Angel | 1 | $13,974 | 8 | 4.88/5.0 |
| Ramón | 1 | $11,001 | 98 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Selaya.
Dive Deeper: Advanced Selaya STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Selaya. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSelaya Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Selaya
- The Selaya Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Selaya, House properties are the most common (58.8%), reflecting the local real estate landscape.
- Houses represent a significant 58.8% portion, catering likely to families or larger groups.
Selaya Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Selaya
- The dominant room capacity in Selaya is 3 bedrooms listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 64.7% of the active Airbnb listings in Selaya, indicating a high concentration in these sizes.
- A significant 82.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Selaya.
Selaya Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Selaya
- The most common guest capacity trend in Selaya vacation rentals is listings accommodating 8+ guests (41.2%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Selaya STR market, accounting for 70.6% of listings.
- 82.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Selaya.
- On average, properties in Selaya are equipped to host 6.6 guests.
Selaya Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Selaya
- The most common availability pattern in Selaya falls within the 271-366 days range, representing 58.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Selaya (47.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Selaya Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
10 listings
58.8% of total
3 Nights
1 listings
5.9% of total
4-6 Nights
1 listings
5.9% of total
30+ Nights
5 listings
29.4% of total
Key Insights
- The most prevalent minimum stay requirement in Selaya is 2 Nights, adopted by 58.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (29.4%) caters to monthly stays (30+ nights) in Selaya, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 58.8% of Selaya hosts use this setting.
- A 2-night minimum appears standard (58.8%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 29.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Selaya.
Selaya Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
6.3% of total
Flexible
3 listings
18.8% of total
Moderate
3 listings
18.8% of total
Firm
7 listings
43.8% of total
Strict
2 listings
12.5% of total
Cancellation Policy Insights for Selaya
- The prevailing Airbnb cancellation policy trend in Selaya is Firm, used by 43.8% of listings.
- A majority (56.3%) of hosts in Selaya utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 43.8% market standard in Selaya.
- Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Selaya.
Selaya STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Selaya
- The overall average booking lead time for vacation rentals in Selaya is 46 days.
- Guests book furthest in advance for stays during August (average 88 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (68 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Selaya.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 88 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 68 days) to capture early planners.
- Monitor your own booking lead times against these Selaya averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Selaya (2025)
Amenity Prevalence
Amenity Insights for Selaya
- Essential amenities in Selaya that guests expect include: Kitchen, Essentials, Washer, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Heating, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Selaya: Kitchen, Essentials, Washer, TV.
- Consider adding popular differentiators like Hot water or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Selaya to stay competitive.
Selaya Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Selaya
- The typical guest profile for Airbnb in Selaya consists of primarily domestic travelers (89%), often arriving from nearby Madrid, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 89.1% of guests.
- Key international markets include Spain (89.1%) and France (2.2%).
- Top languages spoken are Spanish (49.3%) followed by English (24.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Madrid and Valencia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Selaya Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Gautegiz Arteaga | 21 | $2,865 | $293.66 | 38% |
| Labastida/Bastida | 11 | $2,662 | $268.80 | 34% |
| Barrika | 13 | $2,629 | $314.61 | 41% |
| Dima | 11 | $2,422 | $332.91 | 42% |
| Erandio | 16 | $2,361 | $164.90 | 56% |
| Getaria | 41 | $2,325 | $210.17 | 39% |
| Leioa | 11 | $2,208 | $252.81 | 38% |
| Ibarrangelu | 15 | $2,191 | $216.43 | 39% |
| Quintanilla Vivar | 12 | $2,167 | $186.62 | 41% |
| Bilbao | 1,224 | $2,165 | $158.98 | 50% |